Business Horizons articles from January 1990

Business Horizons archives from January 1990

Business-government relations in the 1990s.
January 1, 1990... History has a way of humbling those who presume to foresee its twists and turns. Epic developments often hinge upon random events, such as the appearance of an unknown disease, an unexpected technological breakthrough, or an assassin's bullet....

Government policies in the 1990s. (economic policy)
January 1, 1990... Economic commentary has become a hazardous occupation, so much so that in Washington economist jokes have replaced quips about lawyers. Clearly, there is much about the way the world works that we economists do not understand but continue to...

The effects of 1992 on European business.
January 1, 1990... We must realize that 1992 is an arbitrary date set up by politicians hoping to speed up the decisions needed to make the European market happen. Will everything be ready by that date? Of course not. Before praising the changes that will or will...

Managing the mixed marriage. (multinational corporations)
January 1, 1990... In today's business environment, top managers in the international company are faced with a challenge that may be described as "the managing of mixed marriages." There are several of these so-called mixed marriages to contend with: the mixed...

U.S. exports in the 1990s.
January 1, 1990... Why should I export? Many U.S. manufacturers are still asking that question. Why go to the trouble of learning about foreign markets? Why incur the costs of foreign travel or foreign representatives? Why run the risks of big swings in the...

Managing in the 1990s.
January 1, 1990... Projecting changes that will take place during the next decade is somehow not as adventurous as making predictions for another century. However, the 1990s are the gateway to the twenty-first century will serve as a prelude to its challenges....

Portrait of a changing consumer.
January 1, 1990... Editor's Note: This article is excerpted from The Shifting American Marketplace, published by Age Wave, Inc., of Emeryville, California, and cosponsored by CBS Marketing and Time Inc. Magazines. Those who would like a copy of the complete...

Pax Americana. (forecast for U.S. economic power) (editorial)
January 1, 1990... Mark Twain once remarked, "The art of prophesy is very difficult, especially with respect to the future." At the turn of the century the New York Times, quoting respected scientists, ran an article proclaiming "Supply of Wood Near End, No...

Setting the political agenda. (state and local government)
January 1, 1990... The United States has existed for 200 years under a constitution designed when the new American state was of little direct political or military significance to the European world. This constitution was not meant to promote efficiency; the...

Human resources management in the 1990s.
January 1, 1990... The predominant feature of the U.S. labor force in the 1970s and early 1980s was the surge of baby boomers and women into the labor market. These workers will be middle-aged by the year 2000, so the primary feature of the labor force at the...

Telecommunications in the 1990s.
January 1, 1990... It is an early morning in December 1999, and Dr. Anna Wright, a Chicago-based surgeon, is in trouble. What should have been a routine operation has developed nasty complications. No one on staff can help-no one except "Mike." "Mike, quick,...

Japanese transplants: after the honeymoon. (factories in the U.S.)
January 1, 1990... By 1990, ten Japanese-owned or managed auto factories in North America plan to produce 2.2 million cars and light trucks-20 percent of current U.S. production. And this is only the first wave of Japanese transplants into the U.S. automobile...

The auto business in the 1990s.
January 1, 1990... A look ahead to the next decade in the automobile business is much like any forecast; it can never be more than an educated guess based on our experiences. This means, of course, that the best way to look forward is first to look back. The...

Fossils, nuclei, parsimony, and sunlight. (energy policy)
January 1, 1990... It is especially difficult to make accurate predictions about U.S. energy use in the 1990s. This is because energy-usage decisions will not be based on economic factors alone. In determining how we obtain and use energy in the next decade,...

Keeping our balance. (environmental economics)
January 1, 1990... We must invest in our environment every day. In the process, we must be aware of the risks we take and the choices we make. we do not want to find ourselves investing in a falling market, and we certainly do not want to be the cause of that...

Health resource allocation in the 1990s.
January 1, 1990... Many exciting medical technologies loom on the horizon. New imaging modalities render man physically transparent. Human life can be nurtured and preserved at any stage of development, and its genetic basis may be modifiable. Organs can be...

Drug use in the 1990s.
January 1, 1990... "We, the undersigned, recognizing the evils of drunkenness and resolved to check its alarming increase, with consequent poverty, misery and crime among our people, hereby solemnly pledge ourselves that we not get drunk more than four times a...

Common courtesy: less common?
January 1, 1990... In his address on Founders' Day at Vassar College in 1894, Edward I. Morse spoke of courtesy, saying: [Courtesy] is not manners... [manners] are the garments of good behavior. It is not etiquette; [etiquette] ... is...