Campaign articles from November 2006

Campaign archives from November 2006

New digital ad rules lift online creativity.(advertising rules)(Brief article)
November 24, 2006... The quality of UK online creativity is set to improve with news that IPA Digital is doubling the limit of file sizes permitted for online advertising. Bigger file sizes will allow for more animation and content in formats such as banners...

British Gas calls review of pounds 35m DM account.(direct marketing accounts)(contracts)(Brief article)
November 24, 2006... British Gas has put an end to months of speculation by calling a review of its combined pounds 35 million direct marketing accounts. WWAV Rapp Collins and EHS Brann have been formally put on six-month notice periods, before a pitch in...

IPG scoops dollars 750m Pfizer media brief.(Interpublic Group)(Brief article)
November 24, 2006... Pfizer is set to switch its estimated dollars 750 million global media buying business to the Interpublic Group media agencies Initiative and Universal McCann. The move is likely to follow the completion next month of Johnson & Johnson's...

Tories use 'tosser' in anti-debt web drive.(advertisements for the Conservative Party)(Brief article)
November 24, 2006... The Conservative Party is attempting to ditch its stuffy image through new advertising by Karmarama that uses a 'tosser' to warn against getting into debt. The 'tosser' film is the first of six 'sort it' initiatives from the Tories. It...

Heinz awards pounds 12m account to McCann.(Brief article)
November 24, 2006... Beattie McGuinness Bungay loses Heinz after four-way pitch. McCann Erickson has won the lion's share of the Heinz pounds 12 million advertising business, including its iconic Heinz Tomato Ketchup, soups and Baked Beanz brands. M&C...

Ofcom's ad ban: Peaktime shows hit by Ofcom ad ruling.(Office of Communications (United Kingdom))(Brief article)
November 24, 2006... The Simpsons, top-flight football and programmes such as Bad Girls and Footballers' Wives are among the peak programmes that will be unable to show advertising for so-called 'junk foods' following the Ofcom ruling. According to figures...

Ofcom's ad ban: Govt allows one year for Ofcom ad curbs to work.(Office of Communications (United Kingdom))
November 24, 2006... Ministers welcome tougher stance to ward off total ban on junk-food advertising. The Government will give Ofcom's new curbs on junk-food ads about a year to work before deciding whether to opt for a full ban before the 9pm watershed. ...

Ofcom's ad ban: Online media plots self-imposed ban.(Office of Communications (United Kingdom))(Brief article)
November 24, 2006... The major online media owners are plotting a self-imposed ban on junk-food ads to pre-empt Government plans to extend the junk-food ruling into other media. The plans are being drawn up by online media owners with large display ad...

Ofcom's ad ban: Media owners face pounds 40m revenue losses.(Office of Communications (United Kingdom))(Brief article)
November 24, 2006... Media owners will lose around pounds 40 million following Ofcom's proposals on food and drink advertising, with dedicated children's channels set to be the hardest hit. Satellite broadcasters such as Jetix, Turner Broadcasting and...

Impulse brief goes to Agency Republic.(Unilever contracts)(Brief article)
November 24, 2006... Agency Republic has been awarded the UK digital marketing account for the Unilever fragrance brand Impulse after a three-way pitch. It is the second Unilever win for Agency Republic this month, having earlier picked up the digital brief...

Ntl not expected to resurrect ITV bid.(acquisitions)(Brief article)
November 24, 2006... City analysts predict that ntl is unlikely to return with an improved bid for ITV following the collapse of its pounds 5 billion cash and shares offer. Paul Richards, an analyst at Numis, said: 'It's difficult to see ntl increasing its...

Thelondonpaper shelves ad rate hike.(advertising rates)(Brief article)
November 24, 2006... Thelondonpaper, the News International freesheet, has scrapped plans to increase its ad rates by 33 per cent in January, amid difficult conditions in the newspaper ad market. The title, which has achieved a circulation of 377,582,...

Tom George named Mediaedge:cia UK CEO.
November 24, 2006... Mediaedge:cia has promoted Tom George, previously the managing director, to be its first UK chief executive. The move is one of a number of promotions, which also see the operations director, Toby Jenner, and the head of strategy, Steve...

Southern Comfort eyes direct agency.(marketing campaigns)(Brief article)
November 24, 2006... Brown-Forman Corporation, the wine and spirits producer, is seeking a direct agency to reinvigorate Southern Comfort across Europe. Agencies are being asked to come up with a pan-European below-the-line strategy that repositions the...

Bollore still on Aegis trail.(Vincent Bollore)(Brief article)
November 24, 2006... Havas chairman ready to call further EGMs in bid for boardroom representation. Vincent Bollore's so-called 'charm offensive' on Aegis top brass came to a juddering halt this week. First, the Havas chairman got stuck in City traffic,...

Four make shortlist for IOC's 2008 brief.(Olympic campaigns)(International Olympic Committee)(Brief article)
November 24, 2006... Havas, Leo Burnett, Saatchi & Saatchi and United will battle it out for the International Olympic Committee's pounds 60 million global brief to promote the 2008 Beijing Games. They will be asked to make a first round of presentations to...

Claydon Heeley nets easyCar online task.(Brief article)
November 24, 2006... Claydon Heeley has been chosen by easyCar to handle its pan-European online marketing account. The agency, which was appointed without a pitch, has been briefed to come up with a customer relationship marketing strategy to help the...

Dare expands strategic capabilities.(appointments of Toby Horry, Rachel Lawlan)(Brief article)
November 24, 2006... Dare has bolstered its strategic credentials with two new senior planners, both of whom are joining from above-the-line agencies. Toby Horry, who won an IPA Effectiveness silver for his Nicorette paper this month, joins from Abbott Mead...

Geek Squad set to name CHI for UK and Europe launch.(Brief article)
November 24, 2006... The technology troubleshooting service Geek Squad is poised to appoint Clemmow Hornby Inge and Hall Moore CHI to handle its pounds 3 million UK and European launch. The company, which is owned by the US electrical retailer Best Buy, has...

Roberts joins Euro RSCG in digital role.(Adam Roberts joins Euro RSCG Worldwide Inc.)(Brief article)
November 24, 2006... Euro RSCG London has hired Adam Roberts as a digital creative director. Roberts will work across all of Euro's accounts and will report to its director of creativity, Gerry Moira. He joins from the independent digital agency BD-Ntwk,...

Orange invests in iTV with Weapon7 appointment.(contracts)(Brief article)
November 24, 2006... Orange has appointed Weapon7 - which has just been bought by Omnicom in a pounds 10 million deal - to handle its interactive television account. Weapon7 will be integrated into the strategic development process for Orange's advertising...

No plans to replace Mullins at Times.(Andrew Mullins appointed at Times Newspapers)(Brief article)
November 24, 2006... News International has no plans to replace Andrew Mullins, the general manager for Times Newspapers, who this week resigned to join the Evening Standard as its managing director. Mullins' responsibilites are expected to be absorbed by...

MindShare secures pounds 11m Amex account.(American Express Co.;)(Brief article)
November 24, 2006... American Express is switching its pounds 11 million UK media planning and buying business from Carat to the WPP-owned agency MindShare, as part of a global realignment. At the same time, the financial services company is also shifting...

Krow in recruitment drive after winning pounds 10m Thomson business.
November 24, 2006... Krow, the agency which was founded by Barry Cook, Malcolm White, John Quarrey and Nick Hastings, is embarking on a recruitment drive after scooping the pounds 10 million Thomson business. The 14-month-old start-up expects to have 30...

M&C Saatchi lands CBRE pan-European role.(advertising of CB Richard Ellis)(Brief article)
November 24, 2006... M&C Saatchi has picked up the pan-European advertising account for CB Richard Ellis, which is the biggest commercial real estate services company in the world. The agency, which secured the business without a pitch, has been briefed to...

Euro RSCG extends Sanofi-Aventis link.(partnerships)(Brief article)
November 24, 2006... Euro RSCG Worldwide has extended its relationship with Sanofi-Aventis, the French pharmaceutical giant, without a pitch. Neither Euro nor Sanofi-Aventis would confirm the size of the appointment, but a Euro RSCG source did reveal that it...

MCBD wins two-way pitch for JCB brief.(Miles Calcraft Briginshaw Duffy; JCB Inc.)(Brief article)
November 24, 2006... Miles Calcraft Briginshaw Duffy has won the creative account for JCB, the heavy equipment maker, after a two-way pitch against St Luke's. The agency will create a corporate branding campaign which is likely to focus on JCB's global...

Media Forum: Will brands in shows take off?
November 24, 2006... Can product placement become a whole new revenue stream, Alasdair Reid asks. Product placement is an older phenomenon than you'd think. The practice began to be subjected to regular lampooning from the late 80s onwards and the most...

Media: Chatter.(acquisitions)(Brief article)
November 24, 2006... 'The children of Israel went around the walls of Babylon nine times, didn't they? Bollore is very persistent.' - Sir Martin Sorrell on Vincent Bollore's attempts to gain greater control of Aegis 'The time has come for regulators,...

Media: AOL UK promotes Andy Jonesco.(Brief article)
November 24, 2006... AOL UK has promoted Andy Jonesco to the new role of managing director. Jonesco, previously the senior vice-president of audience, will also become the head of pan-European sales and commercial alliances for AOL Europe.

Media: JCDecaux launches division called StreetTalk.
November 24, 2006... JCDecaux has launched a division called StreetTalk to handle the advertising on BT phone boxes. Ben Wagner, formerly the business development manager at JCDecaux, will head the division, which will sell packages of phone booths to target...

Media: Weekly magazine Heat launches online next year.
November 24, 2006... Emap's celebrity weekly magazine Heat is launching online next year. The website is expected to go live in February.

Media: Xfm London's afternoon host to leave the station.(appointments and resignations)(Brief article)
November 24, 2006... Xfm London's afternoon host Shaun Keaveny is leaving the station. He will be replaced by Paul Tonkinson, the Xfm Manchester host. Xfm has also hired Virgin Radio's Steve Harris to host its new music show Music: Response.

Media: MSN launches film website.(Brief article)
November 24, 2006... MSN is launching a film website aimed at the 16- to 24-year-old market. MSN Movies will feature reviews, listings and exclusive clips as well as around 3,000 film trailers.

Media: ITV looks for commercial partners for Emmerdale website.
November 24, 2006... ITV is looking for commercial partners for a community-based Emmerdale website. The interactive website will go live on 25 December. It challenges users to solve a murder in the soap's storyline.

Media: TalkSPORT signs deal with Austravel.(contracts)(Brief article)
November 24, 2006... TalkSPORT has signed a deal with the travel specialist Austravel to coincide with the Ashes cricket series. Austravel is partnering with the Alan Brazil Sports Breakfast Show to showcase a series of holiday activities in Australia.

Media: Titan Outdoor appointed by London Underground.(contracts)(Brief article)
November 24, 2006... Titan Outdoor has been appointed by London Underground to handle promotions on its concourses. Titan is launching a service called PromoTube to target advertisers with promotional opportunities on the Underground.

Media: Initiative promotes Emma Dibben.(Brief article)
November 24, 2006... Initiative has promoted Emma Dibben to the newly created role of director of outdoor. In addition to her new role, Dibben will also remain as the deputy head of press at the agency.

Media: Chrysalis Content signs deal with John Lewis.(Chrysalis Content contracts with John Lewis )(Brief article)
November 24, 2006... Chrysalis Content has signed a deal with John Lewis to produce the retailer's first series of podcasts. The ten-podcast deal, which will include live reads on LBC 97.3 FM as well as on a microsite, will break ahead of Christmas and offer...

Media: E.ON signs sponsorship deal with talkSPORT.(talkSPORT contracts)(Brief article)
November 24, 2006... E.ON, the energy company and the sponsor of the FA Cup, has signed a deal with talkSPORT to sponsor the station's coverage of the competition. The deal will run from January until the final of this season's tournament in May.

Media: Discovery Networks Europe to partner Nokia.(marketing campaigns)(Brief article)
November 24, 2006... Discovery Networks Europe is to partner Nokia on an integrated campaign for the mobile phone manufacturer called 'Making Connections'. The campaign will run in 105 countries and includes commercial spot activity, on-air promotion and...

Media: UKTV Style Gardens signs online content deal.(contracts)(Brief article)
November 24, 2006... UKTV Style Gardens has signed an online content deal with the gardening arm of the consumer rights body Which?. The six-month deal was brokered by UKTV's commercial manager, Amber Coley, and the Which? head of lifestyle marketing, Suzie...

Media Headliner: The man who pushed Yahoo! UK in the right way.(Blake Chandlee)
November 24, 2006... Blake Chandlee, honorary Brit and expert troubleshooter, has overhauled Yahoo! UK's trading relationships. Blake Chandlee has taken to the UK like a duck to water. The outgoing American, whose large personality feels a little out of place...

Media Lifeline: Growth of IAB UK.(Chronology)
November 24, 2006... As online ad revenues soar, IAB UK has grown in strength, stature and influence since its creation 1997: After a 'missionary' visit to London by members of the US Internet Advertising Bureau, a group of UK commercial website owners...

Media Perspective: Ofcom's radio role at odds with costly TV ad restrictions.(Office of Communications (United Kingdom))
November 24, 2006... Last week, as Ofcom announced restrictions on TV food advertising that could cost the broadcasting industry pounds 39 millon a year, and BSkyB geared up for its pounds 940 million move on ITV, a smaller announcement had already seeped out of...

Media: All about ... The National Magazine Company.(acquired Handbag.com Ltd.)
November 24, 2006... Recent acquisitions signal NatMags' digital intentions. It has been a busy time in the svelte but relatively sleepy world of glossy magazines - or at least in that corner of the market called The National Magazine Company. Two of its more...

Media: Things we like.(Viacom Inc. ddint acquire MySpace.com Inc.)(mobile radios)(Ashes Series (Cricket)'s media coverage)
November 24, 2006... THE NEW-LOOK TIMES Hats off to The Times for continuing to invest in the title in a tough, tough market. The paper hired Neville Brody, the designer who found fame working on The Face during its early days, to revamp its headline font...

Media: Double Standards - Prison Break and Lost show we mean business.(John Lister and Kelly Williams interviewed)(Interview)
November 24, 2006... Five and Sky compete for similar audiences and, as the trading season hots up, two sales directors talk technology, planning and programmes. JOHN LITSTER - DIRECTOR OF TRADING, SKY MEDIA - How closely do you work with your...

Media: Strategy Analysis - Bringing some colour to Xerox users.(Xerox Corp. contracts with Mediaedge:cia)
November 24, 2006... Brand: Xerox Clients: David Millican, head of communications, Xerox UK; Henrik Bustrup, European advertising manager, Xerox Brief: Re-energise the Xerox brand and reposition it in the colour market Target audience: Key business and IT...

Media: Russell Davies.(television advertising)(Column)
November 24, 2006... I'm very excited. I've had my first complaining letter about this column. And it's from Tess Alps. She's famous. I've heard of her. It's a brilliantly typical Campaign letter too, in that she managed to misconstrue my point sufficiently...

The World: New York - Interpublic beats WPP in GlaxoSmithKline pitch.(Interpublic Group of Companies Inc.)(Brief article)
November 24, 2006... The Interpublic Group has picked up a number of GlaxoSmithKline brands after a two-way pitch against WPP. The products, which stretch across pharmaceutical categories such as diabetes, asthma and flu medication, were previously shared...

The World: New York - MindShare retains global Kodak media account.(contracts)(Brief article)
November 24, 2006... WPP's MindShare has retained the worldwide media planning and buying account for Kodak following a media consolidation review launched in August. In addition, WPP's Neo@Ogilvy was awarded the digital business, dispatching the incumbent,...

The World: Amsterdam - PCM Uitgevers and Boekhoorn in split.(PCM Uitgevers and Marcel Boekhoorn ends joint ventures)(Brief article)
November 24, 2006... PCM Uitgevers, the Dutch publishing house, has pulled out of a joint venture with Marcel Boekhoorn to launch a free quality newspaper in The Netherlands. Boekhoorn, a wealthy entrepreneur, was set to take a 51 per cent stake in the...

The World: Kiev - Ukrainian Media Holding to produce Time Out Kiev.(Brief article)
November 24, 2006... Time Out is launching an edition of the weekly magazine in Kiev. Priced at 80p and with a print run of 100,000, it will be produced locally under licence by Ukrainian Media Holding. Kiev will be the 17th city in Time Out's global network....

The World: Singapore - TBWA announces senior management revamp.(appointments and resignation)(Tequila)(Brief article)
November 24, 2006... TBWA has reshuffled its senior management team following the resignation of several senior executives from Tequila. The departures have resulted in Dan Paris being appointed as the joint managing director of both TBWA and Tequila in the...

The World: New York - Kathy Delaney and Jeffrey Wolf leave Deutsch.(Deutsch Advertising)(Brief article)
November 24, 2006... Kathy Delaney, the chief creative officer of Deutsch New York, has left the agency. Jeffrey Wolf, the agency's partner-director of account management, has also departed. Linda Sawyer, the chief executive of the agency, said that the pair...

The World: Paris - Barros heads European new business at Euro RSCG.
November 24, 2006... Euro RSCG has appointed Vanessa Barros (pictured) as the vice-president of business development for Europe. As well as developing new business across the continent, she will also supervise the global Kraft account. She began her...

The World: Mumbai - Percept H and Carat pick up Electrolux accounts.(Carat Espace)(Brief article)
November 24, 2006... Electrolux has awarded its creative and media accounts to Percept H and Carat respectively. The two agencies beat the incumbents, Mudra and OMS, to the white goods business. They will now be responsible for building the Electrolux brand...

The World: Bangkok - OMD lands PepsiCo planning and buying business.(OMD Worldwide)(Brief article)
November 24, 2006... PepsiCo Thailand has moved a substantial slice of its pounds 20 million media planning and buying account into OMD after a pitch that lasted nearly a year. OMD will now handle all of PepsiCo's planning on its beverage brands, as well as...

The World: Shanghai - BBH officially opens its office in Shanghai.(Bartle Bogle Hegarty Ltd.)(Brief article)
November 24, 2006... Bartle Bogle Hegarty is opening its office in Shanghai. The agency, which announced the launch in July last year, has spent time hiring senior staff. Arto Hampartsoumian, the former Wieden & Kennedy Tokyo managing director, has been...

The World: New Brule title Monocle puts print back in focus.(Tyler Brule)
November 24, 2006... The Wallpaper* founder offers globetrotting professionals a unique blend of style, substance and scope. It's been almost five years since Tyler Brule resigned from Time Warner over a reported creative dispute and gave up any involvement...

The World: Insider's view - Poland.
November 24, 2006... Despite a rapidly evolving media landscape, the traditional TV medium continues to dominate Polish adspend, Jarek Ziebinski writes. Adland in Poland is but 15 years old, yet the industry as we know it probably won't reach adulthood. Like...

Close-Up: Live issue - Media planning swaps sex factor for the x-factor.(Viewpoint essay)
November 24, 2006... Consumer collaboration through 'propagation planning' helps to form a new framework for the digital era. When I got my first job in advertising at BMP 20 years ago, I was introduced to the subtleties of media planning by a very smart,...

Close-Up: Live issue - Is mobile the new creative challenge?(advertising)
November 24, 2006... How can advertisers tap into mobile phone advertising without alienating users, Noel Bussey asks. The announcement last week from Vodafone and Yahoo! that the pair plan to team up to advertise on UK mobile phones throws up some...

Close-Up: 24 hours with ... Rory Sutherland, The Ogilvy Group.
November 24, 2006... Name: Rory Sutherland Job: Vice-chairman, The Ogilvy Group Professional mission: To find anyone or anything that can be useful, funny or sexy Personal mantra: Courtier, court jester, courtesan (everything we do should aim to be at...

Editorial: Full-service approach is the ideal client solution.(Brief article)
November 24, 2006... Advertising agencies are having to share their lunch with more and more agency cousins. The largest-scale recent example of this was Sony Ericsson's decision to ask its ad agency, Bartle Bogle Hegarty, to implement a strategy conceived...

Editorial: Digital agencies spend big for new briefs.(Editorial)(Brief article)
November 24, 2006... Any new-business director will testify to the amount of hard work and money that gets ploughed into winning new accounts. But the AAR's new study, showing the biggest ad agencies are investing pounds 500,000 a year in chasing new...

Opinion: Perspective - Why adland must learn from the junk-food ad ban.
November 24, 2006... You're probably toxic with too much junk-food thinking after Ofcom's ruling last week. But I make no apologies for adding to the overload by picking over the issues some more; no-one is in any doubt of the significance of the ruling for...

Opinion: On the Campaign Couch ... with JB.(Jeremy Bullmore)(Column)
November 24, 2006... Q: Matthew Coombs of Warc writes: Are advertising agencies less trustworthy than accountants? No client wants their agency to work for a competitor, but they seem pretty laid back when it comes to their finances. Auditing duties for 99...

Diary: On the QT ..
November 24, 2006... OMD Ignition, the strategic unit at OMD, has hit on a creative way of hiring staff. It has eschewed the recruitment agency route and opted instead for a poster campaign on the London Underground. Interested applicants can go to...

Diary: Would Aston Martin make such a stupid ad mistake?(Brief article)
November 24, 2006... After looking at the latest Ford work, created to support Casino Royale, the new James Bond film, we here at Diary HQ wonder if Ogilvy Advertising (as it is now known) has instigated a policy of hiring copy-wrong-ers instead of...

Diary: ITV team scares regulars and wins Nabs' Pop Quiz.(Brief article)
November 24, 2006... If Rainey Kelly's Tony Harris is sporting his leopard-print jacket in front of a room full of adland's finest, it can mean only one thing: the Nabs Pop Quiz. This year's event, which was sponsored by Channel 4's Popworld, eventually...

Diary: Cannes confuses us all with its Integrated Lions.(Brief article)
November 24, 2006... Diary feels the need for an urgent call to the people at the Plain English Campaign, that plucky organisation dedicated to the elimination of gobbledygook and jargon. The Cannes Festival organisers' latest money-making wheeze is the...

Diary: Water-cooler monitor.
November 24, 2006... WHAT TOPICS HAVE THE INDUSTRY BEEN DISCUSSING THIS WEEK? THE TALK TIME SPENT Roll up, roll up. Agencies are gagging to get a place 17 mins 27 secs on the Eurostar shortlist. All the...

Diary: Pick of the week - Dare/Lynx.
November 24, 2006... Noel Bussey is thankful for being a man after playing with the woman on Dare's latest work for Lynx: 'Obviously 'feather' will be hard to beat, but this execution comes very close. With a bit more depth than the original, this...

Diary: Turkey of the week - StrawberryFrog's/Douwe Egbert's Cafe Switch.(Brief article)
November 24, 2006... James Hamilton is astounded at StrawberryFrog's ad for Douwe Egbert's Cafe Switch: 'Cafe Switch is a couple of those miniature milk pots Sellotaped together and filled with some kind of coffee. The company clearly isn't very excited...

Who should own brand strategy?
November 24, 2006... Deciding just who assumes the lead role is increasingly threatening to spoil the collaborative harmony needed at the heart of a great brand strategy. Don't complain, adapt, was the suggestion from the Ingram founder Chris Ingram earlier...

The Work: New campaigns - UK.
November 24, 2006... ONE TO LOOK OUT FOR - DoH - Condoms essential wear CREDITS Project: Condoms essential wear Client: Department of Health Brief: Normalise condom use and tackle growing rates of sexually transmitted infections among 18- to 24-year-olds...

The Work: New campaigns - The World.(Greffe de Vie Foundation signs advertising contract with Leo Burnett Paris)(Gondola Veneziana Italian restaurant signs advertising contract with Ogilvy & Mather Shanghai)(Ultje GmbH und Company KG signs advertising contract with BSUP)
November 24, 2006... GREFFE DE VIE FOUNDATION - LIFE PASSPORT - FRANCE CREDITS Project: Life Passport Clients: Jean-Pierre Scotti, president; Yvanie Caille, managing director; Jean di Sciullo, Greffe de Vie Foundation Brief: Recruit more organ donors...

The Work: Private View.(advertisements)
November 24, 2006... CREATIVE - Tony Brignull, retired creative director This week, advertising bumps into two of the biggest problems facing young people: obesity,which leads to heart disease and diabetes,and drug abuse, which leads to the cuckoo's nest. ...

Movers: Appointment at WWAV Rapp Collins London.(appointment of David Spink )(Brief article)
November 24, 2006... David Spink: WWAV Rapp Collins London has strengthened its account management team with the appointment of David Spink as a group account director across its Sony and Somerfield accounts. He will also be responsible for developing WWAV's...

Movers: Appointment at Grey London.(appointment of Peter Biven as senior account manager )(Brief article)
November 24, 2006... Grey London has bolstered its account management team with the appointment of Peter Biven as a senior account manager on Pantene across Western Europe. Biven joins the agency from JWT, where he worked on the B&Q account. His career also...

Movers: Appointment at 23red.(appointment of David Blanar at 23red)(Brief article)
November 24, 2006... 23red, the independent brand communications agency, has appointed David Blanar as a senior digital strategist. Blanar joins from Crown Business Communications, where he worked as a consultant across clients such as HSBC, Credit Suisse and...

Movers: Appointment at Neo@Ogilvy.(appointment of James Sandoval at Neo@Ogilvy )(Brief article)
November 24, 2006... James Sandoval has joined Ogilvy's full-service digital and direct marketing agency Neo@Ogilvy as its analytics director. He will be responsible for developing relationships with data partners to incorporate data-driven insights, as well as...