Journal of Business Strategy articles from March 1998

Journal of Business Strategy archives from March 1998

Brand management for the next millennium.
March 1, 1998... When the big ball comes down in Times square on January 1, 2001, a lot of seemingly far-sighted company and product names such as 20th Century Fox, 20th Century Funds, and Gateway 2000 will become anachronisms. Aside from that, what will a new...

Making strategy work.
March 1, 1998... Very few companies operate with clearly identified strategies for reaching long-term goals, yet strategic thinking and planning offer businesses abundant opportunities for success. They serve as a road map for navigating in today's competitive...

The problems with executive pay. (interview with compensation expert Graef Crstal)(Cover Story)(Interview)
March 1, 1998... Compensation expert Graef Crystal believes the link between executive pay and performance is tenuous at best at most companies. Network associates, a vendor of systems protection software, has just launched a new ad campaign. In one spot, the...

Trends in executive compensation.(Cover Story)
March 1, 1998... Executive pay practices have changed radically In the past 20 years. The pay-for-performance philosophy Is now guiding compensation committee decisions. Executive compensation practices in the United States continue to evolve in response to...

Linking compensation to business strategy.(Cover Story)
March 1, 1998... If companies don't link compensation to long-term goals, they may end up rewarding the wrong results. Herb Kelleher of southwest airlines, one of the most colorful of modern-day CEOs, also is clearly one of the most underpaid on any study of...

Stock is no longer optional. (stock options as incentive compensation)(Cover Story)
March 1, 1998... The use of stock options as part of Incentive compensation is burgeoning. Not only are more and more companies establishing option grant programs, but executives are getting larger and larger awards. Ignited by the corporate governance movement...

Nonqualified plans: a trust in your future?(Cover Story)
March 1, 1998... Limits on the tax-free amounts executives can set aside for retirement have led many companies to turn to nonqualified benefit plans. More than ever, innovative executive compensation and benefit programs are integral to business strategy and...

Paying people in crisis economies.(Cover Story)
March 1, 1998... If the local currency takes a nose-dive, you need a well-thought-out strategy to properly compensate employees. Not that long ago, compensating employees in countries that were undergoing sharp currency devaluations or inflation was a fairly...

Out of the lab and onto the table. (biotechnology) (includes related article on General Nutrition Cos Inc's market strategies)
March 1, 1998... Biotechnology promises to revolutionize the food Industry. But can scientists and marketers work together to give consumers what they don't yet know they want? The food industry is on the threshold of a technological revolution that could...

America's changing workforce. (includes related article on recruiting challenges in the US)
March 1, 1998... More important to long-term planning than the demographic projections for the workforce of the future Is the new attitude toward their employers those workers are likely to express. A highly skilled computer programmer interviews at a major...

Reinventing innovation.
March 1, 1998... Don't leave innovation to the "creative types" and hope for the best. Manage it as you would any other business process. In 1967, Gillette Co., attracted by a money-making electric shaver operation, acquired Braun AG. Braun was renowned for its...