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Geek or chic? It's a technical issue.(This Week)
September 2, 2004... What is it about consumer technology companies that makes them desperate to be your lifestyle mentor and friend? In Nike, lifestyle might seem an utterly appropriate positioning--encapsulating, with 'Just do it', aspirational empowerment based...
Tobacco giants plot launch of 'safer' cigarette brands: BAT and Philip Morris contest point-of-purchase ad ban in secret High Court submission.(News)(Brief Article)
September 2, 2004... Tobacco giants Philip Morris and British American Tobacco have outlined plans to launch controversial "reduced risk" cigarettes in the UK in a written submission to the High Court challenging the Government's ban on point-of-purchase (PoP)...
Courts boss to head BT broadband arm.(News)(Gary Tubb for British Telecommunications PLC)(Brief Article)
September 2, 2004... Courts deputy managing director and former marketer Gary Tubb is leaving the company to become chief executive of British Telecom's home communications division.
Tubb will be responsible for developing the consumer hardware offers,...
Inland Revenue marketing director Schoolar to quit.(News)(Ian Schoolar)(Brief Article)
September 2, 2004... Ian Schoolar, the Inland Revenue's first marketing director, is leaving the department without a job to go to. Formerly NatWest's head of brand advertising, Schoolar was brought in to run the Inland Revenue's marketing four years ago, with a...
Sands tipped to be ITV's top marketer.(News)(Marc Sands)(Brief Article)
September 2, 2004... Guardian Newspapers marketing director and former ONdigital marketer Marc Sands has emerged as a prime candidate to be ITV's marketing director.
Interviews are taking place this week to fill the role left vacant by marketing and commercial...
WH Smith stores to trial Virgin Mobile concessions.(News)(contracts)(Brief Article)
September 2, 2004... WH Smith has signed up Virgin Mobile to trial concessions in its high street stores.
The troubled magazine, stationery and book retailer has been looking at ways to better utilise space in its larger stores that have excess capacity.
...
Co-op plans gluten-free ale for allergy sufferers.(News)(Brief Article)
September 2, 2004... The Co-op supermarket is planning to launch a gluten-free and wheat-free ale called Green's Discovery later this month, in an attempt to capitalise on consumers' growing interest in food tolerance and allergies.
The new ale, produced by an...
BT is launching a 26m [pounds sterling] global advertising campaign to promote its information communication technology (ICT) strategy.(News)(British Telecommunications PLC)(Brief Article)
September 2, 2004... BT is launching a 26m [pounds sterling] global advertising campaign to promote its information communication technology (ICT) strategy. The campaign, which will run in six countries and five languages, was created by St Luke's and is the...
Yale appoints former Fox's Biscuits head.(News)(John Ward)(Brief Article)
September 2, 2004... John Ward, the former marketing director at Northern Foods-owned brand Fox's Biscuits, has joined lock manufacturer Yale as its top marketer. It is his first marketing role outside the food industry.
Ward left the biscuit brand last October...
Greggs appoints ex-GNER chief.(News)(Scott Jefferson )(Brief Article)
September 2, 2004... The retail bakery chain Greggs has recruited Great North Eastern Railways marketer Scott Jefferson as its first group marketing director.
Jefferson moves to the newly created position at Newcastle-based Greggs from the role of marketing...
Reckitt Benckiser picks Gaviscon brand marketer.(News)(Mark Cooper appointed)(Brief Article)
September 2, 2004... Reckitt Benckiser (RB) has appointed pharmaceutical company Wyeth's former marketing director Mark Cooper to lead the global strategy of its Gaviscon brand.
In his new role as global category marketing manager, he will report to global...
OfCom.(Digests)(Office of Communications)(Brief Article)
September 2, 2004... OfCom, the television watchdog, has banned a Land Rover ad for glamourising gun culture after receiving 348 complaints. The ad, created by Rainey Kelly Roalfe Campbell/ Y&R, shows a woman rushing after a man with a gun, which she then uses as a...
Brown-Forman.(Digests)(to buy Glenmorangie whisky)(Brief Article)
September 2, 2004... Brown-Forman is reported to be the front-runner to buy Glenmorangie whisky, which went up for sale last week. Brown-Forman already controls 25 per Cent of Glenmorangie's non-voting shares.
Age Concern and Norwich Union.(Digests)(contracts)(Brief Article)
September 2, 2004... Age Concern and Norwich Union are in discussions about the future of their relationship, following press reports that the charity could have to repay 3m [pounds sterling] in start-up costs for the loss-making joint venture Age Concern Financial...
Batchelors.(Digests)(soup marketing)(Brief Article)
September 2, 2004... Batchelors is extending its Cup a Soup range with the launch of a new range of single service soups with flavoured croutons in a separate container. Cup a Soup + Crunch will be supported by an 8m [pounds sterling] marketing campaign, which...
Kellogg.(Digests)(marketing)(Brief Article)
September 2, 2004... Kellogg is launching its first on-pack promotion for the Nutri-Grain brand, 24:7. Consumers Can text a code to a number on the wrapper for the chance to win 500 [pounds sterling] every hour of every day for six weeks until mid-October.
HMV.(Digests)(executive promotions)(Brief Article)
September 2, 2004... HMV, the music retailer, has promoted head of marketing Ged Hopkins to head Of retail marketing. He is being replaced by Gideon Lask, who joins from letsbuyit.com.
Quaker Foods.(Digests)(executive promotions)(Brief Article)
September 2, 2004... Quaker Foods has promoted vice-president for marketing Mary Dillon to president of the company, based at the company's Chicago head office.
Orange Glo Europe.(Digests)(contracts with ACDOCO)(Brief Article)
September 2, 2004... Orange Glo Europe, a household product company, has handed the marketing and distribution of its range of cleaners to rival cleaning company ACDOCO. The company will control the sales of Orange Glo's OxiClean, Kaboom and Orange Clean.
Interbrew.(Digests)(new name is InBev)(Brief Article)
September 2, 2004... Interbrew has changed its name to InBev, following approval of its merger with Brazilian brewer AmBev. Brent Willis, Interbrew chief commercial officer, retains his position.
Royal Mail.(Digests)(compensation)(Brief Article)
September 2, 2004... Royal Mail has paid out more than 50m [pounds sterling] in compensation after failing to meet any of its 15 performance targets. Between April and June, just 88.3 per cent of first-class letters were delivered the next day, against a target of...
Gillette.(Digests)(marketing)(Brief Article)
September 2, 2004... Gillette is to support the hunch of M3Power and its Mach3 Turbo shaving gel with a truck that will tour nationwide offering men the chance to sample the product.
Alberto-Culver.(Digests)(styling products launched)(Brief Article)
September 2, 2004... Alberto-Culver is to launch a line of styling products under its Tresemme haircare brand.
P&G prepares electronic cleaning products push.(News)(Procter & Gamble)(Brief Article)
September 2, 2004... Procter & Gamble (P&G) is turning its hand to battery-powered cleaning, with launches in the dish- and toilet cleaning markets.
P&G will launch a battery-powered handheld dishwasher called Fairy Power Dish this autumn. There will be a...
British Gas to mail out price-hike 'explanation' to 15 million homes.(News)(Brief Article)
September 2, 2004... British Gas is planning to counteract the bad publicity resulting from its recent steep price hike in gas and electricity, with the launch of a booklet explaining the reasons behind the increase.
The launch of the 16-page booklet, entitled...
Abbey launches 7m [pounds sterling] 'My Money' campaign.(News)(created by TBWA/London)(Brief Article)
September 2, 2004... Abbey, the bank at the centre of fevered takeover speculation, launches a 7m [pounds sterling] advertising campaign this week.
The advertising, created by TBWA/London, features a character called "Me" and his alter ego, "My Money", focusing...
ASA probes games firm's 'Osama' ad.(News)(Advertising Standards Authority on Sony PlayStation 2 game)(Brief Article)
September 2, 2004... The Advertising Standards Authority is investigating complaints against a poster ad for Sony PlayStation 2 game America's Most Wanted, featuring Osama Bin Laden. The complainants claim that the campaign is offensive and insensitive in the...
Nationwide moots 15m [pounds sterling] ad review.(News)(Nationwide Building Society is)(Brief Article)
September 2, 2004... Nationwide Building Society is set to review its 15m [pounds sterling] advertising account held by Leagas-Delaney London.
The review, which is likely to take place by the end of this year, is believed to have been precipitated by...
Mustoes picks up merged Licensed Trade Charity brief.(News)(contracts)(Brief Article)
September 2, 2004... The Licensed Trade Charity, formed by the recent merger of the Society of Licensed Victuallers (SLV) and the Licensed Victuallers National Homes (LVNH), has appointed Mustoes as its advertising agency
Mustoes represents the first retained...
Farm.(Digests)(contracts with Edrington Group)(Brief Article)
September 2, 2004... Farm has been appointed to handle the advertising for The Edrington Group's Highland Park whisky brand. The agency won a competitive pitch, which was handled by the AAR. The incumbent was the now-defunct Faulds Advertising.
Barclays.(Digests)(campaign by Bartle Bogle Hegarty )(Brief Article)
September 2, 2004... Barclays is claiming its multi-million-pound television campaign created by Bartle Bogle Hegarty reached its natural conclusion last Sunday, a day before the sacking of Sir Bobby Robson, who features heavily in the ads. There has been...
Leo Burnett.(Digests)(advertises for Fiat's Multipla)(Brief Article)
September 2, 2004... Leo Burnett has created a press and outdoor campaign for Fiat's Multipla, which has been redesigned following consumer resistance to its idiosyncratic looks. The ads play on its key feature of two rows of three seats in a variety of executions....
The Greek National Tourist Board.(Digests)(advertising )(Brief Article)
September 2, 2004... The Greek National Tourist Board is reviewing its advertising agency. The account is held by Team Saatchi.
Miles Calcraft Briginshaw Duffy.(Digests)(contracts with Tetley)(Brief Article)
September 2, 2004... Miles Calcraft Briginshaw Duffy has created its first campaign for Tetley. The first execution, which breaks in September, will feature Sex in the City star Kim Cattrall and will be followed by another ad starring Bargain Hunt expert David...
Quiet Storm.(Digests)(campaigns)(Brief Article)
September 2, 2004... Quiet Storm has created a through-the-line campaign to promote new shows on the Sci Fi Channel this autumn. The campaign features members of the public talking about paranormal experiences. It has the strapline 'There's a bit of a geek in all...
Leo Burnett.(Digests)(advertises for Weight Watchers from Heinz)(Brief Article)
September 2, 2004... Leo Burnett has created a 2m [pounds sterling] TV campaign for Weight Watchers from Heinz. It will continue to use the 'Don't give up the foods you love' strapline.
HHCL/Red Cell.(Digests)(advertises for Singapore Airlines )(Brief Article)
September 2, 2004... HHCL/Red Cell has devised a brand awareness campaign for Singapore Airlines using wrapped taxis in London and Manchester. It is the first time a campaign for the airline has not used the image of the Singapore Girl air hostess.
McCann Erickson.(Digests)(advertises for Yoplait Dairy Crest)(Brief Article)
September 2, 2004... McCann Erickson has created a 2m [pounds sterling] TV campaign to support for Yoplait Dairy Crest-owned brand Petit Filous. It aims to encourage parents to buy the fromage frais as a good source of calcium for children.
J Walter Thompson.(Digests)(advertises for Persil brand of Lever Faberge)(Brief Article)
September 2, 2004... J Walter Thompson has created a TV and poster campaign for Lever Faberge-owned brand Persil to support its art and craft promotion. It will also sponsor children's TV programme Art Attack.
Spirit Advertising.(Digests)(campaigns for OshKosh children's range of clothing )(Brief Article)
September 2, 2004... Spirit Advertising has created a TV, press and outdoor campaign to support launch of the OshKosh children's range of clothing in Boots and Debenhams.
Admen's relief as merger talk cools: C4 plus Five might not end up one, if Andy Duncan's warm words about the BBC are anything to go by.(Edinburgh Television Festival)
September 2, 2004... One didn't need telepathy to get the message from the speeches and debates at the Edinburgh Television Festival last weekend: plans for a Channel 4 and Five merger seem to be running out of steam.
Channel 4's new chief executive, Andy...
Odeon and UCI marketers under threat after takeover.(Media)(people)(Brief Article)
September 2, 2004... The purchase of Odeon and UCI Cinemas by private equity company Terra Firma has cast doubt over the position of the cinema chains' marketing chiefs.
Both chains have long-serving marketing teams. Odeon's marketing is headed by Luke Vetere,...
FT executive takes helm at The Cloud.(Media)(Financial Times' Zach Leonard )(Brief Article)
September 2, 2004... Financial Times managing director Zach Leonard is leaving to take a senior role at wireless internet company The Cloud.
Leonard was appointed FT managing director for Europe, the Middle East and Africa in July last year (MW July 17, 2003)....
Classic FM picks marketing chief.(Media)(Giles Pearman promoted )(Brief Article)
September 2, 2004... Classic FM, GWR's national commercial station, has promoted brand controller Giles Pearman to marketing director. It is the first time the station has appointed a dedicated marketing director.
Pearman, who joined the radio station five...
PHD wins 4m [pounds sterling] Yell TV buying account.(Digests)(Brief Article)
September 2, 2004... Yell has moved its 4m [pounds sterling] television buying business from The Allmond Partnership to PHD.
Head of consumer communications John Hayward made the decision to move the business. PHD will handle all of Yell's off-line media...
Channel 4.(Digests)(UBC Media plans for radio station)(Brief Article)
September 2, 2004... Channel 4 and radio broadcast UBC Media are understood to be looking at launching a talk radio station using the national digital licence for UBC-owned station, OneWord.
Reebok and Coors Fine Light Beer.(Digests)(sponsorship deals)(Brief Article)
September 2, 2004... Reebok and Coors Fine Light Beer will be joint sponsors of ITV's coverage of Super Bowl and the National Football League (NFL) play-offs early next year. ITV's three-year deal with NFL begins with weekly coverage of the play-offs next January.
Tesco.(Digests)(broadband service offerings)(Brief Article)
September 2, 2004... Tesco has launched an own-brand broadband service priced at 19.97 [pounds sterling] a month. It offers customers the chance to download as much data as they want without a cap.
Lever Faberge's.(Digests)(Persil brand investments)(Brief Article)
September 2, 2004... Lever Faberge's Persil brand is to sponsor children's show Art Attack on ITV1. Sponsorship sequences have been created by J Walter Thompson and feature the line 'because art is messy'.
Express Newspapers.(Digests)(printing plant management)(Brief Article)
September 2, 2004... Express Newspapers will continue to operate the West Ferry printing plant as a joint venture with the Telegraph Group following the group's acquisition by Sir David and Frederick Barclay.
First Choice.(Digests)(sponsoring ITV reality show )(Brief Article)
September 2, 2004... First Choice, the holiday company, is to sponsor ITV reality show I'm a Celebrity, Get Me Out of Here! for a second year. The show will have branded break bumpers and First Choice will use the sponsorship for in-store, online and interactive...
EMAP Advertising.(Digests)(contracts with Virgin Mobile )(Brief Article)
September 2, 2004... EMAP Advertising has signed Virgin Mobile as a partner for the Kiss 100 Bam Bam Breakfast Show in a deal arranged by Manning Gottlieb OMD. The 1m [pounds sterling] deal includes sponsorship, editorial support and joint marketing activity.
TalkSport.(Digests)(marketing)(Brief Article)
September 2, 2004... TalkSport, the national commercial talk radio station, is launching a TV campaign on Sky Sports on September 4. The campaign will focus on the lengths men will go to to listen to Talksport.
The Digital Radio Development Bureau.(Digests)(Vauxhall id offering DAB digital radios)(Brief Article)
September 2, 2004... The Digital Radio Development Bureau has announced that Vauxhall is the first car manufacturer to offer DAB digital radios as standard. The Astra SXi Digital will be available from October.
Pepsi.(Digests)(markets for Champions Trophy cricket)(Brief Article)
September 2, 2004... Pepsi has insisted that fans attending the Champions Trophy cricket tournament will be screened to check that they are not bringing in sizeable quantities of products from rival snack and drink companies. The initiative is to prevent ambush...
Centaur.(Digests)(plans to launch Finance Week)(Brief Article)
September 2, 2004... Centaur, publisher of Marketing Week, is to launch the first weekly magazine for finance directors and financial controllers, called Finance Week. It will appear in the autumn. The editor will be Marketing Week columnist and former deputy...
If brands don't serve us, we'll just help ourselves: Brands' promises of 'customer service' often mean 'anonymous call centres'. This isn't acceptable, says Robert Dwek--when we interact, we're individuals.(Online)
September 2, 2004... We are moving ever further into an era of self-service and away from good old-fashioned customer service. The move is driven by technology, and when it works it is a wonder to behold. But technology is also raising the competitive stakes, which...
Going looks tough for Associated's outsider: Associated's new frontman Beatty has a good newspaper pedigree but internal turf wars and the Telegraph squaring up for a fight means that his won't be an easy ride.(Media Analysis)
September 2, 2004... Daily Mail & General Trust has named its new helmsman for Associated Newspapers, recalling Kevin Beatty to the national press after a successful period shepherding DMGT's regional company Northcliffe Newspapers.
Beatty, 46, was swiftly...
Marketers must move to exploit the UK's growing digital addiction: an Ofcom review shows that we are spending more time and money than ever on online services, so why is the sector ignored by marketers?(Media Comment)
September 2, 2004... According to Ofcom's recent delve into our digital consumption (MW August 19), we are a nation of media junkies, spending ever increasing amounts of time and money on our habit. This may be good news for content developers, but in a world of...
Mortgage providers face times of change: interest rates are rising, the housing market may be cooling and as new rules are introduced it will become more difficult to market mortgages. How will the industry cope?
September 2, 2004... Few dinner parties pass without excited discussion of house prices. While the dramatic increase in values since the early Nineties have delighted those lucky enough to have bought at the right time, satisfaction with the mortgage lenders...
British Gas price hike sparks power struggle: market leader British Gas's position is under attack as rivals turn its announcement of record price rises into an opportunity for poaching its disgruntled customers.(News Analysis)
September 2, 2004... The British Gas brand promise of "Doing the Right Thing" must be ringing hollow for its 15 million customers who are bracing themselves for steep gas and electricity bill rises, just as freezing winter approaches.
While the utility giant...
Needs a new plug: consumer electronics brands are difficult to advertise--the sheer breadth of their product ranges means branding campaigns end up generic and bland. Now Samsung and Philips--one on the up, the other struggling with a dated image--are revamping their marketing. Can they inject some heat into their technology?(Cover Story)
September 2, 2004... You've endured the glib generality of Philips Electronics' "Let's make things better" advertising campaign for the best part of a decade. You have put up with the equally meaningless strapline for Korean electricals rival Samsung, "Everyone's...
Let's kick the amateurs out of sponsorship.(Brief Article)
September 2, 2004... It is typical of much that goes on in the sponsorship industry that Cameron Day accuses Olympic Games' sponsors of spending all their time "just" concentrating on defending their investment against ambush marketing (MW August 19).
It is...
Same old story, same old tactics.(Letter to the Editor)
September 2, 2004... The debate in your pages on the merits of Marks & Spencer producing fashion ranges for older women misses a fundamental point. Too often, when companies persuade themselves that targeting the nation's wealthiest consumers is actually a good...
Rich people don't have time to read.(Letter to the Editor)
September 2, 2004... Factfile (MW August 5) confirmed much of what we already knew: affluent consumers read international media. It did expand on the reasons why they make this choice, but it did not really take into account the true pattern of how these...
Fred-faced over his flab?(Letter to the Editor)
September 2, 2004... I noticed with some alarm that in the brand's recent revamp, which included revised logos and pack designs, Homepride's Fred (surely one of the brand's primary visual equities) is almost completely hidden away, tucked right behind the meals he...
Have a nice day, and an icy stare.(Letter to the Editor)
September 2, 2004... What a wonderful gem of an article from Murray (MW last week). When McDonald's first arrived in this country I remember, after grabbing my paper bag full of burger and fries off the counter, hearing that phrase--"Have a nice day"--blurted out,...
Deciding when to clock a click.(Letter to the Editor)
September 2, 2004... The growth of online advertising continues apace, as evidenced by the latest IAB/PricewaterhouseCoopers tracking research which revealed a rise in spending of 80 per cent in the past year, to more than 350m [pounds sterling]. But as spending on...
You want the moon on a ... cushion?(Diary)(Brief Article)
September 2, 2004... In the old days, when the Diary was roping steers on a Texas dude ranch, life was simple: the only things that got branded were the cows' rears. These days, it seems that everything and anything can be branded--so much so that things have come...
Naked is hanging out all over, it seems.(Diary)(Brief Article)
September 2, 2004... Naked is hanging out all over, it seems. The recent news that the agency is in talks with Fallon over a joint venture brings the total number of Naked ventures, planned and extant--in the Diary's estimation--to nine. There'll soon be one on...
Killing with kindness.(Diary)(Brief Article)
September 2, 2004... The life of a journalist can be a dangerous one but, while the reporters in Iraq have good reason to be on their guard, Marketing Week's finest usually sleep easy at night. That was until a package arrived at MWHQ, full of first-aid supplies....
Getting staff to live the brand: work in process: a company can drum brand values into staff all it likes, but unless it looks at the processes behind customer service, nothing will change.(Marketing)
September 2, 2004... How many companies have initiated "Live the Brand" programmes over the past few years? And how many would you say have really succeeded? Unlike customer relationship management, where alarmingly high failure rates are reported regularly and...
Far East, but no longer so far out: Japanese cooking is overcoming the 'yuck' factor caused by misconceptions about its content, as sushi and noodle bars' growing popularity is boosted by supermarket ranges.(Factfile)
September 2, 2004... The Japanese food market has exploded in the UK's cities in recent years, but the category still seems to suffer from a lack of understanding among consumers. The true diversity of sushi appears to have been lost in translation, as it has...
With a view to fulfill: in the rush to generate consumer response, actually delivering the goods can be overlooked, leaving customers disappointed.(Special report: Direct Marketing)
September 2, 2004... It took just 30 minutes of rain at Heathrow Airport to cause 7,000 items of baggage to go astray. With every aircraft-stand full, staff resorted to dumping baggage from incoming planes onto the tarmac. To avoid further delays, British Airways...
Brits can sit pretty when it comes to the bog-standard: Britain's manufacturing may have gone down the pan but it can still produce men who will rise to the challenge of eradicating poor loo etiquette.(Britishers)
September 2, 2004... Now that ours is a service economy we must make the most of it. It does, after all, have its good points, even if they are for the most part negative.
It is, for example, no bad thing that men no longer burrow for coal miles below ground,...
Wheel is turning against the SUV.(This Week)(Sport Utility Vehicle )
September 9, 2004... Is the British public's long--and only partially explicable--infatuation with the sports utility vehicle coming to an end?
No, say the car manufacturers who--in a year marked by generally lackluster--sales triumphantly point to SUVs as a...
Lever Faberge plans major softner launch: multi-million-pound launch for single-dose fabric softner capsule Comfort Pearls in new year.(News)(Brief Article)
September 9, 2004... Lever Faberge is plotting the biggest launch in the laundry market since the introduction of Persil Capsules in 2001, with the roll-out of a new innovative single-dose fabric conditioner capsule under its Comfort brand.
Comfort Pearls will...
Wilkinson Sword marketing chief quits after management shake-up.(News)(Brief Article)
September 9, 2004... Wilkinson Sword has ousted UK marketing chief David Bainbridge as part of a management overhaul sparked by poor launch sales of its four-blade Quattro razor.
Wilkinson Sword insiders say Bainbridge has been made a scapegoat for the failure...
Iceland set to become 'first retailer' to show Government 'five-a-day' logo on packaging.(News)(Brief Article)
September 9, 2004... Iceland is to begin featuring the Government's controversial "five-a-day" logo on all fresh and frozen fruit and vegetables in a move which could see it become the first national food retailer to support the healthy eating initiative.
...
Fiat appoints heir as head of promotion.(News)(Fiat Auto S.p.A.)(Brief Article)
September 9, 2004... Fiat Auto has promoted the heir to the dynasty controlling a third of the Fiat empire, Lapo Elkann, to head of brand promotion for all its brands. Elkann is the grandson of the late Gianni Agnelli.
The appointment is part of a fundamental...
Managing director quits TUI UK after summer leave.(News)(Brief Article)
September 9, 2004... TUI UK managing director Chris Mottershead has decided to leave the travel company after taking an extended summer holiday.
TUI Northern Europe chief executive Peter Rothwell will assume the title of managing director TUI UK. The company...
Ex-Wella marketer lands top UK job.(News)(Brief Article)
September 9, 2004... Haircare products maker Wella UK has promoted its former head of UK consumer marketing Bob Bartlett to overall marketing chief of all the company's UK business.
Bartlett's position at the company was in doubt earlier this year, after Wella...
Shiseido UK appoints marketing supremo.(News)(Brief Article)
September 9, 2004... Luxury cosmetics brand Shiseido UK has appointed Nicala Stott as sales and marketing director after its merger with sister brand, Decleor UK. She joins from luxury spa brand Elemis, where she was sales director.
The merged entity will be...
Bacardi chief slams Ofcom clampdown.(News)(Brief Article)
September 9, 2004... Bacardi-Martini has slammed Ofcom's proposal to clamp down on alcohol advertising and its proposal to overhaul its rules about the use of sexual imagery and appealing to youths.
Speaking at Westminster Diet & Health Forum National Seminar,...