Campaign articles from September 2006

Campaign archives from September 2006

Advertising to children under threat.(Brief article)
September 29, 2006... Ad industry under siege as religious and political groups unite in call for total ban. A campaign to ban all forms of advertising aimed at the under-12s is to be launched by Labour Party activists, religious and pressure groups. The...

FT abandons iconic 'no comment' line.(Financial Times Ltd.)(Brief article)
September 29, 2006... The Financial Times is set to ditch its iconic 'No FT, no comment' strapline and is expected to replace it with DDB London's 'We live in Financial Times'. The new work is expected to break in the spring and will promote the newspaper and...

Weight Watchers picks Euro RSCG for pounds 7m membership drive.(Brief article)
September 29, 2006... Weight Watchers is set to appoint Euro RSCG London as it attempts to reverse a membership slump attributable to the negative portrayal of slimming clubs in the BBC series Little Britain. The company began hunting for a new agency after...

Ogilvy sets up shop in central London.(Ogilvy Group)(Brief article)
September 29, 2006... After spending 14 years in East London's Canary Wharf, the Ogilvy Group UK is opening branded offices in central London. Initially being set up as a London base for all 11 of the Ogilvy Group companies, the agency is planning to expand...

Burnett opens virtual agency in Second Life.(Leo Burnett Ltd.)(Brief article)
September 29, 2006... Leo Burnett and Arc Worldwide are launching a creative department in the virtual world Second Life. Called Leo Ideas Hub, the department will bring together more than 1,600 creatives from the global network. Devised by Leo Burnett...

ZenithOptimedia in Product Red win.(Brief article)
September 29, 2006... ZenithOptimedia has been appointed to handle media planning and buying for Product Red, the initiative launched by U2 singer Bono to combat Aids in Africa. Mother previously handled media for Red, but ZenithOptimedia will be handling...

Ofcom prepares to revive PSP proposal.(Public Service Publisher)(Office of Communications (United Kingdom))(Brief article)
September 29, 2006... Ofcom has revived proposals for a Public Service Publisher to rival the BBC. It has entered into informal discussions with new media experts about the direction it could take. An Ofcom spokesman said the regulator is working on a...

Next starts hunt for new advertising agency.
September 29, 2006... Next, the high-street retailer and catalogue company, has launched a search for an advertising agency. A representative from Next approached Campaign on Wednesday asking for a list of agencies in advance of a creative review. The...

Londonpaper trumped in distribution battle.(Brief article)
September 29, 2006... Associated Newspapers is winning the battle in the London freesheet war, consistently distributing more copies of its London Lite title than its News International rival, thelondonpaper. Associated sources said it is regularly hitting its...

New Woman set for December rebrand.(EMAP PLC)(Brief article)
September 29, 2006... Emap is redesigning and relaunching its troubled glossy women's lifestyle title New Woman. The magazine will rebrand as NW from the December issue, which hits the shelves on 26 October. The redesign, which will also include New Woman's...

Sorrell tops the salary league.(Martin Sorrell)(WPP Group PLC)(Brief article)
September 29, 2006... The chief executive of WPP, Sir Martin Sorrell, maintains his position as adland's highest earner. Sir Martin Sorrell, the chief executive of WPP, continues to lead the way in the pecking order of adland salaries. However, Sorrell's...

Diageo locks horns with ASA over ruling.
September 29, 2006... The drinks giant Diageo has hit back at the Advertising Standards Authority after it ruled against a TV campaign for its Smirnoff Ice brand. The ASA ruled that the campaign can never be shown again because it appealed to underage...

Trafficmaster calls creative ad review.(Brief article)
September 29, 2006... Trafficmaster, the traffic information and satellite navigation company, is talking to above-the-line agencies about its advertising account. The brief is to raise Trafficmaster's profile among consumers as competition in the traffic...

Yakult seeks pan-European agency.
September 29, 2006... The probiotic drink manufacturer Yakult is talking to advertising agencies about its pan-European creative account, as it seeks to move into new markets. The company is expected to increase its marketing spend significantly, as it...

DDB London names Parker head of art.(Grant Parker)(Brief article)
September 29, 2006... DDB London has wasted no time in promoting its art director Grant Parker to the position of head of art, following the news of Justin Tindall's defection to The Red Brick Road last week. Parker has been at DDB London for the past seven...

Mediaedge:cia picks up pounds 5m Coca-Cola job.(Coca-Cola Enterprises Ltd.)(Brief article)
September 29, 2006... Coca-Cola Enterprises has handed Mediaedge:cia its pounds 5 million UK media planning and buying business, after a two-way tussle with Vizeum. The account came up for pitch after Walker Media resigned the business. It had worked on the...

Draft FCB names bosses.(Brief article)
September 29, 2006... Jones and Minnec 'obvious' choices to be co-presidents of newly merged agency. Howard Draft has unveiled the senior management line-up for the merged Draft FCB network, four months after the two IPG networks were brought together. ...

Rankin signs to HSI for commercials.(HSI London)(Brief article)
September 29, 2006... HSI London has signed the fashion photographer Rankin and his directing partner Chris Cottam for commercials representation in the UK. The pair join from Pagan Films, which announced that it is to close earlier this month. 'Rankin &...

Blakemore returns with joint venture.(John Blakemore)(GlaxoSmithKline PLC in joint venture with Ash Communications)(Brief article)
September 29, 2006... John Blakemore, the former head of advertising at GlaxoSmithKline, is returning to frontline media life with the launch of a new product placement company, a joint venture with Ash Communications. Ash Blakemore aims to bring a marketing...

Clarification: Aleksander Ruzicka.(Correction notice)
September 29, 2006... Campaign would like to clarify that Aleksander Ruzicka, the chief executive of Aegis' Central Europe and South Africa region, has been suspended following allegations of embezzlement. An investigation by a German district attorney relates...

Leo Burnett London retains Beck's UK task.(Brief article)
September 29, 2006... InBev has announced that Leo Burnett London will be retained to create all work for the Beck's brand in the UK market. The decision follows last month's news that the global business is being moved into the Los Angeles-based agency Ground...

Ocado ad picks up September Aerial.(Brief article)
September 29, 2006... Simon Spilsbury and Cornelius Wisiwitz, the creative team at the agency Come-sitdo, have won the September Aerial Award for best radio ad. The creative duo's spot for Ocado, 'rock 'n' roll', was judged to be the best ad of the month by...

Carat consolidates pounds 30m A&L account.(Brief article)
September 29, 2006... Carat has won Alliance & Leicester's pounds 30 million media planning and buying business, following a final shoot-out with MediaVest Manchester. The account was previously split between several agencies, including Carat, which handled...

Clemmow Hornby Inge poaches Bartle Bogle Hegarty duo.(Dave Masterman and Ed Edwards appointed)(Brief article)
September 29, 2006... Clemmow Hornby Inge has poached the creative team Dave Masterman (left) and Ed Edwards from Bartle Bogle Hegarty. They will work as creative directors across an undisclosed number of accounts. The move reunites them with Ewan Paterson,...

Media Forum: Is online media complacent?(periodical nature of this marketplace)
September 29, 2006... Have ad revenues lulled digital owners into a sense of security, Alasdair Reid asks. There's something rather awe-inspiring about stock market panics - largely, perhaps, because the media tends to get so much scary mileage out of them....

Media: Chatter.
September 29, 2006... 'It's a war on the long lunch and early day. Big Brother is just not Vogue. We are fashion girls, not factory girls.' - A Conde Nast employee is aghast at the news that the publisher is to install an electronic pass security system at its...

Media: National Magazine Company moves media into Rocket.(Brief article)
September 29, 2006... The National Magazine Company has moved its media planning and buying into Rocket. Initiative previously handled the account. Rocket, which had won the ACP-NatMag media account in June, will now also handle media for NatMags monthlies...

Media: Ofcom rejects ITV proposals.(Office of Communications (United Kingdom))(Brief article)
September 29, 2006... Ofcom has rejected ITV proposals to cut the number of children's programming hours it carries. ITV had submitted a request in August asking for a reduction in its commitment to children's hours on ITV1, but an Ofcom board meeting held last...

Media: Storm London signs as sponsor of MTV Europe Music Awards.(Brief article)
September 29, 2006... Storm London, the watch company, has signed as the sponsor of the MTV Europe Music Awards. Storm, the first UK sponsor of the awards, will use the run-up to the event to promote its range of watches. Viacom Brand Solutions has created a range...

Media: John Lewis appoints Manning Gottlieb OMD.(John Lewis Partnership PLC)(Brief article)
September 29, 2006... John Lewis has appointed Manning Gottlieb OMD to handle its pounds 15 million media planning and buying business. The agency won the account after a pitch, through Billetts, also involving BML Media, Naked Communications and Universal McCann....

Media: Marie Claire unveils new look with November issue.(Brief article)
September 29, 2006... Marie Claire, the IPC SouthBank title, is unveiling a new look with its November issue, which goes on sale from 5 October. The redesigned title will feature a section called 'the shops', focusing on trends in high-street fashion, and a...

Media: GroupM launches joint venture with Universal Music Group.
September 29, 2006... GroupM is launching a joint venture with Universal Music Group called BrandAmp to develop music and brand partnerships for clients. BrandAmp will provide advertisers with access to Universal Music's resources and music catalogues.

Media: National Geographic unveils details of UK launch.
September 29, 2006... National Geographic has unveiled details of the UK launch of its National Geographic Kids title (Campaign, 17 March). The monthly publication will launch on 25 October with an initial print run of 130,000 and a target circulation of 70,000....

Media: Sci-Fi Channel signs Yell.com as a sponsor.(Brief article)
September 29, 2006... The Sci-Fi Channel has signed Yell.com as the sponsor of its flagship Star Trek series. The seven-month deal begins on Sunday and will cover morning and early evening screenings of Star Trek. The deal was negotiated by the Sci-Fi Channel and...

Media: BT Global Services signs as first sponsor.(Brief article)
September 29, 2006... BT Global Services has signed as the first sponsor of CNBC's coverage of major international events. BT will back programming around events such as the World Economic Forum annual meeting and the China Business Summit. The sponsorship deal...

Media: Spar to launch in-store television network.(Brief article)
September 29, 2006... Spar, the chain of convenience stores, is to launch an in-store television network supplied by Avanti Media. Spar has signed a five-year deal with Avanti, which will initially provide the Spar TV service in more than 200 Spar stores.

Media Headliner: Rumours cloud handover of power at OMD UK.
September 29, 2006... With Steve Williams set to be the OMD UK Group chief executive, out came the conspiracy theorists, Alasdair Reid writes. Many senior appointments are made against a backdrop of rumour, gossip and speculation. Most agency observers are, at...

Media Lifeline: Paramount Comedy.
September 29, 2006... House of fun has kept us chuckling for ten years 1996: In 1995, Paramount Pictures and BSkyB launch a joint venture channel showing archive material such as I Love Lucy. It is relaunched as Paramount Comedy Channel, focusing on comedy,...

Media Perspective: The Contract Rights Renewal jitters are not exclusive to ITV.
September 29, 2006... The debate over ITV's fortunes rumbles on. So while Stephen Carter, one of the favourites for the vacant chief executive job, is forced into gardening leave until at least the end of February - and ITV answers critics' demands that it...

Media: All about ... UK consultancy expansion.
September 29, 2006... Communications agencies are going global. Ian Darby takes a closer look. Entrepreneurship is a big feature of the media landscape. But any launch into the world of the communications consultancy faces a big obstacle - how to achieve the...

Media: Things we like.
September 29, 2006... HAPPY GILMORE ON CHANNEL 4 Channel 4's timing was brilliant. On the eve of the Ryder Cup, it scheduled a showing of Happy Gilmore, one of the best golf films ever made. It seemed strange that Sky, which had the rights to the Ryder Cup,...

Media: Double Standards - 'Enhancing my privates on the net of an evening'.(Interview)
September 29, 2006... Online sales supremos discuss multi-platform selling, Liberian diamond mines and why the internet will not kill TV. SCOTT DEUTRON - head of online and commercial partnerships, Sky Media - Who are your biggest advertisers? We're...

Media: Strategy Analysis - Zoo finds six ways to spend pounds 10,000.
September 29, 2006... Brand: Zoo Client: Nial Ferguson, Emap Brief: Drive preference for Zoo over Nuts Target audience: Young men Budget: pounds 2 million AGENCIES Media: OMD Creative: Mother, Poke (interactive) The men's weekly magazine...

Media: A moment with Marquis.(Interview)
September 29, 2006... Good luck Tony Davidson, the new president of D&AD. In our world, yours is a role of considerable influence. You are the champion of the notion that creativity matters, that excellence in it is worth striving for, that truly creative ideas...

The World: Chicago - Wieden & Kennedy dropped from Miller account.(Brief article)
September 29, 2006... The Miller Brewing Company has dropped Wieden & Kennedy from its Miller Hi-Life creative account, bringing to a close a ten-year relationship. The agency will be replaced by the roster agency Crispin Porter & Bogusky in Miami, which...

The World: New York - Chris Jaques to replace McLean at Y&R.(Young & Rubicam )(Brief article)
September 29, 2006... Chris Jaques, the chief executive of Young & Rubicam Asia and a 17-year veteran of the WPP-owned network, has been promoted to the post of chief executive of North America. He takes over from Gord McLean, who has held the position for...

The World: Oslo - Norwegian titles merge to create Media Norge group.(Brief article)
September 29, 2006... Three regional daily titles in Norway are set to merge with the Schibsted-owned Oslo-based Afstenposten to create a media group called Media Norge. The directors for both the Bergens Tidende, owned by Bergens, and the Faedrelandsvennen,...

The World: Stockholm - TV4 unveils two new entertainment channels.(TV4 AB)(Brief article)
September 29, 2006... Sweden's largest TV company, TV4, is adding two services to its portfolio. TV4 Guld (Gold) will feature repeats of dramas such as Dallas and Six Feet Under, while TV4 Komedi (Comedy) will show comedy favourites such as Fawlty Towers and...

The World: Tokyo - Grey Global Group and Sankosha open Chubo office.(Brief article)
September 29, 2006... Grey Global Group Japan and the regional Japanese advertising agency the Sankosha Corporation have opened an office in the Chubo area of Nagoya. Called SankoGrey, it will work on existing Sankosha and Grey clients. Teiji Kawamura...

The World: New York - Interpublic agency wins AOL broadband account.(America Online Inc.)(Brief article)
September 29, 2006... AOL has appointed Hill Holliday Connors Cosmopulous to handle creative on its move into ad-supported broadband. The Interpublic agency, which beat AOL's other roster shop BBDO to win the business, will be responsible for building the...

The World: Paris - Behaegal given creative director role by Zadjemann.(Vincent Behaegal)(Eric Zadjemann)(Interpublic Group of Companies Inc.)(Brief article)
September 29, 2006... Vincent Behaegal (pictured) has been appointed as the creative director of the Interpublic Group agencies Lowe Paris and Strateus. He was hired by Eric Zadjemann, the chief executive of both agencies, who is in the process of bringing the...

The World: Milan - Luca Vergani appointed to Mediaedge:cia board.(Brief article)
September 29, 2006... Luca Vergani (pictured) has been appointed as the chief operating officer of Mediaedge:cia in Italy. At the same time, he and Massimo Beduschi, the chief financial officer, have been promoted to the Mediaedge:cia worldwide board. ...

The World: Singapore - Fallon in integration plans with Publicis Worldwide.(Brief article)
September 29, 2006... Fallon Asia has integrated its Singapore headquarters and its Hong Kong office with its sister agency, Publicis Worldwide. The move will see Calvin Soh, the president of Fallon Asia, take on the additional role of regional creative...

The World: Hong Kong - Y&R beats three to Tiger Beer account.(Young & Rubicam Brands)(Brief article)
September 29, 2006... Asia Pacific Breweries has handed the creative account for its flagship Tiger Beer brand to Young & Rubicam. The agency picked up the business following a four-way pitch against the brewer's roster agencies Leo Burnett, Saatchi & Saatchi...

The World: Neil French lends weight to World Press Awards.
September 29, 2006... The ad industry's calendar is jammed with awards. Does it need another to celebrate the best press work, Mark Johnson asks. Accolades adorn the walls of most adland office foyers. Awards, after all, are now key to winning business and...

The World: Insider's view - South Africa.(business relationship management)
September 29, 2006... Given how crucial trust is to cementing relationships in advertising, it should be offered far more freely than it is, Mike Abel says. 'He who holds the wallet is king.' This is true of all business relationships. Yet money is often the...

Close-Up: Profile - Entrepreneurial bug bites Hurrell and Dawson.(Neil Dawson and Nick Hurrell)
September 29, 2006... Neil Dawson and Nick Hurrell's start-up has created widespread interest, despite lacking a founding client. One has spent the entire duration of his working life in the service of the Saatchi brothers, his loyalty so unswerving that a job...

Close-Up: Live Issue - What makes an ideal agency start-up?(Nick Hurrell and Neil Dawson )
September 29, 2006... After the hype has gone, do any start-ups ever offer a true point of difference, Kate Nicholson asks. Exactly what kind of shop Nick Hurrell and Neil Dawson are planning is a subject being discussed at length over the lunch tables of...

Close-Up: 24 hours with ... Mark Cadman, Euro RSCG London.
September 29, 2006... Name: Mark Cadman Job: Chief executive, Euro RSCG London Professional mission: Try to make things a little better every day Personal mantra: You're only as good as your team 7.00am Walk to Hammersmith Underground. 7.20am Catch...

Editorial: Will flying Saatchis' nest be right move for Hurrell?(Editorial)
September 29, 2006... It is doubtful anybody has ever drawn an analogy between working for the Saatchi brothers and playing in Duke Ellington's orchestra. But there is a parallel. The Ellington band of the 30s and 40s was a paradox. Even today, jazz critics...

Editorial: Well done Orange for retaining gold spot.(Mother Ltd.)(Editorial)
September 29, 2006... Hats off to Mother for winning the right to continue producing the Orange gold spot cinema ads. The agency was aggrieved to be muscled off the mobile phone provider's UK account. How gratifying to see that the company has been willing to...

Opinion: Perspective - Navigating the ad industry's latest talent crisis.(advertising)
September 29, 2006... If I had 20 per cent for every time an agency chief executive has told me they want to hire a new manager and asked who would I recommend, I'd be nearly as rich as a headhunter. Unfortunately, I suspect that the reason I get asked so...

Opinion: On the Campaign Couch ... with JB.
September 29, 2006... Q: In the past couple of months, four of my staff have announced they are pregnant. That might not sound too bad except that they are all in fairly crucial roles, and I run a small agency of less than 40 employees. I know I'm going to...

Diary: On the QT ..(Nick Manning retires from OMD UK)(Brief article)
September 29, 2006... After 27 years in the industry, Nick Manning's presence will be sorely missed. Not least because he can surely lay claim to a media world record. During his two-and-a-half years at the helm of OMD UK, Manning masterminded an estimated...

Diary: Digital shows it still has a fair bit of growing up to do.
September 29, 2006... Last week's Campaign Digital Awards not only showcased the best creative work from the industry, and some of the most outlandish suits, but also proved just how infantile and obsessed by penises the young industry can be. The integrated...

Diary: Pepsi's bid to have a pop makes it look so stupid.(Brief article)
September 29, 2006... PepsiCo has been left with egg on its face after an advertising-based attack on its bitter rival Coca-Cola didn't quite go according to plan. Following the launch of Coke Zero - and Diary is going to refrain from mentioning VCCP's TV ad...

Diary: From an anonymous source.(Nick Hurrell and Neil Dawson)(Brief article)
September 29, 2006... The news that Nick Hurrell and Neil Dawson are launching an agency prompted a rather cheeky anonymous source to send in this Photoshopped picture of the pair preparing to launch their business. Hurrell will not be surprised because he has...

Diary: Water-cooler monitor.
September 29, 2006... WHAT TOPICS HAVE THE INDUSTRY BEEN DISCUSSING THIS WEEK? THE TALK TIME SPENT Hurrell and Dawson. Both men have young families 1 hr 8 mins and are used to big incomes. There...

Diary: Pick of the week - BBC Radio 2.
September 29, 2006... Kate Nicholson can't help falling in love with the latest ad for BBC Radio 2: 'This ad uses archive footage to show Elvis Presley introducing members of his band, who have been replaced by artists such as The Sugarbabes, Noel Gallagher...

Diary: Turkey of the week - Leo Burnett Turin/Fiat.
September 29, 2006... Ian Darby feels let down by Leo Burnett Turin's latest Fiat TV ad for its Sedici model: 'This ad starts promisingly with a baby pissing all over its father's face, but then degenerates into a series of desperate, cliched images of a...

Digital talent spotting.
September 29, 2006... The talent shortage will prove to be the biggest barrier to growth in the digital field, unless marketing agencies of all disciplines act now to train, retain and develop their staff. Larissa Bannister reports and profiles ten top talents....

Digital: Special Report.(Brief article)
September 29, 2006... The UK's largest ad agencies have got into a bit of a spin about the feature on this page. Their digital departments are evidently not their favourite topic of conversation. This is because, for all their garbled attempts to claim otherwise,...

Digital: All talk no digital.
September 29, 2006... While agencies are keen to assert their commitment to cutting-edge, integrated digital thinking, how many can actually back it up? Lucy Aitken can't find many. Digital used to be the gorilla in the ad agency reception. Today, being able...

Digital: Client converts.
September 29, 2006... Managers at five brands explain how digital has revolutionised their prospects. Advertisers loved digital at first. When the industry imploded six years ago, however, they fled for cover. Then, suddenly, everyone was online and the...

Digital: The man from myspace.
September 29, 2006... Jay Stevens, the head of European sales operations at MySpace, gives Mark Tungate an insider's view of the dollars 580 million social networking site. Last year, Rupert Murdoch's News Corporation paid dollars 580 million for the social...

The Work: Private view.(advertisements of Virgin Trains, Nokia N93 mutimedia phone, Barclays, Harvey Nichols, Savings Trust, Phones 4U )
September 29, 2006... CREATIVE - Peter Souter, deputy chairman, director worldwide, Abbott Mead Vickers BBDO Harvey Nichols (4) has got some lovely new press ads... (Sorry, you didn't really want an introduction, did you? I read through the last month's...

Mover: Appointment at Meteorite.(Greg Bedford, Katie Taylor and Debbie Smith)(Brief article)
September 29, 2006... Meteorite - The agency has appointed four new creative staff. Greg Bedford joins as the head of art. Bedford was previously at RMG Connect and worked with clients including HSBC, Shell and Vodafone. Katie Taylor, formerly at Base 01...

Mover: Appointment at Dialogue DLKW.(Nigel Holmes, David Kerrigan and Piggy Lines)(Brief article)
September 29, 2006... Dialogue DLKW has appointed a new senior creative team as group creative heads to support its integrated offering. Nigel Holmes joins as a copywriter and David Kerrigan as an art director. The pair were previously the creative directors...

Mover: Appointment at Lowe Worldwide.(Richard Kelly)(Brief article)
September 29, 2006... Lowe Worldwide has appointed Richard Kelly as the global planning director for Unilever's Household Care and Oral Care brands. Kelly joins from Euro RSCG, where he has been an executive planning director since 2004. Before this, he was an...

Mover: Appointment at Piczo.(Chris Seth)(Brief article)
September 29, 2006... Piczo, the social networking site, has appointed Chris Seth (pictured) as its managing director. Seth will be responsible for the UK operations and expansion into Europe. He joins from Richmond Events, where he was the managing director...

Mover: Appointment at Billington Cartmell.(Marc Rigby)(Brief article)
September 29, 2006... Billington Cartmell has appointed Marc Rigby, the former Interfocus client services director, as a business director. Rigby will work across a wide range of accounts, with a view to developing the agency's integrated offering. He will...

Mover: Appointment at Thinkbox.(Tijen Enver)(Brief article)
September 29, 2006... Thinkbox has appointed Tijen Enver to the newly created role of planning executive. She will report to David Brennan, the research and strategy director. Enver joins Thinkbox from BMRB, were she has worked for the past 18 months as a client...

Mover: Appointment at IPC Country & Leisure Media.(promoted Adrian Booker)(Brief article)
September 29, 2006... IPC Country & Leisure Media has promoted Adrian Booker to associate publisher of its sports titles. He is currently the marketing manager of the sports titles including Rugby World and Golf Monthly. In his new role, Booker will be responsible...

Between the Lines: Junk-food ban on the menu.(Brief article)
September 29, 2006... It's with beautiful timing that Weight Watchers is making a new bid to improve the image of fat-fighters clubs in the week Tony Blair reiterates the threat to junk-food advertising to children (page 1). On the one hand, it seems we're...