Campaign articles from May 2010

Campaign archives from May 2010

Health to bear brunt of first COI cuts.(Central Office of Information)
May 28, 2010... Change4Life, anti-smoking and alcohol abuse among advertising campaigns under threat from new coalition government. The Change4Life, anti-smoking and alcohol abuse campaigns could be permanently scrapped as part of the Government's planned...

Agencies line up for Boden ad account.(Brief article)
May 28, 2010... Boden, the mail-order clothing retailer, has called a pitch for its advertising account. The brand has contacted agencies directly inviting them to pitch for the business ahead of plans to launch its first-ever major ad push. Boden does...

Townshend quits Rapier to launch start-up.(John Townshend)(Brief article)
May 28, 2010... John Townshend, the creative partner of Rapier, has quit to launch his own agency start-up. Townshend, who has worked at Rapier for more than 15 years, will officially open the doors of the new venture in the autumn. He is yet to confirm a...

Bauer plots launch of women's weekly.(Bauer Media )(Brief article)
May 28, 2010... Bauer Media is plotting the launch of a paid-for women's weekly glossy magazine that is being billed as an older woman's Grazia. According to sources, Bauer has identified a gap for a mass-market title targeting fashion-conscious and stylish...

Perspective: Keep an eye on how COI adapts to austerity era.(Central Office of Information)
May 28, 2010... There was never any doubt that a government focused on managing austerity was going to slash the amount of money it spent on advertising. Even before recession was an issue, the size of COI's budget was a constant source of sniping between...

Dyson to review European media.(Brief article)
May 28, 2010... Company also compiles shortlist for UK media business. Dyson, the vacuum cleaner company, has called a review of its pan-European media planning and buying business. The pitch will run separately from a review of Dyson's pounds 4 million...

NatWest signs up as Five cricket sponsor.(National Westminster Bank PLC )(Brief article)
May 28, 2010... NatWest has signed as the sponsor of Five's 2010 summer of cricket coverage. The bank, a long-standing sponsor of England's one-day home international matches, will support Five's highlights of England's Test matches and limited-overs cricket...

Dulux - Let's Colour.(Brief article)
May 28, 2010... Dulux has launched a global ad campaign that encourages people to 'add colour' to their lives. The two-minute ad, created by Euro RSCG London, has been created from footage taken from a series of painting events organised by Dulux that took...

Talisker whisky on hunt for first retained creative agency.(Brief article)
May 28, 2010... Talisker, the Diageo-owned single malt Scotch whisky brand, is on the hunt for an agency to handle its UK advertising account. A number of Diageo roster agencies have been invited to pitch for the business, with an appointment set to be made...

Beta hires Kay to drive digital growth.(Toby Kay)(Brief article)
May 28, 2010... Beta has appointed Toby Kay, a former product development director at News International, as its first head of digital. Kay joins the agency next month, and will aim to develop Beta's digital offering. He will work closely with Phil...

Saint@RKCR/Y&R wins Project Canvas brief.(Brief article)
May 28, 2010... Project Canvas, the proposed internet-connected TV platform, has selected Saint@RKCR/Y&R to handle its digital account. The agency won the business after a pitch that also involved LBi and Dare, and will now handle all of the digital...

Argos - Detector.(Argos Distributors Ltd.)(Brief article)
May 28, 2010... Argos has launched a new ad, created by CHI & Partners, which introduces the new strapline: 'Find it... Get it... Argos it.' The ad, called 'detector', dramatises what it says is the 'Argos effect', where customers can find products...

Domino's - Foursquare promotion.(Domino's Pizza Group Ltd.)(Brief article)
May 28, 2010... Domino's Pizza has launched a campaign in partnership with the social network Foursquare that encourages users to visit its outlets. The company is offering free pizzas and discounts to Foursquare users who call in to Domino's. If a...

Dr Pepper - The status takeover.(Brief article)
May 28, 2010... Dr Pepper has launched a Facebook app, by Lean Mean Fighting Machine, that offers a pounds 1,000 prize each week, if users allow Dr Pepper to update their Facebook status on their behalf. The updates are chosen at random and the more...

Ecco reviews pounds 30m global media task.
May 28, 2010... The Danish footwear manufacturer Ecco is reviewing its estimated pounds 30 million global media planning and buying account. Universal McCann, the incumbent, is expected to compete for the global brief. The retailer currently spends around...

AIS joins Capital FM digital ad roster.(Archibald Ingall Stretton)(Capital Radio PLC. Capital FM Network)(Brief article)
May 28, 2010... Capital FM, the London radio station, has appointed Archibald Ingall Stretton to its digital advertising roster. The agency secured the account without a pitch, and will now promote the station online through social media and other digital...

Brothers and Sisters in penal reform win.(Make Justice Work)(Brief article)
May 28, 2010... Make Justice Work, the charity dedicated to reducing the number of prisoners in the UK, has appointed Brothers and Sisters to handle its advertising account. The agency picked up the business after a process handled by the AAR and will now...

Carat unveils magazine body.(Carat Interactive)
May 28, 2010... Carat has challenged the official magazines body, the PPA, by setting up its own initiative, MagazineWorks, to promote magazines to advertisers. The Aegis-owned agency is the first to launch this kind of initiative and said it will welcome...

Albion wins Five entertainment show launch.(Brief article)
May 28, 2010... Five has appointed Albion to handle an advertising campaign to support the launch of Don't Stop Believing, a new live entertainment show produced by Shine TV and Group M Entertainment. The agency won the brief after a pitch against two...

Freeview - Tiny Streaker.(DTV Services Ltd.)(Brief article)
May 28, 2010... A tiny, bearded streaker is the star of a new Freeview HD campaign promoting its World Cup coverage. The television ad, by 18 Feet & Rising, breaks the first week in June and shows how Tiny Streaker, a miniature man with a proclivity for...

Giffgaff - Run by you, not The Man.(Brief article)
May 28, 2010... Albion is rolling out an integrated ad campaign to help launch Giffgaff, the O2-backed community-run mobile phone network, which is set to emerge from its beta phase next month. The humorous campaign will include press and digital...

Sony - 3D.(Anomaly)(Brief article)
May 28, 2010... Sony is trying to convince customers to buy 3D sets by releasing a 'fake' 3D TV ad in which all of the images are blurred. The ad, by Anomaly and featuring the footballer Kaka, comes with a warning that the TV set is not malfunctioning and...

Leith Agency lands Scottish and Southern Energy ad task.(Brief article)
May 28, 2010... Scottish and Southern Energy, the UK's second-largest energy supplier, has handed its UK advertising account to The Leith Agency. The Edinburgh-based agency won the business after a pitch against three undisclosed London shops. In recent...

Chambord in Pearl & Dean ident link.(Brief article)
May 28, 2010... Chambord, the French black raspberry liquor, has teamed up with Pearl & Dean for the first time to recreate the cinema sales house's iconic ident for the release of Sex And The City 2. The spot will see a raspberry-coloured pop-up of the...

Agency Republic picks up EA brief.(Electronic Arts Inc. EA Games)(Brief article)
May 28, 2010... Agency Republic has won a global advertising and digital task to launch EA Games' new 'first-person shooter' video game Bulletstorm. The agency, which is on the EA roster, won the brief after a pitch and will develop a global integrated...

ESPN shifts media buying account to Arena.(Brief article)
May 28, 2010... ESPN has moved its pounds 5 million media buying account from Carat to Arena Media without a pitch. The agency now holds both the media planning and buying accounts for the US satellite and cable network. Carat has held the ESPN account since...

John Smith's - Antiques.(John Smith and Son)(Brief article)
May 28, 2010... The comedian Peter Kay stars in the latest John Smith's ad, with his 'no nonsense' character visiting an antiques fair at a country mansion. The ad, part of a series created by TBWA\London, shows Kay initially disappointed by the value placed...

Nike - Write the future.(Brief article)
May 28, 2010... Nike has unveiled a new World Cup TV spot featuring stars such as Wayne Rooney, Cristiano Ronaldo, Ronaldinho, Franck Ribery and Didier Drogba. In each segment of the ad, which was created by Wieden & Kennedy Amsterdam, the viewer sees a...

Locog - London 2012 mascots.(Iris, Wenlock and Mandeville )(Brief article)
May 28, 2010... The London Organising Committee of the Olympic Games has unveiled the mascots for London 2012. Created by Iris, Wenlock and Mandeville represent the last two drops of steel poured for the final girder of the 2012 stadium. An animated video...

The Week: Advertising News - RKCR wins another Bafta.(Rainey Kelly Campbell Roalfe/Y&R)(British Academy of Film and Television Arts)(Brief article)
May 28, 2010... Rainey Kelly Campbell Roalfe/Y&R has scooped its second Bafta in consecutive years at the Television Craft Awards, thanks to its TV ad to promote the BBC's coverage of the Winter Olympics. The agency won the Bafta in the Titles category,...

The Week: Advertising News - Ogilvy unveils Islamic arm.(Ogilvy Noor)(Brief article)
May 28, 2010... Ogilvy has launched a global division to focus on Islamic branding The new unit, Ogilvy Noor, will have offices in 'key Muslim markets' in Asia, the Middle East, Europe (including London) and North Africa. The business will aim to offer...

The Week: Advertising News - Button signs shampoo deal.
May 28, 2010... Jenson Button, the Formula One world champion, has been unveiled as the new ambassador for the shampoo brand Head & Shoulders. The Vodafone McLaren Mercedes driver has been signed to encourage more men to use the Procter & Gamble...

The Week: Advertising News - Hurst fronts Mirror campaign.(Geoff Hurst)(Daily Mirror )(Brief article)
May 28, 2010... The Daily Mirror has signed up the 1966 World Cup hero Sir Geoff Hurst to star in a Top Trumps England Legends ad campaign created by Delaney Lund Knox Warren. Saturday's Daily Mirror was polybagged with 16 Top Trumps cards and a collector's...

The Week: Advertising News - First abortion spot launches.(Marie Stopes International)(Brief article)
May 28, 2010... The first-ever TV ad campaign promoting abortion advisory services in the UK has launched. The ad, for the sexual health services provider Marie Stopes International, is based around the question 'Are you late?' and directs women faced with...

The Week: Advertising News - Cow stars in new Muller ad.(VCCP)(Muller Dairy UK)(Brief article)
May 28, 2010... Muller is featuring a cow that dreams of being a horse in a pounds 9 million campaign for its Corner range of yoghurts. The TV campaign, which was created by VCCP, includes the tagline: 'Thank you cows.' It launched this week and will be...

The Week: Advertising News - Venables to release single.(Terry Venables)(Brief article)
May 28, 2010... Terry Venables' cover of If I Can Dream, used in The Sun's World Cup advertising campaign, is being released as a single in aid of the charities Help for Heroes and Malaria No More UK. The cover of the Elvis Presley track will be available to...

The Week: Advertising News - Greenberg joins Cannes jury.(Bob Greenberg)(Titanium and Integrated)(Brief article)
May 28, 2010... Bob Greenberg, R/GA's chairman and chief creative officer, has stepped in as a late replacement for Bob Scarpelli as the jury president for the Titanium and Integrated categories at the Cannes Lions International Advertising Festival. ...

The Week: Media News - Ofcom warns broadcasters.(Office of Communications )(Brief article)
May 28, 2010... Ofcom has rapped broadcasters including ESPN and Channel 4 for consistently breaking the rules on how many minutes' advertising can be shown each hour. Ofcom said it is concerned by 'some licensees' continuing failure to comply with the...

The Week: Media News - Visa plots Olympic TV series.(Visa U.S.A. Inc.)(Brief article)
May 28, 2010... The Olympic sponsor Visa is planning to create its own ad-funded TV series following British athletes in the build-up to London 2012. Visa is in negotiations with production companies and broadcasters about the series, which would showcase...

The Week: Media News - FT withdraws from ABCes.(Financial Times )(Brief article)
May 28, 2010... The Financial Times has become the first national newspaper to withdraw from the monthly online audit conducted by Audit Bureau of Circulations. The move away from the ABCe comes amid increasing scepticism and discord over the metrics...

The Week: Media News - Times overhauls websites.(thesundaytimes.co.uk)(timesonline.co.uk)(Brief article)
May 28, 2010... The Times and The Sunday Times have unveiled their new-look websites ahead of their conversion next month to a paid-for access model. The revamped websites, thetimes.co.uk and thesundaytimes.co.uk, will replace the combined site...

The Week: Media News - Bravo updates brand identity.(Virgin Media Television )(Brief article)
May 28, 2010... Virgin Media Television has unveiled a new channel identity and logo for its pay-TV channel Bravo ahead of a new schedule, which includes the series Spartacus: Blood And Sand. The new strapline for the channel is 'Bravo: home of the brave'...

The Week: Media News - Rubicon in t20 cricket tie-up.(Brief article)
May 28, 2010... Rubicon, the AG Barr juice brand, has signed as an official partner of the Friends Provident t20 county cricket competition. The tournament consists of 151 Twenty20 cricket matches between 1 June and 14 August. The deal follows Rubicon's...

The Week: Media News - GN&M offers membership.(Guardian News & Media)(Brief article)
May 28, 2010... Guardian News & Media, the publisher of The Guardian and The Observer, has launched a membership scheme as it looks to enhance its subscriber base and increase reader numbers. The GN&M scheme is called 'Extra' and will offer its...

The Week: Media News - Zoo publishes 3D issue.(Brief article)
May 28, 2010... Zoo, the Bauer-owned weekly men's magazine, has created a 3D special edition that will appear in print and online. The print issue has 21 pages of 3D editorial and 13 pages of 3D advertising from brands including Peperami, Pringles and...

The Week: Media News - MMC enters administration.(Magazine Marketing Company)(Brief article)
May 28, 2010... The Magazine Marketing Company has appointed MCR as its administrator after the distributor's cash-flow difficulties left it unable to pay its publisher and transport company clients. The company, which was the UK's largest independent...

The Week: Rocket retains Co-op's pounds 60m media planning and buying.(The Co-operative Group )(Brief article)
May 28, 2010... The Co-operative Group has retained Rocket as its media planning and buying agency, following a pitch for the pounds 60 million business. Rocket, part of Omnicom Media Group, retained the account after a final shoot-out against MediaCom...

The Week: Quotes of the week.(Quotation)
May 28, 2010... 'Our leading agencies are in the best possible position to justify themselves and demonstrate the value that they deliver to the UK taxpayer via their work for COI and its departmental clients. We also believe that the remit of COI should be...

The Week: Online News - Google unveils TV offering.(Google UK Ltd.)(Brief article)
May 28, 2010... Google has unveiled its Google TV offering, which transports internet services - including access to the vast archive of programmes available online - into the television-viewing experience. The system will have the Google Chrome browser...

The Week: Online News - Twitter to ban ad services.(Brief article)
May 28, 2010... Twitter has revealed plans to ban third-party ad services, threatening the future of independent Twitter-based ad networks. Twitter appears to be concerned that this will impact the success of its Promoted Tweet Program, which, along with its...

The Week: Online News - Facebook simplifies privacy.(Brief article)
May 28, 2010... The Facebook founder, Mark Zuckerberg, has responded to mounting calls from the public to make its privacy measures more transparent. In a letter to The Washington Post, Zuckerberg admitted that users of the social networking site currently...

The Week: Brand News - Boots to widen card scheme.(Alliance Boots )(Brief article)
May 28, 2010... Alliance Boots is talking to other retailers about widening the use of its Advantage Card loyalty scheme. The health and beauty retailer is considering allowing consumers to collect points on the Advantage Card at other stores as a way of...

The Week: Brand News - Vodafone reviews branding.(The Partners)(Brief article)
May 28, 2010... Vodafone has called a review of its global brand identity as competition among mobile operators intensifies. The company has appointed The Partners to carry out the work, following a pitch. The agency will join Team Vodafone, which...

The Week: Brand News - Coca-Cola joins Recyclebank.(Coca-Cola UK )(Brief article)
May 28, 2010... Coca-Cola UK has forged a partnership with the eco company Recyclebank to offer customers incentive vouchers for recycling waste. From June, 60,000 households in The Royal Borough of Windsor and Maidenhead will be entitled to take part in the...

The Week: City News - BA announces record losses.(Financial report)
May 28, 2010... British Airways last week announced record annual losses of more than pounds 500 million, with the full impact of the cabin crew strikes and the volcanic ash cloud yet to be measured. The airline's annual revenue fell 11.1 per cent to pounds...

The Week: City News - Google gets AdMob go-ahead.(Brief article)
May 28, 2010... Google's dollars 750 million acquisition of the mobile advertising network AdMob has been cleared unanimously by US regulators, who expect Apple's nascent mobile ad offering to maintain competition. The Federal Trade Commission voted 5-0 to...

The Week: City News - Profit leap for BBC Worldwide.(revenue report)(Financial report)(Brief article)
May 28, 2010... BBC Worldwide, the commercial arm of the BBC, has unveiled record profits of pounds 140 million for 2009/10. The BBC's director-general, Mark Thompson, disclosed the figure ahead of BBC Worldwide's annual report, which is due to be published...

The Week: City News - M&S records rise in revenues.(Marks and Spencer PLC revenue report)(Financial report)(Brief article)
May 28, 2010... Marks & Spencer has reported a 2.9 per cent increase in annual revenues to pounds 8.4 billion, despite cutting its marketing spend by 3.5 per cent, and described trading at the start of 2010 as 'satisfactory'. In the year to 27 March,...

The Week: International News - Uncle Ben's appoints BBDO.(Brief article)
May 28, 2010... Mars has appointed BBDO as the global ad agency for its Uncle Ben's range, as part of an ongoing consolidation of its creative duties. The agency won the US portion of the account from TBWA, and retained it in the rest of the world. Mars...

The Week: International News - Starcom wins dollars 250m Wrigley.(Brief article)
May 28, 2010... Separately, Mars has appointed Starcom to the dollars 250 million media buying account for its Wrigley brand in the US. The move comes after MediaVest, the incumbent, won the media duties for Kraft Foods, creating a conflict. ...

The Week: International News - GM moves creative to Goodby.(General Motors Corp.)(Goodby, Silverstein & Partners)(Brief article)
May 28, 2010... General Motors has shifted the dollars 600 million ad account for its Chevrolet business to Goodby, Silverstein & Partners, just weeks after consolidating the account into Publicis. The move followed the appointment of Joel Ewanick as the...

The Week: International News - SapientNitro joins Unilever.(Brief article)
May 28, 2010... Unilever has appointed SapientNitro to its digital roster in China The agency's first work will be an overhaul of Knorr's digital presence Unilever's Chinese digital roster also includes AKQA and Euro RSCG. -------------------- Did you...

The Week: International News - O&M promotes joint ECDs.(Ogilvy & Mather Europe)(executive creative directors)(Brief article)
May 28, 2010... Ogilvy & Mather has promoted David Morgan, Takuya Matsuo and Shingo Ichimura to joint executive creative directors. The trio replace Mark Collis in the role, who last October announced his intention to return to his native Australia....

The Week: International News - TBWA moves for Jorg Herzog.(TBWA Dusseldorf )(Brief article)
May 28, 2010... TBWA Dusseldorf has appointed Jorg Herzog as its new executive creative director. Herzog joins the agency from Ogilvy & Mather Dusseldorf, where he held an equivalent role. At TBWA, Herzog will oversee a client list that includes...

The Week: People News - McCann appoints partners.(McCann London appoints Paul Cohen and Olivia Johnson )(Brief article)
May 28, 2010... McCann London has appointed Paul Cohen as a creative partner and Olivia Johnson as a planning partner. Cohen joins the agency from Abbott Mead Vickers BBDO, and has also spent time at Mother and the start-up The North Terminal. Johnson...

The Week: DM Reviews - Standard Life hires Rapp.(direct marketing)(Rapp Edinburgh)(Standard Life Assurance Co.)(Brief article)
May 28, 2010... Rapp Edinburgh has won a place on Standard Life's direct marketing roster alongside Meteorite. The agency won the business after a pitch, and will now work on a variety of projects for the pensions and investments company. ...

The Week: Unilever to scoop Advertiser of the Year gong at Cannes.(Brief article)
May 28, 2010... Unilever is to be named Advertiser of the Year at the Cannes Lions International Advertising Festival. Standout campaigns for Unilever brands during the past 12 months have included the 'Love/Hate Party' work for Marmite in the UK, which...

The Week: Quotes of the week.
May 28, 2010... 'It is time to stop giving our journalism away. Free access to content is undermining the value of our journalism, undermining the value of The Times and undermining the perception that journalism and news has a value.' - James Harding, the...

Pitch update.(Baileys)(briefs)(Brief article)
May 28, 2010... The Spanish telecoms giant Telefonica has shortlisted the incumbent, ZenithOptimedia, Carat, Initiative and Mindshare to compete for its pounds 100 million European O2 media account. Mindshare has had to deal with a potential conflict issue...

New-Business Rankings: 28 May 2010.(Statistical table)(Company rankings)
May 28, 2010... NEW-BUSINESS RANKINGS: 28 MAY 2010 Rank Rank Agency/ Total Total Net Wins this last Last three wins billings billings billings week week gained lost gained ...

Hotline: MediaCom wins Laterooms.com digital media business.(MediaCom-TMB Ltd.)(Brief article)
May 28, 2010... MediaCom has won the Laterooms.com digital media business following the demise of the previous incumbent, i-level. The account has been consolidated into the WPP agency, which already handles the pounds 3 million offline Laterooms.com business....

Hotline: Appointment at LBi.(appointment of Resh Sidhu )(Brief article)
May 28, 2010... LBi has appointed Resh Sidhu as its associate creative director Sidhu joins from the digital creative agency Skive and will work alongside the UK executive creative directors, Laura Jordan Bambach and Simon Gill. -------------------- Did...

Hotline: Kallo Foods appoints Goodstuff Communications.(Brief article)
May 28, 2010... Kallo Foods, which produces brands including Whole Earth and So Good, has appointed Goodstuff Communications as its lead strategic agency. -------------------- Did you find this article useful? Why not subscribe to the magazine? Please...

Hotline: Zoopla appoints VCCP.(Brief article)
May 28, 2010... Zoopla, the property website, has appointed VCCP to its estimated pounds 3 million TV ad account, after a pitch against undisclosed agencies. Albion, which was appointed to handle strategic branding activity earlier this year, has now resigned...

Hotline: The ASA names most complained-about ads of 2009.(Advertising Standards Authority )(Brief article)
May 28, 2010... The Advertising Standards Authority has named the most complained-about ads of 2009. A 'There definitely is a God' poster for the Christian Party displayed on buses drew more complaints than any other in 2009. It was also the third highest of...

Hotline: Appointment at 23red.(Tom Huxtable)(Brief article)
May 28, 2010... 23red has appointed Tom Huxtable, the former CHI & Partners business director, as its managing director. Huxtable will work alongside the agency's managing partners, Jane Asscher and Sean Kinmont, and be responsible for boosting its...

Hotline: The HS&P Group to rebrand as Crayon.(Brief article)
May 28, 2010... The HS&P Group, which includes Crayon, HS&P, Legends and the Loyalty Practice, is to merge into one agency and will formally rebrand as Crayon. -------------------- Did you find this article useful? Why not subscribe to the...

Hotline: Promotion at OgilvyOne.(promotion of Pavlos Themistocleous)(Brief article)
May 28, 2010... OgilvyOne has promoted its associate creative director, Pavlos Themistocleous, to head of digital. Themistocleous, who has worked at OgilvyOne for five years, replaces Dave Birss, who has left the agency after a year to set up a digital training...

Hotline: Promotion at Glue Isobar.(Andy Kinsella )(Brief article)
May 28, 2010... Glue Isobar has promoted the senior producer Andy Kinsella to the newly created role of innovation director. Kinsella will work closely with the agency's insight manager, Calum Forsyth, and its head of innovation, Dom O'Brien. ...

Hotline: Appointment at Total Media.(appointment of James Hart )(Brief article)
May 28, 2010... Total Media has appointed James Hart as its head of insight. Hart joins the agency from Mindshare, where he was a business director. -------------------- Did you find this article useful? Why not subscribe to the magazine? Please call...

Hotline: Campaign hosts seminar.
May 28, 2010... Campaign is hosting a seminar on 21 June at the Cannes Advertising Festival. 'Lessons From When Soho's Mad Men Ruled the World' will discuss what today's high-flyers across the globe could learn from the admen of yesterday. Speakers are Mark...

BIGging up British - Outdoor.
May 28, 2010... Would David Cameron's forehead be as famous without the power of posters? For better or worse, it was talked about on TV, radio, the internet and even mentioned in the first leadership debate. On the other side of the Atlantic, there was...

Close-Up: Learning the ways of China while flying the British flag.
May 28, 2010... The IPA sent a delegation from UK agencies to the Shanghai Expo to advise the Chinese on building global brands. Chris Macdonald reports. Normally when you travel somewhere new, you canvas opinion about the best places to go and eat, how much...

Close-Up: Will Thomas be able to integrate M&C Saatchi?(Lisa Thomas)(M&C Saatchi London)
May 28, 2010... Lisa Thomas, M&C Saatchi Group's chief executive, on why she doesn't think the job is a poisoned chalice. There are a number of reasons why the appointment of Lisa Thomas as the M&C Saatchi Group chief executive will turn out to be a...