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Journal of Retailing articles from June 1994

289 total articles

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Journal of Retailing archives from June 1994

The evolution of ownership patterns in franchise systems.
June 22, 1994... In their seminal article in the Journal of Retailing, Oxenfeldt and Kelly (1969) argued that franchise systems, like other organizations, have life cycles that predict various aspects of their structure and processes. More specifically, they...

Deception in retailer high-low pricing: a "rule of reason" approach.
June 22, 1994... International Journal of Advertising, 12(1): 37-43. Much, Marilyn (1992). "Price Promotions Aren't Always What They Seem," Investor's Daily, August 7, p. 3. Muris, Timothy (1991). "Economics and Consumer Protection," Antitrust Law Journal,...

Correlates of mall visit frequency.
June 22, 1994... Retailing, 62(Fall): 237-266. Westbrook, Robert A. and William C. Black (1985). "A Motivation-Based Shopper Typology," Journal of Retailing, 61(Spring): 78-103. Williams, Robert H., John J. Painter and Herbert R. Nichols (1978). "A...

An assessment of the relationship between service quality and customer satisfaction in the formation of consumers' purchase intentions.
June 22, 1994... The preponderance of evidence in the existing literature on the marketing of services has identified the critical roles of service quality and satisfaction in the formation of consumers' purchase intentions. However, despite the great strides...

A preliminary investigation of franchised oil distribution in Norway.
June 22, 1994... Over the past twenty-five years franchising has become an important means of distribution in the world economy. Franchising has grown in part due to its ability to combine the entrepreneurial expertise of local owner-operators with successful...

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