Journal of Business Strategy articles from March 1993

Journal of Business Strategy archives from March 1993

After NAFTA: the long-term benefits. (North American Free Trade Agreement) (Column)
March 1, 1993... It's getting down to decision time. The U.S. Congress will soon vote on the proposed North American Free Trade Agreement (NAFTA). The October 1992 accord, hammered out after many month's of intense negotiation, would eliminate nearly all...

The need for long-term investment in American corporations. (Column)
March 1, 1993... Contrary to the conventional wisdom, it's not fluctuations in the stock market that have put the American economy in jeopardy. It's, the fact that American firms persist in pursuing short-term profits and high stock prices. Stockholders,...

Times change, but do business strategists? (strategic management)(includes related article) (Column)
March 1, 1993... Corporate America has never been as engrossed in the techniques and formulas of competitive analysis and strategy as it has been over the last 10 to 15 years. At the same time that U.S. firms were losing large parcels of strategic ground to...

Pushing the right levers - the right way. (organizational change)(includes related article) (Column)
March 1, 1993... THE PROBLEM A number of corporations that responded to the competitive pressures of the 1980s and early 1990s by reorganizing and right-sizing are dissatisfied with the results. Why didn't their efforts work? Although many traditional...

Watch on the EC: investment opportunities. (includes related article) (Europe: East and West) (Cover Story)
March 1, 1993... To the surprise of many observers, the European Community is not a fortress. Though it's not exactly an open house, this enormous, diverse, and now unified market has clearly got a drawbridge out, ready to facilitate free trade. At one...

Market-entry approaches for Central Europe. (includes related article) (Europe: East and West) (Cover Story)
March 1, 1993... It is tempting to think of the countries of Central Europe as one homogeneous region. But their prewar stages of economic development varied greatly, their communist-era experience varied significantly, their ethnic and linguistic differences...

The health of nations. (successful joint ventures)(includes related articles) (Europe: East and West) (Cover Story)
March 1, 1993... Since 1985, notes a recent McKinsey & Co. study, the formation of international joint ventures involving American corporations has increased by 27% a year. However, the study adds, at least a third of those fail to meet the expectations of the...

Purchasing a plant in Poland. (interview with corporate development Dir C. Cato Ealy of International Paper Co.) (Europe: East and West) (Cover Story)
March 1, 1993... Western Europe's unification efforts have transformed the area into an essential market for many international companies. At the same time, the breakup of the former Soviet Union has opened the door to many Eastern European economies previously...

Strategic planning unbound. (evolution of strategic planning)
March 1, 1993... Spurred by globalization, the maturation of consumer markets, the greater number of products and marketing messages in every market, the accelerating advance of technology, and the shortening of product life cycles, today's business environment...

How to build a benchmarking team. (includes related articles)
March 1, 1993... There is nothing that can wreck a well-intentioned benchmarking plan faster than selecting the wrong people for the team. Take the company that chose staff members who didn't have enough credibility within the organization to sell their...

Crisis management: forewarned is forearmed. (includes related article)
March 1, 1993... Four years ago, the Exxon Valdez ran aground in Prince William Sound, Alaska, spilling millions of barrels of oil and despoiling a priceless wilderness. Exxon's clumsy reaction to the crisis raised awareness in boardrooms across America, and...