Creative Review articles from August 2003

Creative Review archives from August 2003

Right idea, right time.(Editorial/Letters)
August 1, 2003... As I write this, Creative Review's editorial staff is engaged in our annual trawl of the degree shows in search of this year's outstanding graduates (whose work we will publish in our September issue). We've already seen some great work and met...

Enough about Cog.(Editorial/Letters)(Letter to the Editor)
August 1, 2003... I nearly spat out my instant coffee when I read in June's Creative Review that Peter Fischli and David Weiss were considering legal action over Wieden + Kennedy's Cog ad for Honda [shown above]. Art has always imitated art. Look how many times...

D&T must stay.(Editorial/Letters)(Letter to the Editor)
August 1, 2003... Re Designers Into Schools [Letters, July]: I totally agree with Wayne Hemingway about the importance of having Design and Technology as a compulsory subject at school. I wasn't great at textiles or woodwork but if I hadn't chosen to do D&T:...

Give me a chance.(Editorial/Letters)(Letter to the Editor)
August 1, 2003... I am a graphic arts postgraduate currently working as an administration assistant in Telford. I have applied for numerous design related positions without success. I have a degree but no "in the workplace" experience. Surely, three years...

Corrections.(Correction Notice)
August 1, 2003... In our Showcase last month: Lloyd (+co)'s packaging featured on p38 was for Essenza and not "Egrenza" Di Zegna as we put. Also, in our coverage of the EStings competition, the film from Aardman (p30) was directed by Rich Webber and not Hannah...

1 MINI_motion.(First Sight)(Brief Article)
August 1, 2003... MINI has commissioned industrial designer Yves Behar of San Francisco-based fuseproject to create MINI_motion, a new signature collection of accessories and products. The collection includes an innovative, two-part driving shoe manufactured by...

2 Richard Artschwager exhibition catalogue.(First Sight)(Brief Article)
August 1, 2003... London-based design studio Spin designed this lavish, 64-page catalogue for American Pop Artist Richard Artschwager's exhibition of drawings from the last 20 years, held at the Deutsche Guggenheim Berlin. Spin's design solution references the...

3 www.fullcircleuk.com.(First Sight)(fashion label website improvements)(Brief Article)
August 1, 2003... The latest incarnation of UK fashion label Full Circle's website aims to provide users with a variety of magazine-style content accessible via six different environments: Pub; Park; Cafe; Home; Roof Terrace and Studio. Each month, news and...

4 Suspect identity.(First Sight)(Design Machine creates new identity fo post-production company Suspect)(Brief Article)
August 1, 2003... This cool identity for newly-formed New York-based post-production company, Suspect, was created by designer Alexander Gelman of studio, Design Machine, also in New York. For the logo, which has also been created as an animation, the company...

5 Cobella hair care range packaging.(First Sight)(Brief Article)
August 1, 2003... This striking packaging for the hair care range of Beverly Cobella who, incidentally, is the first woman to win hairdresser of the year, was created by London-based NB:Studio. Says designer Ben Stott on the project: "The brief was for the...

6 Stop the Plant poster.(First Sight)(Scenic Hudson backs poster campaign to prevent construction of cement plant in New York's Hudson Valley)(Brief Article)
August 1, 2003... Stop the Plant is a grass-roots campaign to prevent the construction of a huge cement plant, pit and mine in New York's Hudson Valley. Located on the Hudson River, the proposed 1800 acre complex will, protesters claim, emit 20 million pounds of...

7 Amplitude typeface.(First Sight)
August 1, 2003... Available at www.fontbureau.com, this sans serif face created for text and display is by Christian Schwartz. Designed to behave as two different typefaces when viewed at different sizes, it is available in 35 styles, with seven weights in five...

8 George Orwell book jackets.(First Sight)
August 1, 2003... Author George Orwell's centenary is celebrated by Penguin Books with a new series of paperback covers for his most famous works. Designer Jamie Keenan created the set using appropriate found images which he then manipulated to produce the...

1 Puma campaign.(First Sight)(Brief Article)
August 1, 2003... People being possessive with their trainers is central to a star-studded campaign from Gyro, Philadelphia. It features footballers such as Arsenal's Sylvain Wiltord and Robert Pires, Chelsea's Jimmy Floyd Hasselbaink, and VfB Stuttgart's Kevin...

2 VW print campaign.(First Sight)(Brief Article)
August 1, 2003... The emblazoned chest of Superman is given a neat twist in this new print ad for the Golf R32, by DDB New Zealand. Replacing the superhero's famous red "S" with the VW logo simply implies that the R32 is a car that moves extremely fast. Says...

3 Nokia print campaign.(First Sight)(the Designers Republic designs a print campaign for Nokia's 3300 music phone)(Brief Article)
August 1, 2003... Last month, we discussed how some of Britain's best-known designers often only receive major commissions from abroad and not the UK. Appositely, this new campaign from The Designers Republic for the Nokia 3300 music phone was commissioned by...

4 Snickers print campaign.(First Sight)(Brief Article)
August 1, 2003... AMV.BDDO created these press ads for Snickers' sponsorship of Game On, an event dedicated to biking and skateboarding. Limbs in plaster casts bear tattoo-like illustration and hardcore messages such as, "If at first you don't succeed, spend six...

5 Transport for London commercials.(First Sight)(two Transport for London spots are shot)(Brief Article)
August 1, 2003... Therapy Films' Mark Denton has shot two Transport for London spots for M&C Saatchi. They feature Londoners going about their business in one part of the city while displaying affection for other London landmarks. A teacher in a lecture hall is...

6 Bud light commercial.(First Sight)(ad for beer shows men how to go about getting away with doing as they please)(Brief Article)
August 1, 2003... Genius inventions from the Bud Light Institute is the theme of an amusing spot from Downtown Partners DDB, Toronto. Shot by Bikini director Martin Granger, it shows men how to go about getting away with doing exactly as they please. The ad...

7 Stella Artois TV campaign.(First Sight)(Brief Article)
August 1, 2003... Lowe London's new global campaign for Stella Artois follows the antics of thirsty barman Henri and apprentice Jean Claude. The ads, shot by Nicholas Barker of Rogue Films, show Jean Claude learning to pour the perfect glass of Stella. Each one...

TBWA put the fun back into PS2.(First Sight)(TBWA/London launches the new branding campaign for Sony's PlayStation 2)
August 1, 2003... "Gaming in general has become far too serious, too dark and sinister; it's become something enjoyed by the few rather than the many and, of late, that's been reflected in its advertising," says TBWA\London art director Frazer Jelleyman when...

Fresh approach for Newark Airport.(First Sight)(new identity program for Newark Liberty International Airport launched)
August 1, 2003... The dour surroundings of Newark Liberty International Airport have been given a welcome lift thanks to a new identity programme from New York-based art direction and graphic design studio, Zinzell. Part of a major redevelopment programme at the...

One to watch: Griff.(First Sight)(a discussion of the work of Griff)
August 1, 2003... When Chester-born Griff's mobile clicks onto answer mode the caller is greeted with a hearty Northern "Eh up!" The simplicity of the greeting is in keeping with the style of this animator, illustrator and designer, whose work is, by nature,...

I was the gaffer on sense: why on-set electrician extraordinaire, Stephen Mathie, had to re-wire Budapest for the latest Honda commercial.(First Sight)(Interview)
August 1, 2003... CR: What's your profession/job title? SM: I generally work as a desk programmer, programming lighting dimming systems and moving lights, though my role is obviously dependent upon the project in question. On the Honda ad I combined...

This is showcase, produced in association with Zefa. Each month showcase explores a different them bringing you the latest and best work produced in that area from around the world. This month's theme is home.(Product/Service Evaluation)
August 1, 2003... These beautifully illustrated images are stills from two spots for Nippon Paint by Leo Burnett, Singapore. Three commercials make up the campaign, each one recounting an ancient Chinese story to highlight a different functional quality of the...

Preview: we asked a sample of photolibraries to predict the major image trends for next year.
August 1, 2003... PHOTOLIBRARY: The Natural History Museum Picture Library TITLE: Tyrannosaurus Rex, 3/4 scale animated model with servo technology PHOTOGRAPHER: Kokoro "Dinosaur images are always winners, but the Museum's new exhibition this year,...

Life's a beach: Crispin Porter + Bogusky are a small ad agency with big ideas. Mark Sinclair met the Miami team.(Company Profile)
August 1, 2003... THIS YEAR, CRISPIN Porter + Bogusky have won the Grand Prix at Cannes, two Best of Shows at the One Show in New York and a Grand Clio in their home town of Miami. In the pseudo-Swedish of their campaign for Ikea: life at the agency at the...

Wanted.
August 1, 2003... WITH HUNDREDS OF NEW GRADUATES ABOUT TO HIT THE JOB MARKET, WE ASKED LEADING ADVERTISING AGENCIES AND DESIGN CONSULTANCIES TO REVEAL THE QUALITIES THAT WOULD MAKE AN IDEAL CANDIDATE FOR A FIRST JOB. OH, AND BEFORE YOU START SENDING IN CVS,...

We're not really here: photographer Kevin Cummins and Farrow design talk Paula Carson through their farewell to Man City's old home ground.
August 1, 2003... THE BATTERED EXTERIOR of Maine Road, Manchester City Football Club's old ground, is a sobering sight. Rearing up into the grey sky, guarded by red brick terraced houses and narrow alleyways, it's a monument not just to a club and its players,...

The limited edition lure.(Brief Article)
August 1, 2003... Dazed Books is just one company to recognise the popularity of high-production, limited edition books. The Perspex encased, signed, numbered Rankin+Bailey book (see p83) published by Rankin Photography is another example. Along with the limited...

Base lines: "we plan to open a new studio somewhere in the world every three minutes, just like McDonald's." Helen Walters meets base design founder, Dimitri Jeeurissen.(a profile of Base Design)(Company Profile)
August 1, 2003... WE'RE NOT LOOKING STRATEGICALLY at the world saying 'where's the biggest market? They'll have business'. There's business everywhere," says Dimitri Jeeurissen, a founder of Base Design. So, how then has this company of just 25 people ended up...

The Private Investigator.(a discussion of the rise of photographer Philip-Lorca diCorcia)(Biography)
August 1, 2003... Wayne Ford charts the rise of photographer Philip-Lorca diCorcia Just over a decade ago he was virtually unknown but now Philip-Lorca diCorcia is widely recognised as one of the most important artists working in the visual media. ...

The Master in His Own Words.(book review)(Book Review)
August 1, 2003... Bryan Edmondson enjoys a new study of Wim Crouwel Alphabets I really like the approach of this book. So much has been written about Crouwel but Wim Crouwel Alphabets lets you understand his work in his own words. There is no author to...

Competition corner: our regular column detailing current awards schemes and competitions available to enter.(Seen)(news briefs)(Brief Article)
August 1, 2003... CANON DIGITAL CREATORS CONTEST The fourth year of this international competition aimed at "encouraging new directions in visual expression". The categories are: Digital Photo (Print); Digital Graphics/ Illustration (Print); Digital Movie...

Serpentine Gallery Pavilion.(Pick Of The Month)(architect Oscar Niemeyer is designing a Pavilion for the Serpentine Gallery in London's Hyde Park)(Brief Article)
August 1, 2003... FROM OSCAR NIEMEYER Brazilian architect Oscar Niemeyer is the latest star name to design a Pavilion for the Serpentine Gallery in London's Hyde Park. Incredibly, this is the 96 year old Niemeyer's first UK building and is the fourth in...

BBC Digital campaign.(Pick Of The Month)(the BBC launches a new campaign)(Brief Article)
August 1, 2003... FROM FALLON, LONDON Amusing, deadpan campaign for the BBC, exaggerating the mad things people do in the office in order to save time. Taken to daft extremes, we have the man who shaves hours of time-wasting off his day by not talking to...

55DSL catalogue.(Pick Of The Month)(Brian Baderman's catalogues have become collector's items)(Brief Article)
August 1, 2003... FROM KESSELSKRAMER Brian Baderman's ironic and provocative catalogues were once an intrinsic part of Diesel branding, becoming collector's items in their own right over the years. True to that tradition is this new catalogue for the 55DSL...

Air Website.(Pick Of The Month)(Brief Article)
August 1, 2003... FROM FRIENDCHIP As French duo Air, Nicholas Godin and Jean-Benoit Dunckel make music that's a little bit different from other bands. Fittingly, their website is a little bit different too. Designed by Friendchip (Anthony Burrill and Kip...

Honda sense commmercial.(Pick Of The Month)(Brief Article)
August 1, 2003... FROM WIEDEN + KENNEDY, LONDON Following the controversial Cog spot, Wieden + Kennedy are back with more good work for Honda. This time, the ad is promoting Honda's use of IMA technology (the Integrated Motor Assist system, which switches...

Layers book launch invitation.(Pick Of The Month)(Book Review)
August 1, 2003... FROM MALCOLM VENVILLE/CDD Malcolm Venville's book Layers, featured in our June issue, boasts an incredibly diverse range of subjects: ad creatives, pensioners, models, actors and many chance acquaintances. Anxious to create a fitting...

Public art exhibitions.(Pick Of The Month)(Brief Article)
August 1, 2003... FROM MILK PHOTO EXHIBITIONS/PLATFORM FOR ART Moments of Intimacy, Laughter and Kinship (MILK) is a cheesy title, but this large-scale, all-weather photography exhibition showing in Regent's Park is a great example of how refreshing it is to...

Club 18-30 ambient campaign.(Pick Of The Month)(Brief Article)
August 1, 2003... FROM SAATCHI & SAATCHI, LONDON Bare-arsed cheek is the name of the game when it comes to Club 18-30 ads. The Saatchi campaign has revelled in the provision of cheap booze and even cheaper virtue that is the holiday company's USP. This new...

Roam.(ROAM: Reader on the Aesthetics of Mobility)(Book Review)
August 1, 2003... Black Dog Publishing, 19.95 [pounds sterling] "Today we live, work and roam in a world of perpetual motion. The mobility of people, goods, information and services confronts, permeates and saturates our every day existence," says architect...

Hokusai.(Book Review)
August 1, 2003... Phaidon, 59.95 [pounds sterling] Katsushika Hokusai (1760-1849) is widely regarded as one of the greatest of the Japanese printmakers, painters and book illustrators. This beautiful monograph, a seriously weighty tome, not only provides a...

iRevolucion!(Book Review)
August 1, 2003... Chronicle Books, 14.99 [pounds sterling] The poster became a very popular medium in Cuba following the revolution when the Castro government sponsored some 10,000 public posters on an enormous range of cultural, social, and political...

What is Web Design?(Book Review)
August 1, 2003... RotoVision, 19.99 [pounds sterling] The latest in RotoVision's Essential Design Handbooks series (cover shown, 4) provides an accessible, informative step-by-step guide to designing for the internet. With examples of work by the likes of...

Signs: Lettering in the Environment.(Book Review)
August 1, 2003... Laurence King, 25 [pounds sterling] Authors Phil Baines and Catherine Dixon claim that their book is "about seeing that which all too often we don't see", which would seem to be something of a failure for a sign. Their point, however, is...

Writing: Urban Calligraphy and Beyond.(Book Review)
August 1, 2003... Die Gestalten Verlag, 26.99 [pounds sterling] Graffiti, or "writing", can be seen everywhere today, not only sprayed onto every urban surface but also across every media. It has even been adopted by the likes of Coca-Cola, Nike, Chanel and...

Creative index.
August 1, 2003... CREATIVE REVIEW PRESENTS: CREATIVE FUTURES 25 STARS OF TOMORROW IN ADVERTISING AND DESIGN SEPTEMBER 2003 AT THE MENIER CHOCOLATE FACTORY, LONDON SE1 * 3D ANIMATION, VISUALISATION & ILLUSTRATION ARCANA DIGITAL LTD ...

Gallery.(Rankin Photography)
August 1, 2003... Photographer Rankin has, understandably, always been rather pleased by the parallels made between his work and that of the legendary David Bailey. Bailey+Rankin brings the two together in one sumptuous, hand-finished, Z bound book. Signed,...