Min's B to B articles from October 2007

Min's B to B archives from October 2007

Massage Tops List of Fastest-Growing Books.
October 1, 2007... Extra issues in '07 is the theme of the fastest growing B2B titles: 3 for Massage; 5 for VA; 2 for AW News; 1 for Concrete Decor; 1 for Sustained Land; 6 for Technet; and, in the case of Am Salon, and OBG, over 100 pages of new insert...

Associate Publisher Defects from Dunning/DDM.
October 1, 2007... Lisa Helme, who helped kick-start Jim Dunning's Dealmaker, has resigned from DoubleDown Media and will be (re)joining Kevin Worth at The Deal where she will be a managing director, strategic business development. Her replacement has not yet...

Laurin Investing During Tougher Times.
October 1, 2007... Several weeks ago, we explored the competition between PennWell's Laser Focus World and Laurin Publishing's Photonic Spectra. At the time, we spoke with LFW SVP/GP, Christine Shaw. At the time, LFW was up about 6% in ad pages, and PS was...

NewBay Media Hanging Tough `Til 2008.
October 1, 2007... It's been a big summer for NewBay Media with the July acquisition of IMAS Publishing, which expanded NewBay's reach into the digital video, TV, and broadcast technology markets. When the transaction was announced, Steve Palm, CEO of NewBay,...

Congratulations to the min's IMA Winners.(Integrated Marketing Awards)(Brief article)
October 1, 2007... This past Thursday, we had our 4th annual Integrated Marketing Awards, honoring the best work in consumer and B2B magazine integrated marketing programs and partnerships. We had a full-house in the Manhattan Ballroom of the Grand Central...

The eMedia Revenue Pipeline.
October 1, 2007... By Eric Shanfelt, Guest Columnist and President and Founder of eMedia Strategist, Inc. This is the first part in a two-part series. This article should be useful to top level managers as well as publishing and associate publishing level...

Good News is Good News for Summer Traffic.
October 1, 2007... By Steve Smith, Digital Media Editor for min, min's b2b, and min's Digital Media Report What can we say? Summer stinks...for traffic, that is. As is often the case during vacation season, trade publishers shed traffic as office use...

Cygnus Employees' Paycut Explained.
October 8, 2007... Missed Budgets Cause Company to Cut Salaries Much has been said in the blogosphere about Cygnus' paycuts that were announced to employees late last week internally, and then leaked to the press. The company has been quiet about the truth...

Tentpole Books at Biggest Publishers.
October 8, 2007... How have the biggest books at the biggest publishers fared in 2007? Overall, the books are holding steady, only losing 3%+ ad pages year-to-date. BNP's Stone World seems to be our topper for this particular list. BNP's prospects are spread...

GP Coverage: Reed, Insights from Tad Smith.(Interview)
October 8, 2007... By our count, Reed Business Information is the largest B2B media company in the country. Fully diversified across both market sectors and mediums, what goes on at Reed can be a good indicator of the overall health of the industry. We spoke...

GP Report: Questex, Travel Plan Changes.
October 8, 2007... As a whole, Questex's ad pages look stable, only down 1.49% year-to-date. But its massive flagship, Travel Agent, is suffering this year, down almost 20% in ad pages. This is on top of a year (2006), where the book lost 14.32% of its ad...

Computers Crashing Through Half Year.(Statistical table)
October 8, 2007... TRADE PUBLICATION AD PAGES/SPENDING (January - June 2007/2006) Sorted by Highest % Gain Ad Pages Ad Pages Industry Sector YTD 2007 YTD 2006 1 Architecture/Design/Lighting...

BusinessWeek Gets Fresh Look, Old Attitude.
October 8, 2007... The biggest news in the biz pubs this week was that McGraw-Hill's BusinessWeek, already the leader in its category, is going through a redesign. The company will unveil a new cover design featuring a sans serif font and no separation between...

B2B M&A Activity Still Strong Despite Credit Crunch.
October 8, 2007... Media and Information Industries M&A Activity, Powered by JEGI January- September 2007 v. 2006 Industry Sector : Business-to-Business Magazines 2007 January-September No. of Deals : 31 2007 January-September Value ($MM) : 3,129...

The eMedia Revenue Pipeline: Part 2.
October 8, 2007... By Eric Shanfelt, Guest Columnist, and President and Founder, eMedia Strategist, Inc. This is the second part in a two-part series. This article should be useful to top level managers as well as publishing and associate publishing level...

B2B in China: Partnerships.
October 8, 2007... By Jim Casella, Guest Columnist, and CEO, Case Interactive Media During my last two years at Reed Business, I made 10 trips to China. I was very fortunate to have an excellent partner in Hugo Shong, the managing director of IDG China and...

Digi-Mags Take Another Run at the Market.
October 8, 2007... Digitized versions or facsimiles of print product have been in a persistent state of becoming for at least five or six years now, and the arguments for the platform remain pretty much the same now as they did when companies like Zinio,...

Nielsen Books Pumped in Aug.(Statistical table)
October 15, 2007... Brand/Marketing Group Does it With (Legal) Supplements Though the late summer months are typically slow for business media advertising, some books took advantage of last year's lulls to post big ad page gains for summer '07. Nielsen's...

Reed Embraces the Digital Magazine Possibilities.
October 15, 2007... By Steve Smith, Digital Media Editor for min, min's b2b and min's Digital Media Report How many readers are actually using digital versions of their publications? That is a question posed to me by many publishers who are unsure about...

Randall-Reilly's Truckers News Goes into Overdrive.
October 15, 2007... The big trucking book is up a healthy 11% on the year due to more inserts and outserts, and a surprising additional 17.5 pages in new business from Dart Transit for recruiting ads--read: classified. GROUP PUBLISHERS' JANUARY - JUNE (2007...

Ad Pages in Roads & Bridges Way Up.
October 15, 2007... We all like to see explosive, double-digit growth in books, but sometimes, it seems, slow and steady wins the race. We're curious to see how the already-up ad pages at Roads & Bridges are affected by the news of the Minneapolis bridge...

Sourcemedia Still Big Kid on the Block.
October 15, 2007... The dust has settled, if only temporarily, on the flurry of acquisitions that has made Summit Business Media what it is right now (basically, Highline Media + Pfingsten Publishing + Wicks Business Information). But, Sourcemedia is still...

Summit Business Media Growing.(Brief article)
October 15, 2007... While Sourcemedia's National Mortgage News is up 8.51% in ad pages this year, Summit Business Media's Mortgage Originator is down 12.05% in ad pages. At this time last year, MO was the leader in the category by about 24 pages. At this...

Travel Trades Take Vacation in August.
October 15, 2007... TRAVEL/LODGING/HOSPITALITY AD PAGES (January - August 2007/2006) Ad Pages Ad Pages Title (Publisher) YTD 2007 YTD 2006 1 Business Travel News (Nielsen) ...

Fashion and Design Books Down in '07, up in Aug.
October 15, 2007... This month marks the first that we will track fashion and design trades in our weekly Boxscores. Though the category is down as a whole, the massive Fairchild fashion mainstay, Women's Wear Daily, is actually up on the year in ad pages. ...

Transport Print Numbers Plummet in August.(Statistical table)
October 15, 2007... TRANSPORTATION AD PAGES AND REVENUES (January- August 2007/2006) Ad Pages Ad Pages Title (Publisher) YTD 2007 YTD 2006 1 Air Cargo World...

Eric Shanfelt Finds New Home in Enthusiast Media.(Aspire Media L.L.C.)(Brief article)
October 15, 2007... Clay Hall, CEO of Aspire Media, announced this week the creation of a new position for the enthusiast mag company: EVP of eMedia, which will be filled by former SVP of eMedia for Penton, Eric Shanfelt. The position, effective November 1,...

Penton Creating New Markets.(Company overview)
October 22, 2007... New Strategy: Crossbreeding Markets to Serve the Long Tail There has been much discussion surrounding the Penton/Prism merger revolving around what happened in the integration of the two companies when competing properties forced to live...

WWD Passes EE Times.(Statistical table)(Brief article)
October 22, 2007... Biggest Titles January - August (2007/2006) TITLE (Publisher) 2007 2006 % 1 WWD Daily (Fairchlld) 1,876.51 1,846.23 1.64 2 EE Times (CMP) ...

Biz Solutions, InfoStor, Macworld Only Up Books.(Statistical table)
October 22, 2007... COMPUTING AD PAGES AND REVENUES (January-August 2007/2006) Ad Pages Ad Pages Title (Publisher) YTD 2007 YTD 2006 1 Baseline (Ziff Davis) ...

Summit/Goodenough: 'Print Can Grow'.(Summit Business Media's Andy Goodenough)
October 22, 2007... "I think not only is print not dead, but I think that, in many markets, print can grow," says Andy Goodenough, newly minted president of Summit Business Media (min's b2b of 9/4). In a year where we've seen, largely, a deflation of print...

ZD Enterprise Books Down 30% on the Year.(Statistical table)
October 22, 2007... What is going on at the newly-formed Ziff Davis Enterprise? Its three books are all down significantly on the year. Part of the reason is inserts. Of the 400+ pages that have evaporated thus far, over 120 of them were insert pages. In 2006,...

B2B Marketers: From 90/10 to 50/50.
October 22, 2007... Recently at the Association of National Advertisers conference in Phoenix, Microsoft CEO Steve Ballmer said, "Within 10 years, the consumption of anything we think of as media today, whether it is print, TV or the Internet, will in fact be...

Q&A With RBI's Jeff DeBalko.
October 22, 2007... By Steve Smith, Digital Media Editor for min, min's b2b, and min's Digital Media Report It sounds as if Reed Business Information's chief internet officer has been knocking a few heads and tipping some old icons of business information....

BZ Media Plans New Print Pub Launch.
October 22, 2007... This coming November, Ted Bahr's BZ Media will be announcing a full-on launch of a print publication. The publication will have full staffing and frequency out of the gate. Circulation will also be fully built before the first issue...

Modest Losses By EE Times Good Enough for 2nd Place.(Statistical table)
October 22, 2007... EE Times' 8%+ decreases this year allowed Fairchild's Women's Wear Daily to pass it as the biggest book we follow (see page 1). ELECTRONICS AD PAGES AND REVENUES (January-August 2007/2006) ...

Telephony Has Big August.(Statistical table)
October 22, 2007... TELECOMMUNICATIONS AD PAGES AND REVENUES (January- August 2007/2006) Ad Pages Ad Pages Title (Publisher) YTD 2007 YTD 2006 1 Cabling...

FCW Takes a Dive in August.
October 29, 2007... And Much More Ad Page Analysis Welcome to the min's b2b two-part ABM Top Management Conference special. In this first episode, we will look at eight Boxscores and take a deep dive into the ad page numbers of some titles of note. We...

The Digital Possibilities.
October 29, 2007... By Steve Smith, Digital Media Editor for min, min's b2b and min's Digital Media Report When it comes to embracing digital possibilities, the B2B publishing sector often feels behind the curve of other media. In fact, it may be ahead in...

SEMA News Motors Along, Year Two.
October 29, 2007... After a sizzling 2006, where SEMA News bested all automotive competitors with a 17% growth rate (min's b2b of 2/26), the book was poised for a letdown in 2007. It's no surprise to Peter MacGillivray, publisher of the book, that SEMA is up...

Builder/Big Builder--Where Have the Pages Gone?
October 29, 2007... The subprime housing loan crisis combined with the already softening new home build market has hit the building and construction market hard. Some commercial construction books are doing fine, but most construction books, across the board,...

Adweek Group up in 2007, Way up in Aug.(Statistical table)
October 29, 2007... Nielsen's Adweek group (Adweek, Brandweek, Mediaweek) is up 1.9% year-to- date in ad pages (from 1,615.54 in 2006 to 1,646.34 in 2007). Helping is the month of August, where two supplements totaling nine pages helped contribute to high double...

Reorg at Access Intelligence.(Alison Johns )(Brief article)
October 29, 2007... Alison Johns has been promoted to VP, e-Media, in the business information group, reporting directly to group president, Heather Farley. Previously, Johns was online publisher in the cable and studio groups, reporting to Paul McPherson,...

BNP/Stagnito: Beyond the People.(Stagnito Publishing Company)(Statistical table)
October 29, 2007... Update from our source inside Stagnito is that some (four) people have left the company in the wake of the transition problems (more at THEMINSIDER.COM), but nobody that was very high-ranking. Looks like the fallout from the scandal was...

Some B2B's Keep Their Bloom in a Withering August.
October 29, 2007... After some sluggish summer doldrums, the Hanley Wood housing titles showed some recovery in August. BIGBUILDER.COM (+21.02% page views, +10.57% unique visitors) was up as was the e-commerce venue EPLANS.COM (+13.00% PVs, +2.64% UVs). Penton's...

Med Ad News Doubles Up in August.(medical publishing)(Statistical table)
October 29, 2007... HEALTHCARE AD PAGES AND REVENUES (January-August 2007/2007) Ad Pages Ad Pages Title (Publisher) YTD 2007 YTD 2006 1 Advance for Health Info....

Steady Pharma Executive Down by Half in August.
October 29, 2007... PHARMACEUTICAL AD PAGES AND REVENUES (January-August 2007/2006) Ad Pages Ad Pages Title (Publisher) YTD 2007 YTD 2006 1 Chain Drug Review (Racher) ...