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Min's B to B articles from February 2009

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<a href="http://www.accessmylibrary.com/archive/408350-mins-b-to-b/february-2009.html" title="Articles and back issues from Min's B to B">Articles and back issues from Min's B to B</a>

Min's B to B archives from February 2009

Ad Budgets Taking All-Web Route.
February 2, 2009... Advertisers Flee Print, Despite Cross-Platform Advantages What did our newly installed president just remind us? It is only going to get worse before it gets better? He must have been reading the November boxscores, which seem to follow...

DEVELOPER AD PAGES AND REVENUES (January-November 2008/2007).
February 2, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 asp.netPRO (Informant) 232.91 241.91 2 Dr. Dobbs (UBM) 298.69 400.97 3...

Highest b2b Titles* January - November (2008/2007) Sorted by % Gain.
February 2, 2009... Ad Pages Ad Pages % TITLE (Publisher) YTD 2008 YTD 2007 Chg 1 Wearables (Advertising Spec.) 347.27 236.37 46.92 2 Dairy Foods (BNP) ...

COMPUTING AD PAGES AND REVENUES (January-November 2008/2007).
February 2, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Baseline (Ziff Davis) 249.87 411.56 2 Business Solution (Jameson) 536.71 653.04 3...

ELECTRONICS AD PAGES AND REVENUES (January-November 2008/2007).
February 2, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 COTS Journal (RTC) 386.17 458.07 2 ECN (Advantage) ...

BANKING AD PAGES AND REVENUES (January-November 2008/2007).
February 2, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 American Banker (SourceMedia) TAB 1,059.25 1,457.73 2 Credit Union Journal (SourceMedia) 839.62...

FINANCIAL AD PAGES AND REVENUES (January-November 2008/2007).(Statistical data)
February 2, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Bloomberg Markets (Bloomberg LP) 624.33 661.98 2 Boomer Market Advisor (Weisner) 424.96 512.03 3 DS...

TELECOMMUNICATIONS AD PAGES AND REVENUES (January-November 2008/2007).
February 2, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Cabling Installation & Maintenance (Pennwell) 394.6 473.7 2 Mission Critic Company...

ADVERTISING AD PAGES AND REVENUES (January-November 2008/2007).
February 2, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Advantages (ASI)TAB 1,636.50 1,360.55 2 Advertising Age (Crain)TAB 1,160.29 1,270.63...

FASHION AND DESIGN (January-November 2008/2007).(Statistical data)
February 2, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Accessories Mag. (Business Journals) 573.23 403.41 2 Apparel (Edgell) 191.1 ...

BUILDING/CONSTRUCTION AD PAGES AND REVENUES (January-November 2008/2007).
February 2, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Builder (Hanley Wood) 1,155.53 1,555.67 2 CA Builder & Engineer (Reed) 483.91...

Travel Advertisers Make b2b Trip.
February 9, 2009... Still Room for Growth Also for Promotional Advertising, Food It was a tough year for almost every segment of b2b media, according to year-end data from IMS. We will be reviewing the December ad-page results and year-end results across...

TOP B2B TITLES OF THE YEAR JANUARY-DECEMBER (2008/2007) SORTED BY HIGHEST AD PAGES*.
February 9, 2009... TITLE (Publisher) 2008 Ad pgs 2007 Ad Pgs % chg. 1 Counselor* (ASI) 2,298.85 1,512.79 51.96 2 Travel Agent* (Questex) 2,045.86 1,736.55 17.81 3 Advantages (ASI) ...

ADVERTISING/MARKETING/SALES MANAGEMENT* AD PAGES AND REVENUES (January-December 2008/2007).
February 9, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Advantages (ASI)TAB 1,792.36 1,539.74 2 Advertising Age (Crain)TAB 1,221.53 1,347.40...

ENGINEERING AD PAGES AND REVENUES (January-December 2008/2007).
February 9, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Design News (Reed) 1,469.33 1,676.79 2 Diesel Progress North...

TRAVEL/LODGING/HOSPITALITY AD PAGES AND REVENUES (January-December 2008/2007).
February 9, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Agent@ Home (Performance) 658.93 626.82 2 Convene (Prof. Convention Mgmt.)...

TRANSPORTATION AD PAGES AND REVENUES (January-December 2008/2007).
February 9, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 American Journal of Transportation (Fleur de Lis)TAB 425.48 502.04 2 DC...

Pharm Category Takes Biggest Monthly Leap.(Statistical table)
February 9, 2009... TRADE PUBLICATION AD PAGES/SPENDING (January - November 2008/2007) Sorted by Highest % Gain Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1...

FOOD AD PAGES AND REVENUES (January-December 2008/2007).
February 9, 2009... FOOD: SERVICE/RESTAURANTS Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Food Arts (M. Shanken) 559.98 ...

FOOD AD PAGES AND REVENUES (January-November 2008/2007).
February 9, 2009... FOOD: SERVICE/RESTAURANTS Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Food Arts (M. Shanken) 529.48 487.14 2...

Ads Migrate to Targeted Content.
February 16, 2009... General Interest Titles Suffer in Auto, Broadcast Video Markets There is no way around it--as the year-end totals from IMS show, virtually every content category took an ad-page hit in 2008. Some of the hardest hit, such as automotive and...

AUTOMOTIVE AD PAGES AND REVENUES (December 2008/2007).
February 16, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Aftermarket Business (Advanstar) 590.69 773.56 2 American Towman ...

BROADCAST AD PAGES AND REVENUES (January-December 2008/2007).
February 16, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Broadcast Engineering (Penton) 787.53 980.03 2 Broadcasting and Cable (Reed)TAB ...

Ad Dollars Desert Banking/Financial b2b Sectors.
February 16, 2009... BANKING AD PAGES AND REVENUES (January-December 2008/2007) Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 American Banker (SourceMedia) TAB 1,149.51...

BUILDING/CONSTRUCTION AD PAGES AND REVENUES (January-December 2008/2007).
February 16, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 Builder (Hanley Wood) 1,203.86 1,648.30 2 CA Builder & Engineer (Reed) 512.56...

HIGHEST b2b TITLES*IN DECEMBER (2008/2007).
February 16, 2009... Ad Pages Ad Pages % Chg. TITLE (Publisher) DEC. 08 DEC. 07 DEC. 1 Travel Agent (Questex) 414.36 83.96 393.52 2 Amrcn City & Cty (Penton) ...

GOVERNMENT AD PAGES AND REVENUES (January-December 2008/2007).
February 16, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 American City & County (Penton) 381.51 434.48 2 Federal Computer Week (1105) 901.3 ...

DEVELOPER AD PAGES AND REVENUES (January-December 2008/2007).
February 16, 2009... Ad Pages Ad Pages Title (Publisher) YTD 2008 YTD 2007 1 asp.netPRO (Informant) 244.25 260.25 2 Dr. Dobbs (UBM) 320.27 431.88 3...

Job Site Upswing an Empty Victory.(Statistical table)
February 23, 2009... Ag, Tech, Building Categories Stay Warm While Job Sites Burn Coming off of a tough November '08, a number of business information sites leveled off their holiday traffic hemorrhage in December (see Digital Media Boxscores, page 2). Hanley...

December 2008 Versus November 2008 Digital Media Boxscores.
February 23, 2009... Media Sites/Parent : Ad Age/Crain* URL : adage.com DEC. PV : 5,446,924 NOV. PV : 1,156,123 % diff : 371.14 DEC. UV : 2,054,969 NOV. UV : 265,902 % diff : 672.83 Source : Hitbox Media Sites/Parent : Agriculture.com/Meredith...

Online Models: Take Clients Beyond the Banner Ad.
February 23, 2009... As b2b companies deal with shrinking ad revenue and competitive page views, the search for successful online ad models gets ever more urgent. While no one has an all-encompassing answer, Jon Chalon, who recently left his post as VP,...

Internet Publishing Basics: The Business Model.
February 23, 2009... By Daniel Ambrose I am frequently asked how it is possible to make money as an Internet publisher. All the news about social media, behavioral targeting or Google math seems to distract people from the obvious. In 2007, five top...