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Campaign articles from March 2005

67,606 total articles

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Campaign archives from March 2005

Andrews Aldridge resigns Barnardo's.(Partners Andrews Aldridge's advetising contract ends)(Brief Article)
March 24, 2005... Barnardo's and its direct marketing agency, Partners Andrews Aldridge, have parted company after differences over strategy. The agency was added to the Barnardo's roster 18 months ago and had since taken on the bulk of its direct business...

New threat to ban junk-food ads.(Office of Communications (United Kingdom))
March 24, 2005... Government plans to pressurise Ofcom into agreeing a ban on snack-food advertising to children. A ban on junk-food advertising to children became more likely this week as it emerged the Department of Health is planning to railroad Ofcom...

IPG reels in wake of accounting errors.(Interpublic's accounting reports)(Brief Article)
March 24, 2005... Interpublic was this week fighting to get back on course in the wake of new concerns about its financial controls. Further problems with its accounting systems surfaced last week. IPG was forced to state that its 2004 and 2005 financial...

Coke hires Naked and Mother to halt decline.(Coca-Cola Co. (Atlanta, Georgia)'s advertising contract with Naked Communications)(Brief Article)
March 24, 2005... Coca-Cola is turning to Mother and Naked Communications to combat a pounds 100 million decline in UK sales. It has handed Mother its 'Z' range of diet and light drinks, while Naked will manage the co-ordination of the Coca-Cola icon...

Jarvis out as Carat hands job to Platt.(Steve Platt appointed in Carat Espace and Mark Jarvis leaves)(Brief Article)
March 24, 2005... Steve Platt, the ex-Carlton TV sales managing director, is replacing Mark Jarvis as Carat's head of media negotiation. Jarvis is leaving Carat to join the gaming company Gizmondo, a Carat client. Jarvis will be working on secondment,...

Day to establish Passionbrand consultancy.(Derek Day)(Brief Article)
March 24, 2005... Derek Day, the former global creative director on JWT's Unilever business, is setting up a consultancy to liven up what he claims is the often dry strategic recommendations given to clients by their marketing advisers. The establishment...

Cheethambell JWT takes on Casio task.(advertising contracts)(Brief Article)
March 24, 2005... Casio, the cameras-to-calculators maker, has appointed Cheethambell JWT to handle its creative account in a bid to inject more emotional appeal into its advertising. The company is expected to put up to pounds 2 million behind the...

Abbey hands account to WCRS.(WCRS Group PLC's advertising contract)
March 24, 2005... TBWA dropped as Abbey's new owners decide it's time for a step change on the pounds 22m business. Abbey has removed TBWA\ London from its pounds 22 million account and replaced it with WCRS after a pitch called on 18 February. TBWA...

Lear quits CHI to take on Hoad's role at CDD.(Appointment)(Brief Article)
March 24, 2005... Campbell Doyle Dye has named Andy Lear as its planning partner. He replaces Alison Hoad, who resigned last week to join Rainey Kelly Campbell Roalfe/Y&R as its vice-chairman. Lear, 33, joins from Clemmow Hornby Inge, where he has been the...

Adspend rises by 5.4 per cent in 2004.(Brief Article)
March 24, 2005... Optimism that Britain's advertising recession is in retreat rose this week with figures showing spending in 2004 was the highest for four years. The pounds 18.4 billion total represented a rise of 5.4 per cent last year before accounting...

New name revealed for Capital and GWR.(GCap Media)(Brief Article)
March 24, 2005... Capital Radio and GWR Group, which announced plans to merge last October, are to call the new company GCap Media. The merger is expected to be completed by May following recent clearance from the Office of Fair Trading, on condition...

HHCL/Red Cell promotes Sid McGrath and Nick Howarth.(Brief Article)
March 24, 2005... HHCL/Red Cell has promoted Nick Howarth (above right) to the position of chief executive. His former role, that of managing director, has been handed to Sid McGrath (above left), the agency's planning director. Richard Huntington,...

Walker's Spark wins Million-2-1 account.(Walker Media Ltd.'s Spark Agency advertising contract)(Brief Article)
March 24, 2005... The Walker Media planning subsidiary, Spark, has won a consultancy brief for the gaming and entertainment brand Million-2-1. Spark has been enlisted to encourage more media owners to form business partnerships with Million-2-1. The...

IPA proffers staff training ultimatum.(International Publishers Association's standards for continuous professional development of employees)(Brief Article)
March 24, 2005... The IPA this week issued a tough new ultimatum to its member agencies: introduce proper training programmes for your staff or risk being kicked out. All 237 IPA shops are being set a deadline of March 2008 to commit fully to the...

Godiva chocolate brand consolidates dollars 10m business.(Godiva Chocolatier Inc., HHCL/Red Cell and Margeotes/Fertitta and Partners Inc.'s advertising contract)(Brief Article)
March 24, 2005... Godiva, the luxury Belgian chocolate brand, is consolidating its dollars 10 million global advertising accounts. The Campbell Soup-owned company has invited its two incumbents, HHCL/Red Cell and the New York-based Margeotes Fertitta &...

Sainsbury's agrees ITV1 sponsor deal.(J Sainsbury PLC and ITV Network Ltd. ITV1)(Brief Article)
March 24, 2005... Sainsbury's has signed up to sponsor ITV1's drama premieres for the next 12 months replacing HSBC, which has held the pounds 2 million deal for the past eight years. Airing from April, the sponsorship idents mark a change in strategy for...

Nobok hands Farm sport website brief.(advertising contract)(Brief Article)
March 24, 2005... Nobok, the global company which aims to offer sports fans unrivalled access to their heroes, has appointed Farm to handle the creative assignment on its estimated pounds 2 million UK account. Sir Bobby Robson, the former manager of...

Starcom ditches Motive branding after ten years.(Starcom Motive Ltd.'s name change)(Brief Article)
March 24, 2005... Shake-up also sees a raft of appointments as Starcom UK becomes EMEA hub. Starcom UK is dropping the 'Motive' name, which dates back to 1995, when Bartle Bogle Hegarty launched its media operation. The announcement comes as Starcom...

New-media shops making a recovery.(sales and earnings of advertising agencies)(Brief Article)
March 24, 2005... Britain's new-media agencies are clawing their way back to profitability after the crisis that threatened to overwhelm them at the start of the new millennium. Year-on-year revenues were up by 5.6 per cent, according to research from New...

Craigen promoted in DDB creative reshuffle.(Jeremy Craigen, DDB London)(Brief Article)
March 24, 2005... DDB London is restructuring its creative department and, as part of the process, Jeremy Craigen, currently the creative director, has been promoted to the role of executive creative director. The new scheme, called the creative partner...

Barb viewing stats join the PVR age.(Broadcasters' Audience Research Board Ltd.'s service enhancement, personal video recorders)(Brief Article)
March 24, 2005... Barb has updated its service in an attempt to keep up with the changes in viewing caused by the expansion of personal video recorders such as Sky+. The TV audience measurement body has reviewed its 'overnights' service, which only covers...

Sugar and NSPCC ads fight bullying.(advertising contracts)(Brief Article)
March 24, 2005... Hachette Filipacchi's teen title, Sugar, has teamed up with the NSPCC to launch an anti-bullying campaign and has invited four ad agencies to create posters to promote the initiative. Fallon, WCRS, Hooper Galton and Karmarama have all...

Media Forum: Do we need more ads on ITV?(opinions on televistion advertising)
March 24, 2005... Would it be a good idea to give ITV more advertising minutage? It seems a relatively modest proposal. Terrestrial broadcasters are facing inexorable audience decline due to audience fragmentation. So why not allow ITV (and the other...

Media: Chatter.(forecasts and trends of television advertising)(Brief Article)
March 24, 2005... 'More and more TV will become live. The bulk of our daytime TV is live and people love it.' - Charles Allen argues that a renaissance in live daytime TV, viewed by the elderly, the infirm, students and the long-term unemployed, will diminish...

Media: Chrysalis Group announces it is considering offer.(Guardian Media Group's acquisition)(Brief Article)
March 24, 2005... Chrysalis Group has announced that it is considering a 'formal offer' for Guardian Media Group's radio assets, which include Jazz FM, now known as Smooth FM. GMG's chief executive, Bob Phillis, said it had received no firm offer and had no...

Media: Hachette Filipacchi UK relaunches teen title.(Sugar)(Brief Article)
March 24, 2005... Hachette Filipacchi UK is relaunching its teen title Sugar with a redesigned May issue. This will include a new logo and more clearly defined sectioning under the new headings 'who', 'when', 'wear' and 'whatever'. A magazine supplement,...

Media: EDF Energy first sponsor for The Boat Race.(Brief Article)
March 24, 2005... EDF Energy has signed up as the first broadcast sponsor of The Boat Race, which is being shown on ITV1 on 27 March. As well as the Oxford v Cambridge race, the sponsorship includes credits on a film charting the development of the two squads...

Media: Total Film looks for new editor.(Matt Mueller leaves)(Brief Article)
March 24, 2005... Future's title Total Film is looking for a new editor ahead of a redevelopment of the magazine and the launch of a website. Matt Mueller, the current editor, is moving to the new role of editor-at-large after six years in the editor's chair.

Media: Newspapers editors threaten boycott.(British Press Awards)(Brief Article)
March 24, 2005... Eleven newspaper editors are threatening to boycott the British Press Awards following a night of tawdry behaviour at the event last week. The editors have issued a joint statement saying the 'decline in conduct and prestige' of the awards...

Media: The Ingram Partnership hires Jane Lingham.(Brief Article)
March 24, 2005... The Ingram Partnership has hired Jane Lingham, a senior planner at Clemmow Hornby Inge. Lingham joins The Ingram Partnership as a brand consultant to work on the joint TV marketing initiative, Thinkbox, and new-business projects. The Ingram...

Media: Trinity Mirror poaches team of journalists.(Trinity Mirror Digital Media Ltd.'s recruitments)(Brief Article)
March 24, 2005... Trinity Mirror has poached a team of journalists from BBC Worldwide to work on a magazine launch, expected to be in the TV listings sector. The hirings could see Trinity Mirror moving into the newsstand magazine sector, after publishing...

Media: Customer magazines increased brand loyalty.(circulation data)(Brief Article)
March 24, 2005... Customer magazines increase brand loyalty by 32 per cent, according to Millward Brown research conducted on behalf of the Association of Publishing Agencies. Customers spend an average of 25 minutes reading a customer magazine and 44 per cent...

Media: Hit Entertainment agrees takeover deal.(Apax Partners Ltd.'s acquisition)(Brief Article)
March 24, 2005... Hit Entertainment, the producer behind Bob the Builder, has agreed a takeover deal with the venture capitalist Apax Partners. The deal values Hit at close to pounds 490 million.

Media: IPC Media title Now signs partnership deal.(ASOS.com)(Brief Article)
March 24, 2005... Now, the IPC Media title, has signed a partnership deal with the online fashion retailer ASOS.com. Now readers will receive a 20 per cent discount in March and other activity will follow throughout the coming year.

Media Headliner: The globe-trotting architect of outdoor media.(Eric Newnham of PPL Corp.)(Biography)
March 24, 2005... Eric Newnham, the PPL chief executive overseeing the Portland merger, has grown up with the medium. In some respects, it's astonishing how quickly the outdoor medium has managed to internationalise itself. Gone are the days when this...

Media: Lifeline - Cinema sales.(Carlton Screen Advertising and Pearl and Dean Ltd.'s history and forcasts)
March 24, 2005... Carlton Screen Advertising's Cineworld win has given it a boost in its battle with Pearl & Dean 1953: The Pearl brothers (Ernie and Charles) join forces with Bob Dean to launch a company to develop cinema as a mainstream advertising...

Media Perspective: The Starcom Motive name is dead but its spirit must live on.(name change)
March 24, 2005... Mark Cranmer's decision to drop the Motive name from his Starcom UK agency brings down the curtain on one of our most revered media brands. As the media department of Bartle Bogle Hegarty, Motive launched with some impressive talent and...

Media: All about ... The Month - The Sunday Times' guide is upgrading to DVD.(digital video disc)
March 24, 2005... The newspaper market is going through a torrid time, with circulation declining steadily for all but a few of the nationals. Within this declining market, The Sunday Times is bearing up well, with its year-on-year circulation dipping just...

Media: A Grazer's Guide to TV - 26 March - 1 April.(Brief Article)
March 24, 2005... MATCH OF THE DAY LIVE - BBC1/26 March/2.50pm. World Cup qualifier action from the England versus Northern Ireland game. Watch Premiership players kick lumps out of each other, especially if the Birmingham City plodder Emile Heskey gets a...

Media: Double Standards - 'From geek to chic is the real digital revolution'.(charlie Dobres of i-level and Martin Brooks of Agency Republic)(Interview)
March 24, 2005... The heads of two of the UK's top digital agencies discuss improving creative standards, accountability and how the industry has reclaimed its credibility. CHARLIE DOBRES, chief executive, i-level - Why is digital becoming so much...

Media: Strategy Analysis - Sky's commercials are everywhere.(British Sky Broadcasting Group PLC. Sky Digital)
March 24, 2005... Brand: Sky Digital Clients: Jon Florsheim, Charlie Ponsonby Brief: Drive reappraisal of the Sky brand to help push sales towards eight million by end-2005 Target audience: ABC1 25- to 44-year-old non-Sky customers AGENCIES Media...

Media: A moment with Marquis.(evaluation of advertising campaigns)
March 24, 2005... Bit of skiing last week. Restoring the old work/life balance. Nothing like getting away from the media world for a few days: fresh air, a couple of cleansing ales with lunch, fabulous mountain scenery, snow-clad slopes glistening under the...

The World: Redmond - Microsoft pilots ad links in search engine.(advertising services)(Brief Article)
March 24, 2005... Microsoft is upping the stakes in its battle with the search engines Google and Yahoo! by testing software that links internet searches to advertisers. A pilot scheme, which will run in France and Singapore, will allow advertisers to pay...

The World: New York - Kaplan Thaler and Carat win dollars 125m Revlon brief.(advertising contract)(Brief Article)
March 24, 2005... Revlon has appointed the Kaplan Thaler Group and Carat respectively to handle the creative and media accounts for the Revlon brand, worth a combined dollars 125 million, in a competitive pitch. The New York-based agency Deutsch had previously...

The World: Amsterdam - Dutch publishers launch new daily compact.(PCM Uitgevers and Wegener N.V.)(Brief Article)
March 24, 2005... The rival Dutch publishing companies PCM Uitgevers and Wegener have announced a joint venture to launch a new Dutch daily compact newspaper. The new title will be created by merging the PCM national broadsheet, Algemeen Dagblad, with the...

The World: Amsterdam - De Telegraaf returns to profit.(N.V. Holdingmaatschappij De Telegraaf)(Brief Article)
March 24, 2005... The Dutch publishing group De Telegraaf, which posted net losses of EUR25.8 million in 2003, has posted profits of EUR25.8 million for 2004. The company cited cost savings rather than increased advertising sales or subscriptions as the reason...

The World: Budapest - Discovery Channel launches Hungarian channel.(Discovery Networks Europe)(Brief Article)
March 24, 2005... Discovery Networks Europe has launched The Discovery Channel in Hungary with a dedicated local feed after a restructure of its operations in Europe and the Middle East. The channel will broadcast a mix of international programming and local...

The World: Tokyo - Profero to launch in Japan with DOE joint venture.(digital agency being formed)(Brief Article)
March 24, 2005... Profero, the digital marketing agency, and DOE, the Japanese interactive consultancy, have signed a joint venture to launch doeprofero, a Tokyo-based digital agency. Doeprofero will initially work to service existing clients of the two...

The World: York - RadioShack names four finalists in dollars 250m review.(TBWA\Chiat\ Day, Arnold, Carmichael Lynch and Deutsch)(Brief Article)
March 24, 2005... RadioShack has named TBWA\Chiat\ Day, Arnold, Carmichael Lynch and Deutsch as the finalists in its review of its dollars 250 million creative account. The review sees RadioShack shifting its creative business from its in-house agency,...

The World: Washington - Kevin Martin appointed as head of FCC.(Kevin J Martin, Federal Communications Commission)(Brief Article)
March 24, 2005... Kevin J Martin (pictured) has been named as the head of the US Federal Communications Commission. The appointment, made by President Bush, avoids a likely political battle; as Martin is already a commissioner at the FCC, he does not require...

The World: Stockholm - Scholz & Friends wins tour operator business.(Fritidsresor AB's advertising contract)(Brief Article)
March 24, 2005... The Swedish tour operator Fritidsresor has named Scholz & Friends Stockholm as the lead agency on its Scandinavian advertising account. The appointment will see Scholz & Friends handling creative duties on Fritidsresor's winter sports...

The World: Singapore - Bates hires Simon Lockyer to handle Nokia brief.(Bates Asia)(Brief Article)
March 24, 2005... Bates Asia has signed Simon Lockyer as its international business director in Singapore to head its Nokia business. He joins from DDB Singapore, where he was the regional group account director with responsibility for Philips, Johnson &...

The World: Tokyo - Nikkei to publish first Japanese mag supplement.(Brief Article)
March 24, 2005... The Japanese daily newspaper Nihon Keisai Shimbun - The Nikkei - is set to be the first newspaper in the country to publish a magazine supplement, The Nikkei Magazine. The supplement, which will be published on the third Sunday of every...

The World: How to set up in New York's marketing Mecca.(StrawberryFrog's management)
March 24, 2005... StrawberryFrog's Scott Goodson on 18 months of trials and triumphs launching a Dutch agency in the Big Apple. There's an old German proverb that goes something like: 'Fear makes the dino-saur seem bigger than he really is.' That said,...

The World: Insider's View - Germany.(Merlion formed )
March 24, 2005... WPP's acquisition of MediaCom inspired rivals to launch Merlion. Dirk Wiedenmann tells the story. It all started in November 2004. The European trade press was suddenly announcing the forthcoming merger of the buying sections of the...

Close-Up: Live Issue - Are advertisers wise to chase the chav pound?
March 24, 2005... Agencies are trying to work out how they can exploit the chav market without alienating consumers. The most defining feature of the chav phenomenon has been its adoption of brands that were once associated with the smart set. This...

Close-Up: Live Issue - Is adland achieving a better balance?(advertising executives work and family life management)
March 24, 2005... The art of retaining talent, especially women, involves offering work/life balance. It is timely that Alison Hoad's appointment to the vice-chairmanship of Rainey Kelly Campbell Roalfe/Y&R on a part-time basis should coincide with a new...

Close-Up: 24 hours with ... Graham Bryce.
March 24, 2005... Name: Graham Bryce Job: Managing director, Xfm, Choice FM and Capital Gold Professional mission: Make our brands famous Personal mantra: Have fun - it's only work 8.00am Leave the house, feeling a little more normal, having worked...

Editorial: Watchdogs must stand firm to protect agencies.(Advertising Standards Authority, BACC, alcohol promotion regulations)(Editorial)
March 24, 2005... A pint of lager and a packet of crisps - somehow, this familiar pairing seems an appropriate summation of the twin challenges advertising has to meet if it is to sustain its popular appeal. The thorny issues of alcohol promotion and the...

Editorial: Raise a glass to classy Peroni 'boutique'.(Birra Peroni Industriale S.p.A.)(Brief Article)
March 24, 2005... Cheers to Birra Peroni, the Italian brewer, for a smart piece of thinking. The company has opened a 'boutique' with a difference on London's Sloane Street. No Prada-wearing passer-by is being allowed in. They must content themselves with...

Opinion: On the Campaign Couch ... with JB.(Jeremy Bullmore )
March 24, 2005... Q: I am the head of programming at a major TV network. We've managed to increase our audience share over the past two years, but have achieved this on the back of reality TV shows. Although their popularity is starting to wane, they still...

Diary: On the QT ..(M&C Saatchi London)(Brief Article)
March 24, 2005... What a house-proud bunch they are over at super-cool M&C Saatchi. Diary hears the agency is so precious about the rare white marble flooring in its vast reception area that it has slapped a ban on red wine. No Sex on the Beaches,...

Diary: Nestle burned by instant coffee model.(Brief Article)
March 24, 2005... Russell Christoff's trip to his local shopping mall looks like leaving Nestle with a whopping bill. A total of dollars 15.6 million, to be precise. That is the sum a US court has ordered the company to pay Christoff for using his picture...

Diary: Sir Sugar's sweet on the silver-tongued Lindsay.(Sir Alan Sugar, Publicis Ltd.'s Tim Lindsay)(Brief Article)
March 24, 2005... With few certainties in life, it's good to know you've always got options. So, should the imminent Cadbury review, coupled with a jejune 2004 in new-business terms, prove too much for the Publicis UK group chairman, Tim Lindsay, he can seek...

Diary: Winning advertising formula.(Brief Article)
March 24, 2005... You know you're on to a winning advertising formula when other envious advertisers try to copy your campaigns. L'Oreal's 'Because I'm worth it' is clearly one such case, if the latest edition of Farmers Weekly is anything to go by. The famous...

Diary: Pick of the Week - TBWA\Chiat\Day/Adidas.(Brief Article)
March 24, 2005... Larissa Bannister is so impressed by TBWA\Chiat\Day California's new TV spot for Adidas that she is already wearing a pair of intelligent shoes: 'The visuals and music work so well that you almost believe they were edited to match each other....

Diary: Turkey of the Week - Bartle Bogle Hegarty/Impulse.(Brief Article)
March 24, 2005... Francesca Newland is underwhelmed by Bartle Bogle Hegarty's current TV ad for Impulse: 'To say this spot lacks subtlety is an understatement. Complete with rock-tune backing music and baseball theme, it looks very much like an American...

Diary: Water-cooler monitor.(Brief Article)
March 24, 2005... What topics have the industry been discussing this week? THE TALK TIME SPENT Increasing commercial minutage should be filed 3 hrs 21 mins under 'C' for 'crap idea'. It would...

The Campaign Essay: Proving the value of advertising.
March 24, 2005... Remuneration has never been higher on the agenda, but ad agencies will have to convince clients of their worth if they want to demand a fair price for their work, Tim Broadbent writes. King James I founded the first advertising agency on...

How disruption brought order.(TBWA Worldwide)(Jean-Marie Dru)
March 24, 2005... Jean-Marie Dru, the president of TBWA, has transformed a cluster of divergent advertising agencies into an elegant global network. There's a hint of a smug smile on Jean-Marie Dru's face. He's here to tell a story and that story is the...

Japan: Special Report.(Brief Article)
March 24, 2005... In Japan, opposites clash like 20-stone sumo wrestlers. It is a country obsessed with the future and devoted to its past; dynamic but conservative, materialistic and spiritual, sombre yet bizarre. These differences are both its handicap...

Japan: Long road to recovery.
March 24, 2005... With its economy in recession again and personal taxation beginning to bite, Japan faces a tough 2005. Last year was a modern record for Japan's advertising industry. Spending rose 3 per cent to 5.86 trillion yen, ending a three-year...

Japan: Open Agenda.(Fair Trade Commission's investigation on advertising industry business practices)
March 24, 2005... Japan's ad business has traditionally been a secretive and nebulous world. But now an FTC probe promises to shake things up. David Kilburn reports. The New Year festivities of Japan's advertising industry came to an abrupt end this...

Japan: Brand Japan.
March 24, 2005... Sosuke Koyama tracks the way Japan's collective society has influenced Western life and is itself being influenced by its own cross-cultural rebels. If an English woman were spotted walking down Regent Street in Victorian dress, people...

Japan: Tokyo media tour.(advertising trends)
March 24, 2005... Taking a trip round Japan's capital is the easiest way to see the latest media innovations, from flat-screen-helmeted Monitorman teams to the world's longest poster ad. For a snapshot of the new media trends sweeping Japan, take a ride...

The Work: New Campaigns - UK.
March 24, 2005... ONE TO LOOK OUT FOR - COCA-COLA - THE BAND 1001 - SPOT SHOT Project: The band Client: Julia Goldin, marketing director, Coca-Cola Brief: A celebration of real football fans Creative agency: Mother Writer: Mother Art director:...

The Work: New Campaigns - The World.
March 24, 2005... BROOKLYN - SUNBED - ITALY Project: Sunbed Client: Alberto Bruno, marketing manager, Perfetti Van Melle Brief: Create awareness that Brooklyn gum is now fresher than ever Creative agency: Bartle Bogle Hegarty, London Writer: Jon Fox...

The Work: Private View.(Nigel Roberts)(Abbott Mead Vickers/BBDO Ltd.)
March 24, 2005... CREATIVE - Nigel Roberts, joint executive creative director, Abbott Mead Vickers BBDO Let's face it, getting great work to run is difficult. The pressure to compromise is relentless. The advertising that finally gets produced is rarely...

Movers: Appointment at IPC SouthBank.(Ilka Schmitt appointed at IPC SouthBank Publishing Co. for Essentials and Practical Parenting magazines)(Brief Article)
March 24, 2005... Ilka Schmitt - IPC SouthBank has appointed Schmitt as the publisher of its Essentials and Practical Parenting magazines. The appointment of Schmitt, currently the publisher of the Hobby & Outdoor portfolio in IPC Country & Leisure Media,...

Movers: Appointment at ESPN International.(Lynne Frank and Murray Barnett)(Brief Article)
March 24, 2005... Lynne Frank, the managing director of Turner Broadcasting Systems' European entertainment network, has joined ESPN International as the managing director of Europe, the Middle East and Africa. Frank will be based in ESPN's London office...

Movers: Appointment at Streetlight Films.(Shaun Severi and Fabien Dufils)(Brief Article)
March 24, 2005... Streetlight Films has signed two directors, Shaun Severi and Fabien Dufils. Severi started his career as an art director at Ogilvy & Mather before turning to directing. He has worked across brands including Volkswagen, Ford, Amnesty...

Movers: Appointment at All About Soap magazine.(Zeena Moolla appointed at Hachette Filipacchi UK to replace Jonathon Hughes)(Brief Article)
March 24, 2005... Zeena Moolla has been appointed the deputy editor of Hachette Filipacchi UK's All About Soap magazine. She replaces Jonathon Hughes, who was promoted to editor at the beginning of the year. Moolla joins Hachette from the Daily Mirror's...

Movers: Appointment at DLKW Dialogue.(Samantha Kennedy and Mike Zeedeberg)(Brief Article)
March 24, 2005... DLKW Dialogue has hired Samantha Kennedy and Mike Zeedeberg to head two of its new pieces of business. Kennedy, previously the client services director at rmg:Black Cat, joins in the role of associate director to head the recently won AA...

Movers: Appointment at Ogilvy & Mather Asia-Pacific.(Erik Jan Verheijen)(Brief Article)
March 24, 2005... Ogilvy & Mather Asia-Pacific has hired the Dutch TV producer Erik Jan Verheijen to head its regional broadcast TV arm, based in Singapore. Having worked in the film industry for the past ten years, Jan Verheijen has produced ads for clients...

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