Inside Digital TV articles from December 2004

Inside Digital TV archives from December 2004

Interactive Exclusive: Gamestar Success Prompts Radical Portal Redesign.
December 8, 2004... BSkyB's decision to redesign its interactive services portal radically was prompted by a successful experiment done with its games channel, Sky Gamestar. Game usage on the channel increased dramatically after the channel was redesigned. Ian...

4Interactive Head Backs Video, Mobile Gaming.(Channel 4 Television Company)
December 8, 2004... Channel 4 is moving more toward video being an increasing part of its interactive approach. Although viewers of "Big Brother" had been able to watch video feeds by pressing the "red button," it is only in recent weeks that Channel 4 has...

What Made The Jetix Rebranding A Success?
December 8, 2004... The rebranding of Fox Kids Europe channels already is proving to be a success. So says Jetix Europe's CEO Paul Taylor, who was confirmed as CEO in late November after having held the position on an interim basis since July. The rebranding...

Technology Focus: Is NDS Ready To Boost Its Middleware Offering?
December 8, 2004... NDS is one of the key technology companies in digital television, particularly in the Conditional Access (CA) and middleware arenas. The company has increased its R&D development significantly in recent times as it aims to be one of the leading...

Executive Q&A: Controller Tells How ITV 'Smashed' Aggressive 2004 Interactive Targets.
December 8, 2004... ITV aims to be one of the pioneers of interactive services in the UK. As one of the country's largest broadcasters, its programmes and channels are some of the most widely watched. As a result, its interactive services are more visible that...

Research Update: More Consumer Education Needed For Digital TV To Grow In Sweden.(Brief Article)
December 8, 2004... In this issue, Inside Digital TV brings you a snapshot of consumer behaviour in the Swedish digital TV market courtesy of Swedish consultancy Mediavision. During August and September, Mediavision interviewed 6,000 individuals regarding digital...

Creative Focus: Selling The Video Networks Package.
December 8, 2004... Video Networks is one of the most innovative digital TV providers in the UK. Its HomeChoice service mainly is available across London, although last week it announced it was moving beyond that venue, extending its reach to 33,000 homes in...