Campaign articles from January 2008

Campaign archives from January 2008

Grey hires Williams as creative director.(Jon Williams)(Brief article)
January 11, 2008... Grey has appointed Jon Williams, the head of digital creative at Beattie McGuinness Bungay, to replace Dave Alberts as its top creative. Taking on the new title of chief creative officer, Williams will oversee the existing creative...

Agencies line up for BMW digital review.(Brief article)
January 11, 2008... BMW, the car manufacturer, is holding a pitch for its digital creative advertising account. The review, which covers online advertising and website design for all BMW-branded cars, will be handled by the AAR. It is putting together a...

Starcom defies odds to land pounds 65m BT media.(BT handed media planning and buying account to Starcom MediaVest Group and Zed Media)(Brief article)
January 11, 2008... BT has handed its consolidated pounds 65 million media planning and buying account to the Publicis agencies Starcom and Zed Media. The appointment will surprise many in the industry, as WPP's Mediaedge:cia was hotly tipped to land the...

Mother nets pounds 30m pan-Euro Hyundai.
January 11, 2008... Mother has scooped the pounds 30 million pan-European launch brief for the Hyundai i10 after a pitch against the German incumbent, WOB, the UK agency The Bank and the Spanish agency Revolution. Hyundai is Mother's first car client and the...

Sony Ericsson ad rethink.
January 11, 2008... McCann Erickson poised to snatch pounds 80m global business from Saatchi & Saatchi. Sony Ericsson is poised to hand its pounds 80 million global advertising account to McCann Erickson after just 15 months at Saatchi & Saatchi. ...

Trainline account scooped by DLKW.(TrainLine.com Ltd. gives advertising campaign to Delaney Lund Knox Warren and Partners)(Brief article)
January 11, 2008... The Trainline, the online train-ticket booking company, has appointed Delaney Lund Knox Warren & Partners to help relaunch its brand. The agency won the account after a strategic pitch against an undisclosed agency. DLKW will develop...

TCS management completes buyout.(TCS Media)(Brief article)
January 11, 2008... The management team of TCS Media, the independent media agency, has completed a buyout of the business from the majority shareholder and co-founder, Tony Clemens, for an undisclosed sum. Simon Parker, the managing director, John Hounsell,...

PM in call for curbs on online junk-food ads.(Brief article)
January 11, 2008... Gordon Brown has demanded that the curbs restricting junk-food ads on television be extended to new media. He asked the Culture Secretary, James Purnell, to ensure the code of practice is tightened to meet parents' concerns over 'excessive...

VCCP wins Govt task to promote school meals.(government)(Brief article)
January 11, 2008... VCCP has picked up a brief from the government-funded School Food Trust to promote the healthy benefits of school dinners to secondary school children. The agency won the account after a pitch against Engine, Publicis and Golley Slater....

Price rise for Trinity Mirror Sunday titles.(Trinity Mirror Digital Media Ltd.)(Brief article)
January 11, 2008... Trinity Mirror is increasing the cover prices of both of its Sunday titles as the weekend tabloid war hots up. From this Sunday (13 January), the price of the Sunday Mirror will increase by 5p to 95p, and the price of The People will rise...

Walter Campbell to step back.(Omnicom UK PLC)(Brief article)
January 11, 2008... Shop co-founder takes a back seat as discussions with Omnicom over ownership of the agency begin. Walter Campbell, the creator of Mercedes' 'Lucky Star' and a founding partner of Shop, is stepping back from the agency as it considers...

Aegis boycotts five after ad wrangle.(Aegis Group PLC)(Brief article)
January 11, 2008... Clients of Carat and Vizeum have been pulled from advertising on five after the broadcaster and Aegis Media failed to reach agreement over the terms of agency deals for 2008. The dispute is said to relate to differing valuations of the five...

Iris raids Ogilvy for digital chief Baker.(OgilvyOne Worldwide)(John Baker)(Brief article)
January 11, 2008... Iris has poached John Baker, the head of digital at OgilvyOne, for the role of joint managing director of Iris Digital. In his new role, Baker will work alongside his former colleague and fellow joint managing director George Nimeh. ...

FSA appoints three shops to DM roster.(Food Standards Agency)(Brief article)
January 11, 2008... The Food Standards Agency has appointed Proximity, Iris and Initials Marketing to its first roster of direct marketing agencies. The three below-the-line shops were appointed to the pounds 2 million account following a pitch against...

TV Choice expected to top ABC findings.(Financial report)(Brief article)
January 11, 2008... H Bauer's TV Choice is set to become the UK's top-selling consumer magazine, according to unofficial figures from rival publishers. Audit Bureau of Circulations figures, to be released in February, are expected to show that the title has...

Agencies on alert as Foster's reviews digital advertising.(Scottish & Newcastle Breweries PLC's advertising contract with M&C Saatchi London)(Brief article)
January 11, 2008... Scottish & Newcastle has kicked off a digital advertising review for its Australian lager brand Foster's. The company has approached at least four agencies with an online advertising brief. The search is being handled by Creative Brief and...

AA kicks off review of pounds 33m combined business.(AA Brothers Ltd.)(Brief article)
January 11, 2008... The AA has kicked off a review of its pounds 33 million above- and below-the-line creative accounts with a view to bringing them into one agency and placing a greater emphasis on direct response. The company has started contacting agencies...

The Week: Advertising news - Oliver lashes Sainsbury's.(Jamie Oliver)(Sainsbury's Supermarkets Ltd.)(Brief article)
January 11, 2008... Jamie Oliver has hit out against Sainsbury's, whose advertising campaign he fronts, for failing to turn up to a debate about chicken farming on his Channel 4 TV documentary Jamie's Fowl Dinners. Oliver, who gets pounds 1.2 million a year...

The Week: Advertising news - Net adspend will eclipse TV.(television)(Brief article)
January 11, 2008... UK internet advertising will overtake TV spend by 2009, according to a report from WPP's Group M, becoming the world's first major economy to pass the milestone. The media group forecasts that online adspend will be on the brink of...

The Week: Advertising news - Iceland denies Katona axe.(Iceland Foods PLC)(Brief article)
January 11, 2008... Iceland has denied reports that Kerry Katona will be dropped as its spokeswoman when her contract comes up for renewal in March. A report in the Daily Mirror said that the former Atomic Kitten singer's existing deal would not be renewed...

The Week: Advertising news - Axa Sun Life hires Parky.(Brief article)
January 11, 2008... Axa Sun Life Direct has signed up the former chat-show host Sir Michael Parkinson to front an advertising campaign for its Guaranteed Over 50 Plan. The campaign, created by Rhythmm, launches this month

The Week: Media news - Van Outen to join Vaughan.(Brief article)
January 11, 2008... Denise van Outen is being lined up to join DJ Johnny Vaughan as the co-host of his Capital Radio breakfast show, according to reports. Van Outen, who is tipped to receive a six-figure salary for the role, famously teamed up with Vaughan from...

The Week: Media news - NOTW in pre-pay card offer.(News of the World)(Brief article)
January 11, 2008... The News of the World has followed its sister newspaper The Sun by launching its own pre-paid MasterCard, in partnership with Tuxedo Money Solutions, a pre-paid cash-card company. The card can be topped up via an online 'eccount', into...

The Week: Media news - Cover price increase for FT.(Brief article)
January 11, 2008... The Financial Times has increased its cover price by 20p to pounds 1.50, its second price rise in seven months. The weekend edition has gone up by the same amount to hit pounds 2. A previous price rise of 30p in June had no ill effects on the...

The Week: Media news - Emap unveils compact FHM.(Brief article)
January 11, 2008... Emap is launching a travel-sized edition of FHM in the spring, which will be sold in WH Smith Travel and Alpha Retail shops. The compact version will carry identical editorial and advertising to the standard version. It will also have the same...

The Week: Media news - VW in C4 sponsorship deal.(Brief article)
January 11, 2008... Channel 4 has signed up Volkswagen as the first sponsor of its documentary programmes, including its flagship show Cutting Edge. The 12-month deal, which will initially promote the Passat, includes more than 100 hours of programming across...

The Week: Media news - Marketing watchdog created.(Brief article)
January 11, 2008... The Government has created a new Government Strategic Marketing Advisory Board to monitor all of its marketing activity in a bid to ensure 'value for money'. The new board will monitor all government marketing activity through COI. The...

The Week: Media news - Bebo tops networking poll.
January 11, 2008... Bebo is the safest and most user-friendly social networking site, according to a poll conducted by Computing Which? magazine. Bebo scored an overall 79 per cent in the survey, which studied ease of use, functions and overall performance. It...

The Week: Media news - ITV to overhaul social site.(Brief article)
January 11, 2008... ITV is considering a name change for Friends Reunited as part of a strategic review in response to competition from rivals such as MySpace and Facebook. As part of the overhaul, which is being overseen by Rupert Howell, ITV's managing...

The Week: Media news - Stars join Emap's City Talk.(appoint Michael Brandon,Trisha Goddard and Dempsey)(Brief article)
January 11, 2008... The talk-show host Trisha Goddard and the former Dempsey and Makepeace star Michael Brandon have signed up to present shows on Emap's new talk radio station in Liverpool, City Talk 105.9. Goddard will host a weekly two-hour Sunday evening slot...

The Week: Macdonald appointed McCann Erickson chief executive.(Brief article)
January 11, 2008... Chris Macdonald has been made the chief executive of McCann Erickson, replacing Stephen Whyte, who is leaving the agency without a job to go to. Whyte said he plans to launch two businesses and will not return to advertising. McCann's...

The Week: Best of the blogs - Show me the money ... Later.(Brief article)
January 11, 2008... If we're only rewarded for the laborious application of creativity, and not the opportunistic deployment of it, we'll surely spend too much time on one and not enough on the other. What's needed is a trade-off between incentives so that...

The Week: City news - GCap rebuffs Global bid.(GCap Media PLC)(Brief article)
January 11, 2008... GCap Media's share price rose by almost 50 per cent this week after it emerged that the company had secretly rejected a pounds 310 million takeover bid from rival Global Radio. Global approached GCap on 17 December with a 190p per share...

The Week: City news - Emap sold to GMG/Bauer.(Emap Communications sold to Guardian Media Group and H. Bauer Publishing)(Brief article)
January 11, 2008... Emap has sold its consumer magazine and radio divisions, including Heat and Grazia magazines, to the German publishing company H Bauer for pounds 1.14 billion and has offloaded its business-to-business division to Guardian Media Group and Apax...

The Week: People news - Carter to advise PM.(appointment of Stephen Carter)(Brief article)
January 11, 2008... Stephen Carter, the former chief executive of Ofcom and JWT, has been appointed as Gordon Brown's key strategy adviser. Carter, currently the chief executive of the corporate communications company Brunswick Group, will be in charge of...

The Week: People news - Gardam takes Ofcom role.(appointment of Tim Gardam)(Brief article)
January 11, 2008... Tim Gardam, a former director of programmes at Channel 4, has been appointed as a non-executive director of the communications regulator Ofcom along with Colette Bowe, the founding chairman of the Ofcom consumer panel. The board, which provides...

The Week: People news - Claydon Heeley hires Taylor.(Claydon Heeley Jones Mason appoints Caroline Taylor)(Brief article)
January 11, 2008... Claydon Heeley has poached Caroline Taylor, a senior planner at Craik Jones Watson Mitchell Voelkel, to take on the role of planning director. Taylor will run Claydon Heeley's planning department alongside the data planning director, Neil...

The Week: People news - Mitchem/Kirby step down.
January 11, 2008... Two of adland's most high-profile new-business executives, Lowe's Judy Mitchem and Saatchi & Saatchi's Adam Kirby, have left their respective posts. Mitchem, who has worked in new business at agencies including M&C Saatchi and Rainey Kelly...

The Week: People news - Courlander quits Outsider.(Toby Courlander leaves Outsider)(Brief article)
January 11, 2008... Toby Courlander, a partner at the production company Outsider, has resigned to concentrate on writing a feature film. Courlander joined Outsider in 1997, just after the company was launched by Robert Campbell, and has since produced for...

The Week: People news - Hooper-Greenhill joins JWT.(JWT London appoints Orlando Hooper-Greenhill)(Brief article)
January 11, 2008... JWT has hired Orlando Hooper-Greenhill, the head of international planning at Bartle Bogle Hegarty, to the new role of director of global planning. Based in London, Hooper-Greenhill will work on all of the network's global brands, with...

The Week: Advertising reviews - Carbon Trust calls review.(Brief article)
January 11, 2008... The Carbon Trust, the Government-funded body that advises businesses on how to reduce their carbon emissions, has called a review of its pounds 12 million advertising account. The body currently uses VCCP, Rainey Kelly Campbell Roalfe/Y&R and...

The Week: Media reviews - Carat lands pounds 22m AA brief.(Brief article)
January 11, 2008... Carat has been handed the AA's pounds 22 million online media planning and buying account without a pitch. The Aegis-owned agency already holds the media account for Saga, which merged with the AA last summer. The digital media agency...

The Week: Media reviews - MediaCom wins GMG Radio.(Brief article)
January 11, 2008... GMG Radio has appointed MediaCom to handle media buying for its 13 UK stations after a pitch against the incumbent agency Brilliant, PHD and Mediaedge:cia. The two-year contract includes the Smooth, Real, Century and Rock Radio brands

The Week: Media reviews - OMD nets WeightWatchers.(Brief article)
January 11, 2008... OMD has been awarded the pounds 10 million UK media planning and buying account for WeightWatchers after a pitch against the incumbent, Carat, Starcom and Mediaedge:cia. The review does not affect the pan-European business, which is held by...

The Week: DM reviews - Virgin Holidays picks Elvis.(Brief article)
January 11, 2008... Virgin Holidays has appointed Elvis Communications to its pounds 12 million integrated account following a five-way agency pitch. Those that took part included the incumbent, Kitcatt Nohr Alexander Shaw, which had held the account since 2004

The Week: Digital reviews - InBev in European review.(Brief article)
January 11, 2008... InBev, the world's biggest brewer, is holding a pan-European digital pitch to find a roster of agencies to handle digital marketing for its premium beer brand Beck's. The company has shortlisted several agencies with a brief to work on...

The Week: Bogle, Sherwood and Jones handed new roles at BBH.(Nigel Bogle,Simon Sherwood and John Hegarty took new positions in Bartle Bogle Hegarty Ltd.)(Brief article)
January 11, 2008... Nigel Bogle, the group chief executive at Bartle Bogle Hegarty, is to become the group chairman as part of a series of senior management changes at the agency. Simon Sherwood, currently the group chief operating officer, replaces Bogle as...

The Week: i-Q - The internet question - What are your predictions for 2008?(Brief article)
January 11, 2008... New-biz heads will start to worry about how many TV ads they can include in their presentations without their agency looking old-fashioned. - Patrick Rice Britain will talk itself into an economic slump by March this year. In a knee-jerk...

The World: Boston - Timberland creative review ends Arnold link-up.(Brief article)
January 11, 2008... Timberland, the footwear retailer, is putting its global creative account up for review after ending its three-year relationship with the Havas-owned Arnold agency in Boston. Arnold blamed reduced marketing budgets for the split, while...

The World: Stockholm - Metro and Bonnier call time on freesheet titles.(Brief article)
January 11, 2008... Sweden has lost two freesheets. Metro International is shutting its real estate weekly in Stockholm, while Bonnier has axed the Gothenburg edition of City. The home-delivered Metro Bostad is being replaced with a supplement, Metro Living,...

The World: Singapore - M&C Saatchi sees off four to land VW account.(Brief)(Brief article)
January 11, 2008... Volkswagen Singapore has awarded its creative account to M&C Saatchi after a pitch involving four undisclosed agencies. Omnicom's DDB is the globally aligned incumbent on the business. The network declined to say whether or not it was...

The World: Shanghai - Aegis acquires out-of-home network Heartland.
January 11, 2008... Aegis is taking a majority stake in the Chinese outdoor media operation Heartland Media. The company will join Aegis Media's out-of-home network Posterscope, and offers planning and buying, creative, production and implementation services....

The World: Manila - DDB plots to extend presence in the Philippines.(Brief article)
January 11, 2008... DDB is planning to launch a second agency in the Philippines to work with local clients. While DDB Worldwide handles international business, the as-yet-unnamed new agency will focus on winning and managing local accounts. Gil Chua,...

The World: Dallas - JCPenney calls review following Dieste Harmel split.(JCPenney Company Inc.)(Brief article)
January 11, 2008... JCPenney's Hispanic account is up for review after the US retailing giant announced it was splitting with the Omnicom-owned Dieste Harmel & Partners. Between three and five agencies are likely to be invited to contest the business. They...

The World: New York - Landmark puts The Weather Channel up for sale.(The Weather Channel Inc.)(Landmark Communications Inc.)(Brief article)
January 11, 2008... The Weather Channel, one of the last privately owned cable networks in the US, is being put up for sale by its Landmark Communications owner. Landmark is said to have slapped a dollars 5 billion price tag on the channel and to have...

The World: New York - Late-night US talk shows return despite strike.(Brief article)
January 11, 2008... The US network late-night talk shows, back on air eight weeks after the start of the TV writers' strike, have recorded big ratings. NBC's The Tonight Show With Jay Leno and Late Night With Conan O'Brien both scored highly in their time...

The World: Jakarta - BatesAsia 141 and MindShare scoop Telkom.(P.T. Telkomunikasi Indonesia Tbk)(Brief article)
January 11, 2008... Telekomunikasi Indonesia (Telkom), one of the country's largest telecoms companies, has awarded its account to BatesAsia 141 and MindShare. The appointment follows a lengthy pitch process involving the incumbents, Euro RSCG and Media...

The World: Sydney - Nine Network suffers ratings blow amid rival growth.(Nine Network Australia Ltd.)(Brief article)
January 11, 2008... The Nine Network, Australia's troubled TV station, has failed to reverse its ratings slump over the summer period. It dropped more than 4 per cent of total viewers compared with the same period a year ago. However, the rival Seven and...

The Work: New campaigns - UK.
January 11, 2008... 118 118 - WINTER CREDITS Project: Winter Client: Catherine Boyd, senior marketing manager, 118 118 Brief: Illustrate 118 118's range of services, including its new text service, in a winter-themed campaign Creative agency: WCRS...

Pitch update.(Judy Mitchem resigned Lowe's companies Inc.)(Adam Kirby resigned Saatchi & Saatchi)
January 11, 2008... It wasn't the most optimistic of starts for new-business directors: adland's 2008 kicked off with news of two of its most high-profile marketing chiefs vacating their positions. Yes, Lowe's Judy Mitchem and Saatchi & Saatchi's Adam Kirby...

Hotline: Nike hands 72andSunny portion of ad account.
January 11, 2008... Nike has handed the Californian-based agency 72andSunny a portion of its European football ad account, currently held by Wieden & Kennedy Amsterdam. The agency lost the Nike running shoe account to Crispin Porter & Bogusky in April 2007

Hotline: Visa reappoints OMD.(Brief article)
January 11, 2008... Visa has reappointed OMD to handle its media planning and buying in the US and Asia. It has yet to reach a decision on its European business, currently handled by Mediaedge:cia

Hotline: Universal McCann appointed to British Library's roster.(Brief article)
January 11, 2008... Universal McCann has been appointed to the British Library's media planning and buying roster. The agency is expected to handle media for a variety of British Library events and exhibitions

Hotline: Niku Banaie has left Naked.(Niku Banaie leaves Naked Advertising)(Brief article)
January 11, 2008... Niku Banaie, the UK managing partner of Naked, has left the agency as part of a management restructure first revealed by Campaign in December. Will Collin and Ivan Pollard, group partners of Naked, will rejoin the UK business; the founding...

Hotline: Royal Bank of Scotland moves account.(CHI & Partners )(Brief article)
January 11, 2008... The Royal Bank of Scotland has moved its retail ad account from M&C Saatchi to CHI & Partners without a pitch. M&C will continue to work on RBS Corporate, as well as on Direct Line and Privilege

Hotline: L'Oreal appoints ZenithOptimedia.(Brief article)
January 11, 2008... L'Oreal has appointed ZenithOptimedia to handle its media buying business in France. The account moves two years after the ZenithOptimedia network won the L'Oreal business in 15 other European countries

Hotline: Premier Foods divides its brands between agencies.(McCann-Erickson Inc.)(Miles Calcraft Briginshaw Duffy)(Brief article)
January 11, 2008... Premier Foods has divided its brands between its two creative agencies following a roster review at the end of last year. McCann Erickson, the incumbent on Sharwoods, Bisto, Mr Kipling and Cadbury Cakes, has added Quorn and Hovis. Miles...

Hotline: RadioCentre creates new insight team.(appointment of Mark Barber)(Brief article)
January 11, 2008... RadioCentre has created a new insight team to bring together its research and planning resources. Mark Barber, previously the planning director of the Radio Advertising Bureau, will lead the five-strong team

Hotline: French president pulls plug on France 24.(Nicolas Sarkozy)(Brief article)
January 11, 2008... Nicolas Sarkozy, the French president, is pulling the plug on France 24, the state-sponsored 24-hour news channel headed by the former Havas chairman Alain de Pouzilhac

Hotline: Brilliant Media wins Thomas Sanderson assignment.
January 11, 2008... Brilliant Media has won the pounds 5 million media assignment for the conservatory blinds manufacturer Thomas Sanderson

Hotline: Albion picks up account for Innocent for Kids.
January 11, 2008... Albion has picked up the advertising account for Innocent for Kids following a pitch against undisclosed agencies

Hotline: New-Business Rankings: 11 January 2008.(Statistical table)(Brief article)
January 11, 2008... Rank Agency/ Total Total Net Wins this Last three wins billings billings billings week gained lost gained ...

Close-Up: Facing down the credit crunch: Why adland is optimistic about 2008.
January 11, 2008... Adland predicts there will be more to 2008 than recession. For a start, the industry can look forward to the inexorable rise of digital, green issues at the fore and The Olympics. With the economic pundits predicting the doom and gloom of a...

Close-Up: Live Issue - How can an incumbent win a repitch?(Miles Calcraft Briginshaw Duffy)
January 11, 2008... Many have tried and failed, so what's the secret behind an agency retaining its client? A phrase containing the words 'snowball' and 'hell' generally springs to the lips when summing up an agency's chances of winning a repitch. Such...

Close-Up: 24 hours with ... Rob Smith, Chief executive, Farm.
January 11, 2008... Name: Rob Smith Job: Chief executive, Farm Professional mission: Make working at Farm the best experience for everybody we can Personal mantra: Sounds exciting. How do I get one? 7.35am Shower, get dressed, support wife (Jo)...

Media: Perspective - Media sector is still a tempting target for private equity.(Apax Partners Worldwide L.L.P.)
January 11, 2008... It really wasn't worth surfacing from the New Year's Day hangover. Bleary-eyed consumers everywhere were confronted with news of soaring energy bills, record divorce rates and a credit crunch so severe that their homes were bound to be besieged...

Media Forum: Will Barb's changes pay off?(AGB Research PLC)
January 11, 2008... Should advertisers fear the moves being made by Barb, Alasdair Reid asks. Here we go again. Back in December, Barb, the organisation that oversees the UK television audience measurement system, announced that it proposes to break with AGB...

Media: Chatter.(Quotation)
January 11, 2008... 'I am really upset. The question is why didn't they come? What is there to hide? It is shocking the people I work for didn't turn up.' - Jamie Oliver criticises Sainsbury's, whose advertising he fronts, for not taking part in a debate for his...

Media Headliner: Steckler sees enlightenment as AOL's key goal.
January 11, 2008... The AOL MD believes demystifying online and 'joining up the dots' with other media will raise its revenues. You could be forgiven for wondering why Michael Steckler joined AOL UK from Microsoft last July. For the past few months, it has...

Media Lifeline: Fru Hazlitt.(appointment at Yahoo! Inc.)
January 11, 2008... The former actress has had a meteoric rise through the worlds of radio and online. 1997: Fru Hazlitt, who'd been at Capital for four years, is promoted to sales director at Capital's new sales house, Capital Sales and Marketing. This...

Media Perspective: Facebook is so last year: more intimate network sites are in.
January 11, 2008... One of the things that I love about all this digital gubbins is the speed in which it moves at. This makes the January prediction-fest a bit of a challenge, but, all caveats duly asserted, let's have a little think about what might go on in...

Media: All about ... The Emap break-up.(Company overview)
January 11, 2008... After months of speculation, Emap has finally sold out. Even a couple of years ago, the break-up and sale of Emap, one of the UK's most distinctive media groups, was unthinkable. As was the notion that its business-to-business assets,...

Media: Things we like.(briefs)
January 11, 2008... THE BLOG OF WAR The New Year lull saw acres of newspaper hype devoted to a blog that records the experiences of an English World War One soldier. The grandson of Private Harry Lamin posts his letters and experiences as they happened...

Media: Double Standards - Why the art of new business is all in the pitch.(dialogue with Stephen White at Aegis Media Global)(dialogue with kirk McPherson at MindShare)(Interview)
January 11, 2008... Two heads of new business take time out from their busy schedules to talk about the elation and disappointment inherent in the global pitching process. STEPHEN WHITE - global head of new business, Aegis Media Global - What makes a good...