Data Strategy articles from July 2007

Data Strategy archives from July 2007

LEADER: Are you ready for the regulatory showdown?
July 17, 2007... Let's face it, data owners have enjoyed a benign regulatory environment up to now. The Data Protection Act set out a clear set of principles that are easy to follow and only the most egregious offenders have suffered major penalties for...

Refinancing scheme values DLG at #100m.
July 17, 2007... DLG has rebuffed reports that it is up for sale, but it is seeking to re-arrange its finances in a move that values the business at over #100m. Chief executive Jeremy Whitaker says, "We have no intentions to sell the business, but we are...

IN BRIEF: NDL sold, b2e bought.(Brief article)
July 17, 2007... NDL Realtime, a real-time sales lead generation business, has been acquired by online permission marketing company PDV for an undisclosed sum. PDV operates Daily Draw, Chooseaprize and Fair Exchange and has over 3 million subscribers. ...

Microsoft move raises profile.
July 17, 2007... Microsoft's deal to acquire small scale US-based master data management vendor Stratature could bring heightened interest in MDM and a battle between the major enterprise software houses. It follows IBM's purchase of Ascential in 2005,...

Alterian unveils 'five Ps' marketing solution.
July 17, 2007... Alterian has launched its Marketing Services Platform offering multi- channel analytics, execution and reporting within a common user interface. It supports the company's push to become the default application for marketing, which is being...

IN BRIEF: E-marketers get enhanced Web analytics from Unica.(Brief article)
July 17, 2007... The latest release of Affinium NetInsight 7.2 has been tailored to the needs of emarketers, particularly online retailers. It offers advanced segmentation capabilities to allow in-depth analysis of customer behaviour, with visualisation and...

Kent Police boosts data storage system.
July 17, 2007... Kent Police has selected a virtualised storage area network (SAN) in a six-figure investment into its critical IT storage environment. The project is being delivered by infrastructure integration specialists Infrasys and involves the...

Call for entries for 2007 Data Strategy Awards.
July 17, 2007... The shortlisted candidates for this year's Data Strategy Awards Client Brand of the Year and Data Professional of the Year have been announced. Nominated by members of the judging panel, they represent companies and individuals demonstrating...

IN BRIEF: S&N builds marketing single customer view.(Brief article)
July 17, 2007... Scottish & Newcastle, is creating a single customer view for marketing purposes. Working with EuroDirect, it is consolidating data on consumers of key drinks brands that is currently held across separate agency locations. This will be...

National Grid turns to mobile.
July 17, 2007... National Grid has implemented a Point of Work system from AMT-Sybex which will allow field workers to record data electronically wherever they are. The contract was awarded following a proof of concept trial involving a small group of...

Businesses urged to turn data centres green.
July 17, 2007... With the average UK data centre having the same carbon footprint as the city of Leicester, pressure is growing to improve the environmental performance of these business-critical resources. Yet three-quarters of IT managers are unaware of the...

IN BRIEF: Demographix upgrades online survey reporting.(Brief article)
July 17, 2007... Online survey provider Demographix is upgrading its analysis capabilities through the introduction of a multiple crosstab facility into its reporting. These allow users to select any number of questions and cross-tabulate them with as many...

ING Renault F1 team hands brief to Oracle.
July 17, 2007... ING Renault F1 Team, the 2006 Formula One champion, is implementing an Oracle content management system for managing, sharing and securing documents and information across the organisation, both remotely and trackside. The new system, based on...

Abuse of lists getting worse, claims report.
July 17, 2007... Misuse and abuse of marketing lists is growing, with the rate of unauthorised usage now four times that found in 2001. According to a study carried out by data value management specialist DQM Group using seed names and addresses, companies...

IN BRIEF: AddressWare now available on-demand.(Brief article)
July 17, 2007... Postcode Anywhere has made its AddressWare solution available via Salesforce.com's AppExchange. The Web-based data capture solution ensures international data is accurate, in the right format, and can be entered rapidly. It recognises 60...

E4B adopts validation tool.
July 17, 2007... Electricity 4 Business (E4B), an electricity supplier to UK SMEs, has adopted Capscan OnDemand for Salesforce.com to validate address data at the point of capture. Prospect and customer data will be verified and enhanced using the system....

Practical steps to green data centres.
July 17, 2007... In recent years, the rise in the number of data centres has translated into increasing carbon emissions released into the atmosphere. It is now time for data centre managers to rethink the technology they use and strive to reduce the...

LETTER: Social networking opens up new dangers for kids.(Letter to the editor)
July 17, 2007... A recent report, commissioned by Garlik, has shown that the rise of online social networking tools such as MySpace and Facebook has exposed children to a number of dangers such as cyberbullying, grooming and fraud. Worringly, the report found...

LETTER: Firms must address every compliance issue.(Letter to the editor)
July 17, 2007... I agree that reducing the risks to data is a quick win in moving towards PCI DSS compliance (Lock up your data, June 2007), but in order to comply with PCI DSS firms need to address every element of the standard - including the areas of file...

Turning data overload into action.
July 17, 2007... Marshall McLuhan once said: "One of the effects of living with electric information is that we live habitually in a state of information overload. There's always more than you can cope with." Today's data analysts are desperately trying...

WEB OF WISDOM: Getting intelligent about the web.
July 17, 2007... The Internet is no longer a standalone channel, so Web analytics must be integrated into the bigger business intelligence picture, says David Reed How many sales does your firm make via its website? The quickest way to answer that...

I WISH I HAD YOUR JOB: 'I loved golf from first time I swung a club'.
July 17, 2007... Denis Blasdale, field operations input for players' statistics, The European Tour Q What does your job involve? My job has many facets - from the preparation of the players' statistics cards for each tournament round on The European...

DATA FINANCIALS: Annual reports enter 'new world' with KPIs.
July 17, 2007... All you ever wanted to know about making profit from data but were too afraid to ask The number of FTSE 100 companies including key performance indicators (KPIs) in their annual reports has doubled as they get to grips with new...

DATA FINANCIALS: Marketing sector mergers 'extremely active'.
July 17, 2007... The level of merger and acquisition (M&A) activity in the advertising and marketing sector is expected to remain extremely high, according to a survey carried out by Results International. It asked over 70 senior executives about their...

LEGAL COLUMN: Susan Mann.(Column)
July 17, 2007... Susan Mann, counsel at Reed Smith Richards Butler A recent study by CDMS revealed that only 69 per cent of top UK companies are complying with the EU Directive on Privacy and Electronic Communications (PECR), more than two years after it...

CASE STUDY: A social service.(Case study)
July 17, 2007... The Economic & Social Research Council's website gives easy access to a huge range of social policy data to a rapidly growing audience all over the world The Economic & Social Research Council (ESRC) is the UK's largest funding agency...

ADDRESS MANAGEMENT: Licence to print money.
July 17, 2007... While the Royal Mail PAF licence is set to become more accessible to small businesses, larger companies face a prohibitive price hike. Emily Cubitt reports A lot has changed since 1995 - the year when Robbie Williams announced he was...

DATA ENFORCEMENT: Standing strong on data.
July 17, 2007... If the IOC takes a firmer stance on prosecuting firms that break the PECR and DPA, many firms will have a serious task ahead. David Reed reports All dogs love to chase cars. So do watchdogs just like to watch cars? Criticisms recently...

BACK ROOM: Anything can happen where jobs have no name.
July 17, 2007... Data Strategy talks to data practitioners who toil unnoticed behind the scenes Q What is your name and job title? Karen Snape. I don't have a job title - no-one at Jaywing does. People are rewarded based on the work they do and their...

BOTTOM LINE: Facebook or MySpace? The difference is revealing.
July 17, 2007... Has the World Wide Web removed class distinctions by making the same opportunities available to everybody? Or are real-world social factors exerting themselves even on the Internet? According to Danah Boyd, a researcher at the University...