Business Information Alert articles from February 2004

Business Information Alert archives from February 2004

Teaching cases: an unexpected source of information.
February 1, 2004... A case is a description of a situation or problem that requires a decision. This decision may be managerial or operational. The case method is an educational technique whereby a professor uses a case to give students an opportunity to put...

From the editor.(Editorial)
February 1, 2004... In putting this issue together, I learned quite a bit about case studies. With my law school background, I am familiar with the case method of teaching, but reading Thomas Bloch's article showed me their value in business education and in...

Finding case studies for business research.
February 1, 2004... I was really fascinated by Thomas Bloch's article on case studies being a unique form of reference and research. Having a law degree, I am familiar with the Socratic method of teaching. I was not aware, however, of the many values of these...

Where has all the green biz gone?(News & Trends)
February 1, 2004... What a difference a decade makes. Business information in the 1990s was full of green marketing and corporate environmental activity. Now security issues and financial scandals have plowed under most of that news. Descriptions of corporate...

A look ahead.(News & Trends)(Brief Article)
February 1, 2004... What's next? Greenhouse gas (GHG). What is it? Why is business focused on it? GHG refers to those gases (such as methane and carbon dioxide) that are emitted from a variety of sources and processes. GHGs are said to contribute to global warming...

Environmental information resources relevant to business.(News & Trends)
February 1, 2004... The World Resources Institute (WRI) is an environmental think tank in Washington, DC. Its sponsors include the U.S. Department of Energy, the World Bank, and the United Nations. A recent report, "Changing Drivers: The Impact of Climate Change...

Brief takes.(News & Trends)
February 1, 2004... Don't get too comfortable with NAICS (North American Industrial Classification System). A recent Cornell University study shows that the Global Industry Classification Standard (GICS), jointly developed by Standard & Poor's and Morgan Stanley,...

The accidental systems librarian.(Library management)(Book Review)
February 1, 2004... The Accidental Systems Librarian Rachel S. Gordon. 2003. Information Today, Inc. Softcover. 262p. ISBN: 1-57387-161-3. $29.50. In the past few years, a new library specialty has emerged in which the current practitioners often have...

Marketing your business: a guide to developing a strategic marketing plan.(Marketing)(Book Review)
February 1, 2004... Marketing Your Business: A Guide to Developing a Strategic Marketing Plan Ronald A. Nykiel. 2003. The Haworth Press, Inc. Softcover. 319p. ISBN: 0-7890-1770-9. $29. 95. In Marketing Your Business: A Guide to Developing a Strategic...

The manager's guide to competitive intelligence.(Market Research)(Book Review)
February 1, 2004... The Manager's Guide to Competitive Intelligence John J. McGonagle & Carolyn M. Vella. 2003. Greenwood Publishing Group. Hardcover. 225p. ISBN: 1-56720-571-2. $74.95. Well, these two experienced SCIP (Society of Competitive Intelligence...

Online Information 2003.(Conference Report)
February 1, 2004... The Online Information conference and exhibition, the largest information industry event in the world, takes place each December. For the past several years, Nina Wendt and I have been to this important trade show, which is organized--and well...