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Campaign articles from October 2002

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Campaign archives from October 2002

COI narrows down chief exec hunt.(Brief Article)
October 4, 2002... The Government has narrowed down its search for a replacement for Carol Fisher as the chief executive of COI Communications. The final list of candidates is believed to include Reuters' head of global communications, Sholto Douglas-Home,...

McCann wins pounds 20m Avaya data network from IPG sibling FCB.(McCann-Erickson; Interpublic Group of Companies Inc.; Foote Cone and Belding)(Brief Article)
October 4, 2002... McCann-Erickson has picked up the pounds 20 million global creative account for the telephony and data networking company Avaya with sister IPG subsidiary Universal McCann picking up the media planning and buying business. The pitch, which...

Lowe faces pounds 15m Vauxhall ad pitch.(Brief Article)
October 4, 2002... Lowe's grasp on its key Vauxhall account has weakened further following the car giant's decision to review its pounds 15 million retail account from sister agency Lowe Broadway. The move follows Lowe's loss of Vauxhall's pounds 9 million...

Top-level restructure mooted at Lowe.(Brief Article)
October 4, 2002... Lowe, hit by a series of account losses, is considering a restructure of its senior management, which is expected to result in John Lowery, its deputy chairman, leaving the agency. At the same time Paul Edwards, the group chief executive...

Ex-Tribal DDB chief Goodman to launch advertising agency.(Brief Article)
October 4, 2002... Jason Goodman, the founder of Tribal DDB, is launching Albion, a new agency, with Matt Gibbins from the communications agency Milk. The privately funded venture will be positioned as a shop working with clients on communication strategies...

PERSPECTIVE: A need for neutrality leaves COI unable to govern political ads.(Brief Article)
October 4, 2002... Political advertising can be powerful stuff. 'Labour isn't working', 'Labour's tax bombshell', 'Labour's double whammy' - all Saatchi & Saatchi-created Conservative Party slogans and, of course, you read them first on posters. However,...

Emap plans to replace Red with a launch title.(Brief Article)
October 4, 2002... Emap is likely to launch itself back into the women's glossy monthly market following the change in ownership that will see Hachette Filipacchi take control of Red. Sources at the publisher said that Emap would develop a replacement title...

Save the Children calls review of direct marketing arrangements.(Brief Article)
October 4, 2002... Save the Children is reviewing its direct marketing account. The majority of the business has been handled by EHS Brann Cirencester, but the charity has asked other agencies to pitch for the account. The direct marketing review follows a...

McCann marketing director to leave in departmental rejig.(Brief Article)
October 4, 2002... McCann-Erickson is parting company with its marketing director, Will Hamilton, in the latest shake-up of its internal departments. McCann's new-business activity will be spread across a selection of the agency's senior account handlers....

McCann's planning director Kelly moves to Leith London.(Brief Article)
October 4, 2002... Leith London has appointed McCann-Erickson's Richard Kelly as its planning director. The agency has been without a planning director since the departure of Sarah Ryder, one of the agency's four partners, in February this year. Kelly...

BMP recruits two from Leo Burnett.(Brief Article)
October 4, 2002... Jeremy Craigen and Ewan Paterson, the joint creative directors at BMP DDB, have made their first key hirings with the appointment of the Leo Burnett star team, Steve Jones and Martin Loraine. Jones and Loraine, art director and copywriter...

Grey Worldwide fills new-business role with Bagnall-Smith.(Brief Article)
October 4, 2002... Grey Worldwide has picked Richard Bagnall-Smith, the former Wunderman Cato Johnson managing director, to fill a newly created role spearheading the network's pan-European new-business drive. His appointment changes the current emphasis on...

Emap to provide new music to BBC digital.(Brief Article)
October 4, 2002... The channel line-up for the BBC's digital platform Freeview is taking shape with Emap Performance winning the fight to provide a music channel. Emap was battling with Viacom, the owner of MTV, to provide the music channel. It is also...

64k chief takes up job to run McCann's new digital division.(Brief Article)
October 4, 2002... McCann-Erickson is to restructure its digital operation to open a new division, called McCann Online, and has lured Matt Groves, the chief executive and founder of the web agency 64k, to head the arm. Groves is taking some of 64k's most...

HOTLINE: Emap's J17 names new editor.(Brief Article)
October 4, 2002... Anna-Louise Weatherley has been named the editor of Emap's J17. Weatherley was previously the acting editor at Smash Hits. She takes charge of a newly redesigned magazine.

HOTLINE: Madame Tussauds shortlists agencies.(ad agency review)(Brief Article)
October 4, 2002... The shortlist for the Madame Tussauds account is down to four agencies. Soul, Quiet Storm, Burkitt DDB and CheethamBell JWT have been invited to pitch for the business, which had previously been held by BMP DDB. Pitches are due to kick off in...

HOTLINE: BBH buys minority share in Dare Digital.(Brief Article)
October 4, 2002... Bartle Bogle Hegarty has bought a minority share in Dare Digital, the digital agency founded by the ex-BBH joint managing director, Mark Collier. The two agencies have worked together on the pan-European launch of Microsoft's Xbox console.

HOTLINE: Naked Communications hires Jon Forsyth.(Brief Article)
October 4, 2002... Naked Communications has hired Jon Forsyth, the business director at MindShare. Forsyth, who works on MindShare's Nike account, joins Naked as part of an expansion that includes the hiring of ten new staff.

HOTLINE: Jamie Thraves joins Stink for representation.(Brief Article)
October 4, 2002... Jamie Thraves, the director best known for his music videos for bands including Travis, Blur, Radiohead, The Verve and Manic Street Preachers, has joined Stink for representation. Thraves' commercial credits include spots for Heineken, The Big...

HOTLINE: Massimo Costa appointed chairman of Y&R Group in Italy.(Brief Article)
October 4, 2002... Massimo Costa, the chief executive of Lowe Lintas Italy, has been appointed as the chairman and chief executive of Y&R Group, Italy. Costa's hiring is the first appointment to be made by William Eccleshare, the chairman and chief executive of...

HOTLINE: Godman launches own website.(Brief Article)
October 4, 2002... Godman has launched its own website, created by Dare Digital, to showcase its directors' work online. The new website, www.godman.co.uk, carries the work of all the directors in the Godman stable.

HOTLINE: Creative director Norman Alcuri has died.(Brief Article)
October 4, 2002... Norman Alcuri, a Briton who built a reputation as one of the Far East's outstanding creative directors, has died aged 49. His career spanned time at Lintas, Ogilvy & Mather, DMB&B and the Ball Partnership in Singapore, where his commercial for...

HOTLINE: Agencies win gold awards in IPA competition.(J. Walter Thompson, Saatchi & Saatchi and WCRS win awards for commitment to training and development)(Brief Article)
October 4, 2002... J. Walter Thompson, Saatchi & Saatchi and WCRS have won gold awards in the IPA's first ever competition honouring agencies for their commitment to training and development. Entrants were asked to demonstrate how their initiatives have had an...

HOTLINE: The IPA and ISBA establish a working party.(Brief Article)
October 4, 2002... The IPA and ISBA are following up their joint guidelines for the conduct of pitches by establishing a working party to consider proposals on how clients should brief agencies.

HOTLINE: Banc hires team to strengthen creative department.(Brief Article)
October 4, 2002... Banc has hired HHCL & Partners' senior team, Stuart Farquhar and Remco Graham, to strengthen its creative department. Farquhar and Graham worked on Pot Noodle, Tango, Guinness, Yahoo! and Iceland at HHCL, and were previously at WCRS, where they...

HOTLINE: Manchester's centre The Triangle appoints BDH/TBWA.(Triangle centre ad agency contract)(Brief Article)
October 4, 2002... The Triangle, Manchester's retail, leisure and culture centre, has appointed BDH/TBWA to handle its account after a four-way pitch. The centre is being promoted as being at the heart of the city's new fashion district.

HOTLINE: Cheil Communications hires Saul Pearce.(Brief Article)
October 4, 2002... Cheil Communications, the Korean-based agency network, has hired Saul Pearce, a former group managing director at Grey Worldwide London, to be the client services director of its European operation. Cheil is a Samsung subsidiary and Pearce has...

Body calls for political ad revamp.(Brief Article)
October 4, 2002... A plan for COI Communications to supervise the buying of posters by political parties during election campaigns will be published by an influential think tank later this month. The Institute for Public Policy Research, which has close links...

Falco leaves Mustoe Merriman to reunite with creatives at CHI.(Anthony Falco, Clemmow Hornby Inge)(Brief Article)
October 4, 2002... Clemmow Hornby Inge has appointed Anthony Falco to be its first head of TV. Falco, 31, moves from Mustoe Merriman Levy, which he joined at the end of last year. His appointment sees him reunite with the former Lowe creatives Charles...

Kitcatt Nohr beats two to land VSO business.(international development charity names Kitcatt Nohr Alexander Shaw as ad agency)(Brief Article)
October 4, 2002... VSO, the international development charity, has appointed Kitcatt Nohr Alexander Shaw to its creative account. The agency won the business after a pitch through the AAR. The final shortlist was Kitcatt Nohr, Clark McKay & Walpole and...

DLKW Dialogue beats three to Boltblue task.(gains advertising contract)(Brief Article)
October 4, 2002... DLKW Dialogue, the below-the-line arm of Delaney Lund Knox Warren & Partners, has picked up the pounds 2 million account for the mobile and internet services company Boltblue after a four-way pitch. DLKW Dialogue won the business after a...

Gillette moves dollars 600m media into MindShare.(global media planning and buying account)(Brief Article)
October 4, 2002... Gillette has consolidated its dollars 600 million global media planning and buying account into MindShare. The move is a blow to OMD, which held the business in the US, Europe and Australia/New Zealand. Universal McCann loses the business...

Former Leith Agency staff open shop with Tennent's lager task.(Brief Article)
October 4, 2002... A breakaway shop from The Leith Agency has scooped the pounds 2 million account for Tennent's, Interbrew's flagship Scottish brand, without a pitch. Four of the Leith senior staff have founded the as-yet unnamed agency to handle the...

EasyJet consolidates pounds 30m European media business.(media planning and buying account)(Brief Article)
October 4, 2002... EasyJet is to consolidate its pounds 30 million European media planning and buying account as it prepares to phase out the Go brand. The low-budget airline has informed its European media agencies that it is terminating their contracts with...

REVIEW: Leading advertisers prepare to desert ITV.(Brief Article)
October 4, 2002... Some of ITV's leading advertisers are preparing to desert the troubled channel. B&Q, the DIY retailer, and O2, the mobile phone operator, are reportedly among those considering switching their spending to rival networks in response to ITV's...

REVIEW: Former Channel 4 boss prime candidate to head ITV.(Michael Jackson)(Brief Article)
October 4, 2002... Michael Jackson, the former Channel 4 boss, currently head of USA Networks and based in Los Angeles, has emerged as the prime candidate to head ITV. He has been approached by headhunters and signalled his interest in holding discussions with...

REVIEW: KFC shortlists agencies.(ad agency review)(Brief Article)
October 4, 2002... KFC has shortlisted Clemmow Hornby Inge, Bartle Bogle Hegarty, Abbott Mead Vickers BBDO and the incumbent, Ogilvy & Mather, to pitch for its pounds 18 million creative account. - General release.

REVIEW: News Corporation to buy Telepiu.(Brief Article)
October 4, 2002... Rupert Murdoch has confirmed that News Corporation is to buy the Italian pay-TV group Telepiu from its struggling media rival, Vivendi Universal, in a pounds 560 million deal. - The Guardian.

REVIEW: David Beckham tipped to appear in Christmas ad.(for Marks & Spencer)(Brief Article)
October 4, 2002... David Beckham is tipped to appear in new Christmas television advertising for Marks & Spencer. Not only is the England and Manchester United star an M&S fan, but last month he launched his DB07 boys' fashion collection range for the retail...

REVIEW: WPP close to buying South Korean agency LG Ad.(Brief Article)
October 4, 2002... Sir Martin Sorrell's WPP is close to buying South Korea's second-largest agency, LG Ad, which is the in-house agency for LG Group. Once the deal is completed, it will put more than half of the advertising industry in South Korea - the world's...

REVIEW: Trinity Mirror shareholders call for break-up of group.(Tweedy Browne)(Brief Article)
October 4, 2002... One of the biggest Trinity Mirror shareholders, the US fund Tweedy Browne, has called for a break-up of the group which owns the Daily Mirror and more than 200 regional titles. - Financial Times.

REVIEW: Tate & Lyle appoints Leeds agency Home.(as new ad agency)(Brief Article)
October 4, 2002... Tate & Lyle, the sugar manufacturer, has appointed the Leeds agency Home to handle its advertising and design account. The business was previously with the Charles Walls group, which was rescued from going into receivership by a rival agency...

REVIEW: Highland Distillers hunts for advertising agency.(for The Macallan whisky)(Brief Article)
October 4, 2002... Highland Distillers is on the hunt for an advertising agency to handle the global advertising for its flagship brand, the single-malt whisky, The Macallan. - General release.

REVIEW: The Electoral Commission appoints St Luke's.(ad account award)(Brief Article)
October 4, 2002... The Electoral Commission has appointed St Luke's to handle a UK-wide advertising campaign to raise voter awareness after a pitch through COI Communications. Zenith Media will provide media planning. - General release.

REVIEW: Dairy Crest's acquisition triggers agency review.(acquisition of St. Ivel expected to lead to ad agency consolidation)(Brief Article)
October 4, 2002... Dairy Crest's pounds 86.5 million acquisition of St Ivel is likely to trigger an agency review. Abbott Mead Vickers BBDO currently handles St Ivel brands including Utterly Butterly, St Ivel Gold and Carapelli, while Grey Worldwide London...

REVIEW: United Airlines reviews its global media account.(Brief Article)
October 4, 2002... United Airlines, the struggling US carrier, is reviewing its pounds 60 million global media account which is held by Zenith Media. - Marketing Week.

Euro RSCG unveils Abbey National ads.(Brief Article)
October 4, 2002... Abbey National is attempting to entice new customers with a trade-in deal promoted in a series of TV, radio, online and press ads created by Euro RSCG Wnek Gosper. The pounds 3.3 million campaign has been designed to tell as many consumers...

Initial awards Fame Academy launch to BBC MediaArc shop.(new reality television show)(Brief Article)
October 4, 2002... The BBC is backing its new reality show Fame Academy with launch activity by the branding and design agency BBC MediaArc. MediaArc, part of the BBC's commercial arm, was hired by Initial, part of Endemol UK, to create branding, logo, titles...

Soul targets upmarket women with Drambuie.(Drambuie Cream ad campaign)(Brief Article)
October 4, 2002... Soul has juxtaposed alluring images of women with harsh objects such as barbed wire and scorpions in its first print campaign for the recently launched liqueur Drambuie Cream. The campaign comes as the drink's manufacturer, Drambuie...

Google search engine enters pay-per-click ad market.(Brief Article)
October 4, 2002... The internet search engine Google is to launch a service, called AdWords, that will see it muscle into the pay-per-click ad market and go head-to-head with Espotting Media and Overture, its main rivals. It launched the self-service system...

UIP creates new ad format for its latest film Clockstoppers.(Brief Article)
October 4, 2002... UIP, the film distributor, has created an innovative campaign for the launch of Clockstoppers, its latest teen movie. Together with the media agency Mediaedge:cia, UIP's in-house creative team has created a TV ad called a 'hypermercial'...

VW kicks off approved used-car push.(Volkswagen marketing campaign)(Brief Article)
October 4, 2002... Volkswagen is to launch its biggest campaign of the year for its approved used-car range, to position it as the premium choice for second-hand car buyers. The press campaign, which kicks off next week, was created by BMP DDB and consists...

Land Rover creates viral video clips for G4 Challenge race.(Brief Article)
October 4, 2002... Land Rover is launching a large-scale pan-European dig- ital campaign to build brand awareness and find recruits for its global adventure race, the Land Rover G4 Challenge, which starts on 30 March next year. The car maker is seeking...

Ikea TV spots promote unconventional living.(Brief Article)
October 4, 2002... Karmarama's latest work for Ikea shows people relaxing and eating in unconventional places within the home in a bid to encourage consumers to live more informally. The TV executions break on 9 October, and continue the 'Living UnLtd'...

Muller sponsors Blind Date with 23 idents.(Brief Article)
October 4, 2002... Muller's pounds 2 million sponsorship of the next series of Blind Date is being marked with a series of 23 programme idents produced by Publicis. The yogurt manufacturer believes the wide range of age groups who watch the show provides an...

BA occupies first slot on new-look Yahoo! UK homepage.(British Airways)(Brief Article)
October 4, 2002... British Airways is to be the first brand to run a campaign on the revamped Yahoo! UK homepage, which will see the introduction of new ad formats in a bid by the portal to encourage brands to advertise online. The overhaul, which cost an...

Grey Worldwide set to launch Hennessy 'brandy for women'.(Fine de Cognac Hennessy)(Brief Article)
October 4, 2002... Grey Worldwide has been picked to handle the pan-European launch of a new Hennessy brandy designed to appeal to women. Fine de Cognac Hennessy will be sold in fragrance-style bottles and is claimed to be lighter with a fruitier taste than...

O2 adds 3D 'bolts' to posters to illustrate service extensions.(Brief Article)
October 4, 2002... O2 is turning to specially constructed 48-sheet billboards featuring massive three-dimensional bolts to promote its 'bolt on' customer offering. The 'bolt on' promotion offers subscribers a chance to purchase extra text messages and calls...

BUSINESS PERFORMANCE LEAGUE: 4 Oct.(ad agencies ranked by billings)(Brief Article)(Illustration)(Statistical Data Included)
October 4, 2002... Rank Rank Agency Total Total Net this last billings billings billings week week gained lost gained pounds m...

MEDIA PERFORMANCE LEAGUE: 4 Oct.(media buying agencies ranked by billings)(Brief Article)(Illustration)(Statistical Data Included)
October 4, 2002... Rank Rank Agency Total Total Net this last billings billings billings week week gained lost gained ...

Virgin Trains in pounds 7.5m relaunch through Y&R.(Rainey Kelly Campbell Roalfe/Y&R-designed ad campaign)(Brief Article)
October 4, 2002... Virgin Trains' pounds 1 billion relaunch is being backed by its largest ever marketing campaign as the train company aims to shed its beleaguered image with a pounds 7.5 million multimedia push. Built around the theme of 'a new beginning',...

Euro RSCG focuses on Argos' service.(in new television ad)(Brief Article)
October 4, 2002... Argos' commitment to customer service is highlighted in Euro RSCG Wnek Gosper's latest TV ad starring Richard E Grant and Julia Sawahala. The 30-second television spot features Quick Pay kiosks, which the retailer is installing to cut down...

Leo Burnett utilises images of safety in Pressure Guard ads.(tyre pressure gauge ads)(Brief Article)
October 4, 2002... Leo Burnett has taken its cue from the hard-hitting style of the Government's road safety ads in a new campaign promoting what is claimed to be the first pressure gauge that will warn drivers when their tyres have lost pressure. The ads...

Heart 106.2 supports Breakfast Show via integrated work by EBP.(radio show marketing from Elliott Borra Perlmutter)(Brief Article)
October 4, 2002... Chrysalis Radio is following up the pounds 23.5 million purchase of London News Radio with a new integrated campaign to promote Heart 106.2's Jono & Emma's Breakfast Show. The campaign coincides with the decision by Jono and Emma's main...

Delaney Lund Knox Warren out as esure takes ads in-house.(Brief Article)
October 4, 2002... Esure, the online insurance arm of the HBOS Group, is to take its pounds 9 million above-the-line advertising account in-house. Delaney Lund Knox Warren & Partners, which also handles the accounts for Bank of Scotland retail and Halifax...

MEDIA FORUM: Can Trinity Mirror become a major-league player?
October 4, 2002... Could a new chief executive turn things around at Trinity Mirror or is a splitting up of the group's components the solution? Alasdair Reid asks. The business editors of the Sunday newspapers were in a generous mood at the weekend in their...

MEDIA: JUKEBOX - AN EXPERT'S VIEW. Jeremy Carr liked the JCDecaux Jukebox but reckons the audio could be used more effectively.(Brief Article)
October 4, 2002... A poster that can talk? Could this be a step closer to the nightmare of 'retinal recognition' posters as seen and heard in the recent Steven Spielberg film Minority Report? How long before advertising hoardings recognise us personally?...

MEDIA CHOICE: Francesca Newland, Campaign's news editor, picks McDonald's sponsorship of Popstars The Rivals.(Brief Article)
October 4, 2002... 'Too often the sponsors of the most high-profile programmes feel their job is done once they've signed the multimillion-pound deal with the programme's makers. They ignore the opportunity they have secured to enhance the viewers' experience,...

MEDIA HEADLINER: RTL's chief executive plans a European style for UK media.(Brief Article)
October 4, 2002... Alasdair Reid investigates what Bellens is keen to do with RTL's holdings in Five. You can't really blame Didier Bellens, RTL's chief executive, for feeling perplexed at the way the 'Dawn Airey in shock defection to Sky' story was covered...

MEDIA PERSPECTIVE: Capital must unveil a new champion if Tarrant is to retire.(Chris Tarrant of Capital Radio)(Brief Article)(Statistical Data Included)
October 4, 2002... On a glorious June evening in Memphis, Lennox Lewis floored Mike Tyson to win the biggest fight in heavyweight boxing history. The question was, where next for Lennox? Surely, as a man in his mid-30s and on the very top of the world with...

NEW MEDIA: SPOTLIGHT ON NECTAR - Nectar's crash reveals danger of creating too much demand.(Sainsbury customer loyalty scheme seen as too successful)(Brief Article)
October 4, 2002... Online registration fiasco is bad news for the founders of Nectar, Mark Sweney writes. The high-flying launch campaign behind Nectar, the new customer loyalty reward scheme with pounds 50 million in backing from its founders Sainsbury's,...

NEW MEDIA: I-RECALL - DOTCOM WEEKLY AWARENESS SURVEY.(online advertising activity)(Brief Article)(Statistical Data Included)
October 4, 2002... Rank Site Agency/Media Adspend Aware- April-June ness pounds (%) 1 BT ...

NEW MEDIA: WEB WATCH - AUTOMOBILE SITES.(ranked by number of page impressions)(Brief Article)(Statistical Data Included)
October 4, 2002... Rank Site Address Latest monthly page impressions (millions) 1 Autotrader autotrader.co.uk *73.5 2 The AA ...

CLOSE-UP: NEWSMAKERS/TONY BARRY AND DAMON COLLINS - Can Lowe's new creative chiefs restore its culture?(Brief Article)
October 4, 2002... Barry and Collins take the reins at a difficult time for the agency. Making your way in the ad business when you're the offspring of a well-known industry figure isn't always an easy burden to bear Comparisons are inevitably drawn and...

CLOSE-UP: ON THE CAMPAIGN COUCH ... WITH JB.(Brief Article)
October 4, 2002... Q: One of my clients is threatening to take his account to another agency. I have some incriminating photographs of him in flagrante. Should I use them to keep the business (albeit with an unpleasant atmosphere)? Or should I pass them on to the...

CLOSE-UP: LIVE ISSUE/PRUDENTIAL - Will Prudential's new TV spot remind people to save more?(pensions marketing campaign)(Brief Article)
October 4, 2002... Glen Mutel reports on the difficulties facing the new campaign from Prudential. One of the most hazardous tasks TV advertising can attempt to perform is the modernisation of a long-established, nationally treasured brand. The new Oxo...

CLOSE-UP: CRAFT/BT BROADBAND - BT's launch of broadband is being promoted with an epic ad.(Brief Article)
October 4, 2002... The industry may be suffering a downturn, but the creation of one campaign has kept some production and post-production companies very busy this year. BT's broadband internet access campaign is firmly in the 'blockbuster' category,...

CLOSE-UP: CAMPAIGN SCREEN/NEW DIRECTORS COMPETITION - Promoting the best of 2002's new directing talent.
October 4, 2002... Style over substance was a common problem of the entries. The intro film to last week's D&AD/Campaign Screen New Directors Competition led us to believe that all you needed to become a director was the Director Max 9000 Kit. Complete with...

EDITORIAL: Market forces, not headhunting rules.(Brief Article)
October 4, 2002... Headhunters are like footballers' agents. They attract applause and condemnation in almost equal measure. The best offer wise counsel and will always act in the best interests of those they are charged with protecting and seeking top employment...

EDITORIAL: The ad industry will miss Hugh Burkitt.(Brief Article)
October 4, 2002... Adland will be a poorer place without the urbane Hugh Burkitt at the heart of it. Not everybody finds his forthright views palatable, particularly his implacable opposition to the IPA's proposals for a single communications 'supergroup', but...

OPINION: Mills on ... BT Broadband.(marketing)(Brief Article)
October 4, 2002... Back in the 80s someone once described the GGT style of advertising thus: 'It's like attaching the client's name to a brick, and then throwing the brick through the consumer's front window.' These days, as more and more ads try to disguise...

OPINION: Stuart Elliott in America.(advertising agency consolidation)(Brief Article)
October 4, 2002... There's an annual college basketball tournament in the United States that begins with 64 teams, which play each other until only four are left, the so-called Final Four. (Of course, it's typical American hyperbole. They actually are not...

THE GOSPEL ACCORDING TO FRANK.(Sir Frank Lowe's book)
October 4, 2002... As MD, owner and ultimately global corporate man, Sir Frank Lowe cajoled several generations of staff to greater things. Now he's written a book about it. Caroline Marshall has a preview. Advertising memoirs are, of their very nature, a...

ADVERTISEMENT: Travel Advertising Awards 2002.(Brief Article)
October 4, 2002... I first glimpsed them through a half-open door while sipping a pre-judging peppermint tea. Adverts. Adverts as far as the eye could see. Acres of smiley families, wobbly arsed toddlers, impossibly blue skies and seas, timetables...

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