PR Week (UK) articles from November 2004

PR Week (UK) archives from November 2004

Ratner calls in HC for online venture.(Harrison Cowley handles public relations for Geraldonline)(Brief Article)
November 5, 2004... Gerald Ratner, a name synonymous with PR gaffes, has brought in Harrison Cowley to handle PR for his online jewellery venture Geraldonline. The site was launched last year and marks Ratner's comeback to the jewellery market. His former...

Nectar in agency hunt as its support wanes.(Brief Article)
November 5, 2004... The Nectar loyalty-card scheme is set to receive fresh consumer PR agency support following reports that major companies are considering cutting back their support for the scheme. Loyalty Management UK, the company that operates Nectar, was...

M&F secures bulk of Kellogg's UK PR.(Munro & Forster Communications, public relations)(Brief Article)
November 5, 2004... Kellogg's has appointed Munro & Forster to handle the lion's share of its UK PR as it strives to boost its brands' nutritional credentials. The decision comes as a massive blow to incumbent Hill & Knowlton, one of three agencies in the...

Comms revamp at Whitbread.(Whitbread PLC)(Brief Article)
November 5, 2004... Whitbread has revamped its group PR operation in the wake of CEO Alan Parker's unveiling of his plans for the leisure, restaurants and hotels giant. The group has promoted internal comms director and former Whitbread Hotel Company comms...

Haggie Hepburn to promote South African Tourism.(public relations contracts)(Brief Article)
November 5, 2004... South African Tourism (SAT) has teamed up with start-up PR agency Haggie Hepburn as it bids to promote its activities at next week's World Travel Market (WTM) event in London. The agency will launch a media relations campaign on Monday that...

Burns slams 'mad' BA for poor crisis comms.(Iain Burns, British Airways PLC)(Brief Article)
November 5, 2004... British Airways PR supremo Iain Burns admitted this week that his board knowingly invited a 'media kicking' during the Heathrow flights chaos in the August bank holiday this year. Speaking at PRWeek's first conference on crisis...

Findus appoints Tonic Life Comms.(France-Glaces Findus S.A.)(Brief Article)
November 5, 2004... Frozen-food giant Findus has appointed start-up PR outfit Tonic Life Communications (TLC) to handle its consumer PR. TLC - which launched last month with former Fleishman-Hillard UK managing director Scott Clark and CPR Worldwide MD Oliver...

Healthcare Commission hires Harrison for media.(Brief Article)
November 5, 2004... The Healthcare Commission has hired Alero Harrison to run its press operation as the watchdog prepares to launch new ways of assessing the quality of healthcare across England and Wales. Harrison, head of media relations at charity Save the...

Travelodge hires first comms chief.(Jennie Scott, communications chief Travelodge Hotels)(Brief Article)
November 5, 2004... Hotel chain Travelodge has hired its first director of comms as it prepares to open one new hotel every ten days over the next two years. Former eBay PR manager Jennie Scott joins as PR budgets are set to double with a 20 per cent increase...

Borkowski celeb PRO exits agency.(Karon Maskill, public relations officers Borkowski PR)(Brief Article)
November 5, 2004... Celebrity PR manager Karon Maskill has left Borkowski PR after ten years to set up her own company, KMPR. Maskill will take her principal clients - Eddie Izzard and Dylan Moran - with her. She has also just signed Samantha Morton. ...

Le Meridien in comms restructure.(Le Meridien Hotels & Resorts promotes Julia Clark and Kim Stringer )(Brief Article)
November 5, 2004... Le Meridien Hotels & Resorts, the hotel chain acquired last year by its creditors, has shaken up its comms department following a changeover in senior management earlier this year. The group has promoted UK & Ireland PR director Julia Clark...

Gyms group in pitch for image overhaul.(public relations, Fitness Industry Association)(Brief Article)
November 5, 2004... The Fitness Industry Association (FIA) - the trade body for the health and fitness sector - is planning to draft in its first PR agency as it bids to revamp the image of gyms in the media. The organisation is staging a pitch for a PR...

Campaign targets entrepreneurs.(Enterprise Insight's publicity campaign )(Brief Article)
November 5, 2004... Government-backed and business-led organisation Enterprise Insight is to launch a publicity campaign to encourage British youngsters to think and act more entrepreneurially. Killa Communications and Colman Getty PR are promoting the...

News Brief: MCS Agency appoints Longman.(Brief Article)
November 5, 2004... APPOINTMENT: Celebrity booking and management company MCS Agency has appointed former Rajar communications director David Longman as PR and marketing director. Clients include Barings Bank nemesis Nick Leeson, model agency Sugar Babes, health...

News Brief: Galileo hires Brighter PR.(Brief Article)
November 5, 2004... TRAVEL: Business travel reservation specialist Galileo has hired Brighter PR to promote an expansion of its products and services into the leisure sector. The agency will also attempt to raise the firm's corporate profile across the UK and...

News Brief: Northern Foods appoints Smith.(Tony Smith)(Brief Article)
November 5, 2004... APPOINTMENT: Northern Foods has appointed Tony Smith as interim PR manager to replace Debbie Sutton who is on maternity leave. Smith is former comms and PR manager for the wound management division of Smith & Nephew.

News Brief: Fish Can Sing shortlisted.(for Marketing Design Awards)(Brief Article)
November 5, 2004... AWARDS: The Fish Can Sing has been shortlisted for three Marketing Design Awards on 11 November. These include best viral and best brand experience for clients Motorola and Grolsch.

News Brief: Hearn joins Maiow.(Louise Hearn)(Brief Article)
November 5, 2004... APPOINTMENT: Former Brave PR senior account manager Louise Hearn has joined start-up branding outfit Maiow in the role of communications director.

News Brief: SafeNet uses Lewis PR.(public relations contracts)(Brief Article)
November 5, 2004... TECHNOLOGY: SafeNet, the world's seventh-largest information security company, is using Lewis PR to promote the group's European operations. SafeNet makes security software for the US Department of Defense, the National Security Agency and the...

News Brief: Obituary - Paul Woodrow.(public relations executives)(Brief Article)(Obituary)
November 5, 2004... PAUL WOODROW: Well-known freelance PRO Paul Woodrow has died suddenly aged 48. Woodrow covered many aspects of PR and worked at Cable & Wireless and Robson Rhodes. He recently worked closely with Abchurch Communications.

Durex in 'brownie points' PR push.(public relations, Porter Novelli)(Brief Article)
November 5, 2004... Durex has launched a PR drive that aims to show how women use sex to get their own way - part of its first major marketing push into the 'enhanced pleasure' sector of the condom arena. The two-month campaign for its Pleasuremax brand is...

Shepperson nets top Beattie PR job.(Caroline Shepperson, public relations in Beattie Communications)(Brief Article)
November 5, 2004... PR agency Beattie Communications has promoted Caroline Shepperson to run its consumer PR team in London following the exit of Ann Cunnane. Cunnane, who has left Beattie after less than a year, is to join entertainment and consumer PR...

Barclaycard to hire PR manager after comms rejig.(Mark Gonnella, public relations)(Brief Article)
November 5, 2004... Barclaycard is on the hunt for a PR manager following a restructure of its comms department intended to bolster PR support across its expanded operations. Mark Gonnella, formerly head of external communications with responsibility for PR...

Sainsbury's stays down as Rover takes triple hit.(Public relations, ranking)(Brief Article)
November 5, 2004... Sainsbury's reputation took a hammering in this week's Reputation Monitor after rumours that former Asda boss Allan Leighton was preparing a bid for the ailing supermarket chain. It was also a bad week for MG Rover. Final court...

Idea Generation wins brief to promote libraries.(public relations contracts, Museums, Libraries and Archives Council)(Brief Article)
November 5, 2004... The Museums, Libraries and Archives Council (MLA) has appointed Idea Generation to handle media relations around the Government's ten-year plan for public libraries. The agency will be charged with raising awareness about the Government's...

Lack of invention causes repitches.(PR 2004, public relations survey)(Brief Article)
November 5, 2004... 'Lack of fresh ideas' is the most common reason for a PR account to be repitched, according to the latest findings to be released from The Survey Shop's 'PR 2004' report. The survey of 204 senior in-house PROs also found that only three in...

Reebok upgrades Kaigler's US role.(Reebok International Ltd. appoints Denise Kaigler as communications officer)(Brief Article)
November 5, 2004... CANTON, MA: Reebok has appointed Denise Kaigler to the newly created role of chief comms officer. Kaigler, who was formerly V-P of global comms and talent relations, now reports to chairman and CEO Paul Fireman and becomes a member of the...

ATOC stages consumer PR pitch for railcards.(public relations, Association of Train Operating Companies)(Brief Article)
November 5, 2004... The Association of Train Operating Companies (ATOC) has put its consumer PR account up for grabs as its bids to better promote family, senior and young person's railcards. The account is believed to be worth around pounds 80,000 and will...

Six shops battle it out for Sky job.(public relations, British Sky Broadcasting Group PLC)(Brief Article)
November 5, 2004... Six PR agencies look set to scrap it out for broadcaster BSkyB's consumer PR brief. Ketchum, Ogilvy PR Worldwide, Consolidated Communications, Hill & Knowlton, Henry's House and Borkowski PR are understood to be on Sky's shortlist for the...

Public Sector: South Tyneside appoints Jones.(Steve Jones, South Tyneside Council)(Brief Article)
November 5, 2004... South Tyneside Council has hired Darlington Borough Council head of communications Steve Jones to fill the newly created position of head of corporate comms. Jones, who has been head of comms at Darlington since 1995, takes up the most...

Public Sector: Stonborough quits as House of Commons adviser.(John Stonborough)(Brief Article)
November 5, 2004... The House of Commons is to lose PR supremo John Stonborough after he decided against renewing his media relations contract. Commons communications adviser Liz Parratt takes over his brief on an interim basis before a decision is made by the...

Public Sector: Haringey on the verge of hiring DfT comms chief.(Haringey Council to hire Department for Transport communications's Charles Skinner )
November 5, 2004... Local authority Haringey Council was this week on the verge of appointing Department for Transport comms boss Charles Skinner to take charge of its PR operation. The North London council is understood to have offered Skinner the post but...

Public Sector: Lanarkshire councils team up for rebrand bid.(Brief Article)
November 5, 2004... North and South Lanarkshire Councils have joined forces to counter negative perceptions of the region in a bid to encourage businesses and people to relocate there. As part of a 'branding and communications project', project leader North...

Public Sector: DTW joins pps in deal worth pounds 2m.(public sector professional services)(public relations firm)(Brief Article)
November 5, 2004... Local government specialist agency DTW, which is currently running the campaign for a regional assembly in the North-East, is to lose its independent status by joining public sector professional services firm pps plc in a deal worth pounds 2m....

Public Sector: DCMS takes digital TV push to the public.(Department of Culture, Media and Sport)
November 5, 2004... The Department of Culture, Media and Sport (DCMS) is this month set to launch the first stage of what will become a major consumer PR campaign to raise awareness of the impending switchover of UK TV signals from analogue to digital. It has...

Public Sector: LGA guide backs up waste comms.(Local Government Association)(Brief Article)
November 5, 2004... The Local Government Association has launched a fresh PR drive to help councils cut the cost of rubbish collection as tough new European targets bite. The comms unit is promoting a guide, 10 easy ways to prevent waste, featuring innovative...

Public Sector: Battersea plans fireworks drive.(London Fire and Emergency Planning Authority)(Battersea Dogs Home)(Brief Article)
November 5, 2004... The London Fire and Emergency Planning Authority has teamed up with Battersea Dogs Home in a campaign to encourage people to keep their pets safe on and around 5 November. Battersea Dogs Home has seen a sharp rise in the number of lost...

Public Sector: NE Scots body in agency hunt.(North East Scotland Economic Forum )(Brief Article)
November 5, 2004... Inward investment body, the North East Scotland Economic Forum (NESEF) is on the hunt for a PR agency to help it design a new brand and regional identity, and devise a fresh communications strategy. It will be the first agency appointment...

Public Sector Brief: 'The Big Listening'.(Salford Council and a local primary care trust have launched a city-wide citizens' panel)(Brief Article)
November 5, 2004... SALFORD: Salford Council and a local primary care trust have launched a city-wide citizens' panel called The Big Listening to help shape the city's future. The 1,000-strong panel will have an influence on decisions in areas such as the...

Public Sector Brief: 'Recycle for Schools'.(campaign for schoolchildren)(Brief Article)
November 5, 2004... LANCASHIRE: Schoolchildren from 36 schools in Lancashire are being encouraged to get friends and families to make firm commitments to recycle as part of an eight-week initiative called Recycle for Schools. Launched by BBC children's presenter...

Public Sector Brief: Messenger promotes fostering.(television celebrity looking to adopt more)(Brief Article)
November 5, 2004... NEWHAM: Tabloid-model-turned-TV-celebrity Melinda Messenger has been drafted in by Newham Council in London to promote a fostering and adoption campaign. Messenger, who has three children and is looking to adopt more, took part in a photoshoot...

Public Sector Brief: VisitLondon partners with ISES.(International Special Events Society)(Brief Article)
November 5, 2004... LONDON: The capital's promotional body, VisitLondon, has forged a new partnership with the UK arm of The International Special Events Society (ISES). ISES members are all specialists from the live events industry and include venues, exhibition...

Public Sector Brief: LGComms helps PROs prepare.(public relations officers)(LG Communications)(Brief Article)
November 5, 2004... EVENT: Trade Body LGComms is helping council PROs to prepare for the Freedom of Information Act with a one-off event on 26 November. The event at The Corus Hotel, Warwick, will feature a speaker from the Information Commissioner's Office and...

Public Sector Brief: DCA to improve online comms.(Department for Constitutional Affairs)(Brief Article)
November 5, 2004... WHITEHALL: The Department for Constitutional Affairs is bidding to improve its online comms with the public. The department, which is responsible for the court service and advises on human rights and freedom of information policy, has hired...

Voluntary Sector: Cancer Research in Vocus link-up.(public relations software Vocus)(Brief Article)
November 5, 2004... Cancer Research UK is employing software to manage its PR operations for the first time. The charity is using Vocus software to drive its PR efforts with an online media contact database and electronic cuttings archive. The software...

Voluntary Sector: Charities call for 'fairer' disabled facilities grant.(Brief Article)
November 5, 2004... Mencap has teamed up with Barnado's and Scope in a bid to persuade the Government to stop means testing families when they apply for the Disabled Facilities Grant (DFG). The charities are members of a coalition of 11 disability...

Voluntary Sector: Guide Dogs wins celebrity support.(Brief Article)
November 5, 2004... Guide Dogs has launched a PR campaign to raise awareness of its fundraising efforts among young people. The charity, which has found that it is most well known among the middle-aged and elderly, has mounted a PR drive to publicise its...

Voluntary Sector: National Trust appoints Dawnay to head comms.(Brief Article)
November 5, 2004... The National Trust has hired former Sunday Telegraph journalist and Weber Shandwick lobbyist Ivo Dawnay to be its director of comms. Dawnay, who spent 22 years working as a journalist before taking up public affairs in 1998, joined the...

Voluntary Sector: Relate bids to bar equal access.(public opinion on parental separation)(Brief Article)
November 5, 2004... Relationship charity Relate has embarked on a campaign to counteract Fathers4Justice's ongoing battle to enshrine the principle of equal parenting rights in law. Relate is on a drive to harness public opinion about the proposed legal...

Voluntary Sector: RSPCA seals.(Royal Society for the Prevention of Cruelty to Animals)(Brief Article)
November 5, 2004... The Royal Society for the Prevention of Cruelty to Animals is using wild seals to raise awareness about the work of its wildlife centres. The charity published a study on the behaviour of seals after they are released back into the wild in an...

Voluntary Sector: Emap radio arm nabs Ofcom exec.(Brief Article)
November 5, 2004... Emap Performance, the radio division of the media giant, has poached Ofcom senior radio executive Mike Philips to be its head of regulatory and public affairs. Philips, currently serving out his notice at Ofcom, will take up the post in...

Voluntary Sector: Jefferson hires Deputy PM adviser and ex-aide.(Prime Minister)(Jefferson Communications)(Brief Article)
November 5, 2004... Jefferson Communications, the consultancy set up by former The Communication Group duo Anthony Painter and Ian Lindsley, has snapped up an existing and a former aide to Deputy PM John Prescott. Ian McKenzie, special adviser to Prescott at...

Voluntary Sector: Consolidated appoints British Gas's Hagg for PA.(Ian Hagg, public affairs Consolidated Communications)(Brief Article)
November 5, 2004... Consolidated Communications has ended its year-long search for a figure to lead its public affairs practice with the hire of British Gas head of social policy Ian Hagg. Hagg has taken on the role of director of public affairs and sits on...

Voluntary Sector: Highland society calls in GPC for relocation battle.(Royal Highland and Agricultural Society, GPC International)(Brief Article)
November 5, 2004... The Royal Highland and Agricultural Society, the 200-year-old organisation that campaigns for rural interests north of the border, has drafted in GPC International's Scottish office to run a government affairs and PR campaign to prevent it...

Voluntary Sector: Ex-CPA director in Brussels role.(Citigate Public Affairs)(David Bennett, Corporation of the City of London)(Brief Article)
November 5, 2004... Former Citigate Public Affairs (CPA) director David Bennett has been made head of the new Brussels office of the Corporation of the City of London - with a brief to represent City views within the European Union. Bennett, who leaves CPA...

Voluntary Sector: Smithfield wins Cornwell AIM job.(alternative investment market, Cornwell Management Consultants)(Brief Article)
November 5, 2004... Cornwell Management Consultants has launched a financial comms push ahead of its planned listing on the alternative investment market in a few weeks' time. The firm, which handles projects for parts of the Ministry of Defence, the Inland...

Voluntary Sector: Watson Wyatt in Penrose PR push.(Penrose Financial, public relations)(Brief Article)
November 5, 2004... Financial consulting group Watson Wyatt has expanded its PR account with Penrose Financial as the company braces itself for the effect of government regulation. Watson Wyatt senior consultant and head of PR Bruce Wraight said the firm had...

Voluntary Sector: Henderson sets up financial comms shop Pelham.(James Henderson forms Pelham Public Relations)(Brief Article)
November 5, 2004... Former College Hill Associates partner James Henderson has re-emerged with his own financial and corporate communications shop. Henderson, who quit College Hill earlier this year (PRWeek, 20 August), has set up Pelham Public Relations with...

Voluntary Sector: Mittal Steel Company in US financial comms rejig.(Brief Article)
November 5, 2004... NEW YORK: Mittal Steel Company (MSC), the steel-producing giant formed last week by Indian tycoon Lakshmi Mittal, has shaken up its US financial communications following the series of mergers and acquisitions that created the company. MSC...

Voluntary Sector: Horlick prepares PR drive for Bramdeen venture.(Nicola Horlick contracts with Mainland PR for public relations of Bramdeen Asset Management)(Brief Article)
November 5, 2004... City superwoman and former SG Asset Management CEO Nicola Horlick is set to mount a PR blitz to promote the launch of her new fund management venture next week. Horlick, who left SG last summer, has hired financial services shop Mainland...

Voluntary Sector: CSR partnership targets EU firms.(corporate social responsibility, European Union)(csrnetwork, Ecodurable, triple innova. )(Brief Article)
November 5, 2004... UK corporate social responsibility company csrnetwork has forged a three-way alliance with French competitor Ecodurable and German firm triple innova. The alliance, which is operating under the banner of CSR Progress, is targeting...

Voluntary Sector: Merlin tops Deal Watch in high-volume month.(ranking of public relations firms)
November 5, 2004... Merlin Financial Communications has leapt straight to the top spot of the latest month's Deal Watch table on work secured at LNM Holdings on Ispat International's acquisition of the company to form Mittal Steel Company. The pounds 7.2bn...

Voluntary Sector: NU's Acworth moves to HGI.(Norwich Union, Henderson Global Investors Ltd.)(Brief Article)
November 5, 2004... Henderson Global Investors (HGI) has rejigged its comms department following the listing of its parent group HHG on the London Stock Exchange. The investment manager has poached Norwich Union public affairs manager Richard Acworth for the...

Voluntary Sector: CDR wins Russian real-estate push.(Open Investments hires Citigate Dewe Rogerson Ltd. for public relations job)(Brief Article)
November 5, 2004... MOSCOW: Citigate Dewe Rogerson is handling a financial comms push for Russian real-estate investment fund Open Investments following a two-way pitch (PRWeek, 1 September). Reporting to Open Investments director-general Sergei Batchin, CDR...

Voluntary Sector: Leighton proves a true media friend.(Allan Leighton, public relations executives)(Brief Article)
November 5, 2004... It is hard to open a newspaper these days without seeing mention of Allan Leighton. That's quite an achievement for someone whose only seriously high-profile operational job was between five and ten years ago as chief executive to Archie...

Healthcare: At a Glance - GSK's anti-HPV vaccine Cervarix.(anti-human papillomaviruses vaccine, GlaxoSmithKline AB)(Brief Article)
November 5, 2004... Cervarix? What's that? It's a drug being trialled by GlaxoSmithKline that could have human papillomaviruses (HPVs) on the run. HPVs - the viruses that can cause cervical cancer? Indeed. GSK said last week that Cervarix has been...

Healthcare: Schering appoints WS to Asoprisnil brief.(public relations, Weber Shandwick)(Brief Article)
November 5, 2004... Pharma giant Schering is to launch an international PR and medical education push for Asoprisnil, its non-surgical female genital tumour treatment currently in phase III trials. Weber Shandwick, alongside its sister Interpublic Group...

Healthcare: Medicom and GCI win Reminyl job.(Shire Pharmaceuticals Group PLC hires Medicom Group and GCI Healthcare for public relations job)(Brief Article)
November 5, 2004... Shire Pharmaceuticals has handed 2005 UK PR and medical education work for its Alzheimer's disease drug Reminyl to Medicom Group, while appointing GCI Healthcare to handle consumer work for the brand. Both agencies, which worked to promote...

Healthcare: Sanofi-Aventis in Lovenox PR hire.(Euro RSCG Life handles public relations for Sanofi-Aventis S.A.)(Brief Article)
November 5, 2004... NEW YORK: Newly merged global pharma giant Sanofi-Aventis has appointed Euro RSCG Life to handle global PR, medical education and advertising for three of its drugs. The PR element of the contract - which covers Lantus and Apidra, both...

Healthcare: Francis in switch to Lilly UK comms.(Nick Francis)(Brief Article)
November 5, 2004... Lilly UK has appointed Nick Francis, a former account director at The Red Consultancy, to bolster its communications function. Francis has joined Lilly - the pharma firm behind erectile dysfunction brand Cialis, which Red promotes in the...

Healthcare: Red Door wins Levitra UK deal from GSK/Bayer.(Red Door Communications Ltd.,GlaxoSmithKline AB/ Bayer AG. Pharmaceutical Div.)(Brief Article)
November 5, 2004... GlaxoSmithKline and Bayer, the joint makers of erectile-dysfunction (ED) treatment Levitra, have appointed Red Door Communications to handle PR for the brand in the UK. The appointment follows a four-way pitch that included UK incumbent...

Healthcare: Williams leaves H&K for Resolute.(Resolute Communications)(Hill & Knowlton)(Brief Article)
November 5, 2004... Healthcare PR agency Resolute Communications has hired Ross Williams as a senior account manager to work on its international business for Shire Pharmaceuticals. Williams joins from Hill & Knowlton where he worked for almost three years,...

Healthcare: Awareness Campaign Close-up - BDHF in mouth cancer PR push.(public relations, British Dental Health Foundation)(Brief Article)
November 5, 2004... Organisation: British Dental Health Foundation Campaign: Mouth Cancer Awareness Week PR team: In-house Budget: pounds 9,000-10,000 Date: 7-13 November Mouth Cancer Awareness Week is promoted by BDHF's own PRO, with the support of...

Media Relations: 2 Minutes with... Richard Clark Editor, Web User.(Brief Article)(Interview)
November 5, 2004... Why introduce new sections? The number of people Web User appeals to is widening all the time. The first people to go online were early adopters who love playing with technology, but later adopters use the internet as a tool rather than a...

Media Relations: What The Papers Say - Money lenders come under fire.(Brief Article)
November 5, 2004... Last week's ruling wiping out a couple's pounds 384,000 debt leaves the consumer credit sector with a PR problem growing as fast as the compound interest loans it pedals. The landmark ruling was met with a resounding silence from London...

Media Relations: PokerStars sets sights on women.(Brief Article)
November 5, 2004... The world's second largest online poker site PokerStars has included women's media in a broadly targeted PR campaign to promote its involvement in the European Poker Tour (EPT). Sharon Reid, account director at Jackie Cooper PR, which is...

Media Relations: War museum in WWII's 60th tour.(World War)(Brief Article)
November 5, 2004... The Imperial War Museum (IWM) is to take its pounds 4m 'Their past, your future' initiative on the road for the 60th anniversary of the end of World War II. IWM will target local media to support an exhibition tour that attempts to reach...

Media Relations: Camp Beaumont builds on brand.(Brief Article)
November 5, 2004... Kids' activity holiday firm Camp Beaumont is to promote its positive impact on media issues such as child obesity, health and security in a PR drive as it celebrates its 25th anniversary in 2005. Hulse Communications has been appointed to...

Media Relations: BAA hires Bird to handle Heathrow/T5 media job.(British Airports Authority)(Brief Article)
November 5, 2004... British Airports Authority (BAA) has hired Luther Pendragon associate partner Joanne Bird to head Heathrow's six-strong press office as construction on its fifth terminal continues. Reporting to BAA Heathrow director of communications Jon...

Media Relations: Rockport targets men's magazines.(Rockport Company Inc.)(Brief Article)
November 5, 2004... US footwear and apparel brand Rockport is to target upmarket men's magazines to raise its name in London and the South-East in a PR campaign that emphasises its comfort and technology behind the brand. With a consumer target of affluent men...

Media Relations: Contact Book Update.
November 5, 2004... PRESS Joanne O'Connor is to be the new travel editor of The Observer. She has been deputy editor of the travel section, Escape, for four years and reports to the paper's editor Roger Alton. The Herald has launched a weekly public...

Media Analysis: Music seeks exposure without Peel.
November 5, 2004... Although there are radio stations and DJs willing to give the unknown a break, fresh talent still struggles to get airplay. Richard Cann on the legacy of John Peel, who refused to let agents 'plug' new acts at him. John Peel OBE, the man...

News Analysis: Hunting lobbies ready final push.
November 5, 2004... With the Commons' final decision on the latest bill to ban hunting imminent, Sarah Robertson examines the last-ditch tactics of the pro and anti-hunt lobbies. Staunch pro-hunting campaign group the Countryside Alliance (CA) was formed in...

News Analysis: The PR benefit of a public apology.(public relations)
November 5, 2004... As corporations in crisis and gaffe-prone public figures often prove, 'sorry' is indeed the hardest word to say. Mark Johnson reports on why recanting in public is rare and asks how the desired outcome can best be won. Boris Johnson had an...