Campaign articles from April 2002

Campaign archives from April 2002

D'Arcy heads Govt billings league.(Brief Article)
April 5, 2002... by our Parliamentary correspondent D'Arcy was the Government's favourite agency last year, according to the first breakdown of the business won by shops from Whitehall departments. The list, obtained by Campaign, shows D'Arcy ran 16...

Agencies line up as Conduit challenges BT's enquiry service.(Brief Article)
April 5, 2002... Agencies are preparing to pitch for the UK launch of Conduit Europe, the directory enquiries services company looking to compete with BT after the forthcoming deregulation of the lucrative directory enquiries market. Bates UK, Leo Burnett,...

Banks seek shop for new card payment scheme.(Association for Payment Clearing Services looking for advertising agency)(Brief Article)
April 5, 2002... The Association for Payment Clearing Services is looking for an advertising agency to promote the roll-out of a new scheme which will mean consumers will use PIN numbers to verify credit card sales instead of signatures. APACS, the banking...

Shops contest COI benefits overhaul.(government agency searches for advertising agency)(Brief Article)
April 5, 2002... The Government is looking for creative and media agencies to develop advertising to back changes to the ways it pays pensions and other benefits and has set aside 25 million [pounds sterling] for the three-year task. COI Communications is...

Belford and Roberts to forfeit Campaign Press silver Awards.(Nigel Roberts and Paul Belford)(Brief Article)
April 5, 2002... Ogilvy & Mather's creative directors, Nigel Roberts and Paul Belford, are to be stripped of their Campaign silver Press Awards following the revelation that they entered substantially doctored versions of the ads that actually ran. The...

Awards exist for the benefit of many, not to fuel inflated egos. (Perspective).(Paul Belford and Nigel Roberts make changes to win award)(Brief Article)
April 5, 2002... John Hegarty, the chairman of the Campaign Press Advertising Awards jury, received a curious letter last week from Peter Buchanan of COI Communications. Buchanan was delighted to see that his child protection campaign about paedophiles and the...

ITV digital and league in football rights clash.(Brief Article)
April 5, 2002... ITV Digital and the Football League appear locked in a stalemate, with neither side willing to give ground in the battle to resolve the disputed 315 million [pounds sterling] TV rights. Both parties see the deal as crucial to their...

Agencies fear clampdown over financial `health warning' rules.(Brief Article)
April 5, 2002... New rules forcing financial advertisers not to bury "health warnings" in small print were announced this week amid industry fears about a clampdown. They are worried that the Financial Services Authority will interpret the regulations too...

Universal McCann on alert as Yoplait calls media review.(Yoplait Dairy Crest contract)(Brief Article)
April 5, 2002... Yoplait Dairy Crest, the manufacturer of children's chilled yogurts and desserts, is believed to be reviewing its 1.5 million [pounds sterling] media planning and buying account. The company, which is a joint venture between the French...

Publicis creates a post for Morris.(Derek Morris appointed chief strategic officer)(Brief Article)
April 5, 2002... Publicis has poached Derek Morris from Unity, the media communications specialist he helped found, as part of a major initiative to turn itself into an all-round communications advisor. The former BMP Optimum managing director joins the...

Propaganda makes bid for autonomy in Independent Films.(Propaganda/Satellite Films changes name and contracts Morton Jankel Zander)(Brief Article)
April 5, 2002... The production company Propaganda/Satellite Films has changed its name to Independent Films as it attempts to distance itself from its former US parent, which folded in November. The independently financed company continues to be run by...

Axelrod takes over Brooks' role as WPP chief talent officer.(WPP Group appoints Beth Axelrod)(Brief Article)
April 5, 2002... WPP Group has ended its hunt for a replacement for Brian Brooks with the appointment of Beth Axelrod, a principal at McKinsey & Company, as its chief talent officer. Axelrod will be responsible for the recruitment, development and...

Muir heads up Ogilvy Group's development.(David Muir promoted at Ogilvy Group)(Brief Article)
April 5, 2002... Mike Walsh, the European chairman of Ogilvy Group, has continued to bolster the UK group's management after his ousting of the London chief executive and chairman, Paul Simons, last month. David Muir, currently the head of futureOgilvy, is...

St Luke's has won the 20 million [pounds sterling] global corporate. (Hotline: (020) 8267 4656).(for Emirates)(Brief Article)
April 5, 2002... St Luke's has own the 20 [pounds sterling] million global corporate account for Emirates after pitching against HHCL & Partners and Wieden & Kennedy. The initial pitch for the Dubai-based airline had involved 12 international agencies. St...

The Evening Standard has signed a 500,000 [pounds sterling]. (Hotline: (020) 8267 4656).(sponsorship deal with the Emirates)(Brief Article)
April 5, 2002... The Evening Standard has signed a [pounds sterling] 500,000 deal with Emirates to sponsor a series of six luxury travel guides over the next year. The first such supplement, a guide to Australia, is published on 16 April.

TBWA\London's managing partner, Deborah Kerr. (Hotline: (020) 8267 4656).(resigns)(Brief Article)
April 5, 2002... TBWA\London's managing partner, Deborah Kerr, has left the agency. She worked on the Hutchison 3G, account, Eurostar and Sharwoods accounts.

EHS Brann and Walker Media have closed. (Hotline: (020) 8267 4656).(Walker Brann Direct Media closed)(Brief Article)
April 5, 2002... EHS Brann and Walker Media have closed their joint venture Walker Brann Direct Media. The move follows Brann's merger with EHS and the media agency's loss of its Eagle Star account. Its staff, including the managing director, Marc Caulfield,...

BMP DDB has won the multimillion-pound. (Hotline: (020) 8267 4656).(for One.Tel PLC)(Brief Article)
April 5, 2002... BMP DDB has won the multimillion-pound account for One. Tel, the low-cost telecoms operator bought by Centrica last July. The agency won the business after a pitch against five undisclosed agencies. One. Tel is presently concentrated in key...

Proximity London has won the direct marketing. (Hotline: (020) 8267 4656).(for Royal National Lifeboat Institution)(Brief Article)
April 5, 2002... Proximity London has won the direct marketing account for the Royal National Lifeboat Institution after pitching against agencies including WWAV Rapp Collins and 141.

Zenith Optimedia Group, Media Planning Group. (Hotline: (020) 8267 4656).(Mars Masterfoods reviewing media buying agencies)(Brief Article)
April 5, 2002... Zenith Optimedia Group, Media Planning Group, MediaCom, PHD and Starcom, pitching jointly with MediaVest,have been selected to pitch for the centralised Mars Masterfoods media planning business. The final pitches are expected to take place at...

Wrigleys has knocked the incumbent agency. (Hotline: (020) 8267 4656).(continues media review)(Brief Article)
April 5, 2002... Wrigleys has knocked the incumbent agency, Media-edge:CIA off the shortlist for its 20 million [pounds sterling] media account, leaving MediaCom and Starcom Motive to fight it out. BBJ and OMD UK also pitched for the business but were dropped...

Sun Microsystems has dropped its incumbent. (Hotline: (020) 8267 4656).(Initiative Media)(Brief Article)
April 5, 2002... Sun Microsystems has dropped its incumbent agency Initiative Media from its $100 million global media review. Carat, Starcom MediaVest and Mediaedge:CIA have all been short-listed.

Emap Elan has appointed the former Mixmag. (Hotline: (020) 8267 4656).(appoints Neil Stevenson)(Brief Article)
April 5, 2002... Emap Elan has appointed the former Mixmag editor, Neil Stevenson, as the new editor of The Face. Stevenson replaces Johnny Davis, who departed the role suddenly last month.

Zenith Media has promoted five staff. (Hotline: (020) 8267 4656).(to level of director)(Brief Article)
April 5, 2002... Zenith Media has promoted five staff to director level. They are: Stephen Farquhar, Yin Lau, Bruce McGowan, Rupert McPetrie and Nadine Young.

BBC Good Homes magazine unveils a redesign. (Hotline: (020) 8267 4656).(Brief Article)
April 5, 2002... BBC Good Homes magazine unveils a redesign with its May issue, on sale this week. The relaunch issue has a one-off cover price of 1.50 [pounds sterling].

Blink Productions has signed the directing. (Hotline: (020) 8267 4656).(Blue Source contracted)(Brief Article)
April 5, 2002... Blink Productions has signed the directing collective Blue Source to its roster to direct commercials. The silver D&AD-winning music video directors have made promos for artists including Fatboy Slim, Groove Armada, New Order and Spiritualised....

TBWA\Italia has pulled off a double poaching. (Hotline: (020) 8267 4656).(appointments)(Brief Article)
April 5, 2002... TBWA\Italia has pulled off a double poaching from Leo Burnett Italia, appointing the former Burnett managing director, Marco Fanfani, as its chief executive and the former creative director, Fabrizio Russo, as its chief creative officer.

Euro RSCG Worldwide has collated research. (Hotline: (020) 8267 4656).(from 12 countries on populations and brands used)(Brief Article)
April 5, 2002... Euro RSCG Worldwide has collated research from 48 households in 12 countries, including the UK and the US, to find out more about the world's affluent population and the brands with which it interacts. They found ostentatious purchases are a...

Unilever agrees 60m [pounds sterling] deal with JCDecaux.(Unilever Group)(Brief Article)(Statistical Data Included)
April 5, 2002... Unilever has signed a pan-European deal with JCDecaux that will see it spending more than 60 million [pounds sterling] on outdoor over the next five years. Unilever will use the JCDecaux outdoor networks across Europe. Previously, the FMCG...

IPA's proposed inquiry meets mixed reaction.(Independent Press Association)(Brief Article)
April 5, 2002... The IPA is trying to cool the controversy provoked by its suggestion for a single trade body to be the voice of the communications industry by suggesting that an independent commission of inquiry should investigate the idea. Chris Smith,...

MPG strengthens its offering in Germany by purchasing SMA.(Media Planning Group buys Schmitter Media Agentur)(Brief Article)
April 5, 2002... Media Planning Group has acquired the privately owned German agency Schmitter Media Agentur as it signals a preference for piecemeal international growth following the failure of Havas' bid for Tempus. The deal, a price for which has not...

HHCL beats three to pick up FSA's nutrition assignment.(HHCL and Partners, Food Standards Agency)(Brief Article)
April 5, 2002... HHCL & Partners has won the task to develop an integrated campaign to promote better nutrition and tackle obesity among children and teenagers for the Food Standards Agency. The agency pitched against BMP DDB, Delaney Lund Knox Warren &...

Coors Brewers, the new owner of Worthington. (Review: marketing and advertising news in the week's press ...).(Zima Beverage Co. ends contract with Football League)(Brief Article)
April 5, 2002... Coors Brewers, the new owner of Worthington, has ended the brand's title sponsorship of the Football League's flagship cup competition. Coors has decided not to renew the 4 million [pounds sterling]-a-year contract when it expires next season....

Cordiant has reached an agreement. (Review: marketing and advertising news in the week's press ...).(with banks, Cordiant PLC)(Brief Article)
April 5, 2002... Cordiant has reached an agreement in principle with its banks to renegotiate the conditions of its $400 million loan facility. The deal is expected to dampen widespread speculation that the world's ninth-largest holding company could be forced...

Emap has appointed Mother to handle. (Review: marketing and advertising news in the week's press ...).(above-the-line launch of new teen celebrity title, Sneak)(Brief Article)
April 5, 2002... Emap has appointed Mother to handle the 3 million [pounds sterling] above-the-line launch of its new teen celebrity title, Sneak. The magazine will be positioned as the younger version of its sister publication, Heat. Sneak, formerly referred...

Harrods has appointed Carlson Marketing Group. (Review: marketing and advertising news in the week's press ...).(for marketing strategy)(Brief Article)
April 5, 2002... Harrods has appointed Carlson Marketing Group to develop a relationship marketing strategy that could involve the launch of a loyalty scheme for the world-famous department store. Harrods wants to build a closer relationship with its high-value...

Loot, the free ads newspaper, has handed. (Review: marketing and advertising news in the week's press ...).(Wieden & Kennedy London its above-the-line task)(Brief Article)
April 5, 2002... Loot, the free ads newspaper, has handed Wieden & Kennedy London its 1 million [pounds sterling] above-the-line task after a three-way pitch against Campbell Doyle Dye and Partners BDDH conducted through The Haystack Group. W&K has been given...

Emirates has reappointed the London-based. (Review: marketing and advertising news in the week's press ...).(HDM)(Brief Article)
April 5, 2002... Emirates has reappointed the London-based travel marketing specialist HDM to handle its 3 million [pounds sterling] UK above-the-line advertising task. The agency retained the account following a four-way pitch against The Leith Agency,...

Ntl, the cable company that is $17 billion in debt. (Review: marketing and advertising news in the week's press ...).(progress in restructuring)(Brief Article)
April 5, 2002... Ntl, the cable company that is $17 billion in debt, failed to meet interest payments on $1.3 billion of its debt at the request of bondholders this week, suggesting that progress is being made in restructuring talks between both sides. The...

Despite seeing its profits halved, the Maiden Group. (Review: marketing and advertising news in the week's press ...).(expects gradual recovery)(Brief Article)
April 5, 2002... Despite seeing its profits halved, the Maiden Group, the outdoor advertising company, announced that it expects a gradual and measured recovery to build in 2002. The company said it had experienced a slow but steady recovery in February and...

Continued weakness in the national advertising. (Review: marketing and advertising news in the week's press ...).(forecast to hurt earnings of Scottish Radio Holdings)(Brief Article)
April 5, 2002... Continued weakness in the national advertising market is expected to hit interim earnings at Scottish Radio Holdings, the media group said. Revenues in the six months to 31 March are likely to be down by 3 per cent year on year, led by a 9 per...

McCann in Greene King push.(aiming IPA at young lager drinkers)(Brief Article)
April 5, 2002... Greene King is aiming to establish its IPA brand as an entry point to the real ale market for young lager drinkers with two new TV ads through McCann-Erickson. The 30-second ads, the first of which breaks on 8 April, will run on a media...

IMP develops direct mail campaign for Fiat Seicento 2Tone.(Brief Article)
April 5, 2002... Fiat is using direct marketing as part of a campaign to reposition its Seicento model for younger drivers. IMP has created a mailing that targets young female drivers with details of the new Seicento 2Tone model. The mailing positions the...

Crown paints returns to print ads.(Brief Article)
April 5, 2002... Crown Paints is ending a four-year exile from print advertising with a new campaign for its Breatheasy range. John Midgley, best known for his work as a fashion photographer, has been drafted in by Manchester's BDH\TBWA for the new...

Flytxt picks up task to produce wireless marketing for Emap.(Brief Article)
April 5, 2002... Emap is to increase its wireless advertising and has appointed the wireless marketing agency Flytxt to handle a large portion of its SMS marketing. The company is also holding a review for its consumer content SMS task. Emap has appointed...

Faulds unveils Auto Trader spoofs.(Faulds Advertising)(Brief Article)
April 5, 2002... Faulds Advertising has launched a humorous television campaign for Auto Trader, which draws its inspiration from Hollywood movies. The spots use the film Fatal Attraction, starring Michael Douglas as the adulterer hounded by a fanatical...

Mother hires TBWA's copywriter Moseley for creative position.(Alan Moseley)(Brief Article)
April 5, 2002... Mother has hired the copywriter Alan Moseley, the creative group head at TBWA\ London, to join its creative department. The move reunites Moseley with Robert Saville, who Moseley worked with after joining GGT in 1996. Moseley joins...

BBH produces HIV posters for Positive Place.(Bartle Bogle Hegarty)(Brief Article)
April 5, 2002... Toilets in bars and clubs around the London and Manchester areas will be the venues for a campaign aimed at halting the rising numbers of heterosexual men with HIV or Aids. Bartle Bogle Hegarty has produced the initiative for the charity...

Business performance league: 5 April.(Brief Article)(Illustration)(Statistical Data Included)
April 5, 2002... Business performance league: 5 April Rank Rank Agency Total this last billings week week gained ...

Media performance league: 5 April.(Brief Article)(Illustration)(Statistical Data Included)
April 5, 2002... Media performance league: 5 April Rank Rank Agency Total this last billings week week gained ...

W&K unveils first work in Honda's rebranding.(Wieden and Kennedy)(Brief Article)
April 5, 2002... Honda UK has unveiled a 10 million [pounds sterling] branding drive that includes a launch campaign for the Jazz, which marks its entry into the supermini sector. The rebranding is designed to confront preconceptions about Honda by talking...

RKCR/Y&R takes Virgin Mobile ads to XTP.(Rainey Kelly Campbell Roalfe/Y and R)(Brief Article)
April 5, 2002... Virgin Mobile has expanded into the new advertising medium of cross-track XTP screens with a plasma screen campaign through Rainey Kelly Campbell Roalfe/Y&R and Viacom Outdoor. "Reincarnation" has been specifically designed to use XTP...

Hooper Galton and MediaCom to begin 2m [pounds sterling] Discovery push.(Discovery Foods)(Brief Article)
April 5, 2002... Discovery Foods, which supplies Mexican and American foods, has launched its first ever advertising campaign with a 2 million [pounds sterling] press push through Hooper Galton and MediaCom. Hooper Galton has created four executions --...

How will other Sundays react to the Star's entry? The Sunday Star may have been regarded as a joke at first, but are its red-top rivals ready for a bloody readership battle? (Forum).(Editorial)
April 5, 2002... The Sunday Star may have been regarded as a joke at first, but are its red-top rivals ready for a bloody readership battle? It's not often that we're accused of asking a witty, droll and sophisticated Forum question. Last week, we caught...

Muzik: an expert's view: Yusuf Joseph Chuku applauds Muzik's makeover but doubts it can reverse a slump in sales. (Media).(Brief Article)(Editorial)
April 5, 2002... Muzik's UK & Ireland circulation is the lowest it has ever been, dropping 13 per cent in its last ABC. As is now typical of fading beauties, Muzik has checked itself in for a makeover. So what did the beautician recommend? Go easy on the...

Media choice: Ian Darby, campaign's media editor, picks Tesco's Air Miles stunt outside Sainsbury's. (Media).(Brief Article)
April 5, 2002... "This was a witty and swiftly executed stunt designed to piss Sainsbury's off as well as raise awareness of Tesco's new Air Miles offer. On the day that Sainsbury's stopped giving Air Miles to its customers and Tesco started giving them away --...

Elle's new hands-on editor is scaling the heights of fashion; Sarah Bailey, editor of Elle, will not be making radical changes. (Headliner).(Brief Article)
April 5, 2002... It was time to take an Easter break from the workaday world of media buying and selling to step into a more glamorous, stylish orbit. The journey wasn't far: Emap Elan's HQ on Shaftesbury Avenue, and all of a sudden Campaign is talking about...

ITV digital, just like monkey, will return better than before. (Perspective).(Brief Article)(Editorial)
April 5, 2002... So, Monkey has been laid off. Shame. But perhaps he will be re-engaged at a later date. Putting aside for the moment the question of its treatment of the Football League (surely a case of the gullible meeting the greedy and they both...

TV and web convergence will see more creative innovation; the digital arena is starting to interest mainstream ad creatives. (Spotlight on: web creativity).(Brief Article)(Editorial)
April 5, 2002... It is notoriously hard to get mainstream advertising creatives interested in anything digital. It's not just the gratuitous jargon and the militant technophilia they find when they venture down this particular corridor--although, heaven knows,...

I-recall: dotcom weekly awareness survey. (Spotlight on: web creativity).(Brief Article)(Illustration)(Statistical Data Included)
April 5, 2002... I-RECALL: DOTCOM WEEKLY AWARENESS SURVEY Rank Site Agency/Media 1 AOL Mortimer Whittaker O'Sullivan/BBJ 2 BT AMV BBDO/Zenith Media 3 Direct Line ...

Web watch: news sites. (Spotlight on: web creativity).(Brief Article)(Illustration)(Statistical Data Included)
April 5, 2002... WEB WATCH: NEWS SITES Rank Site Address 1 BBC News Online bbc.co.uk/news 2 Financial Times ft.com 3 Guardian Unlimited guardian.co.uk 4 The...

CDP veteran sets his sights on the great outdoors; Alan James will be joining outdoor's trade body at the right time. (Newsmaker/Alan James).(Outdoor Advertising Association)(Brief Article)
April 5, 2002... Alan James' appointment to the new role of chief executive of the Outdoor Advertising Association marks a sea change in the direction of the trade body. With its origins as a pressure group it has traditionally been concerned with lobbying...

On the campaign couch ... with JB. (Close-Up).(Brief Article)(Column)
April 5, 2002... Q As chief executive of one of the biggest global media buying agencies I keep getting told to improve our strategic planning capability (whatever that is) because media is going to take over from the ad agencies at the top table. While I want...

Interpublic buyout threatens to queer the Daewoo ad pitch; Daewoo is confident that it will find a suitable agency, as Camilla Palmer reports. (Live Issue/Daewoo).(Daewoo and Vauxhall search for agencies)(Brief Article)
April 5, 2002... Last week might not have been the ideal time for Nigel Unwin, the marketing services manager of Daewoo, to review the Korean car manufacturer's 10 million [pounds sterling] advertising account. Two weeks ago, Vauxhall announced it was...

Live issue/market research society: the latest MRS conference saw researchers attacking agencies. (Close-Up).
April 5, 2002... Before I launch into this, a bit of context is required. Each year the Market Research Society holds a conference with keynote speakers from the research community discussing new ideas and techniques. Tradition has it that the Account Planning...

Yorkie goes all out to reclaim some male territory: masculinity fights back in the latest ad campaign for Yorkie. (Live Issue/Yorkie).(Brief Article)
April 5, 2002... Trevor Beattie, the chairman and creative director of TBWA\London, reviewed the latest Boddingtons ad in Campaign last month. He didn't like it very much. The reason for his displeasure clearly stemmed from the spot's less-than-complimentary...

Live issue/Creative Advertising: some creative brilliance is overshadowed by meeting tips. (Close-Up).(Mario Pricken's Creative Advertising)(Brief Article)
April 5, 2002... I wish there was a book on how to review books on "How to be creative". It would make this easier. What we have in Mario Pricken's Creative Advertising, published on 22 April, is a well intentioned teach-in on the methods and techniques...

Exclusivity comes at a price to clients. (Opinion).(Brief Article)
April 5, 2002... A welcome by-product of the ad industry's global consolidation was the seeming certain knowledge that it would force the world's biggest advertisers to relax their hardline and often ludicrous stance on account conflict. After all, it was...

UIP's Ali G press release is cheap stunt. (Opinion).(United International Pictures, advertising for new film)(Brief Article)
April 5, 2002... No surprise that posters promoting Ali G's new film and showing the spoof rapper with his hand on a woman's naked bottom are banned by the Advertising Standards Authority. No surprise either that United International Pictures immediately issued...

Consideration of size and dominant culture help a merger to work. (Agency Mergers).(Brief Article)(Letter to the Editor)
April 5, 2002... It was good to read in Emerging Cultures (Campaign, 15 March) how three direct marketing businesses that have recently been through mergers have addressed the key issue of integration and taken both its planning and execution seriously. Out in...

Monopolies a greater danger to consumers. (Campaign Essay).(Brief Article)(Letter to the Editor)
April 5, 2002... Well, Andrew Cracknell hit a nerve (The Campaign Essay, 15 March), but is he missing the point? Of more concern than ambient media is the share of mind brands vie to capture. How many messages can we actually consume? A typical day without...

Copywriting: why less says more to readers. (Copywriting).(Brief Article)(Letter to the Editor)
April 5, 2002... Thank you for the reference to me in last week's Leader piece on the craft of the copywriter (Campaign, 29 March). I think it only fair to explain my position on the subject. I have for some time being saying that long copy in ads, almost...

Simon's legacy to us should be honoured. (Simon Broadbent).(Brief Article)(Letter to the Editor)
April 5, 2002... The death of Simon Broadbent means the industry has lost an outstanding practitioner. As has been pointed out, Simon played a huge role as the instigator of the IPA's Advertising Effectiveness Awards, but he was also one of the first visionary...

Cowen on ... Abbey National. (Opinion).(Brief Article)(Editorial)
April 5, 2002... You don't have to be a genius, or a cynic, to notice the obvious debt Abbey National's relaunch owes to a particular high-street rival. In fact, the link between Halifax's singing bank clerks and the arrival of Abbey's performing customers is...

Stuart Elliott in America. (Opinion).(NBC bows ads for distilled spirits only to have to withdraw them)(Brief Article)(Column)
April 5, 2002... The English poet Ernest Dowson wrote: "They are not long, the days of wine and roses: Out of a misty dream our path emerges for a while, then closes within a dream." Those days were not long for NBC, the leading US broadcast TV network,...

The Bates miracle worker; as the new global chief of the struggling Bates Worldwide network, David Hearn needs to get `a few quick runs' to restore shareholders' faith.(Brief Article)
April 5, 2002... Has David Hearn taken leave of his senses? Is he a sandwich short of a picnic? Switching from client to global agency chief at a time when the advertising industry is enduring its worst recession since World War Two doesn't seem like the...

Private view.(advertising reviews)(Brief Article)
April 5, 2002... Private View is brought to you this week by Officer Jim Kowalski (good cop) and Lieutenant Ed O'Callaghan (bad cop). 3 First suspect, a press campaign for the RAF. Kowalski: Nice to see an ad for the forces that isn't just macho men in...

Getting into character for this new calendar must be a Dutch thing. (Diary).(agency morale at StrawberryFrog ad agency)(Brief Article)
April 5, 2002... It's amazing what agency staffers will do to get their kicks these days. While some ad folk wheel out the kind of tired self-promotional material that makes Ray Snoddy bellow in despair, one agency has hit on a rather novel calendar idea. ...

Crouch junior will be the villain at home if he scores at Chelsea. (Diary).(Peter Crouch)(Brief Article)
April 5, 2002... Kids. Who'd have 'em. One moment you're changing their nappies and, before you know it, their monthly pay cheque is bigger than yours. No mean feat if you're a kid whose dad is an agency boss. But Peter Crouch, the striker just sold by...

Did JWT's hiring of the Hamiltons raise staff spirits or just laughs? (Diary).(J. Walter Thompson; Neil Hamilton; Chris Hamilton)(Brief Article)
April 5, 2002... When times are tough and an agency is in need of a bit of a morale boost, what better way to inspire the troops than getting in rousing orators to garner a bit of robust esprit de corps? And there is a seemingly endless line of speakers to...

Pick of the week. (Diary).(Brief Article)
April 5, 2002... Francesca Newland picks Leo Burnett's McDonald's McFlurry ad: "Top-class casting and performances make what could have been a heavy-handed joke really funny. The timing of the Jenga tower's collapse is perfect." The April issue of Campaign...

Turkey of the week. (Diary).(Kenco advertisement)(Brief Article)
April 5, 2002... Jenny Watts winces when she sees the Kenco Rappor "Caveman " spot from J. Walter Thompson: "While I'm in the ideal target audience for this brand, this spot irritates the hell out of me. It may urge us to `be real', but the way this neurotic...

RSA's Cunningham is now the only cool guy in adland, it's official. (Diary).(Chris Cunningham)(Brief Article)
April 5, 2002... Oh dear. Where once adland was seen as shaping cool, it has shown itself to be a bit off the boil at the moment. What with our revelation that the industry's movers and shakers had no idea where to find the exclusive New York import, the...

Iceland holds talks over pounds 15m task.(Iceland Frozen Foods Holdings PLC)(Brief Article)
April 12, 2002... The future of the pounds 15 million Iceland account at HHCL & Partners is in doubt amid reports that the frozen food retailer has been talking to rival agencies. The loss of the business would be a blow for HHCL, which has started to rally...