Revolution articles from November 2002

Revolution archives from November 2002

British Red Cross to make interactive ad first for C4.(Channel 4 interactive television service; viewers can make donations on-screen)(Brief Article)
November 6, 2002... The British Red Cross charity is the first ever advertiser to use a new Channel 4 interactive TV service that will allow viewers to make donations and transactions while watching a TV ad, Revolution can reveal. Channel 4's new ad format...

QXL ricardo to extend online pay system.(QXL Ricardo PLC)(Brief Article)
November 6, 2002... Online auction operator QXL ricardo is to extend its online payment system in the next three to six months. It hopes to link with an operator such as Egg or NatWest. QXL uses an in-house product to process payments, which is integrated...

Renault and the Inland revenue sign up to Mothercare web site.(Regie Nationale des Usines Renault, U.K. Board of Inland Revenue; Mothercare Ltd., Mothercare.com)(Brief Article)
November 6, 2002... Renault and the Inland Revenue have signed up to advertise on the Mothercare web site just days after the retailer appointed digital sales agency ad 2-one to handle its ad schedule. Both brands are expected to join existing advertiser and...

M&C Saatchi folds digital arm into LIDA.(eMC Saatchi ceases)(Brief Article)
November 6, 2002... Advertising agency M&C Saatchi has folded its eMC Saatchi digital division into its LIDA direct-marketing arm. M&C Saatchi's digital service offering will now come under the LIDA banner; eMC Saatchi has ceased to exist. Last week, LIDA...

Accor Hotels launches mixed media campaign with ANM.(Accor S.A., Associated New Media)(Brief Article)
November 6, 2002... Accor Hotels, parent company of Novotel and Ibis, is launching a cross-platform promotion with Associated New Media (ANM), the digital publishing division of Associated Newspapers. The hotel group is looking to raise awareness of its...

Universal Music signs up to OD2.(Peter Gabriel's digital distribution firm On Demand Distribution)(Brief Article)
November 6, 2002... Universal Music International has signed up to Peter Gabriel's digital distribution firm On Demand Distribution (OD2). UMI has agreed to license music from its catalogue of artists, including Eminem, Pulp and Sting to the network and its...

MSN invites Robbie fans to online chat.(Brief Article)
November 6, 2002... Robbie Williams is to take part in an exclusive web chat on MSN UK this month to help push his upcoming album. Hosted at MSN.co.uk/robbie, in association with his official site (www.robbiewilliams.com), the chat will be streamed live and...

BULLETS: MmO2 launches Revolution service.(Brief Article)
November 6, 2002... Mobile operator mmO2 is launching an online, in-store and SMS campaign to promote its new Revolution paid-for content service. The service (www.O2.co.uk/revolution) is designed to act as a channel to market for mobile content application...

BULLETS: BBCi unveils an interactive side to the life of mammals.(Brief Article)
November 6, 2002... BBCi is using interactive TV and web to back David Attenborough's upcoming series, The Life of Mammals. From 20 November, viewers with digital satellite or digital terrestrial TV will be invited to press the red button on their remotes after...

BULLETS: Amazon ties in free-delivery offer with new gift service.(Brief Article)
November 6, 2002... Amazon.co.uk is launching its first-ever free-delivery offer - on orders over pounds 39. This coincides with the launch of its gift store, which provides recommendations for family and friends, a gift-wrapping service and gift certificates. The...

BULLETS: TradeDoubler anticipates a profitable year.(Brief Article)
November 6, 2002... Affiliate marketing network TradeDoubler, which expects to turn over pounds 4.5m in the UK alone this year, has hit profitability. It acts as intermediary between e-commerce sites and its traffic-driving affiliates, tracking the clicks, leads...

BULLETS: Traffic Online brings rock music to UK audience.(UK launch planned for US music site)(Brief Article)
November 6, 2002... American music site Traffic Online is due to launch in the UK on November 15. For fans of rock and alternative music, www.trafficonline.net coordinates people to promote their favourite bands at gigs, clubs, shops, schools and skate parks. In...

BULLETS: Site database lets consumers check Freeview coverage.(Brief Article)
November 6, 2002... Freeview, the terrestrial digital-TV joint venture between the BBC, BSkyB and Crown Castle, has built a postcode database on its site (www.freeview.co.uk) where consumers can check signal coverage in their area. Created by web design agency...

BULLETS: Wippit identifies songs for mobile users via Shazam.(Brief Article)
November 6, 2002... Wippit, the peer-to-peer music subscription service, has created an application for use with mobile song-identification service Shazam. It identifies a song for users by texting them. Now, subscribers can forward the SMS to Wippit, which will...

BULLETS: Site opens up a new forum for women in advertising.(Brief Article)
November 6, 2002... Women in Advertising and Communications London (WACL) has launched a site (www.wacl.info) targeting members and the public. Interactive marketing agency Taglab developed the site, which features a members' database and a forum for ideas.

Fanta launches UK web and SMS debut.(Brief Article)
November 6, 2002... Coca-Cola's drinks brand Fanta is launching its first internet and SMS push in order to support its 'Why can't everything orange/yellow be Fanta?' above-the-line activity. Pop-up video boxes will appear on sites such as mtv.co.uk,...

Haagen-Dazs backs movie push with site.(Brief Article)
November 6, 2002... Haagen-Dazs has created a microsite as part of a pounds 1m-plus through-the-line campaign. The brand is promoting its ice cream as an ideal accompaniment to watching movies at home. The Made For Movies campaign encompasses online, TV,...

Vauxhall supports Corsa TV ad online.(Brief Article)
November 6, 2002... Motoring brand Vauxhall has developed a microsite and online ad executions to support its pounds 16 million above-the-line TV ad campaign for the Corsa. Designed to support the 'hide and seek'-themed TV ad campaign developed by Delaney...

Telstar uses Girland.com to push releases.(record label promotes new music)(Brief Article)
November 6, 2002... Record label Telstar is sponsoring the nightclub area of girl's virtual world Girland.com to push its artists' new releases. It is featuring the new video 'What's Your Flava?' from R&B star Craig David within the club in Girland City....

ACCOUNTS: New accounts this week.(contract agreements among Internet companies)(Brief Article)
November 6, 2002... Online travel portal Opodo is supporting its current advertising campaign with an affiliate marketing programme that aims to build brand awareness. It has partnered with affiliate network TradeDoubler in the UK to help drive traffic to its...

JUST BREAKING: Top 10 breaking banners by impressions (21 October - 27 October 02).(Brief Article)(Illustration)
November 6, 2002... 1 BSkyB Haagen-Dazs films 2 Eurobet 60 Seconds V2 3 Iwantoneofthose.com Win pounds 1,000 of cool stuff 4 MBNA Europe Bank MBNA Ireland Gold Card 5 ...

Date the UK expands its base with Dating UK cash buyout.(Brief Article)
November 6, 2002... Date the UK, the matchmaking site that launched last month, has boosted its own membership base by acquiring rival site Dating UK in a cash deal. It has bought the Dating UK business, including its site (www.dream-date.co.uk), domain names...

Ryanair uses web to expand business size.(Brief Article)
November 6, 2002... Budget airline Ryanair is expanding its routes and increasing the scale of its business, using the web as its main distribution channel. The airline is allocating up to four aircraft to a third continental base at Milan Bergamo. It plans to...

Virgin Holidays plugs Megadeals on web.(Brief Article)
November 6, 2002... Virgin Holidays is launching an online campaign to promote its Megadeals late bookings to long-haul destinations in the run-up to Christmas. The three-week pounds 50,000 campaign, part of a pounds 250,000 online, press, radio and direct...

Britannia appoints Oyster for redesign.(Brief Article)
November 6, 2002... Britannia Building Society is to overhaul its web site (www.britannia.co.uk) in preparation for introducing online transactions by the end of 2003. Web agency Oyster Partners has been appointed to revamp the current site and improve both...

MSN unveils email service via mobiles.(Brief Article)
November 6, 2002... MSN UK is offering access to its Hotmail email service via mobiles, as part of the launch of a dedicated mobile channel. It has partnered with mobile airtime service provider Singlepoint to offer Hotmail access. Singlepoint customers will...

Telegraph site adds value for football fans.(Brief Article)
November 6, 2002... Telegraph.co.uk's sport site is joining forces with Barclaycard and auction house Sotheby's to launch an online football memorabilia valuation service. Called Fantiques (www.telegraph.co.uk/fantiques), the service will allow fans to email...

EDITOR'S COMMENT: Silver surfers losing grey image as they find their feet online.(Editorial)
November 6, 2002... I've never particularly liked the term 'silver surfer'. They're not silver, they're grey. And people don't surf the web; they use it. But how else do you describe this demographic group, the fastest-growing sector of the online community?...

DIGITAL DIARY: We've become a hub of the community as a contacts resource.(Editorial)
November 6, 2002... It doesn't seem that long ago since we launched, but the Friends Reunited site has been pretty big for about 18 months now. I realised recently I hadn't updated my personal details on the site in that time, even though we have had another kid...

Green & Black's overhauls web site in pounds 2m rebranding activity.(Brief Article)
November 6, 2002... Luxury chocolate brand Green & Black's, in which Cadbury has a five per cent stake, is relaunching its web site as part of a pounds 2 million marketing push to support a recent brand and packaging revamp. The web site...

Charity uses web to collect toys for Xmas.(Toys for Children)(Brief Article)
November 6, 2002... Toys for Children, the charity supported by Toys 'R' Us that collects new toys for UK children in refuges and safe houses at Christmas, is launching a digital marketing campaign this week to push its cause. An email created by digital...

The Sun introduces SMS dieting service.(online diet plans)(Brief Article)
November 6, 2002... Tabloid newspaper The Sun has launched an SMS service for slimmers called Sun Diet Tips, and is backing it with downloadable diet plans from its web site (www.thesun.co.uk). The SMS service, operated via premium-rate telephone specialist...

THE NEW DEALS: Deal of the week.(several news items about deals amongst Internet companies)(Brief Article)
November 6, 2002... Lastminute.com has linked up with car parking company BCP to offer an online airport parking service. The late-deals specialist will receive an upfront payment from BCP and earn a revenue share from future parking bookings. Lastminute.com users...

VITAL STATISTICS: This week Over-50s, one of the fastest-growing audiences on the web, like to bank and buy online, says Amanda Nottage.
November 6, 2002... Rather than a bunch of grouchy Victor Meldrew types, tapping away on a keyboard with one arthritic finger, silver surfers have proved to be an active web audience, as well as a potentially lucrative one (see p21). Dragon Brands Consulting...

Vodafone launches MTV awards game.(Brief Article)
November 6, 2002... Vodafone live! is launching an online viral game in the run-up to MTV's 2002 European Music Awards to boost awareness of its MMS service. The paparazzo-style game, called Pop Pix, ties in with Vodafone live!'s sponsorship of the event. The...

Sportingbet predicts European profitability.(Brief Article)
November 6, 2002... Sportingbet's European business is set to reach operating profitability before the end of its financial year next March, according to the company. The firm has also confirmed that it is planning to market under the Sporting Odds brand in...

Budweiser participates in trial of digital text wall in nightclubs.(Brief Article)
November 6, 2002... Nightclubs and bars will soon be able to generate revenues from clubbers texting messages to friends elsewhere in the venue via a wall-mounted display. The system, created by a sister firm of community web site Liv4now.com, has been...

PERFORMANCE INDEX: 21 - 25 October Monday to Friday, 8am - 8pm.(web site performance data)(Brief Article)(Illustration)
November 6, 2002... Rank Site Performance Availability (secs) (per cent) 1 Yahoo.co.uk 0.64 99.72 2 Google.co.uk...

Qjump creates offline advertising campaign.(Brief Article)
November 6, 2002... Qjump, the rail ticket-booking arm of the National Express Group, has launched an offline advertising campaign, following the recent creation of its affiliate marketing scheme. The online travel portal (www.qjump.co.uk) is targeting...

BSkyB to run online casino from Alderney.(Alderney Gambling Control Commission )(Brief Article)
November 6, 2002... BSkyB is planning to launch an online casino after securing an interactive gaming licence from the Alderney Gambling Control Commission (AGCC). It plans to unveil the offshore web casino using its Sky Bet brand early next year. According...

PEOPLE: Appointment at Zendor.(Steve Bolton, new chief operating officer)(Brief Article)
November 6, 2002... E-fulfilment firm Zendor has named Steve Bolton as its chief operating officer. He will review the company's current strategy and be responsible for client development. Bolton was previously solutions director at delivery firm The Reality...

PEOPLE: Appointment at Value-Click.(Michelle Faiman, new European partnerships manager)(Brief Article)
November 6, 2002... Michelle Faiman has joined internet advertising firm Value-Click as its European partnerships manager. She will focus on third-party sales clients, which currently include Loot and Streetmap.co.uk. Faiman previously worked with ValueClick...

PEOPLE: Appointment at Egg.(Nick Cross, new global marketing officer)(Brief Article)
November 6, 2002... Online bank Egg has widened the role of chief marketing officer Nick Cross to global marketing officer. His remit has been extended as the firm launches its Visa credit card, la Carte Egg, in France this month, although he will continue to...

PEOPLE: Appointment at AOL Europe.(Giles Spackman, new vice president and chief financial officer)(Brief Article)
November 6, 2002... Former Financial Times Group finance director Giles Spackman is to join AOL Europe as senior vice-president and chief financial officer. He is due to start on 25 November. Spackman will oversee financial management, including strategic...

PEOPLE: Appointment at Enpocket.(Mike Keaton, new vice president of technology sales)(Brief Article)
November 6, 2002... Online ad specialist Engage's head of European technology sales, Mike Keaton, has joined wireless media and technology firm Enpocket. He fills the new role of vice-president of technology sales. He joins former Engage colleagues Jonathon...

PEOPLE: Appointment at Online Travel Corporation (OTC).(Mark Simpkins joins board as finance director)(Brief Article)
November 6, 2002... Mark Simpkins has joined the board of the Online Travel Corporation (OTC) as finance director. His appointment follows the resignation of Robert Falkner, who previously held the role. Before joining OTC, Simpkins worked at traffic information...

PEOPLE: Appointment at Beatwax Communications.(Tim North, head of interactive team)(Brief Article)
November 6, 2002... Marketing agency Beatwax Communications - which counts Stella Artois, BBC, Disney and Sony Records among its clients - has appointed Tim North head of its interactive team. North replaces Gary Lockton, the co-founder and former chief executive...

Infogrames to launch arcade on Dubit site.(Infogrames Entertainment S.A., MicroMachines racing game)(Brief Article)
November 6, 2002... Games publisher Infogrames is to unveil a branded arcade on virtual world Dubit when the site reveals its new look next month. The promotional activity will start with a push for Infogrames' MicroMachines brand, including a racing game that...

BTopenworld signs shops to Xmas area.
November 6, 2002... Retailers including Argos and Littlewoods have signed up to an area launched on BTopenworld to push online shopping in the run-up to Christmas. Wellbeing.com, Boots' online brand, and gift site Memorise This (www.memorisethis.com) have...

MY INBOX: Simon Sugar, commercial director, Amstrad.(Simon Sugar discusses pros and cons of marketing emails)(Interview)
November 6, 2002... Simon Sugar commercial director at Amstrad, thinks marketing emails can be annoying - unless they are to do with football. What percentage of the emails you receive each week are marketing or commercial? I reckon about 30 per cent. Do...

ANALYSIS: Digital shows its sampling potential.
November 6, 2002... Sampling was once used as a method of offloading perishable stock, but it has since become an essential marketing tool for brands - especially those in the FMCG sector - to get closer to customers and drive sales. And now the web, SMS and...

EDITORIAL: Super-brands are emerging online.(Editorial)
November 6, 2002... The financial results season has been playing out over the past few weeks, providing a good opportunity to take an overview of the market and assess the long-term prospects of the major digital players. While it's taken some time, digital...

VOX POP: What should marketers do to promote films online?(Editorial)
November 6, 2002... How can UK marketers best employ online ad campaigns to back the release of new movies and DVDs, asks Colin Grimshaw Few products are so suited to online marketing as movies. The ability to stream content, spread movie star gossip and...

REVOLUTION ONLINE: What's on www.revolutionmagazine.com.
November 6, 2002... Every agency shouts about its clients, but Wall users discuss where the line should be drawn between promoting old and current campaigns Client list by spondoolics 17 October, 14:30 Does it bug you when you read about a company's...

TRAILBLAZER: Get the picture.(new digital album from Mobile Entertainment Corporation offers storage, retrieval)
November 6, 2002... Mobile Entertainment Corporation has built a digital album that allows mobile camera phone users to store and retrieve up to 100 images, Tim Hammond tells Jules Grant Travelling in exotic destinations, drunk in the pub with your mates and...

NEW SITE REVIEW: Richard Halstead, Virgin Wines.(review of the Red Letter Days web site)(Editorial)
November 6, 2002... Virgin Wines' Richard Halstead believes Red Letter Days has much improved the usability of its site, but feels let down by not being able to book online I have a soft spot for the people at Red Letter Days. Thanks to them, I got to race a...

OPINION: Digital skills must be taken more seriously.(editorialist opines about advantages of digital component of marketing campaigns)(Editorial)
November 6, 2002... Advertising agencies often treat the digital element of campaigns as an afterthought. Saatchi & Saatchi's Matt Atkinson believes they are losing out because they aren't using the medium to its full advantage I have always felt that digital...

Mature market is ripe for picking.(Editorial)
November 6, 2002... Since we launched the 50connect portal in 1999, what I call the computer/internet literacy filter and its effect on the mature web market has begun to offer online marketers the pot of gold at the end of the rainbow. The Henley Management...

OVER-50S ONLINE: Over the hill?
November 6, 2002... Far from it. Over-50s account for one-quarter of the UK's web users. Robert Gray asks how advertisers can target this lucrative group. You might not believe it, but the group often referred to rather predictably as silver surfers is the...

CAMPAIGN OF THE WEEK: Lancome.
November 6, 2002... Lancome backed its Impactive skin treatment with an online ad blitz that coincided with the relaunch of its UK site, writes Colin Grimshaw Campaign: Impactive Client: Lancome Agency: interactive@optimedia Aim of campaign: To drive...

TERMINATOR 1: Pop-up ads are not intrinsically bad, but they aren't used well.(Brief Article)(Editorial)
November 6, 2002... I don't know about you, but I'm irritated by the debate about how irritating pop-ups are. This isn't because I don't agree with a lot of the opinions expressed - pop-ups piss me off as much as the next person - but because the arguments are all...

TERMINATOR 2: By George, 30s biplane replica to scale Everest.(George Almond plans biplane flight over Mount Everest)(Brief Article)
November 6, 2002... As well as causing many PR executives to go travelling for a year, the UK's challenging digital market is leading many more to go to extremes. After revealing how Haygarth Group's Nicola Bustard scaled Mount Kilimanjaro (Revolution, 23...

TERMINATOR 2: Profero sets the table for second footie challenge.(web marketing firm makes plans for fundraising event)(Brief Article)
November 6, 2002... The World Cup may be long over, but web marketing agency Profero is gearing up for the Second Digital Agency Charity Table Football Tournament. Aiming to raise funds for the Macmillan Cancer Relief fund, the event, which takes place on 13...

TERMINATOR 2: Quote.(Brief Article)
November 6, 2002... 'I'm getting a fair amount of local interest and I hope to cast the net wider and have my own web pages for that in due course. But now I'm concentrating on grass.' Former Olympic gymnast Suzanne Dando explains how she now spends her time...

Yahoo! UK links with HSBC to provide digital payments.(Brief Article)
November 13, 2002... Yahoo! UK & Ireland is to go head to head with banks such as NatWest and Egg by entering the UK online payments market in a tie-up with HSBC, Revolution can reveal. A co-branded online payments service called Yahoo! PayDirect from HSBC...

Sainsbury's in MSN UK food channel tie-up.(Brief Article)
November 13, 2002... Sainsbury's is partnering with MSN UK in a one-year deal as the portal prepares to launch a food and drink channel. MSN UK will build awareness of the supermarket's Sainsbury's to You online shopping service (www.sainsburystoyou.com) and...

Virgin Records pushes artists through Orange.(Brief Article)
November 13, 2002... Virgin Records has teamed up with Orange to promote its artists online and via mobile. It is the mobile operator's first partnership with a record label and comes as part of its aim to provide multimedia marketing services to the music...

AltaVista bans pop-up format in refocus as pure search site.(Brief Article)
November 13, 2002... AltaVista has ditched pop-up ads and revamped its portfolio of sites as part of an aggressive two-year digital strategy. Intrusive advertising such as pop-ups and pop-unders have been ditched by all 22 of the search brands' localised sites...

Mattel uses Cartoon Network for interactive Hot Wheels ad.(Brief Article)
November 13, 2002... Toy manufacturer Mattel is to run an interactive TV commercial on Cartoon Network for its Hot Wheels range. The ad, breaking this week, will link through to a game on Sky digital's Gamestar area. In a first for commercial ad-vertisers...

BTopenworld's IMA show at shortlist stage.(Brief Article)
November 13, 2002... Shortlists have been drawn up for the first BTopenworld Interactive Music Awards. The full shortlist for the Best Innovations category, which is sponsored by Revolution, reads: BBC Radio Player, Bon Jovi CineCast, EMI QuickTime Skins,...

Telegraph develops used-car search tool.(Brief Article)
November 13, 2002... Telegraph.co.uk's motoring site is launching an online used-car search engine to help visitors research the market online. Available at www.motoring.telegraph.co.uk, the engine uses a system to distinguish manufacturer-approved cars from...

BULLETS: More Th>n pushes BBC's Animal Awards with microsite.(Brief Article)
November 13, 2002... More Th>n, the direct financial services arm of Royal & Sun-Alliance, is backing its sponsorship of the BBC's annual Animal Awards show through a microsite and links to online voting. Visitors to morethanawards.com can sign up for email and...

BULLETS: BBDO signs up Redwood New Media.(Brief Article)
November 13, 2002... Global ad agency BBDO has appointed its sister Omnicom division, Redwood New Media, to consolidate and develop its pitch process and client-focused extranet services. Redwood New Media will consolidate BBDO's three information portals on...

BULLETS: Ntl launches interactive TV broadband service.(Brief Article)
November 13, 2002... Ntl is to launch an interactive TV service that will allow users to buy the cable operator's broadband products via their TV. The cable brand will introduce an interactive service to its year-old user information channel next January, allowing...

BULLETS: Jupiter to use RSVPi to promote pensions.(Brief Article)
November 13, 2002... Fund management company Jupiter is to use digital marketing firm RSVPi's SMS response service to promote its self-invested personal pension products. Respondents will be emailed product details. RSVPi launched its SMS service in September with...

BULLETS: Ebookers revenue rises to pounds 77.9 million.(Brief Article)
November 13, 2002... Travel web site ebookers' revenue grew to pounds 77.9 million for the quarter to 30 September 2002, a 58 per cent increase over the same period last year. It also achieved its first ever EBITDA profit. Analysts expect the company to reach...

BULLETS: IVillage.co.uk tops 1.2 million users, reports ABCE.(Brief Article)
November 13, 2002... IVillage.co.uk's unique users topped the 1.2 million mark in September, according to ABC Electronic. The second most popular women's site, Handbag.com, achieved 570,440 users. IVillage.co.uk said the numbers using its site were growing each...

BULLETS: Hammicks Bookshops relaunches site.(Brief Article)
November 13, 2002... Hammicks Bookshops has revamped its web site to make it more user-friendly and is relaunching the site by offering discounts of 10 to 20 per cent on web purchases. The site, at www.computerbooks.co.uk, carries about 12,000 computer- and...

BULLETS: PTV joins Primetime Recruitment to offer career service.(Brief Article)
November 13, 2002... PTV, the network of 78 partnered official football club web sites, is to offer football fans career services through a commission-based deal with Primetime Recruitment. The clubs will benefit each time a fan submits their CV online and when...

Holiday Inn readies Virgin Radio promo.(Brief Article)
November 13, 2002... Virgin Radio is to target its business listeners for the first time as part of an integrated marketing campaign for global hotel chain Holiday Inn. Holiday Inn will use on-air advertising to direct listeners to a promotional microsite that...

ACCOUNTS: New accounts this week.(meshed briefs)(Brief Article)
November 13, 2002... Online travel portal Opodo has appointed Site Confidence to monitor its web sites. Site Confidence will monitor flight availability, searches and the general performance of Opodo's UK, French and German web sites to ensure consistent service...

ANM and NEP back job sites with pounds 1m.
November 13, 2002... Associated New Media (ANM) and Northcliffe Electronic Publishing (NEP) have earmarked pounds 1 million for the marketing of their network of regional job sites in its first year. The joint initiative, which has the trade brand name This is...

Agency.com chief to exit for Proximity.(Brief Article)
November 13, 2002... Agency.com partner John Baker is to join marketing agency Proximity London when he returns from a sabbatical. He will take up the new role of head of digital services in January. Proximity London, which offers data consulting, direct...

Thetrainline ploughs pounds 1m into leisure site.(Brief Article)
November 13, 2002... Online train ticketing service thetrainline is launching a travel and leisure site backed by a pounds 1m integrated campaign. Thetrainline Store (www.thetrainlinestore.com) will let travellers plan, book and pay for their entire journey -...