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Tried, tested, but not trusted, icons depart. (Editorial).(Brief Article)(Editorial)
February 1, 2002... First Robertson's axes its Golly, then the PG Tips Chimps are sidelined, and now the Tetley Teafolk are on sabbatical. The Golly was around for 73 years, the chimps for 45, and the Gaffer and Sydney for almost 28 years. Not only have these...
O'Reilly departs from PIMS-SCA. (News).(Brief Article)
February 1, 2002... Charles O'Reilly, joint managing director of risk management provider PIMS-SCA, is believed to have left the firm without a job to go to.
O'Reilly was a founding partner with Mark Kimber, who stays on as managing director.
Both Kimber...
NIS moves show date back to aid marketing drive. (News).(Brief Article)
February 1, 2002... The National Incentive Show is moving its datelines to a week later than in previous years, to 17-19 September.
Stephen Richards, NIS event director said: "The change of dates from 10-12 September is designed to give the final marketing...
CHJM stays on top of SP with ignition buy. (News).(Claydon Heeley Jones Mason)(Brief Article)
February 1, 2002... Ignition Marketing has been bought by Omnicom-owned Claydon Heeley Jones Mason in a bid to keep up with what it sees as SP's resurging importance in the marketing mix.
The new agency, called Ignition Claydon Heeley, will sit under the...
Asda ends Fill 'n' Save scheme. (News).(Brief Article)
February 1, 2002... Supermarket chain Asda is to axe its Fill 'n' Save petrol loyalty card and cut petrol prices at its 152 filling stations instead.
The decision follows customer focus group research last year that showed that customers preferred cheaper...
Iobox works to grow web traffic with Black Cat. (News).(Brief Article)
February 1, 2002... Iobox, the European provider of wireless entertainment services, has appointed Black Cat to its on- and off-line marketing account after a four-way pitch.
Activity will be geared to drive site traffic through a combination of on- and...
Dynamo takes on Sainsbury's from team LGM. (News).(Brief Article)
February 1, 2002... Dynamo Marketing has taken on Team LGM's Sainsbury's account, following the closure of the agency by parent Inceptor Group.
Inceptor shut down Team LGM in January, splitting its staff and clients between sister shops Dynamo and Finex Group,...
RAC Auto Windscreens first to join car crime campaign. (News).(Brief Article)
February 1, 2002... RAC Auto Windscreens is supporting the Home Office's anti-car crime campaign this month with a below-the-line push through Yellow Submarine.
From the middle of February, victims of car crime visiting one of RAC Auto Windscreen's 160...
Justerini & Brooks appoints Hicklin Slade. (News).(Brief Article)
February 1, 2002... Wine merchant Justerini & Brooks has handed Hicklin Slade & Partners its [pounds sterling]200,000 below-the-line account.
The agency won the work in a three-way pitch, that included the incumbent Sedley Place. Hicklin Slade & Partners'...
Campaign of the month Samsung R210S World Cup Game. (News).(Brief Article)
February 1, 2002... Opening the latest edition of Front(I get it for the articles...), a lifesize 2-dimensional Samsung R210S mobile phone falls out of the pages. It's promotionally branded "World Cup Countdown" and sports a huge bright blue acetate screen, and...
ISBA/ARC report outlines trends in UK SP activity. (News).(Brief Article)
February 1, 2002... SP is seen as an essential part of the marketing mix, accounting for one third of marketing budgets in the UK, according to a new report from advertising trade body ISBA.
Top line findings from The Sales Promotion: Activities, Resources &...
Lucozade Sport teams with Sky for footie push. (News).(Brief Article)
February 1, 2002... GlaxoSmithKline has linked its Lucozade Sport brand with satellite TV broadcaster Sky in a two-tiered, on-pack push.
Developed by Billington Cartmell, there is an instant-win mechanic giving sports fans the chance to win one of 500 pairs of...
Entry numbers for ISP Awards defy downturn. (News).(Brief Article)
February 1, 2002... More than 400 entries have been received for this year's ISP Awards, topping the initial target set by the trade body by around 100.
According to Edwin Mutton, ISP director general: "We expected a drop from last year's 465 entries because...
Kellogg's links push with Jimmy Neutron. (News).(Brief Article)
February 1, 2002... Kellogg's has linked up with Nickelodeon kids' film, Jimmy Neutron: Boy Genius, in a [pounds sterling]1 million on-pack push, across its kids' cereal brands this month.
The push, through Logistix Kids Worldwide, will run across 17 million...
Promotion works Lucozade -- Catch the Lions in Oz. (News).(Brief Article)
February 1, 2002... Brand: Lucozade Sport
Campaign: Catch the Lions in Oz
Agency: Billington Cartmell
Budget: [pounds sterling]550,000
Timing: April to June 2001
Objectives: As official sponsors of the 2001 British & Irish Lions Tour to...
Chicago Town offers two-tier Chrysler draw. (News).(Brief Article)
February 1, 2002... Schwan's Chicago Town Pizza brand has rolled out a promotion giving consumers the chance to win one of five Chrysler PT Cruiser cars.
Each box has a section of an image of a complete PT Cruiser sealed inside, and consumers must collect each...
Fox Kids teams with m-Wise to run SMS service. (News).(Fox Kids Europe NV)(Brief Article)
February 1, 2002... Fox Kids Europe (FKE) has linked with mobile technology firm m-Wise to offer text-based services to kids in the UK.
Kids will be able to access different SMS services via the Fox Kids website. These include themed phone logos called "Mood...
Kinder bus tour backs Surprise website launch. (News).(Brief Article)
February 1, 2002... Kinder is sending a branded bus around the country this month as part of the [pounds sterling]million support package for the re-launch of the Kinder Surprise Egg.
The Kinder Fun Bus Tour, through Poise Marketing, arrives first at the...
Capital survey puts cash and vouchers top. (News).(Capital Incentives)(Brief Article)
February 1, 2002... A new survey on motivation at work has found that 64 per cent of workers claim to not have any kind of reward or incentive schemes in their current job.
Respondents to the annual Capital Incentives' survey also felt that being fairly...
IBA UK plans activity to lift brand profiles. (News).(Brief Article)
February 1, 2002... IBA UK, owner of the Bouchard air freshener range, is to step up its below-the-line activity following the appointment of Endacott RJB Marketing to handle its promotional marketing work.
Initial work on customer analysis and research is...
Tetley Tea Folk shelved not axed. (News).(Brief Article)
February 1, 2002... The Tetley Tea Folk merchandise range will not be discontinued despite the characters' suspension from the current [pounds sterling]million campaign.
According to Nigel Holland, marketing and development director at Tetley Tea, the Wade...
Research gives SP 10% share of marketing mix. (News).(Brief Article)
February 1, 2002... New research estimates that SP has a ten per cent share -- [pounds sterling]48.8billion -- of a global marketing communications industry said to be worth $694billion ([pounds sterling]492billion) in 2001.
Findings, from sponsorship broking...
Allied Domecq takes on TLC to seek licences. (News).(The Licensing Company)(Brief Article)
February 1, 2002... Allied Domecq has appointed The Licensing Company (TLC) on an ongoing basis to extend retail opportunities for its brand portfolio through brand extension schemes and licensing initiatives.
TLC's initial remit is to focus on brand strengths...
Bakin' Boys links up with Ice Age movie. (News).(Fabulous Bakin' Boys)(Brief Article)
February 1, 2002... Fabulous Bakin' Boys is linking up with 20th Century Fox's new CGI animated film The Ice Age, in an on-pack push launching this month.
The activity, through Interfocus, will run on 2 million packs of original cup cakes and chocolate and...
Genie joins with Nightfly to offer mobile promos. (News).(Brief Article)
February 1, 2002... Genie, the mobile internet business, has tied in with wireless media channel Nightfly to offer mobile phone advertising and promotion-based campaigns across their collective user base.
The two providers now have access to over 1 million...
Asda cuts deal with US's Olsen twins. (News).(ASDA Group PLC)(Mary-Kate and Ashley Olsen)(Brief Article)
February 1, 2002... [ILLUSTRATION OMITTED]
Caption: Asda cuts deal with US's Olsen twins ASDA has signed a licensing deal with US teen millionaires Mary-Kate and Ashley Olsen (above), to sell their branded fashion range In Europe. The twins already have a...
Wimpy. (News Briefs).(Brief Article)
February 1, 2002... Wimpy is to offer a free Wall's Tom and Jerry lolly with every Megabite meal in all of its Megabowl and Roadchef sites during the February half term. The offer will be communicated through instore posters, overheads and on a promotional web...
Britvic's Robinsons. (News Briefs).(Brief Article)
February 1, 2002... Britvic's Robinsons squash brand is running an on-pack push as part of its marketing tie in with Disney/Pixar's kids' movie Monsters Inc. The activity will run on over 20 million packs. Consumers who send in four bottle caps and [pounds...
Nestle Rowntree. (News Briefs).(Brief Article)
February 1, 2002... Nestle Rowntree is running its first 25 per cent-extra free push across four of it's brands this month. The push will run across Milkybar Chunky, Toffee Crisp, Lion and Drifter. All lines retain their standard recommended retail prices. Nestle...
Virgin. (News Briefs).(Brief Article)
February 1, 2002... Virgin is offering its new credit card customers up to 20 per cent off Virgin Experiences as part of the card's customer rewards programme. Card holders can also redeem points accrued through the card's point-based rewards scheme against...
Marriott Hotels. (News Briefs).(Brief Article)
February 1, 2002... Marriott Hotels has joined with hotel and conference booking agent First Option to run a winter push offering special delegate rates to small businesses. The push was developed following a First Option survey in which 70 per cent of respondents...
I CAN. (News Briefs).(raising money by selling badges)(Brief Article)
February 1, 2002... I CAN, the children's charity, is using badges featuring Beatrix Potter's Peter Rabbit, who celebrates his centenary this year, to raise money for its work with children with speech and language difficulties. The badges will retail at [pounds...
Air Miles. (News Briefs).(frequent flier miles)(Brief Article)
February 1, 2002... Air Miles has appointed Grand Heritage Hotels as its latest hotel partner. Guests will be able to earn 25 free Air Miles for each night's stay in more than 120 hotels.
The Promotional Sourcing Exhibition. (News Briefs).(Brief Article)
February 1, 2002... The Promotional Sourcing Exhibition has sold 70 per cent of its available exhibitor space. The show runs from 21-22 May at Olympia 2, London. BIG UK, Furrytails, Russ Berrie and Antler Luggage are among those confirmed.
Jonathan Keeble. (News Briefs).(Brief Article)
February 1, 2002... Jonathan Keeble is to look after UK licensing opportunities for new CiTV show Tiny Planets, which features characters called Bing and Bong travelling through space on a sofa.
Moving up. (News).(executive appointments)(Brief Article)
February 1, 2002... Simon Hathaway
Momentum
Simon Hathaway has joined Momentum as managing director of its London office. Hathaway joins from Dynamo where he was a director for six years heading up accounts such as Budweiser and S&N retail.
Sheri...
Express rapped as misleading by ASA. (News).(Daily Express; Advertising Standards)(Authority)(Brief Article)
February 1, 2002... The Advertising Standards Authority (ASA) has warned the Daily Express to make its paid-for promotions clearer, following four complaints against a push for the Royal Mail that ran in October 2001.
The campaign gave consumers the chance to...
141 Worldwide forges CSS Stellar alliance. (News).(Brief Article)
February 1, 2002... 141 Worldwide has formed a strategic alliance with CSS Stellar, the sports, entertainment, events and management company.
The partnership was struck to bolster the offers of both companies, according to a 141 Worldwide spokesperson. "We...
Bella Pasta links with Airtours for Italy break push. (News).(Brief Article)
February 1, 2002... Bella Pasta has teamed up with Airtours to offer diners the chance to win a two-week holiday for two at the Excelsior Palace Hotel in Taormina, Italy, in a push through Tequila Manchester.
As part of its Valentine's offer, the restaurant...
4imprint given Brunswick net clothing project. (News).(Brief Article)
February 1, 2002... US-based Brunswick Bowling & Billiards Corporation has handed The 4imprint group the $2million ([pounds sterling]1.4million) task of developing promotional clothing for its online shop.
The win is for a two-year contract, and covers the US,...
Nando's freebies in Valentine's activity. (News).(Brief Article)
February 1, 2002... Nando's chicken restaurants will be running a post-Valentine's Day campaign across its 46 outlets from 15 February.
The "Share the Nando's Passion" push runs until the end of February. Valentine's postcards have been distributed to...
Living Well runs a two-for-one joining fee deal. (News).(Brief Article)
February 1, 2002... Living Well, the UKbased health club operator, is encouraging potential members to join with a Valentine's week promotion.
Running from 11-17 February, anyone who joins one 01: LivingWell's participating health clubs along with a friend or...
Should the ISP name and shame? (Head to Head).(Institute of Sales Promotion)
February 1, 2002... The DMA publically expelled on of its members after it ruled that the association's code of practice had been broken. Should the ISP adopt a similar policy and expose any member that transgresses?
YES
Andrew Roberts
Managing...
Spain on message for SP progress: Europe Spain denies it is scuppering the SP paper, but the pace of EC bureaucracy may undo its efforts. (Analysis).
February 1, 2002... A palpable groan went up last month as those in promotional marketing read in the broad-sheets of the Spanish Government's attempts to scupper the passage of sales promotion regulation through the European Courts. The Spanish Presidency was...
Talk doesn't come cheap at the Winter Games. (Letter from America).(Brief Article)
February 1, 2002... Hours of concentration, weeks of devotion, years of determination. Is that what it took for the Chevrolet team to come up with this copy? Probably, but it's also the banner under which they liken their efforts to Olympic athletes working day in...
Working to restore couponing's golden days. (Client Comment).(Brief Article)
February 1, 2002... Welcome to the first in a series of comments from the ISP/ISBA Joint Promoters Group. The group is a one-stop shop for comment and action by promoters on issues affecting SP in the UK and Europe. One of the key agenda issues over the past 18...
ASA anniversary a reminder of consumer trust. (And Another Thing).(Advertising Standards Authority )(Advertising Standards Authority )
February 1, 2002... The Queen's Golden Jubilee year also sees the 40th anniversary of the Advertising Standards Authority (ASA). The ASA was established in the wake of the Malony Committee Report on Consumer Protection. It represented the first stirrings of...
Letters.(multiple brief articles)(Brief Article)(Letter to the Editor)
February 1, 2002... DMA right to police its members
TRADE ASSOCIATIONS
Dear Editor,
It's nice to see the DMA is making the right noises about responsible policing within the direct marketing industry and of its membership in particular.
I...
The measure of SP. (Exclusive ISBA SP Research).(sales promotion)
February 1, 2002... There has been little data available on SP's influence across marketing in general, and let alone on any trends within the sector. The ISBR/ARC/P&I survey changes that, as its author Jonathan Lace reports.
How much is really known about...
Pot Noodle, It's Not Poodle. (Profile).(Unilever Bestfoods' Pot Noodle brand development manager Gayle Peacock)(Pot Noodle)(brand development manager)(Gayle Peacock)
February 1, 2002... Gayle Peacock * brand development manager, Pot Noodle * Unilever Bestfoods
First impressions can be misleading -- take Gayle Peacock, brand development manager for Pot Noodle, for example. She's slim, attractive and has the air of someone...
Weetabix offers prizes online. (Cover Story Cereals).
February 1, 2002... While the Internet is not new in the competitive cereals sector, Weetabix's giveaway uses it as the underlying mechanic for the first time. Amy Pemble reports on Weetabix's biggest ever push.
It's not news that online pushes have...
Retail's power over properties. (Special Report Licensing).(Licensing )
February 1, 2002... Licensing is a [pounds sterling]124billion global industry. But a property's success or failure rests in the hands of the retailer, as Katie Hunt discovers
Unless you have an allergy to shops, you cannot fail to have noticed the face of a...
Project Snapshots: Cameras are popular premiums, but choosing the right product is key. Naomi Lindsay examines how four different pushes fared. (Special Report Film & Photography).
February 1, 2002... People in the UK take around 2.5 billion photographs a year, so the advantages of using film and photography as part of marketing pushes are apparent. Not only is reach all-encompassing, but cost-effectiveness coupled with high perceived value...
Electrical evaluation. (P&I Test Electrical Goods).(consumer electronics used as sales promotions)
February 1, 2002... In these times of increased high Street spending and low interest rates, which electrical goods make for great premiums and incentives? Five SP professionals put some desirable products to the test.
Sanyo 7201 DVD player
Nick...
Promotional baggage. (On Offer).
February 1, 2002... A bag is one of those things that a girl can't live without and a guy uses only when his pockets are full to bursting. But if catering to a diverse range of tastes is causing you some difficulties, then you can't go too far wrong with the new...
Liquid engineering. (On Offer).(new Aquamouse from Louis Kennedy Partnership)(Brief Article)
February 1, 2002... Mice, of the computer kind, are becoming something of a favourite with those wanting their corporate name to live on a client's desk. This new Aquamouse from Louis Kennedy Partnership is the latest way to keep your marketing strategy in hand....
In our cups. (On Offer).(Very English Tea)(Brief Article)
February 1, 2002... There's nothing more British than the cuppa, a fact that hasn't escaped the notice of the folks at The Very English Tea Company. A hit with anglophiles in the US, the company's whole array of personalised teas is now available over here now for...
Jam packed. (On Offer).(advertisement)(Brief Article)
February 1, 2002... To go with the personalised teabags (above), perhaps your clients might like their preserves personalised as well. These mini pots of preserves by Britannia Catering are designed to feature a label printed with the company name, logo or...
Burn, baby burn. (Sleuth).(Brief Article)
February 1, 2002... Things hotted up at agency Orca last month as foxy firemen charged through its doors. The good folk at Orca were helping P&I by testing the George Foreman Lean Mean Grilling Machine, a bit too close to sensors, triggering the fire alarm --...
Life's just a blur. (Sleuth).(Brief Article)
February 1, 2002... Award for slow-coach of the month goes to TLC which had only just got its Christmas party pics back by the end of January. But Sleth's not surprised. Lucky staff were picked up from their offices by stretch limos and taken to wine lover's...
Nod off. (Sleuth).(Brief Article)
February 1, 2002... P&I has received some dodgy gifts in its time -- and not all of them solicited it should be stressed -- but we have never in all our days seen anything quite as hideous as the bewigged nodding dog, sent to us by McCann Erickson in an...
Sleuth's nan. (Sleuth).(Brief Article)
February 1, 2002... Nothing stays the same for ever, but you'd think brands would try and maintain their marketing heritage and not stamp on it to satisfy the PC brigade. Take the PG Tips chimps, for example. The precocious primates have been linked with the brand...
Blast from the past February 1992. (Sleuth).(Brief Article)
February 1, 2002... According to our predecessors at P&I, baseball caps with sunglasses attached to the brim were to be the next big thing in the promotional clothing world in February 1992. Somehow we aren't entirely surprised that they never really caught on....
A call to bare arms. (Sleuth).(Brief Article)
February 1, 2002... First there was the Free Deirdre Rashid campaign launched by over-anxious and under-stimulated fans of TV's Coronation Street. Then, last month, free Winona T-shirts swept the US, protesting against the kooky Miss Ryder's arrest on alleged...
IW builds on its success: After last year's seamless ownership transfer, this year's Incentive World is proving a magnet for new exhibitors.(Incentive World)(Brief Article)
February 1, 2002... There are two reasons to visit Incentive World. First, it's a time-efficient way of coming face to face with business contacts from all sides of the promotions and incentives industry. And second, if somebody's got something new to show, you...
Awards. (Incentive World Show Guide).(Brief Article)
February 1, 2002... Laser Crystal dedicates itself to developing some of the highest-tech personalisation techniques in the giftware world. This year it rolls out its green-laser engraving system, which applies 3D micro-dot designs to the company's range of awards...
Clothing & Textiles. (Incentive World Show Guide).(Brief Article)
February 1, 2002... A little bit of rough on the Baskind stand aims to draw visitors' attention to the cutting-edge element of the company's latest collection. A West Side Story-styled back-lot -- complete with marauding skateboarders and punk graffiti -- provides...
Corporate gifts & desk accessories. (Incentive World Show Guide).(Brief Article)
February 1, 2002... Perspectivebiz, one of the new faces at the show, is a corporate giftware designer demonstrating a healthy obsession with irreverent wit and product innovation. Anyone looking to liven up their desktop would do well to check out the...
Film & Photography. (Incentive World Show Guide).(Brief Article)
February 1, 2002... As well as its usual collection of single-use cameras, Jazz Photo is giving a special push to its digital still camera, complete with seven-second video clip facility. Specially designed with technophobes in mind, it's deceptively simple to use...
Food, drink & confectionery. (Incentive World Show Guide).(Brief Article)
February 1, 2002... Italian ingredients, as any foodie knows, are very much in vogue and big business -- which makes the appearance of Sempre Vino's themed presentation boxes timely. Its quality products range from champagne-style Prosecco to Chanterelle mushrooms...
Gadgets. (Incentive World Show Guide).(Brief Article)
February 1, 2002... If the power cuts out and you happen to be on the EFX stand, then you're in luck. Among its collection of corporate gadgets and gifts is the groundbreaking Fliklite, a waterproof flashlight which generates a 24,000-candle power beam and...
High street collections. (Incentive World Show Guide).(Brief Article)
February 1, 2002... Big news on the high-street front is the first-time appearance of WH Smith which will be highlighting its popular gift vouchers and recently expanded "Amazing Adventures" activity portfolio. Watch out, too, for the VIP Shopping Experience from...
Housewares. (Incentive World Show Guide).(Brief Article)
February 1, 2002... Looking for ways to spice up the in-house bar? Then pop along to H Rudebeck & Co where the company has added to its range of serving trays, ice buckets and cocktail stirrers with new silk-screen printed mirrors.
The Electric Incentive...
Luggage & Leather. (Incentive World Show Guide).(Brief Article)
February 1, 2002... Struggling to find the perfect bag? MacDonald Fyne Associates' new Crown Wealth collection, manufactured in the Far East, promises to satisfy even the most contemporary of cravings, with CD holders, laptop and travel bags, document cases, waist...
Music & Video. (Incentive World Show Guide).(Brief Article)
February 1, 2002... With its roster of over 1,000 artists ranging from comfy sofa music through to raw-edged dance, the Warner Music Group has it all, and now it's launching itself to the incentives market with a one-stop entertainment marketing consultancy. As...
Pens. (Incentive World Show Guide).(Brief Article)
February 1, 2002... Swiss manufacturer Prodir is rather chuffed to announce the launch of its new metallic-surface finishes. The distinctive titanium, bronze and pewter effects can be applied to any of the company's promotional ballpoints.
New from Pentel is...
Premiums. (Incentive World Show Guide).(model vehicles)(Brief Article)
February 1, 2002... Lending an air of Bond-like cool to this year's show are model vehicle experts Corgi and Lledo. Branded collectables linked to licences including James Bond, Noddy and The Muppets can be seen on the shared stand, plus there's a prize draw with...
Print & Packaging. (Incentive World Show Guide).(Brief Article)
February 1, 2002... Waving the flag for book-based promotions is first-timer Penguin which will be joining forces with Dorling Kindersley to promote an impressive choice of publications ranging from the latest fiction to illustrated home reference books. Kleser is...
Promotional Services. (Incentive World Show Guide).(Brief Article)
February 1, 2002... Newcomer The House specialises in providing marketing solutions to the leisure industry. Communications, retail concepts and merchandise supply are just some of the services being offered by this five year-old company, whose impressive client...
Sports. (Incentive World Show Guide).(promotional items for World Cup and 2002 Commonwealth Games)(Brief Article)
February 1, 2002... If you don't want to get caught short when World Cup fever sets in, then get yourself fully kitted out on the B2B Initiatives stand. There's a special area dedicated to soccer-themed products including official World Cup footballs,...
Tableware. (Incentive World Show Guide).(crystal, ceramics and china product introduction)(Brief Article)(Product Announcement)
February 1, 2002... Discerning hosts looking to sparkle over the dinner table should wend their way towards the Glencairn Crystal stand. With the help of the world's whisky wizards, the company has developed what it claims is the first definitive whisky glass - a...
Toys, games & gamecards. (Incentive World Show Guide).(various products suitable for collections)(Brief Article)
February 1, 2002... Lacking the necessary kudos and large wads of cash to get membership to a top casino? Don't despair, Europe's largest playing card manufacturer Carta Mundi, promises an unrivalled range of casino and card games suitable for promotions and...
Vouchers & Motivation. (Incentive World Show Guide).(Brief Article)
February 1, 2002... Appearing for the first time, Europe's largest cinema operator UGC is inviting promoters to share in some movie magic with its established range of vouchers, plus there'll be on-stand competitions to win yearly cinema passes. But if popcorn and...
Watches, clocks & jewellery. (Incentive World Show Guide).(gifts for employee incentives)(Brief Article)
February 1, 2002... Looking to add some luxe appeal to your incentive gifts? Then pay a visit to the Coventry Silvercraft stand where the company's desk accessories and awards range will be complemented by a selection of corporate logo jewellery. On display are...