PR Week (UK) articles from October 2004

PR Week (UK) archives from October 2004

Freuds scoops PepsiCo account.(Brief Article)
October 1, 2004... PepsiCo UK has handed the lion's share of its PR account to Freud Communications, which has scooped a contract covering the Walkers Crisps, Tropicana and Quaker brands. Freuds, which already handles corporate PR for the soft-drink and...

Ryan and Sutton join start-up Corfin.(Locksley Ryan, Martin Sutton, Corfin Communications)(Brief Article)
October 1, 2004... Former Transport for London group comms MD Locksley Ryan and ex-GlaxoSmithKline V-P of UK corporate media relations Martin Sutton have joined a start-up corporate and financial PR consultancy as directors. The pair have joined former...

Sky puts consumer contract up for grabs.(Brief Article)
October 1, 2004... Broadcasting giant BSkyB is to stage a pitch for consumer PR support as it seeks to 'fundamentally' overhaul the creative thinking behind its bid to gain ten million UK and Ireland subscribers. Sky is 'at a stage in its life-cycle where it...

Leathley secures Virgin Trains job.(former Times transport correspondent Arthur Leathley)(Brief Article)
October 1, 2004... Virgin Trains has appointed former Times transport correspondent Arthur Leathley to be its director of corporate affairs in the week the company suffered an embarrassing glitch in the launch of its high-speed tilting trains. Leathley takes...

Cohn & Wolfe clinches LG Electronics UK account.(Brief Article)
October 1, 2004... Korean tech manufacturer LG Electronics has dropped Herald Communications and hired Cohn & Wolfe to its pounds 300,000 PR account. The brief involves positioning the firm as a high-tech brand. LG is stepping up its focus on consumer PR...

Lewis PR lands media job for Tory election bid.(Brief Article)
October 1, 2004... The Conservative Party has drafted in Lewis PR to media train its shadow cabinet and prospective parliamentary candidates in the run-up to the general election. It has formalised an unofficial relationship with the agency, having used the...

ITV snaps up ITN's Cohen as PA chief.(Sophie Cohen, public affairs)(Brief Article)
October 1, 2004... ITV has appointed ITN corporate affairs director Sophie Cohen as controller of public affairs to complete the void left by Nick Toon's departure in August to head public affairs at Channel 4. Cohen takes responsibility for relations with...

Mind puts focus on mental healthcare legislation.(Mental health charity)(Brief Article)
October 1, 2004... Mental health charity Mind has launched a PR campaign to persuade the public that mental health legislation should focus on healthcare and not crime prevention. The move follows controversial plans by the Government to extend powers to...

James Brown in PR appointment.(Brief Article)
October 1, 2004... Soul legend James Brown has hired the founder of youth marketing agency Espionage as his European publicist. Adam Dewhurst is looking to strike sponsorship deals for a number of upcoming projects, including gigs, collaborations and new...

APCO completes MBO from Grey.(APCO Worldwide, Grey Global Group, management buyout)(Brief Article)
October 1, 2004... WASHINGTON DC: The management of public affairs consultancy APCO Worldwide this week completed their buyout from Grey Global Group. CEO, president and founder Margery Kraus said she hoped to 'at a minimum double (the size of) the business...

US prepares fresh PR drive in Iraq.(public relations)(Brief Article)
October 1, 2004... WASHINGTON: The US government is to launch a fresh 'aggressive' campaign to sell democracy in Iraq and boost the reputation of the allied forces' lead military operation Multi-National Corps-Iraq (MNC-I). MNC-I will eventually manage the...

Red founders Fuller and Brend step down.(The Red Consultancy, Lesley Brend, David Fuller)(Brief Article)
October 1, 2004... CEO David Fuller and chairman Lesley Brend are to leave their posts at The Red Consultancy, the consumer PR agency they co-founded a decade ago. As broken this Tuesday by PRWeek.com, Brend plans to retire while Fuller told PRWeek he had...

James denies Whitehall bullying.(permanent communications secretary Howell James, Public relations firms)(Brief Article)
October 1, 2004... The Government's permanent communications secretary Howell James this week dismissed reports that Number 10 has bullied its Whitehall comms directors. A transcript described as 'leaked minutes' from a meeting between government PR chiefs -...

News Brief: Stephenson to chair conference.(Conservative Party Conference)(Brief Article)
October 1, 2004... PARTY CONFERENCE: Citigate Dewe Rogerson associate director Richard Stephenson is to chair this year's Conservative Party Conference. Stephenson, 28, will become the youngest-ever person to hold the post.

News Brief: Taylor Herring poaches Crosby.(Taylor Herring Communications, Justin Crosby)(Brief Article)
October 1, 2004... CONSUMER: Taylor Herring Communications has poached Cake account director Justin Crosby to run a new consumer brands division. The agency is targeting new business in areas such as leisure and retail, consumer technology, sport and FMCG goods....

News Brief: PRCA appoints Holden.(Public Relations Consultants Association)(Brief Article)
October 1, 2004... PRCA MIDLANDS: The PRCA in the Midlands has appointed Leader Communications chief executive James Holden as its chairman. Holden, who won last year's IPR PRide Award for PR Professional of the Year for the Midlands, replaces three-year stalwart...

News Brief: Mystical promotes Mysti.(Mystical Productions to promote BBC children's TV character)(Brief Article)
October 1, 2004... PITCH: Mystical Productions is holding a pitch to promote its BBC children's TV character Mysti as it bids to stir up interest in merchandising licences. Four agencies are shortlisted for the contract.

News Brief: Consolidated Communications hired.(Brief Article)
October 1, 2004... CONSUMER: Fruit of the Loom has hired Consolidated Communications to launch a range of men's underwear in the UK. The agency won the account in a two-way pitch and will initially focus on raising awareness about the underwear with...

News Brief: Scottish Courage Foster's campaign.(sports marketing company Sports Vision)(British Professional Surfing Association Tour)(Brief Article)
October 1, 2004... SPORTS SPONSORSHIP: Scottish Courage is to use sports marketing company Sports Vision to run a PR campaign for its Foster's lager brand. The agency has been recruited to publicise the brand's sponsorship of the British Professional Surfing...

News Brief: Briant SV-P.(Veronique Briant, Weber Shandwick's Toronto office)(Brief Article)
October 1, 2004... APPOINTMENT: Former Golin/Harris London director for new business development Veronique Briant has resurfaced as SV-P and general manager in Weber Shandwick's Toronto office.

Big:PR scoops Sri Lanka tourist job.(Batey PR Marketing hires Big:PR for Sri Lanka Tourist Board's UK public relations)(Brief Article)
October 1, 2004... Sri Lanka Tourist Board global agency Batey PR Marketing has hired Big:PR to handle comms in the UK after BGB Communications resigned the account. BGB managing director Debbie Hindle said the structure of reporting through a global PR...

Cake to plug Elvis ad for Kingsmill.(Brief Article)
October 1, 2004... Allied Bakeries has called in Cake to handle PR around its latest advertising push for Kingsmill, a 'mockumentary' TV and radio campaign involving Elvis Presley. The Cake team, which is headed by media director Clare Craven and reports to...

M&S slumps as retailer rivals retain reign at top.(Marks & Spencer)
October 1, 2004... Marks & Spencer plummeted to the foot of this week's Reputation Monitor after poor sales for its home and clothing ranges and criticism surrounding fatty foods and disabled access. A raft of negative coverage included what The Daily...

Engineering body tackles student dip.(Engineering and Technology Board hires Republic PR)(Brief Article)
October 1, 2004... The Engineering and Technology Board (ETB) has hired Republic PR as it seeks to redress a slump in the number of students pursuing careers as engineers. 'The number of kids in the UK taking maths, physics and chemistry A levels has fallen...

Ogilvy EMEA head moves to London.(Europe, Middle East and Africa)(Brief Article)
October 1, 2004... Ogilvy PR Worldwide has relocated EMEA and Asia-Pacific chief executive Matthew Anderson from Hong Kong to London in an attempt to better cater for global business. Anderson said the agency is seeking to increase its international work for...

Borkowski loses strategy chief.(Borkowski PR)(Brief Article)
October 1, 2004... Borkowski PR has lost its third senior executive in six months with the resignation of strategic planning director David Fine. Fine's departure follows that of MD Rosie Doggett and creative director Mike Gilmore earlier this year. ...

Labour Party Conference: Denham slams media and drink.(Former Home Office minister John Denham)(Brief Article)
October 1, 2004... Former Home Office minister John Denham has slammed mainstream radio stations for fuelling Britain's binge-drinking culture and called for measures to stop DJs glamorising alcohol. Denham, who was speaking at an Alcohol Concern fringe...

Labour Party Conference: CSR minister to promote 'responsible business'.(corporate social responsibility)(Brief Article)
October 1, 2004... BRIGHTON: Leading proponents of CSR this week gave a cautious welcome to the announcement of Nigel Griffiths as the new CSR minister and called on him to promote responsible business across other parts of his brief. Giles Gibbons,...

Labour Party Conference: Markham warns of obesity ads.(Brief Article)
October 1, 2004... Cancer Research UK chief executive Professor Alex Markham has warned the Government against running a catch-all publicity campaign to combat obesity. 'The public will never forgive a patronising three-week education ad campaign' as dietary...

Public Sector: ODPM in PR drive to engage communities online.(Office of the Deputy Prime Minister promotes local e-democracy project)(Brief Article)
October 1, 2004... The Office of the Deputy Prime Minister (ODPM) has launched a six-month PR drive to promote its local e-democracy project. Upward Curve PR, whose PR director is Helen Ashley, has been appointed to handle the campaign following a three-way...

Public Sector: Moat Housing in PR/sales rejig.(Moat Housing Group promotes communications manager)(Brief Article)
October 1, 2004... Moat Housing Group has promoted communications manager Marilyn DiCara to head of sales and marketing in a move that combines its sales and marketing operations with corporate communications and PR. DiCara's role includes the promotion of...

Public Sector: Design Council appoints former YJB comms chief.(Youth Justice Board)(Brief Article)
October 1, 2004... Youth Justice Board (YJB) head of comms Rachel Pitkeathley has quit to take the newly created role of head of government affairs at the Design Council. Pitkeathley will take up the post next week and will attempt to boost the profile of...

Public Sector: Defra hires PRO to run rural desk.(Department for Environment, Food and Rural Affairs, chief press officer)(Brief Article)
October 1, 2004... The Department for Environment, Food and Rural Affairs (Defra) has appointed a chief press officer to its rural affairs and local environment quality desk. Marcia Nash has joined from the Ministry of Defence, where she worked on long-term...

Public Sector: Lexis PR fills public sector sponsorship position.(Brief Article)
October 1, 2004... PR agency Lexis Public Relations has poached Matthew Elton from sponsorship agency EDComms to fill the newly created role of head of public sector sponsorship. Elton is to focus on the agency's Foreign and Commonwealth Office (FCO)...

Public Sector: Knowsley beefs up comms team.(Knowsley Borough Council)(Brief Article)
October 1, 2004... Knowsley Borough Council has drafted in a host of fresh recruits to its revamped comms team. The PR department's budget has been boosted by pounds 38,000 to fund the launch of a regular community newspaper and to expand the team by three...

Public Sector: Pittsburgh uni in Manchester push.(Roland Dransfield PR)(Katz Graduate School of Business)(Brief Article)
October 1, 2004... The University of Pittsburgh has appointed Roland Dransfield PR to help launch its Executive MBA course in the UK and to promote its Manchester-based business school, which opens in March 2005. The Katz Graduate School of Business, which...

Public Sector: MoD medical arm to monitor media.(Ministry of Defence's Defence Medical Services Department)(Lexicon PR )(Brief Article)
October 1, 2004... The Ministry of Defence's medical services department has drafted in its first agency to conduct media monitoring as part of a department-wide drive to improve communications. The Defence Medical Services Department (DMSD), which supplies...

Public Sector: Dudley comms review nears end.(Dudley Borough Council)(Brief Article)
October 1, 2004... Dudley Borough Council is preparing to announce the results of an ongoing comms review as part of a council-wide shake-up. The review of activity and spending kicked off when the Conservatives took control of the authority last year. It is...

Public Sector: TV Licensing bids to make students pay.(trading name used by BBC's agents who collect licence fee )(Brief Article)
October 1, 2004... TV Licensing has launched a PR campaign to slash the number of students who evade buying a licence. The nationwide campaign kicked off this week to coincide with freshers' weeks. The campaign involves media and community relations,...

Public Sector: Clampdown on dog mess.(Warrington Borough Council)(Brief Article)
October 1, 2004... Warrington Borough Council is to launch a PR offensive to crack down on dog owners who let their pets foul the streets. The pounds 7,000 month-long blitz will promote the council's powers to fine offenders and will be accompanied by a...

Public Sector Brief: Council teams with King and Queen.(Coventry City Council)(Brief Article)
October 1, 2004... COVENTRY: Coventry City Council has teamed up with the Pearly King of Peckham George Major and the Pearly Queen of Brixton, his daughter Tammy, to promote the launch of primary school menu 'London Life', created by city services manager Alison...

Public Sector Brief: 'Keep Slough Green and Tidy'.(Slough Borough Council)(Brief Article)
October 1, 2004... SLOUGH: Slough Borough Council has launched a campaign to discourage smokers from dropping their cigarette butts in an effort to cut the 244 kilograms of butts swept up from the city's streets every day. As part of the 'Keep Slough Green and...

Public Sector Brief: First phase of research completed.(Brief Article)
October 1, 2004... EDINBURGH: Edinburgh City and Regions Brand Project has completed the first phase of its research into launching the region's first brand, earmarked for next spring. The rest of the project time will be spent encouraging businesses, tourist...

Public Sector Brief: LGA to relaunch hunt.(Local Government Association)(Brief Article)
October 1, 2004... LGA: The Local Government Association is to relaunch its hunt for a director of comms and strategy after the first round of recruitment failed to find a suitable successor to Phil Swann, who left his post last month to join social research body...

Public Sector Brief: 'The Supersleuth Challenge'.(Brief Article)
October 1, 2004... POLICE: The Metropolitan Police has launched a campaign to help reduce youth crime and improve community relations. 'The Supersleuth Challenge' focuses on a web-based murder mystery competition that encourages eight to 14-year-olds to use their...

Public Sector Brief: Livingstone to speak at event.(Brief Article)
October 1, 2004... LONDON: London Mayor Ken Livingstone will be speaking on 'reputation management in the public sector' at an invitation-only event on 19 October, when he will discuss his work with the Greater London Authority. MORI director Ben Page will...

Voluntary Sector: WCRF targets kids with health drive.(World Cancer Research Fund)(Brief Article)
October 1, 2004... The World Cancer Research Fund (WCRF) is poised to mount a campaign that links obesity with cancer in a bid to encourage kids to develop healthy eating habits and take regular exercise. The charity, which is dedicated solely to the...

Voluntary Sector: CAF launches inaugural UK National Giving Week.(Charities Aid Foundation)(Brief Article)
October 1, 2004... The Charities Aid Foundation (CAF) will kick off the UK's first National Giving Week with a campaign that aims to increase the level of charitable giving. CAF plans to use the week, which runs from 18-24 October, to highlight how methods...

Voluntary Sector: Reputations at stake as charities fall short on PR.(public relations)(Brief Article)
October 1, 2004... Fewer than half of charities that are concerned about their reputation have a PR function, according to a survey by the Charity Finance Directors' Group and accountancy firm PKF. The annual survey of 308 senior managers and charity trustees...

Voluntary Sector: Barnardo's plugs volunteers' day.(Brief Article)
October 1, 2004... Barnardo's is set to launch a campaign to raise awareness about how its volunteers 'make a difference' to the lives of disadvantaged children. The charity is urging people to give up their time and volunteer in one of its 300 retail stores...

Voluntary Sector: Electrical body set to raise profile.(Brief Article)
October 1, 2004... The Electrical and Electronics Industries Benevolent Association (EEIBA) has embarked on a campaign to raise its profile, recruit volunteers and promote its welfare services to the electronics industry. The charity was established in 1905...

Voluntary Sector: Orchard Days.(Brief Article)
October 1, 2004... Green Custards, Knobbly Russetts and other traditional varieties of fruit are set for a PR makeover following the launch of a campaign by the National Trust and environmental charity Common Ground. They have teamed up to try to save and...

Public Affairs: Connect wins dual police deal to lobby for funds.(Brief Article)
October 1, 2004... Two of Britain's major police bodies have joined forces in appointing Connect Public Affairs to lobby for increased government funding. The Association of Police Authorities (APA) and the Association of Chief Police Officers (ACPO) are...

Public Affairs: Sport England in U-turn over hire.(Brief Article)
October 1, 2004... Government body Sport England has reneged on plans to hire a new PA consultancy despite seeing proposals from six agencies. Teams from Bell Pottinger Public Affairs, Blue Rubicon, Citigate Public Affairs, Hill & Knowlton, LLM Communications...

Public Affairs: Ketchum names Jackson as V-P.(Ketchum Advertising Inc.)(Al Jackson)(vice president)(Brief Article)
October 1, 2004... WASHINGTON: Ketchum has hired healthcare association veteran Al Jackson as its senior V-P of public affairs. Jackson fills a post vacant for two years since Anne Forristall left for lobbying shop McClure, Gerard & Neuenschwander in 2002....

Public Affairs: Deloitte kicks off review for external PA support.(Deloitte & Touche AB)(public affairs)(Brief Article)
October 1, 2004... Deloitte, the 'Big Four' accountancy group, is embarking on a root-and-branch review of its public affairs function. Deloitte head of PR Emma Thorogood said it was 'just starting the process' of talking to agencies for support across a...

Public Affairs: Health body calls in Grayling for PA.(public affairs)(Health Foundation charity)(Grayling Political Strategy)(Brief Article)
October 1, 2004... The Health Foundation charity has appointed Grayling Political Strategy to provide public affairs support and assist its efforts to uphold the quality of healthcare in the UK. Grayling will provide maternity leave cover for the...

City & Corporate: Wyllie secures Jupiter retail job.(Jupiter Asset Management Ltd.)(Alicia Wyllie)(Brief Article)
October 1, 2004... Jupiter Asset Management has recruited freelance financial journalist Alicia Wyllie as its first head of retail communications. Wyllie is to join later this month in a role created specifically to target customers. Another role, head...

City & Corporate: Huntsworth reports profits boost after expansion.(Huntsworth PLC)(Brief Article)
October 1, 2004... Marcoms group Huntsworth has announced a rise in profits and handed out its first share dividend in 13 years following a recent acquisition spree that has included agencies such as Grayling and Trimedia. The group's interim results for the...

City & Corporate: Cemex hires Maitland to handle RMC takeover bid.(Brief Article)
October 1, 2004... Mexican cement giant Cemex is using The Maitland Consultancy to handle PR surrounding its pounds 2.3bn planned takeover of the world's largest ready-mixed concrete producer RMC - which dumped the agency just last month. Maitland chief...

City & Corporate: FD handles PR for Cinven's VNU role.(public relations)(Financial Dynamics)(VNU World Directories)(Brief Article)
October 1, 2004... Financial Dynamics is handling PR for Cinven's involvement in a pounds 1.4bn joint acquisition of Dutch directory publisher VNU World Directories. Fund managers advised by UK-based Cinven and Apax Partners Worldwide LLP this week announced...

City & Corporate: Ex-Bell Pottinger's chair joins Haggie.(Brief Article)
October 1, 2004... Former Bell Pottinger Communications chairman Mike Taylor has re-emerged at marcoms firm Haggie Hepburn. Taylor, who retired from BPC in 2001, joined Haggie Hepburn this week as chairman. During a 15-year-long career with BPC, Taylor...

City & Corporate: Standard Life nets AAM's White for top media role.(Brief Article)
October 1, 2004... Standard Life has poached Aegon Asset Management UK group PA manager Scott White to head media relations. White, who reports to director of corporate affairs Gordon Arthur, joins next week as head of group media relations with a priority to...

City & Corporate: WIN calls in Buchanan ahead of listing.(Buchanan Communications)(Brief Article)
October 1, 2004... Mobile phone content platform WIN is launching a financial communications push ahead of a planned listing of the company later this month. Buchanan Communications has been drafted in to handle the brief with Buchanan director Bobby Morse...

City & Corporate: Ratings agencies tread a fine line.(Brief Article)
October 1, 2004... Ratings agencies have a lot of power in the financial world. When a company wants to raise a loan it hires one of them - Standard & Poor's, Moody's or Fitch - to assess how creditworthy the firm is and, by implication, what the likelihood is of...

Healthcare: At a Glance - Raptiva gets EU marketing approval.
October 1, 2004... What's Raptiva? A new treatment for psoriasis, manufactured by Swiss-based firm Serono. It has been given European Commission marketing authorisation for adult patients with moderate to severe cases of the condition who have found...

Healthcare: Wyeth appoints Tait to corporate affairs role.(Brief Article)
October 1, 2004... Pharma giant Wyeth has recruited a former comms manager at AstraZeneca as corporate affairs manager. Karen Tait has replaced Julie Jenkins and is to promote products such as Efexor, Zoton and Rapamune across the UK and the Republic of...

Healthcare: Top PRO leaves amid Celltech/UCB review.(public relations officer)(Brief Article)
October 1, 2004... BRUSSELS/SLOUGH: The top PR man at Celltech, the British biotech firm bought by Belgian company UCB earlier this year, has left amid an ongoing review of the two companies' comms requirements. Celltech director of corporate strategy,...

Healthcare: Ozone scoops PHA-UK account.(Pulmonary Hypertension Association)(O'Zone Communications Ltd)(Brief Article)
October 1, 2004... The Pulmonary Hypertension Association UK has appointed Ozone to handle PR and medical education work. Ozone is aiming to boost awareness of pulmonary hypertension - which causes arteries in the lungs to narrow, leading to back pressure of...

Healthcare: Weber Shandwick unveils batch of UK hires.(appointments)(Brief Article)
October 1, 2004... Weber Shandwick this week unveiled the first set of new recruits to its healthcare team since the departure of director Glen Mursell more than three months ago. Antoinette Dale-Henderson has joined as a director. She was formerly an...

Healthcare: Hansen to launch ECCO health push.(Brief Article)
October 1, 2004... PR agency Kinross & Render has appointed a former Novartis Pharma US brand manager to launch a division badged ECCO Healthcare. Eric Hansen has joined the agency to head the division and is targeting new business in the pharma, biotech and...

Healthcare: C&W and Edelman land Pfizer/Altana Daxas PR.(Cohn and Wolfe)(Daniel J. Edelman Public Relations Worldwide Inc)(Brief Article)
October 1, 2004... Pfizer and Altana Pharma have confirmed the PR agency backing behind pre-launch respiratory drug Daxas, with Cohn & Wolfe appointed on a UK PR contract and Edelman selected to handle global PR for the brand. C&W beat agencies including CPR...

Healthcare: 3M hires P&P for Aldara Aussie job.(3M Pharmaceuticals)(Parker & Partners)(Brief Article)
October 1, 2004... SYDNEY: 3M Pharmaceuticals has hired Parker & Partners, the PA arm of Ogilvy & Mather, to promote skin-cancer treatment Aldara across Australia. P&P is lobbying the Australian government to list the product on its pharmaceutical benefits...

Healthcare: Awareness Campaign Close-up - Herpes Week to tackle stigma.(International Herpes Alliance)(Brief Article)
October 1, 2004... Organisation: The International Herpes Alliance Campaign: International Herpes Week - 'I have herpes, don't you?' Date: 10-16 October PR team: Packer Forbes Communications Budget: pounds 14,000 The IHA is a web-based charity that...

Media Relations: 2 Minutes with... Mike Askew, Editor, Test Drive Monthly.(Brief Article)(Interview)
October 1, 2004... Why do we need another car mag on the shelves? Because we feel that there is a gap in the mainstream car mag market. At present, there are lifestyle titles with little substance and data-heavy magazines without personality. We wanted...

Media Relations: Young People Now to tackle youth image.(Brief Article)
October 1, 2004... Young People Now magazine is to launch a campaign to address the negative tone that often colours coverage of young people in the UK media. The 'Positive Images' campaign is using research conducted by MORI - which reveals that the media...

Media Relations: What The Papers Say - Mixed reaction to Wimbledon film.(Brief Article)
October 1, 2004... Working Title's recently released rom-com Wimbledon drew praise and criticism last week, with the authenticity of the tennis and London setting attracting the most comment. 'Nothing rings true and the makers have no interest in examining...

Media Relations: Easynet set for B2B media drive.(Brief Article)
October 1, 2004... Broadband network provider Easynet is launching a B2B drive in response to increased media interest in issues such as third-party use of BT's copper-cable network. Chief executive David Rowe will be among those featured in a PR campaign by...

Media Relations: Jeans firm Indigo set for PR push.(Indigo Fusion)(Brief Article)
October 1, 2004... Own-label jeans company Indigo Fusion is set for its first PR activity in consumer media to support the launch of denim brands in the first quarter of 2005. The consumer brand launches are preceded by a retail and fashion trade press...

Media Relations: WebitPR expands reach via PA deal.(Press Association )(Brief Article)
October 1, 2004... Online media news distribution outfit WebitPR has signed a deal with The Press Association (PA) to give its customers the option of targeting national and regional media. The agreement allows WebitPR - which focuses on press release...

Media Relations: Primus Mobiles targets foreign nationals in UK.(Brief Article)
October 1, 2004... Primus Mobiles is to target the UK's ex-pat community to publicise the savings people can make on overseas calls with its expanding range of handsets. Primus, part of the world's sixth-largest voice carrier Primus Telecommunications, is to...

Media Relations: Cinema body in digital film drive.(Brief Article)
October 1, 2004... Digital cinema technology company Arts Alliance Media (AAM) is to launch its first PR campaign to educate cinemas and film distributors about the cost and flexibility benefits of digital screenings. AAM has hired Johnson King PR to target...

Media Relations: Contact Book Update.
October 1, 2004... PRESS The Daily Record has launched a fortnightly personal finance section called Record Money. Business and finance editor John Penman is overseeing the supplement. Julian Coman, Washington correspondent of The Sunday Telegraph, has...

Media Analysis: Political weeklies' healthy rivalry.
October 1, 2004... As the party conference season gathers pace, Sarah Robertson asks what opportunities the magazines representing each end of the spectrum - the New Statesman and The Spectator - can offer to political PROs. The political weeklies New...