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Vouchers & Gift Cards Manual 2009: Reasons to be cheerful in recession.
April 29, 2009... Little over eight months have passed since the last Promotions & Incentives Voucher Handbook, yet the market has changed drastically. Now we find ourselves in the midst of what commentators have described as the biggest economic crisis in...
Vouchers & Gift Cards Manual 2009: Paper still rules the corporate market.
April 29, 2009... The latest research shows that paper gift vouchers are still more popular than their electronic counterparts. Bhavna Mistry looks at the latest trends in a market that is worth more than pounds 3bn.
In a digital age when Twitter and...
Vouchers & Gift Cards Manual 2009: Vouchers - what do consumers want?
April 29, 2009... Every year, Promotions & Incentives conducts an industry survey into how consumers are using vouchers. As James Quilter reveals, the public's enthusiasm for them shows little sign of abating.
When Promotions & Incentives (P&I) carried out...