Public Relations Journal articles from June 1991

Public Relations Journal archives from June 1991

Sixth annual salary survey. (includes related article on survey methodology)
June 1, 1991... The current recession has affected salary growth in the public relations profession, according to Public Relations Journal's Sixth Annual Salary Survey. The study reveals PRJ readers have a median salary of $43,718. This is up a small amount...

PRSA research study: gender gap narrowing. (Public Relations Society of America's salary survey)
June 1, 1991... Discrimination against women is demonstrated clearly by salary levels reported by PRSA members. The gaps show most clearly when salary is compared to years of experience in the field. But raises reported by female practitioners indicate...

Job-hunting strategies for working with recruiters. (includes related article on networking)
June 1, 1991... You've made your mind up: you are going to leave your employer. Or maybe your mind has been made up for you: you've been fired or laid off. Your first impulse is to pick up the phone to call the recruiter who helped you a few years ago....

Controlling the communications impact. (use of special events in public relations)
June 1, 1991... In an age dominated by television's impact on the American mind and psyche, public relations practitioners are increasingly turning to the staging of special events to persuade and to inform target audiences. Many of the special events created...

A 10-point plan to manage for the future. (public relations firms)
June 1, 1991... This is a critical time to be managing the public relations business. There are two aspects of the challenge of managing a firm for the future. First, we must be familiar with our clients' businesses and be able to anticipate their needs....