AccessMyLibrary provides FREE access to millions of articles from top publications available through your library.
Geyer's Office Dealer articles from August 1990
Set up an RSS feed
Create a link to this page
Copy and paste this link tag into your Web page or blog:
Geyer's Office Dealer archives from August 1990
WOTS-up? The need for internal analysis. (analysis of business weaknesses, opportunities, threats, strengths)
August 1, 1990... WOTS-Up? The Need For Internal Analysis
Our columns throughout 1990 have and will continue to focus on factors that we believe will lead to survival and growth in the 1990s. We do believe that many dealers will not survive. Yet today's...
Does radio play as ad medium for dealers? (office equipment and supplies) (includes related article on radio advertising)
August 1, 1990... Does Radio Play As Ad Medium for Dealers?
Opinions on the worth of radio as an advertising medium for office supply dealers are decidedly mixed. No two dealers who have experimented with the airwaves have the same thoughts on the results -...
Opportunities abound, if you're willing to look. (competing with superstores offering office supplies and equipment at discount prices)
August 1, 1990... Opportunities Abound, If You're Willing to Look
For the past five years, industry experts, leaders, consultants, and the press have been harping on how quickly our distribution system has been changing.
Our growing market has caught...
Niche marketing takes off. (office supplies and writing instruments)
August 1, 1990... Niche Marketing Takes Off
It's one of the oldest, most widely available, and generally least expensive products in the industry. But you couldn't tell it from recent sales figures. Instead of gently increasing year to year in response to...
NOPA 90: all-new show to focus on coping with industry in transition. (National Office Products Association) (includes related article on NOPA trade show plans)
August 1, 1990... NOPA '90 All-New Show To Focus On Coping With Industry In Transition
Extensive business seminars with high "take-away" value will supplement traditional show displays of new products and merchandising ideas at the 1990 National Office...
Japan has a reason for awkward distribution. (domestic office supplies market)
August 1, 1990... Japan Has a Reason For Awkward Distribution
Few outsiders know much about the Japanese domestic office supplies market. Since Japan is newsworthy these days, and we see so many Japanese products used in American offices, we may learn a...
Beyond band-aids: image-boosting store design. (office supplies dealers)
August 1, 1990... Beyond Band-Aids: Image-Boosting Store Design
Makeovers may make good sense for a few office supply dealers, but easy coverups and minor fix-ups can't recapture consumer confidence lost in a shopping maze of look-alike stores.
...
Making the warehouse more productive. (office supplies)
August 1, 1990... Making the Warehouse More Productive
With just-in-time inventory management moving inexorably from industrial supply distribution into such areas as office supplies, Dennis Wagner thinks too many dealers have an Achilles' heel to which...
