Journal of Retailing articles from June 1998

Journal of Retailing archives from June 1998

Impulse buying: modeling its precursors.
June 22, 1998... INTRODUCTION Impulse buying is a pervasive aspect of consumers' behaviors and a focal point for considerable marketing activity (Rook, 1987). In one study impulse purchases, operationalized as unplanned purchases, were found to represent...

A discrete optimization model for seasonal merchandise planning.
June 22, 1998... INTRODUCTION Seasonal planning for buyers in a retail chain is an extremely challenging problem, with many interrelated decisions. We use the term retail chain to include department stores, specialty stores and mass merchants, who all use...

A model of consumer perceptions and store loyalty intentions for a supermarket retailer.
June 22, 1998... INTRODUCTION In recent years retail competition has intensified, generally as a consequence of new technologies, more sophisticated management practices and industry consolidation. These trends have been particularly pronounced in the food...

Is dependent what we want to be? Effects of incongruency.
June 22, 1998... INTRODUCTION Independent or dependent, what do organizations want to be? A stream of research spurred by work in contract law suggests that most organizations strive for positions toward the relational end of the spectrum where...

Grocery market pricing and the new competitive environment.
June 22, 1998... INTRODUCTION The Supermarket Revolution - the replacement of small Grocery stores by large, multidepartment grocery stores - came to an end in the 1970s (Marion et al., 1986). Since that time, supermarkets have come to face heightened...