Marketing Week articles from October 2005

Marketing Week archives from October 2005

Oil giants in talks over green diesel fuel roll-out.(Oxonica Ltd.)(Envirox)(Brief Article)
October 6, 2005... A new diesel-altering product that claims to reduce motorists' harmful emissions and cut fuel consumption is to be launched to consumers. Oil companies are already in discussions with technology company Oxonica to roll out Envirox, a...

Gov't hands over drink strategy to Portman.
October 6, 2005... The Government seems poised to put control of its policy to curb binge- drinking into the hands of drinks industry body the Portman Group. The Government is thought to have decided to adopt the Portman Group's initiative called Drinks...

Disney plans range of healthy snacks in response to obesity.(Walt Disney Co)(Brief Article)
October 6, 2005... Disney is launching a range of branded healthy snacks to tackle growing public concern over childhood obesity. This global launch will be the first of its kind for the entertainment group. A range of dried fruit snacks, under the banner...

Fujitsu Siemens plans 'green at work' drive.(Fujitsu Siemens Computers )(Brief Article)
October 6, 2005... Fujitsu Siemens Computers is introducing an initiative to promote environmentally friendly practices at work. The campaign is the result of a study, carried out by TNS PhoneBus, which looked into workers' views and attitudes on the...

Wonderbra boss rounds on 'sexist' lingerie campaigns.(Herve Bailly)(Brief Article)
October 6, 2005... The marketing director of Wonderbra has hit out at lingerie brands for their continued insistence on marketing to men and not their customers. Herve Bailly, whose remit covers all of Sara Lee's Playtex lingerie division, has also claimed...

Ex-C&W boss joins BT in major UK customers role.(Cable & Wireless, British Telecommunications appoints Mark Quartermaine )(Brief Article)
October 6, 2005... Former Cable & Wireless marketing chief Mark Quartermaine has joined BT in the new role of vice-president for commercial and brand for its UK major customers division. Quartermaine, who started this week, reports to president of UK major...

Innocent picks top marketer amid reshuffle.(Innocent Drinks appointments)(Brief Article)
October 6, 2005... Innocent Drinks, the maker of Innocent Smoothies, has hired a marketing director as one of four new appointments. Jamie Mitchell, a Harvard graduate and former management consultant at McKinsey, will be responsible for driving sales growth...

Armed Forces to use new Lucozade drink.(UK Ministry of Defence contracts with GlaxoSmithKline Nutritional Healthcare)(Brief Article)
October 6, 2005... The British armed forces are to carry Lucozade in their ration packs following a deal between the Ministry of Defence and GlaxoSmithKline to supply troops with a new version of the energy drink. Powdered "Body Fuel" sport drinks, part of...

Epson signs deal to sponsor Discovery Real Time show.(Brief Article)
October 6, 2005... Epson UK, the manufacturer of colour printers and imaging equipment, has teamed up with digital television channel Discovery Real Time to sponsor a new photography show called Hot Shots. The show, which starts at the end of October, will...

IN BRIEF: ScottishPower up prices.(Brief Article)
October 6, 2005... ScottishPower is the latest energy provider to put up its prices. Like rival British Gas, it is introducing a capped-rate offer. The hikes affect both gas and electricity charges. Copyright: Centaur Communications Ltd. and licensors

IN BRIEF: Launch of voice-over internet service.(Brief Article)
October 6, 2005... Vodafone's former marketing director Mike Webb has teamed up with Tim Radford, who made #40m selling his Project Telecom business to the mobile phone operator in 2003, to launch a voice-over internet service. Copyright: Centaur...

IN BRIEF: French Connection scrapping FCUK.(Brief Article)
October 6, 2005... French Connection is scrapping its infamous brand slogan FCUK. The decision was taken after the chain's half-year profits dropped by two- thirds, from #16.2m to #5.1m. Copyright: Centaur Communications Ltd. and licensors

IN BRIEF: Mandatory health messages.(processed foods' advertising)(Brief Article)
October 6, 2005... The French government has confirmed the introduction of mandatory health messages on television and radio ads featuring processed foods. The country will be the first in the European Union to run the warnings, under public health laws passed...

IN BRIEF: Yardley sold to Lornamead.(Brief Article)
October 6, 2005... Procter & Gamble has sold luxury English toiletries brand Yardley to Lornamead, owned by the Jatania family. The family has a reputation for buying "orphan" brands from multinationals. Copyright: Centaur Communications Ltd. and licensors

IN BRIEF: National Lottery licence.(National Lottery Commission )(Brief Article)
October 6, 2005... The process of setting guidelines for the next National Lottery licence award took a step forward this week when the National Lottery Commission published its responses from interested parties. Richard Branson, Gala and Ladbrokes are all...

IN BRIEF: Chelsea Football Club.(appointed Lucinda Brock and Ben Wells)(Brief Article)
October 6, 2005... Virgin Atlantic director of sales operations Lucinda Brock is joining Chelsea Football Club as head of marketing. Ben Wells, account director at sponsorship consultant Redmandarin, will become Chelsea's head of sponsorship. Copyright:...

IN BRIEF: Colt.(COLT Telecom Group PLC appointed Mark Savage)(Brief Article)
October 6, 2005... Colt, the telecoms company, has appointed Mark Savage, who headed London 2012's brand team, as brand director. Savage has launched an awareness-building campaign by branding 220 London taxis with Colt livery. Copyright: Centaur...

IN BRIEF: Bhs.(appointed Beverley Churchill)(Brief Article)
October 6, 2005... Bhs has appointed Beverley Churchill as marketing director, replacing Romney Drury, who quit in May after two years in the role. Churchill was previously head of marketing at Selfridges. Copyright: Centaur Communications Ltd. and...

IN BRIEF: Nissan.(Nissan Motor Company Ltd. promoted Paul Wilcox)(Brief Article)
October 6, 2005... Nissan has promoted UK marketing director Paul Wilcox to vice-president of marketing for Europe. He replaces Volker Brien, who is moving to another role within the company. Copyright: Centaur Communications Ltd. and licensors

IN BRIEF: BT.(British Telecommunications PLC appointed Matthew Woods)(Brief Article)
October 6, 2005... Hallmark Channel's former marketing director, Matthew Woods, is joining BT to lead the marketing team for the company's new broadband television service. Woods, who left Hallmark in July, has been appointed head of customer marketing. ...

IN BRIEF: ITV Sales.(promoted Clare Salmon and Gary Digby)(Brief Article)
October 6, 2005... ITV has promoted marketing director Clare Salmon to director of marketing and commercial strategy. At the same time, Gary Digby becomes managing director of ITV Sales. Digby, a former head of sales, replaces his old boss Graham Duff, who...

Rolls-Royce appoints BMW executive as top marketer.(Rolls-Royce Motor Cars Ltd.)(Brief Article)
October 6, 2005... Rolls-Royce Motor Cars has appointed BMW sales director Graeme Grieve as its marketing chief. Grieve replaces Howard Mosher, who left the luxury car marque at the end of April to move to BMW North America (MW March 31), as sales and...

ABTA moots industry ad campaign.(Association of British Travel Agents )(Brief Article)
October 6, 2005... The Association of British Travel Agents (ABTA) is hoping to stem the decline in holiday bookings through its members with a national newspaper competition. It has not ruled out the possibility of running an ad campaign promoting its members'...

EasyJet appoints temporary top marketer.(Easyjet Airline PLC appointed David Scowsill)(Brief Article)
October 6, 2005... Former Opodo chief executive David Scowsill has joined no-frills airline easyJet as interim sales and marketing director, making him the senior marketer at the company. His arrival comes as the carrier is searching for an advertising...

ISBA to revise its stance on schools.(Incorporated Society of British Advertisers)(Brief Article)
October 6, 2005... The Incorporated Society of British Advertisers (ISBA) is set to overhaul its guidelines for companies marketing in schools following the ban on junk food vending announced by the Government. ISBA and its partners are under pressure to...

Industry fails to capitalise on the rise of OTC medicine.(over-the-counter )(Brief Article)
October 6, 2005... New research into attitudes towards health and over-the-counter (OTC) medicine sounds a warning for marketers of medicine and pharmacy brands. Entitled A Picture of Health, the research was conducted by Reader's Digest in association...

Analysis: Whistle blows on the Met's merchandising plan.
October 6, 2005... In what seems an off-beat move at a time of heightened national security, the Metropolitan Police is launching a commercial brand to cash in on its role as London's law enforcer. Met-branded T-shirts, hats, salt-and-pepper shakers,...

Scots pubs mull action over happy hour ban.(Scottish Beer and Pub Association)(Brief Article)
October 6, 2005... The Scottish Beer and Pub Association (SBPA) is threatening to report the Scottish Executive to the Office of Fair Trading over its plans to ban "happy hours", two-for-one drinks and other price-cutting promotional deals in Scottish pubs and...

ASAI to probe Paddy Power 'Last Supper' poster ads.(Advertising Standards Authority for Ireland)(Brief Article)
October 6, 2005... Bookmaker Paddy Power has caused controversy in the Republic of Ireland with its new poster campaign, which depicts Jesus gambling at the Last Supper. So far the company has received about 80 complaints about the ad, based on Leonardo...

Analysis: Can branding pave a city's streets with gold?
October 6, 2005... Cities and regions often find themselves squabbling over pots of cash, be it from private funding or the annual influx of students, in a scramble for investment. To get the upper hand, more are turning to branding in the hope of becoming the...

P&G appoints Starcom to handle #340m Gillette media business.(Procter & Gamble )(Brief Article)
October 6, 2005... Procter & Gamble (P&G) has appointed Starcom to Gillette's $600m (#340m) planning and buying business as it embarks on a hunt for a creative agency. The incumbent on the account was WPP Group agency MindShare. Following US regulatory...

Adams appoints Digby&Co to #1m in-store account.(Adams Kids)(Brief Article)
October 6, 2005... Adams Kids, the children's clothing retailer, has handed a #1m marketing task to start-up agency Digby&Co. The retail-focused agency, founded by Jenny Digby, a former business director at defunct Abbott Mead Vickers-owned Minerva, is to...

New Campaigns: The Post Office.(Brief Article)
October 6, 2005... Publicis has created a television campaign for the Post Office, featuring the animated ant family, to promote its 'two-in-one' credit card. The campaign, which breaks on October 11, is the eighth execution using the ants and will be...

IN BRIEF: Spirit Advertising hired.(Capoco)(Royal College of Art )(Brief Article)
October 6, 2005... Spirit Advertising has been hired to handle the launch of Mobilicity, a driverless-vehicle project from the Royal College of Art and transport design consultancy Capoco. Copyright: Centaur Communications Ltd. and licensors

IN BRIEF: EHS Brann Leeds appointed.(Children's Society )(Brief Article)
October 6, 2005... EHS Brann Leeds has been appointed to create a direct marketing campaign for The Children's Society to raise awareness of the growing problem of runaway youngsters. The direct mail pack will form part of the charity's Safe and Sound campaign....

IN BRIEF: Campaign for Holsten Pils.(Saatchi and Saatchi)(Brief Article)
October 6, 2005... Saatchi & Saatchi has created its first above-the-line campaign for Holsten Pils since winning the account in July 2004. The #1m press and poster campaign will feature the strapline 'The Bottle to be Different'. Copyright: Centaur...

IN BRIEF: Integrated campaign to launch Yahoo!'s music site.(MBA)(Brief Article)
October 6, 2005... MBA has created an integrated campaign to launch Yahoo!'s new music site. The campaign includes press, interactive direct marketing and digital activity, and features the strapline 'Yahoo! Music, the UK's number 1 music venue'. ...

IN BRIEF: Waitrose link with Bridget Jones column.(Brief Article)
October 6, 2005... Waitrose is beginning a six-week association with the Bridget Jones column in The Independent this week. How has created ads for Waitrose's Perfectly Balanced range to run alongside the column by author Helen Fielding until mid-November....

IN BRIEF: Travelodge shortlist for account.
October 6, 2005... Travelodge has announced the shortlist for its #4m advertising account. It comprises Sledge, RPM3, Doner Cardwell Hawkins and Mustoe Merriman Levy. Pitches are scheduled for next month. Copyright: Centaur Communications Ltd. and licensors...

Gov't in talks with agencies about public health brief.(Brief Article)
October 6, 2005... The Department of Health (DoH) is in discussions with advertising agencies about developing campaigns to tackle major public health concerns. The Department is in consultation with the National Institute for Health and Clinical Excellence...

Vimto firm seeks shop to revitalise Panda Pops.(Panda Pops)(Brief Article)
October 6, 2005... Vimto-owner Nichols is seeking a creative agency for its children's soft drinks brand Panda Pops. Nichols, which acquired the brand at the start of this year (MW January 27), is thought to be in talks with several agencies about the...

Iris hangs on to T-Mobile channels account.(Iris)(channel development)(Brief Article)
October 6, 2005... Iris has retained the retail and channel development component of T- Mobile's #15m below-the-line account following a protracted review. It emerged in February that T-Mobile was reviewing the business, ahead of the expiry of Iris'...

Analysis: Public contrition frees IPG to rebuild its reputation.(marketing services )
October 6, 2005... With firefighting at Interpublic Group (IPG) seemingly over, perhaps growth can begin again. An investigation into years of financial irregularity has revealed incompetence and fraud. But, on the stroke of a deadline which, if breached, would...

Innocent seeks agency for its direct marketing debut.(agency appointment)(Brief Article)
October 6, 2005... Innocent Drinks, the maker of Innocent smoothies, is looking for its first direct marketing agency as part of a #6m marketing drive planned for 2006. It is believed that Liquid, Tequila, Meteorite and Communicator are pitching for the...

Lebara in talks on brand development.(Lebara Mobile)(Brief Article)
October 6, 2005... Telecoms company Lebara Mobile is talking to agencies about a branding project. The provider of pre-pay mobile phones and cheap international calls is understood to be close to appointing an agency to work on brand development. The...

Tele2 marketing.(advertising campaign)(Brief Article)
October 6, 2005... Another low-cost telecoms company, Tele2, is talking to a number of agencies about a new marketing push (MW September 15). Tele2 ran a high-profile advertising campaign earlier this year comparing its prices with BT's. It has been in talks...

IN BRIEF: DWP launching radio advertising.(Department for Work and Pensions)(Leo Burnett Company Inc.)(Brief Article)
October 6, 2005... The Department for Work and Pensions is launching a four-week radio advertising drive telling benefit cheats they are being tracked by computer systems. The campaign was created by Leo Burnett. Copyright: Centaur Communications Ltd. and...

IN BRIEF: Opening offices in New York and Singapore.(Kinetic Worldwide Group )(Brief Article)
October 6, 2005... Kinetic, the outdoor media company, has confirmed it is opening offices in New York and Singapore in a bid to co-ordinate regional campaigns. Eric Bottema, director of Kinetic Worldwide Group for North America, will be based at the New...

IN BRIEF: Tabloid supplement.(Daily Telegraph PLC)(Brief Article)
October 6, 2005... The Daily Telegraph sports section will become a tabloid supplement from next week, while the newspaper's business section is to be relaunched as a separate section. The Telegraph's main section will remain broadsheet. Copyright: Centaur...

IN BRIEF: Bhs denies review of media planning and buying account.(Brief Article)
October 6, 2005... Bhs has denied it is reviewing its #3m-plus media planning and buying account, held by Media Planning Group. The retailer's media business is the only Arcadia account not handled by Carat. The creative work, handled by HHCL/Red Cell, is...

IN BRIEF: Potential bid partners in Aegis.(Brief Article)
October 6, 2005... WPP Group and investment boutique Hellman & Friedman have emerged as potential bid partners in the battle for Aegis. WPP is known to be interested in Aegis' market research business, Synovate. Their interest stops short of a formal bid at...

Brands set to quit F1 as contract wrangles drag on.(Formula One )(Brief Article)
October 6, 2005... Leading global brands could walk away from multi-million pound Formula One sponsorship deals if the sport is split in two with the formation of a breakaway series, sponsorship experts warn. Five manufacturers and seven teams met last week...

Sci Fi launches drive for movie promotion.(Sci-Fi Channel Inc.)(Brief Article)
October 6, 2005... NBC Universal digital television station The Sci Fi Channel is launching its biggest marketing drive of the year to promote its "Movie at 10" strand. The month-long, six-figure campaign, which coincides with the channel's tenth birthday,...

Xbox and Adidas join forces for football marketing activity.(Brief Article)
October 6, 2005... Microsoft's Xbox and sportswear brand Adidas are forming a global alliance for a joint sports promotion, focusing primarily on football. The partnership will result in the brands running a series of initiatives, including television...

The race is on to find BAR Honda's new lead sponsor.(British American Racing)(Brief Article)
October 6, 2005... Formula One team BAR is looking for a new headline sponsor after founding owner British American Tobacco (BAT) sold its 55 per cent stake to Honda. The Japanese car manufacturer previously owned 45 per cent of the team but will take full...

John Ayling wins Hollywood Bowl's buying and planning.(John Ayling and Associates Ltd.)(Brief Article)
October 6, 2005... Hollywood Bowl, the chain of ten-pin bowling centres, has appointed John Ayling & Associates to its #1m media planning and buying business. Hollywood Bowl, owned by leisure company Mitchells & Butlers, runs 24 bowling centres around the...

Analysis: Will NTL/Telewest's combined might pay off?(NTL Communications Corp)(TeleWest Communications Group Ltd)
October 6, 2005... Following the long-awaited merger of the UK's biggest cable company NTL and rival operator Telewest, the combined entity should be able to mount a more serious challenge to the market leadership of BSkyB and BT. While analysts agree the...

Northcliffe signs in-store radio broadcast deal with Immedia.(Northcliffe Newspapers Group Ltd.)(Immedia Broadcasting Plc.)(Brief Article)
October 6, 2005... Publishing group Northcliffe, part of Daily Mail & General Trust, is to advertise its regional papers and promotions through a live in-store radio network, to be run by Immedia Broadcasting. The network, branded News Shop Live, will run...

Canary Wharf campaign to attract more shoppers.(Brief Article)
October 6, 2005... Canary Wharf Ltd, which manages the London location's retail estate, is launching a multi-media campaign to attract more shoppers to the area. Transport media will be used to persuade Canary Wharf workers to take advantage of the area's...

Online marketing spend set to reach #1bn in 2005.(Internet Advertising Bureau)(PricewaterhouseCoopers)(Brief Article)(Industry Overview)
October 6, 2005... Paid-for search marketing grew by 73 per cent annually in the first half of this year, to hit #197.3m, according to figures released by the Internet Advertising Bureau and PricewaterhouseCoopers. The total spent by UK marketers on online...

'Online increasingly important to European advertisers' - study.(European Interactive Advertising Association)
October 6, 2005... Online is playing an increasingly important role in the marketing plans of Europe's top advertisers, to the detriment of other media, a new study says. Research conducted for the European Interactive Advertising Association (EIAA) found...

ASA investigates 'violent' Mortal Kombat viral ad.(Advertising Standards Authority)(Brief Article)
October 6, 2005... The Advertising Standards Authority (ASA) is understood to be investigating the latest online viral campaign for Midway Games' Mortal Kombat: Shaolin Monks. The ASA has stepped in after receiving a complaint that the viral video includes...

EA launches quiz for Black & White 2 game.(Black and White 2)(Maxim.com)(FHM.com)(Brief Article)
October 6, 2005... Electronic Arts (EA) is promoting its new game, Black & White 2, with a viral quiz and online campaign that determines what kind of "god" people are - peaceful or destructive. The campaign mirrors the choices players must make in Black &...

Letter: The green issue should now be taken as read.(Letter to the Editor)
October 6, 2005... Yes! Consumer demand is going green (Trends, MW September 22). And it really is time to listen up and embrace this opportunity wholeheartedly, whatever your motivation. Knowing your market enables you to think ahead, plan for the future,...

Letter: Future of football piece was really on the ball.(Letter to the Editor)
October 6, 2005... I have recently received my copy of Marketing Week and would like to congratulate you for the quality of the cover story (MW September 29). It is a well thought-out, balanced article and gave real insight into the problems at the heart...

Letter: Stumped by Murray's rant about cricket.(Letter to the Editor)
October 6, 2005... I don't think that Iain Murray should be allowed the last word after his piece on English cricket (MW September 22). Of all the sports that have been actively using marketing as part of their business plan, cricket stands out as an...

Letter: Newspapers are right to take the online lead.(Letter to the Editor)
October 6, 2005... You reported on the doubling of broadband take-up (MW September 22) just a week after discussing News Corporation's online development. In the latter, you assert that "few old media practitioners have managed to migrate successfully onto the...

Leader: Who will blink first in the tussle for Aegis?
October 6, 2005... Curiouser and curiouser. The battle for the body and soul of media buying giant Aegis took a new turn this week with the emergence of a shadowy 'counter-bidder', apparently determined to give Publicis Groupe supremo Maurice Levy more of a run...

CORPORATE VENTURE FUNDS: Selective breeding.
October 6, 2005... In their endless search for the next big money-spinner, the packaged- goods giants are looking beyond their own hidebound internal cultures and setting up venture capital funds to seek out and incubate new ideas. David Benady assesses the...

ADVERTISING IN SCHOOLS: The classroom barrier.
October 6, 2005... The Government's decision to get tough on junk food in schools has alarmed the ad industry, which now fears a similar clampdown on brands in the classroom. But the controversial balance between education and promotion has already scared many...

ADVERTISING IN SCHOOL: History.(Brief Article)
October 6, 2005... Some school sponsorship schemes have created a healthy glow for the brands involved with them, while others have been met with the wrath of consumer groups and the educational reform lobby for their 'educational' attempts: Tesco Computers...

MEDIA: How niche TV is broadening the horizons of advertisers.
October 6, 2005... They may not make the headlines like ITV's new digital channel, but small TV channels are quietly emerging to offer narrowly targeted audiences to advertisers. If only agencies appreciated them As the cable industry finally unites with...

The tables are turning for DM - and it'll soon be taking requests.(direct marketing)
October 6, 2005... MARKETING: ALAN MITCHELL The problem with 'permission' marketing is that it is on an all-or- nothing basis, but new services are enabling consumers to choose what they receive and when Hello there. John Pushysalesman-Smith here. Have...

The 'bigger is better' dream of America is getting greener too.(organic food market expected to grow)
October 6, 2005... AMERICA: POLLY DEVANEY As consumers demand greener and organic alternatives - and are prepared to pay a premium - niche sectors are springing up in nearly every industry North America has never been known for its green and organic...

BENCHMARK - WONDERBRA: Another push-up trick?
October 6, 2005... Wonderbra is branded in consumers' minds as 'the' cleavage bra, but its new ads reveal a wish for a more varied effect. By Catherine Turner A quiet revolution is under way at Wonderbra. The Sara Lee-owned underwear brand is striving to...

History: Wonderbra.(Gossard UK's bra line)(Brief Article)
October 6, 2005... The first Wonderbra was designed in 1964 by Canadian Louise Poirier for Canadelle and was sold under licence in countries including the UK. It was not introduced in the US until 1994. The basic design and construction of the "original"...

INSIGHT - GIFTS: It's the cost that counts.
October 6, 2005... As retailers reel from a particularly slow summer, they cannot even count on Christmas for some cheer. It seems price-conscious consumers are trimming their present-lists and shopping around The Christmas cards are on the shelves, and...

COMMENT: To get ahead in advertising, try sticking to what we know.(marketing trends and strategies)
October 6, 2005... The world of marketing and communications has changed dramatically in the last 50 years, but it is the ads that have remained consistent over time that we will remember, says Grant Duncan Recently, ITV has been busy celebrating its 50th...

SPECIAL REPORT - CONFERENCES & EXHIBITIONS: When a plan comes together.
October 6, 2005... Exhibitions are not usually considered part of the media agency's remit, but brands are beginning to realise that they can benefit from integrating the show with their schedule, says Steve Hemsley At information technology exhibition...

An unpleasant smell produced by the BBC's chemistry set.
October 6, 2005... LAST WORD: IAIN MURRAY A spat between presenters reveals the extent of the overlap between news and entertainment. Why not go the whole hog and bring on the dancing girls? The facts are not in dispute, it's their interpretation that...

BBH appointment is 'money well spent' for BA - George.(Bartle Bogle Hegarty Ltd.)(British Airways PLC)(Martin George)(Brief Article)
October 13, 2005... British Airways commercial director Martin George says that the appointment of Bartle Bogle Hegarty (BBH) to handle the airline's #60m global advertising business is "money well spent". In an exclusive interview with Marketing Week, George...

Renault axes Thierry Henry for new Clio TV campaign.(Brief Article)
October 13, 2005... Arsenal footballer Thierry Henry has been ditched as the face of the Renault Clio ads, after a three-year hunt for the meaning of "Va Va Voom". The latest campaign for the Clio, which breaks tomorrow (Thursday), will feature new...

EasyMobile marketing chief quits suddenly.(Sandy Munro)(Brief Article)
October 13, 2005... EasyMobile marketing chief Sandy Munro has left the no-frills mobile phone company after less than five months. Munro, who was previously marketing director at T-Mobile, joined easyMobile as chief marketing officer in May (MW May 12). A...

Amnesty launches membership drive.(Amnesty International UK)(Brief Article)
October 13, 2005... Amnesty International UK, the human rights charity, is launching a new campaign and slogan this week, aimed at engaging 1 million people with its work by 2010. The push, with the strapline "Protect the Human", will officially begin on...