PR Week (US) articles from June 2005

PR Week (US) archives from June 2005

Napster taps Rogers & Cowan as download-service battle heats up.(Brief Article)
June 6, 2005... LOS ANGELES: Napster has chosen Rogers & Cowan as its AOR while it continues to defend its spot as America's number two music download service. The once-felonious trading site, which relaunched as a legal pay service in late 2003, recently...

Army eyes single firm for dollars 800m recruitment push.
June 6, 2005... WASHINGTON: The US Army is expected to issue an RFP this week for a wide-ranging recruitment campaign aimed at reversing persistent shortfalls in enrollment. The dollars 800 million, five-year integrated effort will be awarded to a single...

49ers fight to win back local trust following PR director's fumble.
June 6, 2005... SAN FRANCISCO: A San Francisco 49ers media training tape, laced with racial humor and racy images, is teaching the team an ironic lesson in media and community relations. The San Francisco Chronicle broke the news of the media training...

Edelman helping Kiwanis to boost profile, members.(Daniel J. Edelman Public Relations Worldwide Inc. contracts with Kiwanis International )(Brief Article)
June 6, 2005... INDIANAPOLIS: Kiwanis International has hired Edelman for a major long-term effort to increase membership and raise its brand awareness worldwide. It expects to spend several million dollars in the next 10 years on the branding campaign,...

Maker of Sweet 'N Low taps Ruder Finn to raise profile.(Cumberland Packing Corp.)(Brief Article)
June 6, 2005... NEW YORK: Cumberland Packing, the maker of Sweet 'N Low, has hired Ruder Finn as its first AOR to help raise the brand's profile. The privately held company plans to spend in the low six-figure-range with RF this year. It's also started a...

Edelman hires new GM for Sacramento.(Steve Telliano at Daniel J. Edelman Public Relations Worldwide Inc.)(Brief Article)
June 6, 2005... SACRAMENTO: Edelman has filled one of the empty GM roles that have marked Sacramento's PR landscape for the past year. Steve Telliano has joined the agency as an SVP and GM of the Sacramento office. He replaces Jami Warner, who left earlier...

Family group to boycott Ford for its gay support.(American Family Association (AFA))(Brief Article)
June 6, 2005... DETROIT: The American Family Association (AFA) is launching a boycott of Ford in the latest case of a conservative group targeting a corporation for its perceived support of gay rights. The AFA created a website, boycottford.com, detailing...

'New York Times' unveils classified ad-based weekly.(MarketPlace Weekly)(Brief Article)
June 6, 2005... NEW YORK: The New York Times will begin distributing MarketPlace Weekly, a free, tabloid-sized listing of classified ads supplemented by reprinted Times articles, this week. The guide will join a crop of free papers that have sprung up in...

News Brief: Fleishman-Hillard launches new health policy practice.(Health Solutions Navigator)(Brief Article)
June 6, 2005... WASHINGTON: Fleishman-Hillard is launching a new health policy practice, the Health Solutions Navigator, that will draw on the resources of the agency's two largest practices: healthcare and public affairs. Two new hires are overseeing the...

News Brief: Edelman announces promotion of deputy GM.(Tony Telloni, appointed Melinda Schnare)(Brief Article)
June 6, 2005... NEW YORK: Edelman today announced the promotion of Tony Telloni to deputy GM of its New York consumer practice. Telloni joined Edelman two years ago as an SVP. The firm also has named Melinda Schnare as SVP and director of the social marketing...

News Brief: Hayley Soffer joins Rowland Communications.(Brief Article)
June 6, 2005... NEW YORK: Hayley Soffer has joined Rowland Communications Worldwide as SVP and director of the healthcare practice, which has doubled in size in the past year. She joins from MS&L, where she was an SVP and managed the Roche virology business.

News Brief: Recom Managed Systems selects MCS Public Relations.(Brief Article)
June 6, 2005... LOS ANGELES: Life sciences company Recom Managed Systems, which makes heart monitoring technology, has selected MCS Public Relations as its AOR. The agency will provide strategic guidance and support for communications targeted to researchers,...

News Brief: Evins Communications appoints J. Michael Christmas.(Brief Article)
June 6, 2005... NEW YORK: Evins Communications has appointed J. Michael Christmas to the position of SVP and MD. Christmas joins Evins after nearly a decade at Nike Communications, which specializes in luxury and prestige PR.

News Brief: ValueOptions selects Carter Ryley Thomas.(Brief Article)
June 6, 2005... RICHMOND, VA: ValueOptions, which creates behavioral healthcare programs for employers, has selected Carter Ryley Thomas for marketing and media relations support.

News Brief: Ketchum names Carmine Gallo as VP of media.(Ketchum Public Relations Worldwide Inc.)(Brief Article)
June 6, 2005... SAN FRANCISCO: Ketchum has named Carmine Gallo as VP of media. He will lead the agency's West Coast media practice. Gallo previously ran his own consultancy, Gallo Communications Group. He also has worked in the media, including TechTV and CNN,...

News Brief: SheaHedges Group named agency for iGov.(Brief Article)
June 6, 2005... McLEAN, VA: SheaHedges Group has been named the agency for iGov, a provider of IT services and solutions to government agencies. SheaHedges will focus on strengthening iGov's position as a government technology provider, emphasizing wireless...

News Brief: Susan Magrino Agency hired by The Blackstone Group.(to oversee Boca Hospitality Collection )(Brief Article)
June 6, 2005... NEW YORK: Susan Magrino Agency has been hired by The Blackstone Group to oversee US PR for the company's recently acquired Boca Hospitality Collection properties in Florida and New York. They include the Boca Raton Resort & Club in Boca Raton,...

News Brief: Leslie Nakajima to leave Sybase.(to join Silverstein-Thomas & Associates)(Brief Article)
June 6, 2005... DUBLIN, CA: Leslie Nakajima, senior director of corporate communications and events at Sybase, is leaving the database software company to work as a consultant for Silverstein-Thomas & Associates, a corporate communications firm.

News Brief: Sharp Communications wins new clients.(Graham Windham, Chamber Music Society of Lincoln Center, TRIUM Global and Palm Beach International Fine Art & Antiques Fair)(Brief Article)
June 6, 2005... NEW YORK: Sharp Communications has won four new clients: child welfare agency Graham Windham, The Chamber Music Society of Lincoln Center, TRIUM Global Executive MBA program, and Palm Beach International Fine Art & Antiques Fair.

News Brief: Market Focus correction.(Correction Notice)
June 6, 2005... CORRECTION: The May 30 Market Focus 'Swinging For the Fences' incorrectly referred to Furman Sports CEO Anthony Furman as Mark Furman. We regret this error.

Internet company Lycos taps PAN its new lead agency.(Pan Communications)(Brief Article)
June 6, 2005... WALTHAM, MA: Internet portal and search engine company Lycos has picked PAN Communications as its new AOR. The company previously worked with Weber Shandwick. Lycos operates numerous sites, including search engines such as Lycos.com and...

H&K SVP Capehart advised Sharpton about Mexico talk.(Al Sharpton turned to Hill & Knowlton counselor Jonathan Capehart for advice)(Brief Article)
June 6, 2005... NEW YORK: Al Sharpton might not be seen as a man who needs a great deal of assistance with communication, but he turned to Hill & Knowlton SVP and senior counselor Jonathan Capehart for strategic advice on his recent trip to meet Mexican...

Fila displays new casual line at LA pop-up.(Los Angeles)(Brief Article)
June 6, 2005... LOS ANGELES: Fila opened a pop-up store last week in the city to promote its new line of casual sports clothing, Filativa, becoming the latest to follow a growing trend toward experiential marketing. The store, located on a trendy stretch...

Russian oil firm wages bid to survive in global media.(Yukos founder Mikhail Khodorkovsky sentenced to prison)
June 6, 2005... LONDON: Yukos, once the largest oil company in the swashbuckling Russian market, has been trying to engage the worldwide media in a quest to save itself from the Kremlin's prosecution of its founder. Mikhail Khodorkovsky was sentenced to...

Restaurant pulls ad after its PR firm gets bad press.(Signature Restaurants is a client of Cashman & Associates)(Brief Article)
June 6, 2005... PHILADELPHIA: An article in Philadelphia magazine portraying female PR pros as Jimmy Choo-wearing, Sex and the City-type divas has prompted at least one client of the agencies featured to cancel its advertising with the publication. The...

Nextel teams with Cartel Impacto for Hispanic outreach.(Nextel Communications Inc. contracts)(Brief Article)
June 6, 2005... LOS ANGELES: Nextel has chosen Cartel Impacto, a division of The Cartel Group, as its Hispanic AOR. The Texas-based firm is charged with handling national outreach to US Hispanic consumers, an area that Lilliana Perez, Cartel supervisor of...

Software firm taps Juliano its new VP, corporate comms.(Vice President)(appointed Phil Juliano as VP of brand management and corporate communications)(Brief Article)
June 6, 2005... WALTHAM, MA: Open-source software company Novell has named Phil Juliano as VP of brand management and corporate communications. He replaces Hal Thayer, who left to work as a marketing consultant. Juliano joined the company from Symbol...

NewsMarket gives journalists access to clips of experts.(Brief Article)
June 6, 2005... NEW YORK: The NewsMarket has launched ExpertSource, a product that provides journalists with video clips from experts in a variety of subject areas. Shoba Purushothaman, CEO of The NewsMarket, said the company had been tracking the use of...

Sun kicks off effort spotlighting impact.(Sun Microsystems Inc.)
June 6, 2005... SANTA CLARA, CA: Sun Microsystems is launching its first global branding campaign in six years, focusing on how its technology enables companies and communities to share ideas and opportunities. 'We (will) talk about what we have done as a...

LG set to tout function, not fashion, of its cell phones.(LG Electronics Inc.)(Brief Article)
June 6, 2005... SAN DIEGO: LG Electronics is changing its focus for its latest marketing initiative, spotlighting the function of its phones as opposed to their look. 'Mobile phones are an element that fits everyone's life,' said Melissa Elkins, senior PR...

Kabbalah drink plays up Hollywood ties.(Kabbalah Energy Drink from 7-Up Co. and Powerbrands)(Brief Article)
June 6, 2005... LOS ANGELES: Products with celebrity ties are not unusual, but a new energy drink might be the first to try riding the success of a religion. Kabbalah Energy Drink is the brainchild of beverage industry veteran Darin Ezra and is relying on...

Mackey advances to US director post at Hill & Knowlton.(Judi Frost Mackey)(Brief Article)
June 6, 2005... NEW YORK: Hill & Knowlton has promoted Judi Frost Mackey to the position of US corporate and financial practice director. She reports to MaryLee Sachs, H&K's USA chairman. Mackey, who also joins the firm's US executive committee, replaces...

Groups slam GOP senators for filibuster deal.(Grand Old Party)
June 6, 2005... WASHINGTON: A number of conservative groups are switching focus from thwarting the judicial filibuster to decrying the actions of the seven Republican senators who brokered an agreement that preserved the procedure. Fourteen senators -...

Supermodel's lingerie line hires Bismark to make a splash in the US.(Elle Macpherson Intimates selects Bismark Phillips)(Brief Article)
June 6, 2005... NEW YORK: Elle Macpherson Intimates - a brand already established in Australia, New Zealand, and the UK - has selected Bismark Phillips to launch the lingerie line in the US. The firm will handle the hard launch of the collection in the...

Ex-AT&T Wireless comms VP seizes position at Disney.(David Caouette)(Brief Article)
June 6, 2005... LOS ANGELES: The Walt Disney Co. has hired AT&T Wireless PR head David Caouette. Caouette, who takes the title of VP of communications, was most recently VP of corporate media and financial communications at AT&T Wireless, where he...

Muslims seek public apology from Amazon over Koran flub.(Brief Article)
June 6, 2005... SEATTLE: Amazon.com's response to a Muslim customer who received a vandalized copy of the Koran is good, but not good enough, said a Muslim civil rights organization. Los Angeles graduate student Azza Basarudin ordered a used copy of the...

CDC issues RFP for work on internet-based publication.
June 6, 2005... WASHINGTON: The Centers for Disease Control and Prevention (CDC) is looking for an agency to craft a public awareness campaign for a web-based chronic disease journal. Preventing Chronic Disease: Public Health Research, Practice, and...

Editorial: 'Deep Throat' revelation reinforces the role of trust on both sides of media relationship.(Editorial)
June 6, 2005... PRWeek's editorial team occasionally receives anonymous e-mails passing along some scuttlebutt about an agency hiring or firing people, closing an office, or losing some account. (The latter, alas, is the most infrequent.) A lot of what...

Op-Ed: Honest leadership inspires credibility.
June 6, 2005... Look anywhere in the news - business, politics, sports - and there are stories about the lack of integrity in our day-to-day lives. Eliot Spitzer has brought criminal charges against Theodore Sihpol III for helping a hedge fund place...

Op-Ed: Company histories engage, inform key stakeholders.
June 6, 2005... At a time when the value of corporate culture as a factor in business success is becoming well understood, smart CEOs are turning to a tried-and-true tool to tell their stories: corporate history books. As communications becomes more digitized...

Analysis: Web Browsers Upstarts secure prominent place in the browser battle.
June 6, 2005... Internet Explorer continues to rule the browser space, but Microsoft's dominance is being challenged by a growing collection of marketing-savvy newcomers. During Memorial Day weekend, some anonymous web surfer was responsible for the 60...

Paul Holmes: Kraft strengthens its convictions by holding its line in the face of 'pro-family' opposition.
June 6, 2005... Just a few weeks after Microsoft's unseemly flipping and flopping on civil rights for gays and lesbians - covered at length in two previous columns - how would Kraft respond when it came under attack by 'pro-family' groups for its decision to...

Analysis: Corporate Case Study - Rockwell repositions through integrated messaging.
June 6, 2005... As Rockwell Automation emphasizes its corporate brand and its role in industrial automation solutions, the company is giving PR a greater say in messaging and consumer outreach. Rockwell Automation's 125-year corporate history is a who's...

The Agency Business: Maximizing the benefits of freelancer-agency relationships.
June 6, 2005... When agencies find themselves with more work than their staffs can manage, many turn to freelancers to help ease the burden. Anita Chabria learns how to make the experience valuable for both parties. As the PR industry continues to rebound,...

Media Roundup: Illegal drugs issue loses media buzz.
June 6, 2005... The media and public have grown weary of the illegal drugs story, but groups continue pushing messages about drugs' dangers - or the need for legal reform. Although it has been a hot button issue during the past four decades, there are...

Media: Journalist Q&A.(Jon Friedman )(Interview)
June 6, 2005... Name: Jon Friedman Outlet: MarketWatch Title: 'Media Web' columnist Preferred contact method: Jfriedman@marketwatch.com Website: marketwatch.com PRWeek: What are your thoughts on the future of the internet and traditional media?...

Media Watch: A turbulent ride is in store for US Airways.(Brief Article)
June 6, 2005... The considerable media debate over whether a merged US Airways/America West has much of a future is no surprise given the rocky past of airline mergers. While some industry experts tout the 'revenue synergy' expected to flow from the combined...

Inside the Mix: A multifaceted measurement system is vital as marketing becomes more of a science.
June 6, 2005... Pity your ad-industry colleagues. They started with the 4As conference in Bermuda last month, went straight into the three-day Marketing Forum aboard the Norwegian Dawn, had a breather before the up-fronts consumed the industry, and the 'lucky'...

Profile: Absolut's Moran enjoys the rewards of taking risks.(Absolut Spirits Co.'s Jeffrey Moran)(Biography)
June 6, 2005... During his tenure in PR, The Absolut Spirits Co.'s Jeffrey Moran has compiled an impressive resume he credits to taking chances and answering when opportunity knocks. Christie Casalino reports. Some PR pros drift aimlessly from one job to...

Healthcare Special: Medical advancement.
June 6, 2005... The medical world has seen many developments, but healthcare PR has, too. Beth Herskovits looks at eight sectors leading the charge. The introduction of direct-to-consumer (DTC) marketing almost a decade ago changed the course of healthcare...

Market Focus: Multicultural PR - Hunting top talent.
June 6, 2005... Multicultural agencies are caught in the middle of a talent crunch. Multicultural PR is a hot area of growth, especially on the Hispanic front. While companies are clamoring for novel ways to reach out to America's changing demographics,...

PR Technique: Sweepstakes - Designing a contest to win media attention.
June 6, 2005... Sweepstakes always attract the public, but the press is often a tougher crowd. David Ward offers tips on getting jaded reporters to write about your contest. Everyone loves to be a winner. That's why contests and sweepstakes have long...

Campaign: Major media blitz amplifies sales of Hall & Oates album.(Doyle/Kos Management)
June 6, 2005... PR team: Doyle/Kos Management (New York) and Wolfson PR (Los Angeles) Campaign: Our Kind of Soul press campaign Time frame: October 2004 to present (ongoing) Budget: dollars 200,000 With that in mind, Doyle/Kos hired Wolfson PR to...

Campaign: Marriott certifies its staff's savvy at wedding planning.
June 6, 2005... PR team: Marriott International (Washington, DC) and Laura Davidson Public Relations (New York) Campaign: Joy Weddings by Marriott Time frame: January to December 2004 Budget: dollars 75,000 Long associated with business travel,...

Campaign: Staples stands out over holidays with star-packed push.
June 6, 2005... PR team: Staples (Framingham, MA) and Tilson Communications (Boca Raton, FL) Campaign: Staplers of the Stars Online Charity Auction Time frame: January to December 10, 2004 Budget: dollars 169,000 Using the new Staples One-Touch...

The Publicist: Even top-dog agencies need to be mindful of their manners.(PMR Inc.)
June 6, 2005... The huge wave that rocked the big pond of PR agency PMK when Tom Cruise jumped ship has since been followed by some sizable swells. Leslee Dart, one of the firm's longtime stalwarts, left abruptly last year after a fallout with founder Pat...

PR Play of the Week: Clear Channel's 'progressive' ploy backfires.(Brief Article)
June 6, 2005... Something revolutionary was brewing on Ohio radio last month. Or so it seemed. A group calling itself Radio Free Ohio began interrupting broadcasts on Clear Channel stations with cryptic rants against corporate radio and a promise that...

Toy Box: Non-Apple fans might take mpet II home.(Commodore's new mp3 player)(Brief Article)
June 6, 2005... Anyone who recalls the first days of personal computers will likely remember the Commodore Pet. It was one of the first stabs at a personal computer at a time when companies pushing such things were giving their products cute names to...

Book Review: 'Line of Fire' answers difficult questions.(Brief Article)(Book Review)
June 6, 2005... Title: In the Line of Fire Author: Jerry Weissman Publisher: Prentice Hall (July 2005), 216 pages Reviewed by: Art Stevens, managing partner, StevensGouldPartners This book is an important primer that trains you on how to answer that...

VeriSign looks at seven agencies as part of first review in four years.(contract with public relations firms)(Brief Article)
June 13, 2005... MOUNTAIN VIEW, CA: VeriSign is set to launch its first agency review in four years, a reflection of the company's recent growth. The search has been limited to just seven agencies, which have already been selected, said Brian O'Shaughnessy,...

Ex-Fleishman SVP to plead guilty in LA overbilling case.(senior vice president, Los Angeles)(suit against Steve Sugerman of Fleishman-Hillard Inc.)
June 13, 2005... LOS ANGELES: Former Fleishman-Hillard SVP Steve Sugerman agreed to plead guilty last week on charges stemming from the investigation of the Omnicom agency for overbilling on city contracts. Earlier in the week, former LA GM Doug Dowie...

Merck begins search for firm to lead first-ever image campaign.(Merck and Company Inc.'s contract with public relations firms)
June 13, 2005... WHITEHOUSE STATION, NJ: Merck, which has been embroiled in one of the largest drug crises in recent memory, is looking for an agency to help build awareness of both the company and its good works. The initiative is billed as the first image...

Abernathy takes part as WA Mutual touts merger plan.(Abernathy, MacGregor Group Inc.'s contract with Washington Mutual Inc. and Providian Financial Corp.)(Brief Article)
June 13, 2005... SEATTLE and SAN FRANCISCO: The Abernathy MacGregor Group guided Washington Mutual (WM) and credit-card company Providian Financial through last week's announcement that the former would acquire the latter. Abernathy MacGregor has worked...

Report shows decrease in corporate-crisis coverage.(Brief Article)
June 13, 2005... LOUISVILLE, KY: Corporations faced fewer crisis situations last year than at any time since 2000, reported the Institute for Crisis Management. 'After two years of corporate meltdown and overtime by the nation's prosecutors, white-collar...

IR firm changes name to CapitalBridge.(Citigate Financial Intelligence)(investor relations)(Brief Article)
June 13, 2005... HOBOKEN, NJ: Citigate Financial Intelligence, the Incepta-affiliated IR agency, is in the midst of a rebranding campaign to publicize its new name, CapitalBridge. The new name is meant to accentuate the agency's move away from IR...

49ers meeting with local groups to fix tape fallout.(San Francisco Forty-Niners's public relations)(Brief Article)
June 13, 2005... SAN FRANCISCO: The San Francisco 49ers are reaching out to local community groups to undo the damage from the exposure earlier this month of a media training tape that made liberal use of unflattering stereotypes (PRWeek, June 6). ...

New Hearst outlet 'Weekend' targets wealthy audience.(Hearst Magazines Div.'s product launch)(Brief Article)
June 13, 2005... NEW YORK: Hearst Magazines is launching Weekend, a title designed to give readers advice on making the most of days off. Susan Wyland, former editor of Lifetime, Real Simple, and Martha Stewart Living, will serve as editor-in-chief. She...

News brief: Edelman opens first office in Poland.(Brief Article)
June 13, 2005... WARSAW: Edelman is opening its first office in Poland with a 12-person Warsaw outpost. The new office will work for clients including the European Development Agency and Chiquita. See full story at PRWeek.com.

News brief: Starwood Hotels puts plan in place.(Brief Article)
June 13, 2005... NEW YORK: Starwood Hotels has a multiyear media relations plan in place for the launch and eventual opening of its new chain of hotels announced last week, currently called XYZ. See full story at PRWeek.com.

News brief: Hill & Knowlton makes new hires.(Appointments)(Brief Article)
June 13, 2005... CHICAGO: Hill & Knowlton has made three new hires: Ken Chitester joins as VP and deputy director, Midwest public affairs; Patrick Dorinson joins as SVP in the public affairs practice; and Mike Breslin has become the GM of H&K Houston.

News brief: Nordstrom names agency.(appointed Alison Brod as public relations executives)(Brief Article)
June 13, 2005... NEW YORK: Nordstrom has named Alison Brod Public Relations the first firm for its cosmetics division, which includes retail stores, online, and Spa Nordstrom.

News brief: Appointment at Fleishman-Hillard.(appointed Rosanna Maietta as vice president)(Brief Article)
June 13, 2005... WASHINGTON: Rosanna Maietta has left her position as Newsweek's Washington media relations manager to become a VP in Fleishman-Hillard's social marketing group. She will work on media relations for the Office of National Drug Control Policy...

News brief: Appointment at Mercer Human Resource Consulting.(appointed Charles Salmans as global director)(Brief Article)
June 13, 2005... NEW YORK: Mercer Human Resource Consulting has named Charles Salmans global director of PR, a new position. He joins Mercer after eight years as SVP at Bank of America and Fleet Boston.

News brief: Market Wire launches new product.(Brief Article)
June 13, 2005... LOS ANGELES: Market Wire has launched Easy IR Workflow Solution. Among the product's capabilities are earnings release distribution, EDGAR filing, managing online press libraries, and creating customizable news feeds.

News brief: Qorvis Communications named AOR.(Brief Article)
June 13, 2005... WASHINGTON: Qorvis Communications has been named AOR for Operation HOPE, a national nonprofit dedicated to bringing economic revitalization to America's inner-city communities. The organization also offers financial literacy programs to...

News brief: Ketchum launches new service.(Brief Article)
June 13, 2005... NEW YORK: Ketchum has launched a new service, Ketchum Personalized Media, to help clients understand and use emerging media tools such as blogs, podcasts, RSS, and other online options. Paul Rand, a Ketchum partner in Chicago, will be a leader...

News brief: Ocean Nutrition Canada selects agency.(Brief Article)
June 13, 2005... ST. LOUIS: Ocean Nutrition Canada has selected Kupper Parker Communications to handle media relations and strategic communications. Ocean Nutrition provides ingredients such as Omega-3 concentrates for dietary supplements and functional foods.

News brief: joins Cassandra Pye APCO Worldwide.(appointed Cassandra Pye as senior vice president)(Brief Article)
June 13, 2005... SACRAMENTO: Cassandra Pye is joining APCO Worldwide as an SVP in July. Pye was former deputy chief of staff for Gov. Arnold Schwarzenegger (R-CA). She has also worked for the California Chamber of Commerce, the California Retailers Association,...

News brief: Cymfony partners with Moreover Technologies.(Brief Article)
June 13, 2005... WATERTOWN, MA: Cymfony has partnered with Moreover Technologies, provider of aggregated online news and blog content. The agreement allows Cymfony to fuel its applications Cymfony Dashboard and Digital Consumer Insight with real-time...

News brief: VP at McAfee leaves the company.(vice president)(Brief Article)
June 13, 2005... SANTA CLARA, CA: Jennifer Keavney, VP of corporate communications at McAfee, has left the company after eight years. The dollars 938 million security-software company is currently searching for her replacement.

News brief: Federal Home Loan Bank seelects agency.(Financial Dynamics)(Brief Article)
June 13, 2005... SAN FRANCISCO: The Federal Home Loan Bank of San Francisco has selected Financial Dynamics as its agency, working with FD's DC office. The San Francisco branch is the largest of the federally backed lending institutions that make up the...

MS&L begins new global team to up firm collaboration.(human resource management)(Brief Article)
June 13, 2005... NEW YORK: MS&L has created a new global management team in the wake of senior-level restructuring at Publicis Groupe. (PRWeek, April 18) 'I wanted to organize us in a way that made us better at collaborating on new business and client...

Page Society taps first-ever internal director of comms.(communications)(Karen Arnold appointed at Arthur W. Page Society)(Brief Article)
June 13, 2005... NEW YORK: The Arthur W. Page Society has hired its first full-time, in-house communications director. Karen Arnold, who worked as marketing communications manager for PSCU Financial Services for the past three-and-a-half years, joined the...

GM looks to reassure staff, focus on growth.(General Motors)(Brief Article)
June 13, 2005... DETROIT: General Motors, which last week announced plans to cut 25,000 workers by 2008, is trying to calm employee uncertainty about what's ahead while getting the media to refocus on company growth plans. 'We want to dampen speculation...