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Is there a marketing middle ground? When it's time to cut budgets, the marketing budget shouldn't be the first to go. (Advisor[R] View[TM]).
October 1, 2001... I recently was transfixed by a CBS News Sunday Morning program featuring Bill Geist interviewing Ron Popeil. Popeil is the guy that invented Hair-in-a-Can, the Inside-the-Shell Egg Scrambler, food dehydrator, rotisserie oven, and more. And who...
Another view on machine translation. (Advisor[R] Forum[TM]).(Letter to the Editor)
October 1, 2001... I'm writing in response to Dan Sullivan's article in the June 2001 issue titled, "Machine Translation: Is it Good Enough?"
While the author attempted to provide an objective view of machine translation's viability for helping companies...
Correction.(Correction Notice)
October 1, 2001... Table 2 in "How Valuable Are Your Customers," page 32, by Erin Kinikin in the September 2001 issue of E-BUSINESS ADVISOR, was incorrect. You can find the corrected version online at: http://Advisor.com/ Article/KINIE01.
CRM: what are we doing wrong? (Advisor[R] Trends[TM]).(Paul Bascobert, senior vice president of customer solutions at Braun Consulting)
October 1, 2001... Despite analyst projections for increased growth in customer relationship management (CRM) implementations, most reports indicate less than stellar results--even horror stories--among organizations struggling with how to gain advantages from...
Sterling Commerce.(STERLING Integrator)(Brief Article)(Product Announcement)
October 1, 2001... SBC Communications subsidiary Sterling Commerce brought out STERLING Integrator, a native Java 2 Enterprise Edition platform for enterprise and B2B integration. Through its open architecture, companies can support existing and future standards...
Jacada Ltd.(Jacada Interface Server)(Brief Article)(Product Announcement)
October 1, 2001... Jacada Ltd. released the Jacada Interface Server, a tool that lets developers use a common user interface Layer for new application and Legacy systems development. The Jacada Interface Server separates the user interface Layer from the...
Arbortext Inc.(Epic Editor 4.2)(Brief Article)(Product Announcement)
October 1, 2001... Arbortext Inc., which offers products to help companies handle multi-channel publishing of business-critical information, announced version 4.2 of its Epic Editor XML authoring tool. The software adds new change tracking features, adapters for...
Juice Software Inc.(Brief Article)(Product Announcement)
October 1, 2001... Newcomer Juice Software Inc. debuted its platform of the same name designed to give users a live link between desktop applications such as Microsoft Excel and information on the corporate network or Internet. According to the company, the Juice...
Innovative Systems Inc.(e-ordermix)(Brief Article)(Product Announcement)
October 1, 2001... A new online order entry system called e-ordermix is the Latest product from Innovative Systems Inc. Geared to small and medium-sized companies, the hosted solution features user-definable rotes and search categories, customer reporting, order...
ZAMBA Solutions.(Blueprint CAD software)(Brief Article)(Product Announcement)
October 1, 2001... ZAMBA Solutions announced a suite of solutions as part of its CRM Blueprint offering, combining technologies and services to help companies align systems and processes to create a unified view across all customer touchpoints. Applications...
OnStation Corporation.(OnStation Extended Enterprise Platform)(Brief Article)(Product Announcement)
October 1, 2001... The new OnStation Extended Enterprise Platform comprises the OnStation Customer Manager, OnStation Partner Manager, and OnStation Customer Connect application software modules to help companies collaborate with business partners to fulfill...
Entigo Corporation.(Entigo Reality 2.5)(Brief Article)(Product Announcement)
October 1, 2001... Sell-side e-commerce solutions provider Entigo Corporation enhanced its Entigo Reality suite of B2B software with version 2.5. New features include promotions management, pricing management, TaxWare integration, integration with Ariba and...
Brew perks up the wireless market: Qualcomm's new wireless platform environment hopes to open the doors to wireless integration. (Innovations: Mobile Advisor[TM]).
October 1, 2001... "Anytime, anywhere" seems to be the mantra these days. Everyone needs access to corporate information, whether they're hiking a trail on the Grand Canyon, taking a flight to Borneo, or (more realistically), addressing issues, solving problems,...
Can you get more from your enterprise technologies? Here's how to match enterprise technologies to the way people really work: three strategies to consider. (Innovations: E-business Management Advisor[TM]).
October 1, 2001... Organizations are aggressively adopting customer-facing and back-office technologies that are relentlessly process-oriented. Yet even after implementation, most organizations continue to manage by function, negating the real business advantages...
Collaborate for better B2B: today's integration technologies don't provide the context necessary for companies to conduct complex collaborative commerce. Here are two key factors to consider. (Strategies: Commerce Advisor[TM]).
October 1, 2001... Until recently, business-to-business (B2B) implementations have been fairly restricted to the procurement of indirect goods--the equipment and materials that aren't related to a company's core business, such as office supplies and furniture....
Harness your data for better profit: one thing most companies don't lack is the data. But all data isn't equal. There are five requirements to harnessing data that's most meaningful to your business advantage. (Strategies: Business Intelligence Advisor[TM]).
October 1, 2001... E-business advantage comes from marrying the connectivity of the Internet with the power of data. The Internet lets companies reach people in a convenient manner, while data is what helps companies formulate the content of the messages that are...
Solve the integration puzzle: choose the right architecture: planning the right architecture is key to ensuring that your e-business can scale over time. A big piece of the puzzle is picking the right integration path. How do you know which way to go? (Practices: Integration Advisor[TM])(Cover Story).
October 1, 2001... Application integration is becoming the battle cry for e-business as we learn that we can't simply leave existing information systems behind. Application integration, however, isn't an easy process; it requires careful planning, understanding...
Integration platforms: tying it all together: application integration within your enterprise and with business partners is key to your e-business success. The following vendors offer leading integration platforms. (Solutions[TM] Advisor[R].com).(Buyers Guide)
October 1, 2001... CrossWorlds Software Inc.
www. crossworlds.com
PRODUCT: Business Integration Management System
PRICE: Starts at US$150,000
PLATFORMS: UNTX, Windows 2000/NT
APPLICATIONS SUPPORTED: ERP applications including SAP,...
Tips from the Experts.
October 1, 2001... e-BUSINESS ADVISOR asked vendors to share their top tips to help companies ensure a high return on investment for their enterprise application and business-to-business integration projects. Following are suggestions from vendors that chose to...
The privacy challenge: balance privacy and personalization: is customer privacy a liability or opportunity? Organizations that succeed in pleasing customers know how to balance privacy and personalization. Two organizations offer guidelines to get on the right privacy track. (Practices: Security Advisor[TM]).
October 1, 2001... For many businesses, the deciding factor between success and failure is how effectively they market. Consider the saying: "Half the money I spend on advertising is wasted; the trouble is, I don't know which half." Despite advances in...
Use categorization to aid content navigation: share your experiences, advice, and discoveries at http://advisor.com/tips. (Advisor[R] Tips[TM]).
October 1, 2001... Categorization software is getting renewed interest as corporations continue to be overwhelmed with intranet-and Internet-based content. They must seek ways to come to grips with info-glut.
Vertical taxonomies provide an efficient way to...
Nanotechnology for improved applications. (Into The Future).
October 1, 2001... Dubbed nanotechnology, this hybrid science of reducing already miniature components combines engineering and technology to produce a vast array of products that scale at the nanometer level. A nanometer is 1 billionth of a meter. To get an idea...
Realize the benefits of collaboration: share your experiences, advice, and discoveries at http://advisor.com/tips. (Advisor[R] Tips[TM]).
October 1, 2001... Figure out how collaborative business can help your organization. The real challenges of collaborative business lie not in the tools but in the underlying human relationships. So, given its importance, it's useful to ask a series of questions...
Security priorities for an uncertain economy: share your experiences, advice, and discoveries at http://advisor.com/tips. (Advisor[R] Tips[TM]).(Letter to the Editor)
October 1, 2001... What can your organization do to prevent security problems during a slow economy? Here are some rules to keep in mind as your budget gets tighter:
* Maintain security staffing--What they protect is worth far more than their salaries.
...
Do you really want m-commerce companies to know where you are? (e-Biz Buzz[TM]).(Brief Article)
October 1, 2001... Will mobile commerce ever take off? It hasn't been a financial success for most wireless carriers around the world, but research firm Cahners In-Stat Group is optimistic that m-commerce is making progress. As a value-added WAP service,...
Ain't no stopping e-biz now. (e-Biz Buzz[TM]).(Brief Article)
October 1, 2001... CEOs of the fastest growing companies are curtailing costs in response to the economic slowdown, but that doesn't necessarily mean they are cutting back on e-business and e-commerce, according to a survey by PricewaterhouseCoopers. The CEOs who...
Putting the cart before the horse. (e-Biz Buzz[TM]).(Editorial)
October 1, 2001... Does this plan make sense? Gather your maps, pile up all your stuff, and strap in the kids. Then go out and start shopping for the car. OK, does this plan make sense? Begin Web development projects. Then get site hosting and technology...
Bad design still abounds. (e-Biz Buzz[TM]).(Brief Article)
October 1, 2001... Despite all the lessons we should have learned from the dot-com disaster, many Web sites are still lousy. According to a study by Vividence of 69 major Web sites, poorly organized search results, poor information architectures, slow...
B2G: cutting a path. (e-Biz Buzz[TM]).(Brief Article)
October 1, 2001... Business-to-government relationships can be profitable, but working with the government always involves a ton of red tape. Service level Agreements (SLAs) have become easier to execute with Uncle Sam, thanks to the Information Technology...
Can you get more results with less IT? (e-Biz Buzz[TM]).(Brief Article)
October 1, 2001... That's what Peakstone, a vendor of capacity management solutions, sought to find out when they surveyed senior IT managers and executives on how much they're getting from their IT infrastructure. Seventy-nine percent of respondents said they...
Extreme electronic monitoring. (e-Biz Buzz[TM]).(Editorial)
October 1, 2001... We all know our computer activity can be monitored. Employers track e-mails and Web visits, advertisers track what sites we visit on the Web, and marketing experts can't wait to get their hands on our Web use habits. But it's a slipping slope...