Campaign articles from May 2008

Campaign archives from May 2008

Estee Lauder splits dollars 400m media task.(M2M)(MindShare UK)(Brief article)
May 2, 2008... Estee Lauder has split its dollars 400 million global media planning and buying account between Omnicom's M2M and WPP's MindShare. M2M has won the account in the UK, Europe and Asia, while MindShare will handle the US portion of the...

Maxim sales slump to 24,000 for April.(Dennis Publishing)(Brief article)
May 2, 2008... Sales of Dennis Publishing's Maxim have hit an all-time low, with just 24,000 copies of its April issue sold on UK newsstands, according to publishing sources. Such a low figure puts the title at risk of being delisted by major retailers,...

Mother joins forces with Shane Meadows for Eurostar feature film.(Brief article)
May 2, 2008... Mother has produced a feature film for Eurostar with Shane Meadows, the award-winning director of This Is England. The film, entitled Somers Town, is named after an area in Kings Cross. It tells of the friendship between two teenagers, one...

Burnett poised for global Miller brief.(Leo Burnett Company Inc.)(Miller Genuine Draft)(Arc Advertising)(Brief article)
May 2, 2008... Miller Genuine Draft has parted company with Mother and the pounds 35 million global advertising account has moved straight into Leo Burnett and Arc without a pitch. Miller is understood to have asked Mother to submit ideas for a new...

Publicis pins hopes on Shop duo.(Publicis Dialog Europe)(Andy Lear and Tom Ewart)(Brief article)
May 2, 2008... Andy Lear and Tom Ewart complete Publicis' management line-up as Shop prepares to close its doors. Tom Ewart and Andy Lear, who left Shop as the agency announced its closure earlier this week, have joined Publicis as its joint executive...

Kraft reviews pounds 7m Kenco ad business.(Kraft Foods International Inc.)(advertising)(Brief article)
May 2, 2008... Kraft Foods has called a review of its pounds 7 million Kenco advertising business. The incumbent on the account, JWT, has submitted two ideas for the brand which have gone into research. However, Kenco has now asked the Kraft roster...

Euro RSCG appoints Brazilian creatives.(Fabio Abram)(Braulio Kuwabara)(Brief article)
May 2, 2008... Euro RSCG has appointed two award-winning creatives from Brazil to work across the agency's accounts as a senior creative team. Fabio Abram, a copywriter, and Braulio Kuwabara, an art director, previously worked together at DM9DDB and...

BMB lands pounds 5m Nando's brief.(Beattie McGuinness Bungay )(Brief article)
May 2, 2008... Nando's, the high-street restaurant chain, has appointed Beattie McGuinness Bungay to handle its pounds 5 million advertising account, following a pitch against undisclosed agencies. The review was handled by the AAR. It is understood that...

Chicago Town Pizza kicks off creative review.(Brief article)
May 2, 2008... TBWA\Manchester has resigned the Chicago Town Pizza account, prompting a full pitch for the business. The agency is understood to have made the decision following creative and strategic differences. Chicago Town's owner, The Schwan Food...

RKCR nets Boursin and Leerdammer.
May 2, 2008... Rainey Kelly Campbell Roalfe/Y&R has won the pan-European advertising accounts for Bel Fromagerie's Boursin and Leerdammer cheeses. The agency landed the accounts without a pitch after being appointed to handle the Mini Babybel business,...

Hooper Galton wins Rightmove account.(Brief article)
May 2, 2008... Hooper Galton has picked up the pounds 5 million advertising account for the property website www.rightmove.co.uk after a pitch against Audacity and Dye Holloway Murray. The company has briefed Hooper Galton to create a new brand strategy...

Govt set to allow BOGOFs.(Brief article)
May 2, 2008... AA told that 'buy one, get one free' promotions won't fall foul of new regulations. The Advertising Association has seen off a threat to ads for 'buy one, get one free' offers and free gifts included with magazines and newspapers. ...

OMG sports division hires Pinnington.(Omnicom Media Group)(David Pinnington)(Brief article)
May 2, 2008... Omnicom Media Group has launched a sports marketing division and hired David Pinnington, the former head of global media and sponsorship integration at Vodafone, to lead it. Pinnington will become the director of sports marketing for OMG...

Iris grabs Concise in pounds 5 million deal.(Brief article)
May 2, 2008... Iris, the integrated marketing agency, has acquired the management consultancy Concise for pounds 5 million. The deal will see the joint managing directors of Concise - Benjamin Chilcott, James George and Josh Thomson - receive a 70 per...

Schools training agency calls direct marketing review.(Training and Development Agency for Schools)(Brief article)
May 2, 2008... The Training and Development Agency for Schools has called a review of its direct marketing account. The AAR is handling the early stage of the statutory review and COI, which will handle the final pitch, is due to shortlist agencies by...

Natural History Museum in hunt for advertising agency.(Brief article)
May 2, 2008... The Natural History Museum has kicked off a search for an advertising agency. The museum has contacted agencies with a brief to promote its individual exhibitions targeting families. The pitch is being handled by the AAR. Chemistry...

Vick to leave Freud Communications.(Tom Vick)(Brief article)
May 2, 2008... Tom Vick, a director at Freud Communications, is leaving the agency without a job to go to. He will take the summer off to pursue other interests and plans to return to advertising later this year. His responsibilities will be assumed...

Saatchis appointed to Jamie Oliver task.(Saatchi & Saatchi Company PLC)(Brief article)
May 2, 2008... Saatchi & Saatchi has been appointed to handle advertising for the launch of a new food range fronted by the celebrity chef Jamie Oliver. The agency was handed the business without a pitch by Fresh Retail Ventures, the licensee for the...

The Week: Best of the blogs - Cadbury shows TV's flaws.(Brief article)
May 2, 2008... The recent Cadbury campaign is considered one of the most radical pieces of advertising to be seen in Britain for years. Without belittling the achievement, this is a terrible reflection on how sameish most other TV advertising has become. ...

The Week: Advertising News - Pot Noodle ad criticised.(advertisement)(Brief article)
May 2, 2008... The Advertising Standards Authority has received ten complaints about Mother's recent Pot Noodle ad claiming that the parody of an 80s power ballad is sexist and portrays women as sexual objects. One complaint said that the ad was...

The Week: Advertising News - Economist launches ads.(Economist Newspapers Ltd.)(advertising)(Brief article)
May 2, 2008... The Economist will launch its spring ad campaign in the UK on May 3, developing the new look first introduced in September 2007. The campaign will include five new executions that explain why The Economist is the best way to remain fully...

The Week: Advertising News - Iceland retains Katona.(Iceland Group PLC)(Kerry Katona)(Brief article)
May 2, 2008... Iceland is close to signing Kerry Katona to appear in its advertising for a further 12 months, despite reports suggesting the former Atomic Kitten singer was due to be axed by the brand following tabloid revelations about her lifestyle

The Week: Advertising News - Portman to tackle drunks.(Brief article)
May 2, 2008... Alcohol brands, retailers and media owners are planning to team up to create an advertising campaign to make drunkenness socially unacceptable to young people. The Portman Group is co-ordinating the initiative and will ask media owners to...

The Week: Advertising News - Church to front Virgin ads.
May 2, 2008... Virgin Holidays has signed Charlotte Church to front an ad campaign that will break on 4 May. In the TV ad, which is backed by radio, outdoor, online and DM, Church outlines her holiday wishes in a version of the song I Want The World,...

The Week: Media News - Measurement trial ends.(appointment of Morag Blazey)(Brief article)
May 2, 2008... The radio audience measurement body Rajar is terminating the trial of its electronic measurement system six months early and is instead opting for a new online diary to record listener numbers. The body has also hired Morag Blazey, the former...

The Week: Media News - Trinity to close free papers.(Trinity Mirror Newspapers)(Brief article)
May 2, 2008... Trinity Mirror is to close eight loss-making free weekly newspapers in Derby and Peterborough after a review of its operations. The decision will lead to 23 redundancies, including six editorial and 14 advertising staff. Separately, David...

The Week: Media News - Guardian web traffic falls.(Guardian Newspapers Ltd.)(Guardian.co.uk)(Dailymail.co.uk)(Brief article)
May 2, 2008... The Guardian's website is losing its lead over rival sites, according to March ABCe data. Guardian.co.uk, the leading newspaper website in the UK, had 2.5 million more users than the second-placed Dailymail.co.uk in February, but led by just...

The Week: Media News - ITV faces pounds 4 million fine.(Brief article)
May 2, 2008... Ofcom is set to impose a pounds 4 million fine on ITV after a six-month investigation into last year's premium-rate phone-in scandal, which involved high-profile ITV shows including Ant and Dec's Saturday Night Takeaway and Soap Star Superstar....

The Week: Media News - Tesco rejects keyword bids.(Brief article)
May 2, 2008... Tesco is the first major UK advertiser to take a stand against Google's new keyword-bidding policy, which will allow companies to bid for keywords trademarked by rivals, and will not bid on search terms relating to its competitors. It hopes...

The Week: City News - WPP's share prices fall.(WPP Group PLC)(Financial report)(Brief article)
May 2, 2008... Shares in WPP fell last week despite the company reporting a rise in first-quarter revenues of 14.1 per cent year on year to pounds 1.56 billion. The company said in a trading statement that March was slower in Western Continental Europe...

The Week: City News - Publicis revenues rise.(Publicis Groupe S.A.)(Financial report)(Brief article)
May 2, 2008... Publicis Groupe has reported revenues up 8.2 per cent for the first quarter of 2008 to EUR1.06 billion (pounds 830 million). In spite of difficulties in its healthcare communications division, the company said it expected good growth for the...

The Week: City News - Mars to acquire Wrigley.
May 2, 2008... The confectionery giant Mars is to merge with the owner of Wrigley chewing gum, in a dollars 23 billion deal. Mars will receive funding from Goldman Sachs and Berkshire Hathaway, which also owns Snickers and M&Ms, to buy Wm Wrigley. Mars...

The Week: City News - Microsoft reviews options.(Brief article)
May 2, 2008... Microsoft has reportedly re-opened talks with Yahoo! after the deadline it imposed on the search company to enter into takeover talks expired on Saturday. Yahoo! has argued that the original dollars 44.6 billion offer seriously undervalues the...

The Week: Abbott Mead Vickers BBDO retains pounds 20m Lotto account.(Brief article)
May 2, 2008... Abbott Mead Vickers BBDO has retained the pounds 20 million Lotto account after a final pitch against Fallon, McCann Erickson and Beattie McGuinness Bungay. The review, which was handled by the AAR, kicked off in March and was instigated...

The Week: i-Q - The Internet Question - Do you feel disenchanted with TV?(Brief article)(Column)
May 2, 2008... While I think software like the iPlayer is great, I would never watch TV on my mobile. Why would you want to squint at a tiny three-inch screen when you can just wait and watch it at home in HD? - Sarah Lambe Bad scheduling is my biggest...

The Week: People News - Donovan in new Y&R role.(Marcella Donovan)(Young & Rubicam Advertising)(Brief article)
May 2, 2008... Y&R has appointed Marcella Donovan, previously an account director at Y&R Milan, to the position of business development director for EMEA She replaces Helen Kimber, who left the network last year to become a talent strategist at The Talent...

The Week: People News - Ramsay named Inbox CEO.(Matt Ramsay, chief executive officer)(Brief article)
May 2, 2008... Matt Ramsay, the business development director at the digital agency Inbox, has been promoted to chief executive. Ramsay, who will report to Ben Langdon, the chief executive of its parent company Digital Marketing Group, replaces Gary Stevens,...

The Week: People News - Lerwill handed 11% pay rise.(Robert Lerwill)(Brief article)
May 2, 2008... Aegis awarded its chief executive, Robert Lerwill, an 11 per cent pay rise last year, according to the group's annual report for 2007 Lerwill received pounds 1.21 million last year, up from pounds 1.09 million in 2006. His salary rose 4 per...

The Week: People News - Hough joins Goosebumps.(Nick Hough)(Brief article)
May 2, 2008... Nick Hough, the former chief executive of Lambie-Nairn and managing director of Leagas Delaney, has joined forces with Simon Cotterrell in the latter's brand consultancy Goosebumps. The new company will be known as Goosebumps Brand Consultancy...

The Week: People News - DraftFCB appoints Daniel.(Bree Daniel)(Brief article)
May 2, 2008... DraftFCB London has hired Bree Daniel as the account director of new business. She joins from Publicis, where she held the same title, and will work with the agency's new-business director, David Balko. DraftFCB has also promoted Tito...

The Week: People News - London 2012 hires Jennings.(Amanda Jennings)(Brief article)
May 2, 2008... Amanda Jennings, the former head of sponsorship and partnerships at O2, has been hired as the first head of brand and marketing at London 2012. She will now work with Chime Group, which handles communications for the event, to promote the...

The Week: People News - Lowe unveils new CD duo.(George Prest and Tom Hudson)(creative directors)(Brief article)
May 2, 2008... Lowe London has promoted George Prest and Tom Hudson to creative directors. The pair will work alongside Patrick McClelland and Ronald Wohlman to oversee the agency's creative output. Prest joined Lowe in 2005 from Bartle Bogle Hegarty,...

The Week: People News - Blink signs up Kasakoff.(Blink Productions)(Nicolas Kasakoff)(Brief article)
May 2, 2008... Blink has signed the director Nicolas Kasakoff for UK commercials representation. Kasakoff featured in the Saatchi & Saatchi New Directors' Showcase in 2003 and has since shot ads for the Argentinian agencies Madre, Santo and Del Campo Nazca...

The Week: Advertising Reviews - BBH drops Bertolli account.(Bartle Bogle Hegarty Ltd.)(Brief article)
May 2, 2008... Bartle Bogle Hegarty has resigned the Bertolli account by mutual agreement after seven years. Unilever's Italian food brand is now looking for an agency to handle its European account, which covers the UK, Germany, Belgium and the...

The Week: Advertising Reviews - Saatchis scoops rail task.
May 2, 2008... Railteam, a consortium of European train operators including Eurostar and SNCF, has appointed Saatchi & Saatchi to handle its pan-European advertising business. The agency will promote the benefits of the consortium in a bid to encourage people...

The Week: Advertising Reviews - MBA lands hotel business.(Brief article)
May 2, 2008... MBA has won a brief to handle advertising for the Mercure range of hotels. Its parent group Accor hired the agency without a pitch, and has asked it to position the brand as offering the benefits of a chain with the exclusivity of boutique...

The Week: Media Reviews - Virgin TV winners revealed.(Virgin Media Television)(Goodstuff)(Manning Gottlieb OMD)(Brief article)
May 2, 2008... Goodstuff and Manning Gottlieb OMD have won Virgin Media Television's pounds 5 million media planning and buying business. The agencies won the account following a pitch against Carat, Starcom and Mediaedge:cia. The incumbent on the...

The Week: Media Reviews - UKTV reviews pounds 3.5m media.(PHD Media Ltd.)(UKTV Interactive Ltd.)(Brief article)
May 2, 2008... UKTV has called a review of its pounds 3.5 million media planning and buying account, which is currently held by PHD. The channel, which is jointly owned by Virgin Media TV and BBC Worldwide, is planning the relaunch of its pay-TV portfolio...

The Week: DM Reviews - Vodafone splits with Lida.(Partners Andrews Aldridge)(Brief article)
May 2, 2008... Vodafone has parted company with its consumer direct marketing agency Lida, and has consolidated the pounds 5 million account into Partners Andrews Aldridge. Lida secured the business a year ago, following a four-way pitch Partners Andrews...

The Week: Digital Reviews - Danone seeks digital shop.(Brief article)
May 2, 2008... Danone has called a pitch to find a digital agency to relaunch its Actimel and Activia websites as portals offering lifestyle and healthy eating tips. The winning agency will also create online advertising to support the site relaunches

The Week: Digital Reviews - TBG nets Ladbrokes brief.(Brief article)
May 2, 2008... Ladbrokes has hired TBG London to handle creative and media for its casino, bingo, sportsbook and games products. The agency will handle search and display advertising

The Week: Loyal cowboys take centre stage in BMB's new Carling ad.(Beattie McGuinness Bungay)(advertising)(Brief article)
May 2, 2008... Beattie McGuinness Bungay has created the third in its 'you know who your mates are' campaign for Carling, featuring four cowboys rescuing their friend. The 60-second ad, which breaks on Friday, is shot in Spain at the same location as the...

The World: New York - OMD appoints Alan Cohen as US chief executive.(Omnicom Media Group)(Brief article)
May 2, 2008... OMD has named the Initiative senior manager Alan Cohen as the chief executive of its US operation. Cohen was the head of the West Coast operations at the Interpublic-owned Initiative, where he is credited with helping to attract key...

The World: New York - Bollore prepares bid for Harris Interactive.(Vincent Bollore)(Brief article)
May 2, 2008... Vincent Bollore, the Havas chairman, is thought to be preparing a bid for the US market research company Harris Interactive. He is understood to have held preliminary talks with Harris executives or representatives about possible...

The World: Washington - Senate considers restoring newspapers' TV ban.(Brief article)
May 2, 2008... The US Senate could reimpose a ban on newspapers in the country's largest markets owning either a lower-rated TV or radio station. A resolution put before the Senate by the commerce committee targets last December's vote by the Federal...

The World: Shanghai - OgilvyOne China promotes Johan Vakidis.(Brief article)
May 2, 2008... OgilvyOne China is looking to reinforce its online offering with the promotion of Johan Vakidis to a position as the national creative director digital. He will help raise the profile of the agency's digital services and drive new-business...

The World: Shanghai - French supermarket pre-empts Chinese boycott.(Brief article)
May 2, 2008... Carrefour, the French supermarket chain, has launched an ad campaign in China in an effort to head off a possible consumer boycott of French goods. Momentum for a boycott has been gathering pace after the fierce protests that occurred when...

The World: Topeka - Optimedia nets dollars 90m Collective Brands account.(Brief article)
May 2, 2008... Collective Brands, the US footwear company, has appointed Optimedia to handle media planning and buying on its dollars 90 million Payless ShoeSource and Stride Rite accounts. The Publicis Groupe-owned operation was given the nod after a...

The World: Cincinatti - P&G under fire over soap opera's gay kiss.(Procter & Gamble Ltd.)(Brief article)
May 2, 2008... Procter & Gamble has come under fire from a conservative pressure group for going back on its decision not to allow a gay couple to kiss in its soap opera, As The World Turns. The world's biggest advertiser had been criticised for several...

The World: Paris - Richard Attias steps down from Publicis Groupe.(Brief article)
May 2, 2008... Richard Attias, the senior Publicis Groupe executive who married the ex-wife of the French president Nicolas Sarkozy two months ago, is leaving the organisation. He is stepping down as the executive chairman of PublicisLive in order to...

The World: Sydney - M&C Saatchi loosens grip on Qantas business.(Qantas Airways Ltd.)(Brief article)
May 2, 2008... M&C Saatchi's grip on the Qantas account has been weakened after the airline's decision to award part of its frequent flyer account to the direct marketing specialist Lavender. Lavender won the business in a pitch against M&C Saatchi, which...

The World: Sydney - Clemenger BBDO pulls out of tourism review.(Brief article)
May 2, 2008... Clemenger BBDO has pulled out of the dollars 169 global Tourism Australia review because of the length of the shortlist, according to sources. Seven agencies have been invited to contest the business. One source close to the review said...

The Work: New Campaigns: UK.(CHI & Partners)(Nicorette)
May 2, 2008... BBC - BBC HD LAUNCH CREDITS Project: BBC HD launch Clients: Amanda McGregor, head of marketing, BBC HD; Catriona McGrath, head of marketing, Future Media and Technology Brief: Introduce viewers to the BBC HD channel Creative agency:...

Pitch update.(briefs)(Brief article)
May 2, 2008... Kenco's 'Mr Makousa' and his intellectually challenged gap year helper are facing the guillotine, which has to be good news for TV viewers. JWT, the incumbent, seems to be on the back foot, which leaves Euro RSCG in a good position. The...

New-Business Rankings: 2 May 2008.(Statistical table)
May 2, 2008... Rank Rank Agency/ Total Total Net Wins this last Last three wins billings billings billings week week gained lost gained ...

Hotline: Dawn Airey quits her role at ITV Global Content.(Brief article)
May 2, 2008... Dawn Airey has quit her role as the managing director of ITV Global Content and will replace Jane Lighting as the chief executive of five Airey also takes on the position of chairman at the broadcaster. Lee Bartlett, the chief operating officer...

Hotline: WPP considers movings its operations to Ireland.(WPP Group PLC)(Brief article)
May 2, 2008... WPP is considering moving its operations to Ireland in order to avoid the UK's high taxation rates, according to The Daily Telegraph The move would attempt to take advantage of Ireland's 12.5 per cent corporation tax, which compares favourably...

Hotline: Complaints to the ASA reaches all-time high.(Advertising Standards Authority)(Brief article)
May 2, 2008... Complaints to the Advertising Standards Authority reached an all-time high in 2007, according to its annual report. Among the worst offenders were advertisers boasting about their green credentials, which clocked up 561 complaints last year....

Hotline: The NHS hunts for advertising agency.(United Kingdom. National Health Service)(Brief article)
May 2, 2008... The NHS is on the hunt for an advertising agency to raise awareness of its NHS Choices programme, which allows patients to choose which hospital they receive treatment at

Hotline: Holland & Barrett awards account to WCRS.(Brief article)
May 2, 2008... Holland & Barrett has awarded its pounds 5 million advertising account to WCRS following a shoot-out against M&C Saatchi. It is the first time the retailer has appointed a retained advertising agency

Hotline: Grand Union lands digital brief.(Canon UK Ltd.)(Brief article)
May 2, 2008... Grand Union has landed a digital brief to promote Canon's sponsorship of the Euro 2008 football tournament. The agency secured the business following a three-way pitch

Hotline: Interpublic Group reports first-quarter loss.(Financial report)(Brief article)
May 2, 2008... Interpublic Group has reported a first-quarter loss of dollars 62.8 million, and revenues of dollars 1.5 billion. The figures are an improvement on the same quarter last year, when IPG lost more than dollars 125 million and reported revenues of...

Hotline: Gia Mills joins glue London.(Brief article)
May 2, 2008... Gia Mills, a former campaign director at Isobel, has joined glue London as its marketing director. In the newly created role, Mills will have marketing responsibility for glue, Superglue and Anorak

Hotline: Kitcatt Nohr Alexander Shaw hires digital creative director.
May 2, 2008... Kitcatt Nohr Alexander Shaw has hired Graeme Noble, the interactive group head at Tullo Marshall Warren, to the new role of digital creative director

Hotline: Rapier poaches business director.(Samantha Kennedy)(Brief article)
May 2, 2008... Rapier has poached Tullo Marshall Warren's business director, Samantha Kennedy, to head up one of the agency's three client hubs as managing partner. Kennedy will take responsibility for Lloyds TSB

Hotline: Advertising industry wins reprieve from 9pm watershed.(Brief article)
May 2, 2008... The advertising industry won a reprieve from a 9pm watershed for junk-food commercials this week when the Labour MP Nigel Griffiths failed to muster enough support to force his backbench bill through the Commons last Friday

Close-Up: Newsmaker - Why Campbell is ready to take on might of Saga.(Robert Campbell )
May 2, 2008... With the launch of tgi50, Robert Campbell believes he can build a challenger brand to fight for the over-50s. Robert Campbell is 50 this year and has realised there is no really effective way of companies marketing to people his age. He's...

Close-Up: Live issue - How advertisers embraced the widgety world.
May 2, 2008... Widgets are allowing advertisers to develop a more comfortable relationship with social networks' users. Anyone who attempts to pin the genesis of a huge media phenomenon down to a place, a day and a time, almost to the minute, can end up...

Close-Up: Live issue - Should banks' ad strategies change?(advertising)
May 2, 2008... Does humorous advertising have a place in the current economic climate, Caroline Lovell asks. With the impending doom of the credit crunch, the Northern Rock fiasco, tumbling house prices and rocketing mortgage interest rates, the UK's...

Close-Up: 24 hours with ... Damon Collins, Rainey Kelly Campbell Roalfe/Y&R.(Diary entry)
May 2, 2008... Name: Damon Collins Job: Executive creative director, Rainey Kelly Campbell Roalfe/Y&R Professional mission: Do good stuff Personal mantra: Treat other people the way you would like to be treated 8.00am Ride to work. On the way,...

Media Perspective: Rajar cannot again fall behind the pace of change in media.(Radio Joint Audience Research Limited)
May 2, 2008... 'Rajar is to undertake an industry-wide review of the future direction of radio audience research,' the radio measurement body's press release reads. It might have been dated from any month and year in the past decade, because Rajar has...

Media Forum: Is C4's Duncan worth pounds 1.2m?(Andy Duncan)
May 2, 2008... Does the chief executive deserve his 2007 pay packet, Alasdair Reid asks. Prime Minister Gordon Brown earns pounds 187,000. Not unreasonable, especially as he also has the use of a couple of quite nice houses while he's in the job - but...

Media: Chatter.(Quotation)
May 2, 2008... 'I think there will be more closures, I don't think we've seen the last of them. But I think the strong brands will survive.' - Marie Claire's editor, Marie O'Riordan, on the magazine market 'The beauty of online is that it is a lot more...

Media Headliner: Rodes keeps Latin spirit alive at Havas Media.(Alfonso Rodes Vila)
May 2, 2008... Alfonso Rodes Vila would prefer Havas Media to grow from the ground up, despite its recent acquisitions. Looking resplendent in a blue, cuff-linked, monogrammed shirt, Alfonso Rodes Vila speaks good English in a fast but softly spoken...