Precision Marketing articles from May 2006

Precision Marketing archives from May 2006

Somerfield scraps Saver Card.(loyalty scheme)(Brief article)
May 5, 2006... Somerfield is understood to be scrapping its Saver Card loyalty scheme - despite signing up more than 3 million shoppers - as part of a strategic review by marketing and sales director Colin Smith. It is believed the company wants to shift...

DMA to launch unaddressed MPS.(Direct Marketing Association (UK) to introduce an unaddressed mailing preference service)(Brief article)
May 5, 2006... The DMA (UK) is to introduce an unaddressed mailing preference service, despite industry fears that it will penalise members. The unnamed scheme, due to launch in the next 12 months, enables consumers to avoid unaddressed leaflets and...

Wrap appoints three shops to push recycling.(The Waste & Resources Action Programme appoints Golley Slater, Archibald Ingall Stretton and McCann Erickson to its agency roster.)(Brief article)
May 5, 2006... The Waste & Resources Action Programme (Wrap), the Government-backed body set up to promote recycling, has appointed Golley Slater, Archibald Ingall Stretton and McCann Erickson to its agency roster. The three shops are to be given the...

CTPS 'stifling small firms' opportunities'.(Corporate Telephone Preference Service to restrict trade and expose small businesses to big fines)(Survey)
May 5, 2006... The controversial Corporate Telephone Preference Service (CTPS) is restricting trade and exposing small businesses to the risk of big fines, according to new research. A survey, conducted by business information provider Mardev, found that...

The Blue Cross viral offers 'desktop pets'.(Blue Cross Association to launch its first viral campaign)(Brief article)
May 5, 2006... Animal charity The Blue Cross is launching its first viral campaign in a bid to raise awareness of its work and recruit members. The viral game, created by WWAV Rapp Collins, will be emailed to 52,000 existing supporters. Each recipient...

Post Office in major savings push.(Brief article)
May 5, 2006... The Post Office is embarking on one of its biggest marketing campaigns to date to promote its new savings product and increased account openings. Publicis has created an integrated, nationwide push, involving posters, press, door-drops...

Industry tributes pour in for legal expert Shelagh Gaskill.(Obituary)(Brief article)
May 5, 2006... Senior direct marketing figures have paid tribute to leading data- protection lawyer Shelagh Gaskill, head of the Data Protection practice at solicitors Pinsent Masons, who has died after a battle against cancer. Known for her indomitable...

O2 targets Xda at business decision-makers.
May 5, 2006... O2 is to focus on both the aesthetic and practical qualities of its Xda mobile handset range in an integrated campaign targeting businesses. The initiative, created by Archibald Ingall Stretton (AIS), is to comprise direct mail and online...

Phones 4u broadens appeal with Take That sponsorship.(Brief article)
May 5, 2006... Mobile phone retailer Phones 4u is to target 'yummy mummies' in a campaign to promote its sponsorship of boy-band Take That's reunion tour. The retailer has devised a competition which offers 50 pairs of VIP tickets to the band's final...

Cats Protection rolls out debut DRTV offensive.
May 5, 2006... Feline welfare charity Cats Protection is rolling out a DRTV campaign following a successful trial. The ad, created by TDA, features the voice of actor Anthony Head - a star of Buffy the Vampire Slayer and Little Britain, and a long-term...

Royal Marsden set to probe donor triggers.
May 5, 2006... The Royal Marsden Cancer Campaign is overhauling its supporter database in an effort to improve its donor communications. The charity has appointed Datalytics following a four-way pitch, and briefed it to segment its donor database. This...

Dunnhumby appoints data chief.(Dunnhumby appoints Andrew Jordan as a group data solutions director.)(Brief article)
May 5, 2006... Dunnhumby has appointed former Citigroup executive Andrew Jordan group data solutions director. He succeeds Clive Humby, who held the position in addition to his role as agency chairman. Jordan, who is a former chief operating...

IN BRIEF: RSPCA asks donors to make pledge.(Royal Society for the Prevention of Cruelty To Animals to launch a fundraising project.)(Brief article)
May 5, 2006... The RSPCA is launching a fundraising project to 400,000 donors, and at the same time is aiming to speed up the Animal Welfare Bill currently passing through Parliament. The campaign, created by London agency Whitewater, has been split in two...

IN BRIEF: Craik Jones hires Arc creative duo.(Craik Jones Watson Mitchell Voelkel appoints Martin Duckworth and David Bradbury)(Brief article)
May 5, 2006... Craik Jones Watson Mitchell Voelkel has taken on Martin Duckworth and David Bradbury to form a new senior creative team. The pair, who have worked together for a decade at Euro RSCG and then Arc, will work on a range of projects. The...

IN BRIEF: Atlas Blue pushes Marrakech flights.(Atlas Blue airlines appoints Golley Slater.)(Brief article)
May 5, 2006... Low-cost airline Atlas Blue has appointed Golley Slater to handle its integrated account. The airline, set up by Royal Air Maroc, has tasked the agency to work on its campaign to promote its flights from London to Marrakech. The push will...

IN BRIEF: Calvert leaves Proximity for FCB role.(Simon Calvert leaves Proximity and joins FCB London)(Brief article)
May 5, 2006... Proximity's head of strategic planning, Simon Calvert, is leaving the agency to join FCB London. Calvert has worked across advertising, media and direct marketing sectors, with stints at McCann Erickson, Saatchi & Saatchi and Euro RSCG. He...

Dogs Trust multiple assault to promote centre opening.
May 5, 2006... National canine welfare charity Dogs Trust is launching an integrated campaign to mark the opening of its new rehoming centre in West London. The campaign, created by 141 Worldwide/London, includes a 40-second DRTV ad that will run in the...

China Southern Airlines in loyalty initiative.(Brief article)
May 5, 2006... China Southern Airlines is overhauling its frequent-flyer loyalty programme to improve its relationship with its 3.1 million customers. Carlson Marketing has been briefed to renovate the programme, and during a six-month period, will...

Ex-Tequila man to head Leith creative arm.(Leith Agency appoints Sean Moore)(Brief article)
May 5, 2006... The Leith Agency has appointed ex-Tequila\London creative director Sean Moore to run the creative department of its direct marketing operation. In his new role, Moore will oversee the creative output for all of The Leith Agency's direct...

Vetaid reaches out to Scots in trial push.(the charity Vetaid will launch test donor recruitment campaign)(Brief article)
May 5, 2006... Charity Vetaid is launching a test donor recruitment campaign to boost donations for its work with African people. The initiative, created by Union Direct, will initially run in Scotland, comprising inserts in various magazines and press...

Verve Venues to unveil rebrand.(Brief article)
May 5, 2006... Conference centre specialist Verve Venues is running an integrated campaign to promote its new brand identity. The push, created by Spinnaker, introduces the company's new strapline 'Beautiful places - inspiring spaces'. It will...

It's well worth taking a chance on fresh blood.
May 5, 2006... Before entering the world of direct marketing, I had no great insight into the industry, beyond being mildly irritated by 'junk mail', which I stuck instantly in the bin - although some of the beer promotions I received as a student went...

Are banks casting their targeting nets too wide?
May 5, 2006... Despite ploughing large sums into recruitment drives, banks are largely unsuccessful at snatching current account holders from rivals. Could this be down to them not knowing who to appeal to? Given the millions of pounds banks spend on...

The Facts: The key players in the current account market.
May 5, 2006... Lloyds TSB * Holds 17 per cent share of the current account market * 5 per cent of the current account base have switched to LloydsTSB in the past three years NatWest * Holds 14 per cent share of the current account market...

Word of mouth key to talking up big-brand festivals.
May 5, 2006... The fact that a music festival is supported by a major brand name is no guarantee of success. But direct activity, in driving word-of-mouth recommendations, can prove highly effective Glastonbury may have taken a sabbatical this year, but...

Can cosmetics firms see beyond gloss of advertising?
May 5, 2006... TV advertising is all very well if cosmetics firms want to mass-target, but many are realising that women respond to a more personal touch, and are getting pleasing results by applying a layer of direct media For most cosmetics...

OPINION: Media planning still far from scientific.(Brief article)
May 5, 2006... The trouble with media planning is that it thinks it's Carol Vorderman, when it's actually Carole Caplin. Granted, it's quite good with numbers at a purely tactical level - the 'How many ads should I put in The Times versus The...

VIEWPOINT: Overseas campaigns need local expertise.(address management- foundation of global direct marketing)
May 5, 2006... 'Unsexy' multicountry address management is the foundation of global direct marketing. But success depends on combining a centrally run database with local expertise Every week we read about something in Precision Marketing that has...

LETTER: Net builds 'underground cool' like nothing else.
May 5, 2006... Peter Thompson is absolutely right to point out that the Internet is the correct channel to connect the Arctic Monkeys with their prospect fanbase (PM March 31). For building underground cool and a loyal following, it cannot be bettered. ...

LETTER: Do you have an ego problem?
May 5, 2006... Marketing research is usually the last thing that small companies consider as essential to their growth. The first reason for this is often one of ego, that the business owner knows better than the customer what will work. The second is that...

LETTER: Firms must take control of email.
May 5, 2006... Email has become the most critical form of business communication, yet despite increasingly punitive email policies, too many organisations still experience anarchic email use. Duplication and multiple versions make it near impossible to...

OPINION: How long can banks rely on Jesuit ploy?(Editorial)
May 5, 2006... So, at last we have the answer to the banking community's greatest challenge: how to get consumers to switch their current accounts. There may be few surprises in the fact that potential customers want more interest paid on their account,...

LIST/INSERT FILE: Tommy's offers supporter data.(Tommy's baby charity is releasing its updated list.)(Brief article)
May 5, 2006... Tommy's baby charity is releasing its updated list of over 15,000 records with a 0-12 month recency, increasing the file size to 35,000 records, through Integral Marketing. The file consists of people that have provided details via 'take...

LIST/INSERT FILE: Future Publishing details readers.(Future Publishing is releasing its database of 820,000 subscribers through ListLab.)(Brief article)
May 5, 2006... Future Publishing is releasing its database of 820,000 subscribers through ListLab. The publishing house's titles include Cross Stitcher, Classic Rock, T3, Total Guitar, Total Film and PC Zone. The majority of names are UK- based,...

LIST/INSERT FILE: Van Meuwen lists wealthy over-55s.(Van Meuwen is making its list of over 1 million customers available through McCarthy O'Connor.)(Brief article)
May 5, 2006... Horticultural mail order specialist Van Meuwen is making its list of over 1 million customers available through McCarthy O'Connor. The names on the list have purchased Dutch flowers, bulbs, plants, shrubs and fruit trees through the...

LIST/INSERT FILE: Animalcare to let microchip info.(Animalcare is releasing its list of pet owners.)(Brief article)
May 5, 2006... Animalcare, which sells pet-related products, is releasing its list of pet owners through Go Direct Marketing. The names on the list have recently purchased microchips for their pets in case of loss or theft, so that if the animal goes...

LIST/INSERT FILE: Medical names to be put on market.(A database of over 20,000 named contacts at operating theatres has been released.)(Brief article)
May 5, 2006... A database of over 20,000 named contacts at operating theatres within the UK has been released through Binley's. The list includes theatre managers, theatre nurses and clinical directors. The broker suggests the list would be of interest...

MOVING PEOPLE: Evolution DM makes array of appointments.(Evolution DM appoints Joanna Warne, Jason Andrews, Holly Dawson and Laura Ruby.)(Brief article)
May 5, 2006... London agency Evolution DM is bolstering its team with four new appointments. Both Joanna Warne and Jason Andrews join the agency as business development managers, while Holly Dawson arrives as a sales executive for lead generation. Laura Ruby...

MOVING PEOPLE: Snowball hires Watkin and Bloomer.(Snowball appoints Kate Watkin and Adam Bloomer.)(Brief article)
May 5, 2006... Independent marketing agency Snowball has appointed Kate Watkin and Adam Bloomer. Watkin joins as account executive, and will be working across a range of luxury brand clients. After graduating from Durham University, she undertook a number of...

Nice Work: John Pritchard.(Ad Link Internet Media)(Brief article)
May 5, 2006... Name: John Pritchard Company: Ad Link Internet Media Department: Brand Integration Job Title: Site integration manager Responsibilities At the beginning of 2005, AdLink developed a new team focusing exclusively on brand...

LA Fitness in 'vulgar' uproar.
May 12, 2006... LA Fitness' latest marketing campaign, featuring naked men and women suspended in gymnastic positions, has sparked a major consumer backlash and been branded "vulgar and gratuitous". The Advertising Standards Authority (ASA) has received...

DMAs unite for suppression deal.(direct marketing trade bodies)(Brief article)
May 12, 2006... Companies which embark on global campaigns will now be able to access suppression files across the world, after Fedma secured the backing of more than 25 international direct marketing trade bodies. The global convention on preference...

Privilege hands Joshua direct mail business.
May 12, 2006... Privilege Insurance has appointed integrated agency Joshua to devise a series of direct mail campaigns to support its TV advertising. The agency will work closely with ad shop M&C Saatchi throughout the year. The direct activity is to be...

TNT unveils door-drop online booking system.
May 12, 2006... Brand owners will now be able to book their door-drop campaigns online, as part of a scheme launched by Royal Mail's main rival in the deregulated postal market, TNT Post. Doordrop One, which it is claimed will maximise the reach of...

Which? hands MC&C 'Kid's food' initiative.
May 12, 2006... Consumer group Which? is bolstering its 'Kid's food' campaign, which aims to stop irresponsible advertising of unhealthy foods to children, by driving consumers online to register their support. The company has handed the task to MC&C,...

De Vere tests timeshare mailing.(Timeshare firm De Vere Resort Ownership is launching a campaign to promote a major extension to its resort )(Brief article)
May 12, 2006... Timeshare firm De Vere Resort Ownership is launching a campaign to promote a major extension to its resort near Loch Lomond, Scotland. A mailing, created by Edinburgh-based Navigator Responsive Advertising, will target cold prospects over...

Odeon in online overhaul to boost customer experience.(Odeon Cinemas is revamping its website )(Brief article)
May 12, 2006... Odeon Cinemas is revamping its website in a bid to boost Internet bookings and build a detailed picture of its customer base. The cinema chain has hired digital agency Design UK to overhaul the site and reorganise its data-capture...

Volkswagen pushes Beckham Academy link.(management of World Cup tournament)(Brief article)
May 12, 2006... Volkswagen is teaming up with The David Beckham Academy for young footballers, to kick off an integrated drive promoting the Touran to families in the run-up to next month's World Cup tournament. The campaign, created by Proximity London,...

Major brands collaborate over 'super tags' guidelines.
May 12, 2006... A group of major brand owners, including IBM, Procter & Gamble, Microsoft and Visa, have rubber-stamped a set of guidelines for electronic 'super tags', to combat fears over consumer privacy. The move comes as European Union chiefs...

Nissan charity fashion show to draw data.
May 12, 2006... Nissan is strengthening its links with charity Breakthrough Breast Cancer with the second phase of a fundraising and data-capture drive targeting women. The integrated campaign is being fronted by ex-Atomic Kitten singer Jenny Frost. It...

Guide dogs charity sets out aid strategy.(Guide Dogs for the Blind Association )(Brief article)
May 12, 2006... The Guide Dogs for the Blind Association has appointed TDA to implement a long-term marketing strategy to help it appeal to new audiences and increase the value of existing supporters, following a competitive pitch. TDA's brief is to...

Email volumes 'set to match mail'.(reports of Email marketing )(Brief article)
May 12, 2006... Email marketing volumes are set to rise to the same levels as those of direct mail by the end of the year, according to the latest DMA (UK) National Email Benchmarking survey. The report anticipates that, by the end of the year, email...

IN BRIEF: Animal group blitz fights seal-hunting.(SMS campaign to raise awareness of the seal-hunting)(Brief article)
May 12, 2006... The International Fund for Animal Welfare (IFAW) is kicking off an SMS campaign to raise awareness of the seal-hunting season in Canada and urge recipients to support a ban. An ad campaign depicting a baby seal will appear in newspapers and...

IN BRIEF: A&L targets small businesses.(Alliance and Leicester)(Brief article)
May 12, 2006... Alliance & Leicester (A&L) is embarking on a customer acquisition push promoting its current account to small business owners. The campaign, created by TDA, will be sent to a wide range of businesses with a turnover of less than #1m. It...

IN BRIEF: Missing Persons in awareness drive.(Missing Persons Awareness Day)(Brief article)
May 12, 2006... The National Missing Persons Helpline charity is launching an SMS and poster campaign to raise the profile of Missing Persons Awareness Day on May 15. The posters, created by agency Them, carry a phone number and website address, and ask...

IN BRIEF: Alzheimer Scotland urges knowledge.(Alzheimer Scotland contracts)(Brief article)
May 12, 2006... Alzheimer Scotland has appointed WWAV Rapp Collins Edinburgh to handle the direct marketing for its Dementia Awareness Week following a competitive pitch. The agency will create press ads, leaflets and a website for the week, launching on June...

Cancer Research mailpack exploits World Cup triumph.
May 12, 2006... Cancer Research UK is aiming to exploit World Cup nostalgia by launching a major appeal for its Bobby Moore Fund, in a bid to raise #5m for bowel cancer research. The mailpack, created by Kitcatt Nohr Alexander Shaw, targets high- value...

The One account in major integrated assault.
May 12, 2006... The One account is launching an integrated drive to promote its current account mortgage. The nationwide campaign, created by Hall Moore CHI, includes a DRTV ad, direct mail, door-drops, online banners and a viral game. The One...

Cleaning firm mailing targets all NHS Trusts.
May 12, 2006... Rising concern about the MRSA bug and cleanliness of NHS hospitals is providing the backdrop to a highly personalised direct marketing campaign by cleaning equipment firm Karcher, targeting individual NHS Trust directors. A direct mail...

Aussie phone data plans anger industry.(management of direct marketing industry )(Brief article)
May 12, 2006... Sydney: The direct marketing industry has blasted revised plans to restrict access to Australia's telephone number database, claiming the sector needs it for data verification. The Integrated Public Number Database (IPND), which holds...

Hillary Clinton under fire for selling names.(political fundraising)(Brief article)
May 12, 2006... New York: Hillary Clinton has been accused of supplementing her political fundraising by selling the names of donors, following a recent review of federal election records. Last week, The Daily News in New York highlighted that since...

Deutsche Post and Yamato in joint offering.(Brief article)
May 12, 2006... Tokyo: German postal service operator Deutsche Post World Net has signed a joint venture with Yamato, Japan's largest private postal company, to provide a range of direct marketing services. The two firms have been co-operating since 2004...

Online natural home for travel marketing.
May 12, 2006... I've just returned from New York, where I attended TravelCom, an industry conference highlighting the future of online travel marketing. I struggle a little, though, to use the word 'marketing', as it may not really capture the essence of...

ANALYSIS: How retailers are persuading shoppers to go steady.
May 12, 2006... With Somerfield recently ditching its Saver Card, the move begs the question: are customers really bowled over by card-based schemes, or would simple low prices be more likely to make them stay put? Somerfield's decision to scrap its...

The Facts: All you wanted to know about supermarket loyalty.(surveys of supermarkets from united kingdom)
May 12, 2006... Carlson Marketing's Relationship Builder survey 2005 found that Tesco continues to outperform the supermarket sector, and showed strong results when compared with all companies or brands in any sector. As well as hitting the number-one spot...

ANALYSIS: Major barriers split opinion on unaddressed MPS plan.(The DMA's proposed unaddressed MPS will not only be difficult to run and police, but overlooks non-members which fail to comply)
May 12, 2006... The DMA's proposed unaddressed MPS will not only be difficult to run and police, but overlooks non-members which fail to comply. Yet, whatever the doubts, the industry would be wise to lend its support The DMA (UK)'s plans to introduce an...

ANALYSIS: Is deceaseds data co-op answer to mailing faux pas?
May 12, 2006... Mailing the deceased is one of the worst crimes a brand can commit. So ensuring an airtight suppression system is critical. Could the latest offering, data co-op OBiT, be the solution? It seems that hardly a week goes by without the...

OPINION: Fluid teams can end the creative malaise.(Brief article)
May 12, 2006... Did You See The Gorilla? by Richard Wiseman, which entertainingly explains why the human brain is often amazingly good at seeing only what it wants to see. Put simply, when you're hungry it focuses on looking for food; when you're thirsty it...

VIEWPOINT: Why Indian summer is drawing to a close.(Call centres in europe play a significant role in the development and enhancement of their brand)
May 12, 2006... In the rush to outsource, many firms failed to see the potential of call centres to make or break a brand. When protracted dialogue is needed, both parties must be on first language terms Well, the soothsayers predicted it a long time ago -...

LETTER: One-size-fits-all policy fails local communities.(Letter to the editor)
May 12, 2006... Experian's Mosaic Public Sector is claimed to signal "a new era for the world of public data" and will "pull the rug" from under CACI's Acorn - its closest rival (PM April 14). In fact, in February CACI became the first company to launch...

LETTER: We must adapt our technologies.(Letter to the editor)
May 12, 2006... The concept of the global village was heralded almost 50 years ago - yet it is arguably the mobile revolution that has demonstrated the ubiquity of worldwide consumer choice. As each new market opens up, from Jamaica to South Africa, people...

OPINION: Does anyone enjoy the weekly shop?(Tesco PLC's profits develop by leaps and bounds)
May 12, 2006... So, Somerfield has decided that, despite building a highly detailed picture of 3 million customers, the Saver Card has not delivered on its promise (PM last week). Like Safeway before it, the lure of everyday low pricing has proved too great...

PROFILE: Why IPA's not just for luvvies.
May 12, 2006... Hamish Pringle the director-general of the IPA has a little-known soft spot for direct marketing. He talks of the growing importance of the industry's role in making data work for clients Charlie McKelveyAs if to reinforce this view,...

CREATIVE CRITIQUE.(Simple and creative techniques for effective direct marketing)
May 12, 2006... Gary Sharpen Creative partner Sharpen Troughton Owens Response Keep it simple - a useful mantra for direct marketing. Fancy techniques or flowery designs are usually there to hide the lack of an idea (if you can actually hide something...

DIGITAL PRINT: Unhappy families.( The supply chain parties of digital printing companies are not that harmonious in their working practices)
May 12, 2006... The integration of data and digital print services could offer dynamic direct mail solutions, rather than simply novelty pieces. But, sadly, the supply-chain parties are not that harmonious in their working practices David ReedIf direct...

LIST/INSERT FILE: Euromoney offers 750,000 names.(Euromoney Institutional Investor PLC)(Brief article)
May 12, 2006... Euromoney Institutional Investor is making its global database of 750,000 business-to-business contacts available through Prospect Swetenhams. The file consists of senior and middle-management executives who subscribe to a wide variety of...

LIST/INSERT FILE: Business Info unveils data.(Business Info magazine is releasing its file )(Brief article)
May 12, 2006... Business Info magazine is releasing its file of 35,000 records through McCarthy O'Connor. The monthly business technology magazine, written in a business-to- consumer style, is aimed at companies with between 20 and 350 employees. It...

LIST/INSERT FILE: Pharmaceutical body issues list.(The National Pharmacy Association (NPA))(Brief article)
May 12, 2006... The National Pharmacy Association (NPA) is launching its database of 13,300 licensed pharmacies through Caspian List & Data Management. The NPA is a national body which represents community pharmacy owners, providing a broad range of...

LIST/INSERT FILE: Garden supplier reveals database.(Thompson and Morgan is releasing database of 1.8 million names.)(Brief article)
May 12, 2006... Mail order gardening supplier Thompson & Morgan Young Plant is releasing a database of 1.8 million names, also through McCarthy O'Connor. The file consists predominantly of retired women aged over 55. They are loyal direct mail customers...

LIST/INSERT FILE: House of Bath sells Gift Box file.(service introduction)(Brief article)
May 12, 2006... Mail order company House of Bath is releasing its 'gift box' database of 113,000 buyers, through Uni-Marketing. The file relates to its The Gift Box catalogue. Some 76 per cent of the names over-40s women, who spend an average of #37 at a...

MOVING PEOPLE: Catalina picks customer development chief.(appointments of Mark Grice)(Brief article)
May 12, 2006... Catalina Marketing has hired Maria Dooley as customer development director, reporting to newly appointed director Mark Grice. She has over ten years' experience at senior level, having worked in various packaged foods markets. Dooley was,...

MOVING PEOPLE: Corporate Mailing Matters promotes Bull.(new appointments of Gary Bull )(Brief article)
May 12, 2006... Gary Bull has been appointed to the board of Corporate Mailing Matters (CMM). He joined the mail communications specialist as chief financial officer in 2004, with responsibility for implementing business management systems. Bull was...

MOVING PEOPLE: Tri-Direct names Ilott senior buyer.(new appointments of Nikola Ilott )(Brief article)
May 12, 2006... Tri-Direct has promoted Nikola Ilott to senior buyer, following 18 months as a media buyer. Before joining, she spent two years at Ekay Advertising & Marketing, as account manager. Her new role involves being a planner and media buyer for sound...

MOVING PEOPLE: EHS Brann chooses chief financial officer.(EHS Brann Group new appointments)(Brief article)
May 12, 2006... EHS Brann Group has chosen Paul Green to fill the newly created role of chief financial officer. He will oversee the financial operations of the London, Leeds and Cirencester offices. Green has held a number of senior financial positions at...