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Greetings Magazine articles from November 1994
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Greetings Magazine archives from November 1994
Moving stationery. (Crane and Company Inc. of Dalton, Massachusetts) (Column)
November 1, 1994... In this high-tech world of computers, faxes and cellular phones, it would seem that writing letters, notes and any other kinds of hand written materials is a thing of the past. Not so, as was proven by our dialogues with companies involved in...
With flying colors. (greeting card artist Rex Howard) (Interview) (Column)
November 1, 1994... Rex Howard performs his creative magic and computer wizardry on this month's cover of GREETINGS Magazine. Both Rex and his wife Victoria are designers, and often combine their talents to create their winning designs, many of which serve as...
Christmas all-year-round. (showing Christmas merchandise throughout the year) (Editorial)
November 1, 1994... Is it conceivable that retailers could show their Christmas merchandise all-year-round and still make money?
You bet it is i And some retailers are doing it right this minute, and will be doing it January, February and the months that...
Industry analysts foresee a $7 billion dollar market by 1998, but with tougher competition for its spoils. (Column)
November 1, 1994... Modest growth will characterize the foreseeable future of the greeting card category, according to the latest edition of "The Greeting Card Market," an industry study published by research firm Packaged Facts.
The report says that retail...
Which are you? Retail store or sales organization?
November 1, 1994... So, I'm sitting in my office, talking to myself (ME) for a change, about retail stores and salespeople. I was being fairly sympathetic about you guys when the other me, my tough side (MTS), started to make some good points and finally won the...
How this retailer found the right location. (Nikki's Carlton, Middlesex Mall, South Plainfield, New Jersey)
November 1, 1994... Retailer Carmen Porcelli has proved the old axiom that location is everything. For her first managerial venture, she has installed her Nikki's Carlton in the revamped Middlesex Mall in South Plainfield, New Jersey, taking prime advantage of...
