PR Week (UK) articles from March 2005

PR Week (UK) archives from March 2005

P&O hires Andjel for youth drive.(P&O Princess Cruises PLC)(Brief Article)
March 4, 2005... Troubled operator P&O Cruises has poached the head of corporate comms at rival Royal Caribbean International and Celebrity Cruises as it attempts to appear more affordable to a younger market. Michele Andjel joins P&O as PR manager on 11...

Posh switches publicist in fashion bid.(Victoria Beckham)(Brief Article)
March 4, 2005... Victoria Beckham, now seeking to become a fashion icon, has a new mouthpiece, with Henry's House director of talent Jo Milloy taking over as her publicist. Beckham's publicist for the past 18 months, Charlotte Hickson of 19 Management,...

Freuds resigns eight Unilever food brands.(Freud Communications)(Brief Article)
March 4, 2005... Unilever has slashed the PR budget for eight of its major food brands by 80 per cent, prompting Freud Communications to resign its account. The contract covers the Marmite, Pot Noodle, Slim-Fast, Bertolli, Peperami, Beef Tonight,...

McCain in review after Red split.(McCain Ellio's Foods Inc. dearching for public relations firm)(Brief Article)
March 4, 2005... McCain, the frozen-food specialist best known for its flagship oven chips, has put its entire UK PR account up for pitch following a parting of ways with four-year incumbent The Red Consultancy. The brief up for grabs spans corporate,...

Model agency hires ex-Sun editor's comms shop.(IMM hires Stuart Higgins Communications )(Brief Article)
March 4, 2005... IMM, the model-management agency behind lads' mag favourites such as Lucy Pinder and Michelle Marsh, has hired Stuart Higgins Communications (SHC). Higgins is a former editor of The Sun, home of the Page 3 girl. IMM also plans to use GCI...

Visa reviews corporate remit ahead of EU ruling.(comparative analysis of credit card companies)(Brief Article)
March 4, 2005... Visa is staging a review of its UK corporate and B2B account as it braces itself for a decision on a proposed pan-European credit card payment system. Visa Europe head of agency management Angela Sherratt confirmed the company was...

Lastminute takes PR work in-house.(public relations)(Brief Article)
March 4, 2005... Online leisure brand lastminute.com is axing its three consumer agencies as it prepares to take consumer PR in-house from next month. Freud Communications, Rooster and Flare Communications will stop working for lastminute at the end of...

MTV abandons Henry's House for Taylor Herring PR.(MTV Networks Europe)(Brief Article)
March 4, 2005... MTV Networks UK & Ireland has dumped Henry's House and hired Taylor Herring PR as its retained consumer agency. The move comes as MTV prepares to focus on the promotion of locally developed shows, such as the UK version of Pimp My Ride, set...

JCB comms boss quits suddenly.(JCB Materials Handling Ltd.)(resignations)(Brief Article)
March 4, 2005... JCB, Europe's biggest construction maker, is bereft of a top communicator following the departure of its worldwide comms manager Brian Conway after less then ten months in the post. Conway, formerly head of external relations at Birmingham...

Finsbury scoops City brief for Vodafone.
March 4, 2005... Vodafone has awarded its highly coveted financial PR account to Finsbury but kept 14-year incumbent Tavistock Communications on in a radically downgraded 'operational' role. The appointment reunites Vodafone group director of corporate...

FourGritti creates healthcare arm.(appointments)(Four Communications)(Brief Article)
March 4, 2005... Four Communications is entering the healthcare PR arena and has hired former Avenue HKM chief executive Joanna Marchant to head the new practice. It will operate as part of FourGritti, the joint venture holding company established last...

Text 100 steals MS&L's Giles as MD.(Manning Selvage & Lee)(appointments)(Brief Article)
March 4, 2005... Tech agency Text 100 has poached Manning Selvage & Lee corporate and B2B chief Nick Giles to be UK and Ireland MD and add corporate PR nous. Giles starts next Monday and reports to EMEA managing director Andrew West who, along with general...

Mole hired as CEO.(appointment as chief executive officer)(Brief Article)
March 4, 2005... CONSUMER: Kilpatrick PR founder Carri Kilpatrick has hired Sarah Mole as CEO as the beauty PR firm bids to attract fashion and lifestyle clients. Mole was formerly a director at Counsel PR.

Gartner hires Bite.(Gartner Consulting Inc. hires Bite Communications)(Brief Article)
March 4, 2005... TECH: IT consultancy Gartner has hired Bite Communications to handle its pounds 150,000 UK B2B account after a six-way pitch. Incumbent agency August.One Communications did not repitch.

Sopexa encourages Loire Valley.(Van Communications to handle public relations)(Brief Article)
March 4, 2005... CONSUMER: French food and drink marketing agency Sopexa is encouraging 25 to 45-year-old women to associate Friday-night drinking with Loire Valley white wine. It has hired start-up outfit Van Communications to handle UK PR.

Marinker lures Schmid.(Citigate Dewe Rogerson Ltd. appoints Mark Schmid)(Brief Article)
March 4, 2005... CONSUMER: Citigate Dewe Rogerson consumer, retail and industrial director Steve Marinker has lured former Porter Novelli colleague Mark Schmid to work as his number two as director. Marinker quit PN last year.

Perdew hires Levine.(Levine Communications Office does advertising of television programs)(Brief Article)
March 4, 2005... CELEBRITY: Kelly Perdew, the winner of the second series of Donald Trump's US show The Apprentice, has hired Levine Communications Office to handle personal PR. The UK version of the show, starring Sir Alan Sugar, is under way on BBC2. Peter...

Simpson is patron.(Correction Notice)
March 4, 2005... CLARIFICATION: Prisoners of Conscience has asked us to point out that BBC journalist John Simpson is its patron and not a patron of Amnesty International, as stated last week.

Lewis to promote Sanyo in Europe.(Sanyo Electric Company Ltd.)(Brief Article)
March 4, 2005... Electronics giant Sanyo has appointed Lewis PR to publicise its 3G mobile phone handsets in the UK and France. The products, launched in Japan four years ago, came to Europe in January. Lewis will organise product reviews and manage...

Ladbrokes in top spot as food scare sinks Premier.(ranking of companies)
March 4, 2005... Bookmaker Ladbrokes and its parent company Hilton Group took the first and second positions in this week's Reputation Monitor. A 28 per cent rise in profits saw Ladbrokes grab top spot, while the Hilton Group's plans to sell pounds 400m...

Resonate lands Fila UK PR remit.(public relations)(Brief Article)
March 4, 2005... Fila has hired Resonate for UK comms as it targets affluent 30 to 49-year-olds and positions itself as an elite Italian performance brand. Resonate is to undertake 'aggressive' media relations and product placement, while helping to promote...

Green scooter campaign.(advertising of Vectrix Corp. scooter)(Brief Article)
March 4, 2005... US scooter maker Vectrix has hired Hill & Knowlton for UK PR around the 2006 launch of its zero-emission electric model. The VX-FCe scooter, currently in development, will be billed as the first reliable electric scooter, with a top speed...

Symbian calls in B-M for global PR.(Burson-Marsteller)(PUBLIC RELATIONS)(Brief Article)
March 4, 2005... Mobile phone software giant Symbian has hired Burson-Marsteller on a global basis. The brief is thought to be worth more than pounds 100,000. Text 100, which had held the account for three years, was not invited to take part in last...

Blinkx rethinks UK comms brief.(Brief Article)
March 4, 2005... Internet search engine Blinkx is reviewing its UK PR account, encompassing consumer, trade and corporate media relations. US-based Blinkx has ceased to work with Mantra, the agency that promoted its UK launch last year, and is sounding out...

Pitch wins sport collectors brief.(Pitch PR)(Brief Article)
March 4, 2005... Nobok, a start-up aiming to profit from people's passion for sports memorabilia, is using Pitch PR to build brand awareness in advance of its launch next month. The agency is promoting Nobok, backed by pounds 10m of funding from UK-based...

Bollinger signs agency to reclaim Ab Fab status.(Nelson Bostock Communications)(Brief Article)
March 4, 2005... Iconic champagne brand Bollinger has hired Nelson Bostock as its first PR agency in three years to build on Ab Fab-inspired fame and justify its premium pricing. 'For such a premium and aspirational brand as Bollinger not to have proper PR...

Pro-hunt group targets MPs.
March 4, 2005... A spin-off from the Countryside Alliance is pledging to oust anti-hunting MPs in marginal seats in an offensive that already has the backing of more than10,000 people. Called Vote OK, the group is eager to raise the profile of the rural...

Southwell quits retail consortium role.(David Southwell left the organisation)(Brief Article)
March 4, 2005... The British Retail Consortium (BRC) is reviewing the structure of its PR operation following the exit of communications chief David Southwell last week. The departure of Southwell, a former journalist who has left to write his sixth book,...

Slug and Lettuce focuses on food.(advertising of SFI Group)(Brief Article)
March 4, 2005... The SFI Group has charged Storm Communications with positioning its Slug and Lettuce bars as upmarket places to eat ahead of the smoking ban for pubs that serve food. The chain wants to be seen as health conscious and ethical, selling...

Public Sector: Dundee PPP brief put out to tender.(Brief Article)
March 4, 2005... Dundee public-private partnership The City of Discovery Campaign is reviewing its PR account to promote Scotland's fourth-largest city as a business and tourist destination. Formed in 1986 to coincide with the return of Edwardian explorer...

Public Sector: Cabinet Office appoints Worne to open govt role.(John Worne )(Brief Article)
March 4, 2005... The Cabinet Office has hired The Department of Health's head of strategic comms John Worne as director of communications as it seeks to promote government as open and accessible. Worne, who joins on 11 April, will oversee 50 staff at the...

Public Sector: MORI: four in five dislike cronyism.(Market and Opinion Research International)(Brief Article)
March 4, 2005... The public appointments system is suffering from a low level of public awareness and only one fifth of people have confidence in it, according to a MORI survey. The Committee on Standards in Public Life (CSPL), which has asked the Cabinet...

Public Sector: Irish tourist board targets hospitality industry.(Brief Article)
March 4, 2005... Tourism Ireland is calling on the Emerald Isle's hospitality industry to remember the 'Irish welcome'. The body, set up after the Good Friday agreement and funded by the governments of Northern Ireland and Eire, has reappointed Weber...

Public Sector: Foreign Office warns travellers.(United Kingdom. Foreign and Commonwealth Office)(Brief Article)
March 4, 2005... The Foreign and Commonwealth Office (FCO) this week warned independent and gap-year travellers of the perils of being ill-prepared. The 'Know Before You Go' drive, which will be managed by retained agency Euro RSCG Biss Lancaster, centres...

Public Sector: Greenwich in school dinner drive.(School food services)(Brief Article)
March 4, 2005... Greenwich London Borough Council is planning a series of open days to show schools how to serve up Jamie Oliver's dinner menu, as featured in Channel 4 series Jamie's School Dinners. Greenwich has received enquires from more than 30 different...

Public Sector: Burton to lead City Police terror effort.(Angeline Burton)
March 4, 2005... City of London Police has appointed Essex Police head of media and PR, Angeline Burton, to its top PR role to manage comms around the risk of terrorism. She joins on 18 April and will report to commander Frank Armstrong. At Essex...

Public Sector: Councils slam the Royal Mail.(Royal Mail Group PLC)(Brief Article)
March 4, 2005... Pat Gaudin, chairwoman of the CIPR Local Government Group, has warned that the Royal Mail will lose business unless it revamps its newsletter distribution package for councils. In a recent survey conducted by the group, 92 per cent of...

Public Sector: Schools coaching body in hire.(National College for School Leadership)(Brief Article)
March 4, 2005... The National College for School Leadership (NCSL) has asked Grant Riches Communications Consultants to carry out a stakeholder relations review. The five-year-old body, funded by the Department for Education and Skills (DfES), wants to...

Public Sector Brief: LGComms signs up Pollard.
March 4, 2005... LGCOMMS: Trade organisation LGComms has signed up former Sunday Express and Sunday Mirror editor Eve Pollard as an after-dinner speaker at its annual conference in Liverpool in April. She will also present a trophy to the winner of the LGComms...

Public Sector Brief: Bassetlaw Council reviews function.
March 4, 2005... NOTTS: Nottinghamshire-based Bassetlaw District Council is reviewing its comms function. The three-strong team is headed by principle policy officer Gillian Blenkinsop. 'We are responding partly to recommendations made in our 2003 Comprehensive...

Public Sector Brief: Gun crime event.
March 4, 2005... SOUTHWARK: Local partnership Southwark Youth Against Gun Crime has teamed up with nightclub operator The Ministry of Sound to host an event to help promote its anti-gun crime message. Targeting youngsters in their late teens and early 20s, the...

Public Sector Brief: Atkinson appointed.(Brief Article)
March 4, 2005... REDCAR: Redcar and Cleveland Borough Council has appointed North Tees and Hartlepool NHS Trust head of communications Michelle Atkinson as marketing and comms officer. Atkinson heads a team of three in the newly created role. She is charged...

Public Sector Brief: Slough Citizen scoops award.(Brief Article)
March 4, 2005... SLOUGH: Civic publication The Slough Citizen has scooped the Council Newspaper of the Year award at the Charity and Public Service Publishing Awards, organised by training firm Popcomm. It beat finalists from the Ministry of Defence Police,...

Public Sector Brief: Manchester Climbing Centre appoints Fido.(Brief Article)
March 4, 2005... MANCHESTER: Manchester Climbing Centre has appointed Fido PR to promote it to the local and climbing community. The centre, part funded by English Heritage, opened last weekend in the previously redundant grade-two listed St Benedict's Church...

Voluntary Sector: Earthwatch appoints Bhangoo to raise Euro profile.(Earthwatch Institute)(Sabrina Bhangoo)(Brief Article)
March 4, 2005... Environmental group Earthwatch Institute has hired Sabrina Bhangoo as European PR manager to raise its profile in the scientific and business community. The charity, which provides funds and volunteers for more than 140 environmental...

Voluntary Sector: RNIB warns Government to increase investment.(Royal National Institute for the Blind)(Brief Article)
March 4, 2005... The Royal National Institute for the Blind (RNIB) is warning of a 'sight-loss time bomb' in its bid to increase investment in treatment. The charity is planning a campaign for April that calls on the Government to address 'chronic'...

Voluntary Sector: TOAST launches obesity helpline.(The Obesity Awareness & Solutions Trust)(Brief Article)
March 4, 2005... The Obesity Awareness & Solutions Trust (TOAST) is positioning itself as a support hub for sufferers of obesity. The charity, which is creating a helpline to ensure obese people feel they have 'someone to turn to', wants to educate the...

Voluntary Sector: Cancer charity in TV-led campaign.
March 4, 2005... Breast Cancer Care is supporting its first TV advertising campaign, which stars celebrities affected by breast cancer, with a PR assault. Cherie Blair and Jerry Hall are among those who appear in the ads. The charity is using the ad -...

Voluntary Sector: No Smoking Day adopts 'positive message' stance.(Brief Article)
March 4, 2005... Charity No Smoking Day is revamping its comms strategy to counter attacks by the tobacco industry over its 'nanny-state' approach. Pro-smoking lobbying group Forest accused the charity of 'hectoring' and 'lecturing' smokers on No Smoking...

Public Affairs: Nanotech firms set up trade body.(Brief Article)
March 4, 2005... Companies involved in the development of nanotechnology - the science of minute objects and materials - have joined forces to create a trade body to lobby for government funding and utilise funds effectively. The Nanotech Association (NA)...

Public Affairs: Luther wins adult education brief.(Luther Pendragon)(Brief Article)
March 4, 2005... Training watchdog the Adult Learning Inspectorate (ALI) has appointed Luther Pendragon to ensure government education policy takes full account of learning beyond schools and universities. ALI head of comms Gill Davison said the agency's...

Public Affairs: BT names O'Sullivan PA chief before Ofcom review.(British Telecommunications PLC)(public affairs)(Brief Article)
March 4, 2005... BT has promoted head of public affairs Tim O'Sullivan to take its PA director job as it awaits the outcome of Ofcom's strategic review of the telecoms industry. O'Sullivan saw off two external and one other internal candidate to secure the...

Public Affairs: PA agencies warn UK of 'authoritarian' Russia.(public affairs)(Brief Article)
March 4, 2005... Three public affairs consultancies are involved in a concerted campaign to warn the Government, business and media about Russia's slide towards authoritarianism under president Vladimir Putin, PRWeek has learned. The Russian Foundation, a...

Public Affairs: ACCA lobbies the Govt for tax cuts.(Association of Chartered Certified Accountants)
March 4, 2005... The Association of Chartered Certified Accountants (ACCA) has hired Bell Pottinger Public Affairs to boost its campaigning role and help lobby for tax cuts and business deregulation. It has set up a public policy unit under director of...

City & Corporate: Corrigan resigns Merrill Lynch post.(Merrill Lynch and Company Inc.)
March 4, 2005... Merrill Lynch EMEA director of marketing communications Rob Corrigan has quit after eight years with the US investment bank. Corrigan, who quit the bank two weeks ago, was responsible for the co-ordination of PR spend on Merrill Lynch's ten...

City & Corporate: Chime bolsters financial arm with Grandfield buy.(Chime Communications)(Brief Article)
March 4, 2005... Chime Communications has bought corporate and financial PR firm Grandfield, as first flagged up in the last issue of PRWeek. Chime chairman Lord Bell and Grandfield founder Charles Cook have agreed terms for the six-strong firm to be...

City & Corporate: Polhill to raise Tru-Est profile.(Tru-Est Group)(Polhill Communications)(Brief Article)
March 4, 2005... Private wealth management publisher Tru-Est has hired Polhill Communications in a bid to position itself as the authority on managers of private money. Tru-Est chairman and editor-in-chief James Anderson said it had brought in Polhill at...

City & Corporate: JP Morgan hires former CDR chief.(J.P. Morgan Chase and Co.)(Citigate Dewe Rogerson Ltd.)(Brief Article)
March 4, 2005... Former Citigate Dewe Rogerson director Alexandra Buxton (previously Scrimgeour) has re-emerged at US investment bank JP Morgan Chase. Buxton, who joined JP Morgan six weeks ago, is now V-P in the bank's press office dealing with PR around...

City & Corporate: Eddington tops CEO 'brand value' poll.(Brief Article)
March 4, 2005... British Airways CEO Rod Eddington had the highest and most positive media profile of any chief executive in 2004, a survey has revealed. Despite fierce competition from budget airlines, potential strikes and staff shortages that led to the...

City & Corporate: Nelson exits College Hill for Hansard.(Brief Article)
March 4, 2005... College Hill account executive and life sciences division member Nicholas Nelson is quitting the firm after five years. Nelson, who joined the City shop in 2000 from stockbroker Albert E Sharp, where he was an investment manager, resigned...

City & Corporate: Halfords drops CDR to take on Gainsborough.(Citigate Dewe Rogerson Ltd.)(Gainsborough Communications Consultancy)(Brief Article)
March 4, 2005... Halfords, the FTSE 250 car accessory and bicycle seller, has ditched Citigate Dewe Rogerson just eight months after the firm handled its pounds 593m IPO. Halfords corporate and brand PR manager Barbara Cadd confirmed it had hired...

City & Corporate: RNS stems decline in PIP market share.(regulatory news service)(primary information provider)(Brief Article)
March 4, 2005... The London Stock Exchange's Regulatory News Service (RNS) has halted a slide in its share of the regulatory announcement market, a survey has revealed. Despite competitive pricing from rival firms, RNS held firm at 71 per cent share of the...

City & Corporate: Nuclear renaissance requires City funds.(Brief Article)
March 4, 2005... After a honeymoon in the 1960s and 1970s when nuclear power was hailed as the answer to the world's energy needs, the mood changed. The 1979 accident at Three Mile Island in the US and the 1986 disaster at Chernobyl brought safety fears to...

Healthcare: At a Glance - Nurse and pharmacist prescribing.(Brief Article)
March 4, 2005... What's on the cards? A massive increase in the potential audience for pharma company PROs when it comes to prescription drugs. Under plans in a consultation paper published this week by Health Secretary John Reid, nurses and pharmacists...

Healthcare: Lanes in street stunt for mouth ulcer brand.(G.R. Lane Health Products Ltd.)(Brief Article)
March 4, 2005... GR Lane Health Products is using guerrilla marketing tactics based around a 'superhero' called Soothahero to promote its mouth ulcer brand Soothagel. Soothahero was due to hit the streets of Edinburgh this week in advance of the launch of...

Healthcare: Huntington takes top Lilly UK comms post.(Eli Lilly and Co.)(Erin Huntington)(Brief Article)
March 4, 2005... Eli Lilly has parachuted in PA and public policy specialist Erin Huntington from its Washington operations to fill its most senior UK PR job. Huntington will arrive in a fortnight as director of corporate affairs UK, a position vacated by...

Healthcare: Clinic hires Trew to mole account.(Trew Relations )(Brief Article)
March 4, 2005... Private skin-cancer screening centre The Mole Clinic (TMC) has contracted Trew Relations to boost awareness of its services and 'put the issue of moles and skin cancer on the media agenda'. The agency is targeting national and regional...

Healthcare: US drugs regulator moves to achieve clarity.(United States)(Brief Article)
March 4, 2005... WASHINGTON: The US Food and Drug Administration (FDA) is to introduce measures to boost its transparency in the wake of criticism over issues such as its handling of the recall of Merck & Co's arthritis drug Vioxx. The drugs regulator is...

Healthcare: Ketchum secures UK PR brief for Wyeth's Enbrel.(Ketchum Advertising/Chicago to do advertising for Wyeth Pharmaceuticals)(Brief Article)
March 4, 2005... Wyeth Pharmaceuticals has called in Ketchum to handle Enbrel - one of its key money-spinners that is used to treat various forms of rheumatoid arthritis and psoriasis. Ketchum is believed to have already started work on the UK PR account...

Healthcare: Start-up Solaris targets med-ed.(agency formation)(Brief Article)
March 4, 2005... Four healthcare marcoms veterans have teamed up to launch Solaris, an agency targeting client work in both pharma PR and medical education. The CEO and MD (advertising) of healthcare advertising group Pan, Tony Yates and Ben Davies, have...

Healthcare: MHRA will 'name and shame' firms.(United Kingdom. Medicines and Healthcare Products Regulatory Agency)(Brief Article)
March 4, 2005... The Medicine and Healthcare products Regulatory Agency (MHRA) is to 'name and shame' firms that engage in 'poor practice' in their advertising and promotional campaigns. Although the drugs watchdog's crackdown primarily aims to stamp out...

Healthcare: Awareness Campaign Close-up - Baby Lifeline to offer awards.(Brief Article)
March 4, 2005... Organisation: Baby Lifeline Campaign: National Mother & Baby Week PR team: In-house with media consultant Sally Lane Date: 28 February-6 March The inaugural UK MUM ('Maternity Unit Miracles') awards, sponsored by Philips Medical...

Media Relations: 2 Minutes with... Susie Forbes, Editor, Easy Living.
March 4, 2005... Why launch Easy Living? There is a gap in the market. Women want a magazine that is very stylish and very useful. Vogue does not set out to be highly practical and Good Housekeeping is not about glamour. Outline your sections ...

Media Relations: Cricket legends aid English meat mark.(English Beef and Lamb Executive )(Brief Article)
March 4, 2005... The English Beef and Lamb Executive (EBLEX) is using former England cricket stars Ian 'Beefy' Botham and Allan Lamb to introduce its Quality Standard Mark. The PR campaign explains the benefits of buying beef and lamb that carries the...

Media Relations: VisitLondon to offer TV training.(Brief Article)
March 4, 2005... PROs attending VisitLondon's new media training programme will be able to experience the glare of the cameras as the tourist body opens the doors of its London TV studio. VisitLondon has hired Master the Media to run TV and radio training...

Media Relations: Chocolate site in luxury egg drive.(Brief Article)
March 4, 2005... Online chocolate retailer Hotel Chocolat is encouraging consumers to spend more on Easter Eggs for gifts and themselves. Marketing manager Richard Kent said it would target the 'upper end' of national press and lifestyle magazines to...

Media Relations: What The Papers Say - Abbey rebrand met with yawns.(Brief Article)
March 4, 2005... Abbey's latest image overhaul reflecting its Spanish ownership was greeted with weary scepticism by City commentators. Coming just 17 months after the previous rebrand - dubbed 'the sort of desperate nonsense that companies are prone to...

Media Relations: Housebuilder to seek policy shift.(Brief Article)
March 4, 2005... Linden Homes is to argue the housebuilders' case in the media as the Government prepares to respond to the Barker Review of Housing Supply. The builder of more than 1,000 new homes in 2003 has brought in The Wriglesworth Consultancy to...

Media Relations: Filofax targets fashion titles with accessories.(Brief Article)
March 4, 2005... Filofax, a symbol of the 1980s yuppie, is aiming to woo fashion writers with its leather goods. Filofax, which has a 95 per cent share of the UK's pounds 42m paper-based personal organiser market, is eager to reduce its dependence on...

Media Relations: Bordeaux wine in Old Vic link-up.(Brief Article)
March 4, 2005... Mouton Cadet, Bordeaux's biggest wine brand, is sponsoring iconic London theatre The Old Vic to attract younger drinkers. The campaign by Phipps PR will alert consumer and London press to company founder Baroness Philippine de Rothschild's...

Media Relations: Contact Book Update.(appointments)
March 4, 2005... PRINT Ferdinand Mount has been appointed weekly political columnist at The Daily Telegraph. A novelist and former editor of The Times Literary Supplement, Mount has also contributed to The Spectator. He was head of Margaret Thatcher's...

Media Analysis: Horse & Hound enters a fresh era.
March 4, 2005... The country's 120-year-old equestrian bible has just relaunched at a time of the controversial hunting ban. Sarah Robertson looks at the changes the magazine has gone through and what it offers to PROs. When Hugh Grant posed coyly to Julia...

News Analysis: How did the food giants cope?
March 4, 2005... The Sudan 1 scare triggered a classic emergency planning scenario for food firms. Ian Hall charts how the affected parties have managed the PR fallout. By the time the Food Standards Agency (FSA) announced that an astonishing 359 products...

News Analysis: Incepta faces its financial Waterloo.
March 4, 2005... As merger talks with Huntsworth are in advanced stages, Tom Williams analyses Incepta's performance in recent years and asks whether the talks constitute a last throw of the dice for the former darling of the City. When Richard Nichols...