Min's B to B articles from August 2008

Min's B to B archives from August 2008

Summit CEO Speaks Out.(Summit Business Media promotes Andrew L. Goodenough)
August 4, 2008... Goodenough Weighs In on Insurance Trends, E-Media Health insurance is a hot political topic this campaign season, and with that in mind min's b2b checked in with Andrew L. Goodenough, who was recently promoted to CEO of Summit Business...

Death of b2b Microsites; Boom in Distributed Media.
August 4, 2008... The b2b microsite is reaching the peak of its life cycle while, like a phoenix rising from the ashes, distributed media has risen up as the key technology in the world of new media. This has been confirmed for some time now, with the...

Incisive Honored, IDG's CXO Media Singled Out.(American Society of Business Press Editors)
August 4, 2008... The American Society of Business Publication Editors' 30th Annual National Azbee Awards of Excellence tipped toward the scales of justice this year, as Incisive Media's The American Lawyer, ClickZ.com, Corporate Counsel and Law Technology...

Traders Mag 'Touches' Readers and Industry.
August 4, 2008... While the corporate world fears secret maneuvers like total return swaps- -hedge funds bet with banks on whether firms' stock prices will rise or fall-- they do demonstrate activity. The financial category boxscores further indicate...

Cannon Launches From Questex, Shoots for Stars.(Kerry J. Cannon)(Questex Media Group Inc.)(Brief article)
August 4, 2008... In the June 9 issue of min's b2b, we reported that group publisher of Questex's travel agent media group, Kerry J. Cannon, was planning to leave his post at the end of August to start a new venture (Personnel Moves: Cannon Shoots for New...

Digital Doldrums: b2b Sites Weather a Traffic Recession.
August 4, 2008... By Steve Smith, Digital Media Editor for min, min's b2b and Minonline.com Mirroring the hard times throughout the economy, traffic to business information sites declined almost universally in May. The standard dip was slight in most...

Retail Food Books Show Signs of Undernourishment.
August 4, 2008... August is a month for foodies, from Baltimore Restaurant Week and the Maine Lobster Festival, to the Louisiana Foodservice Expo in New Orleans and the 2008 Humungous Fungus Fest in Crystal Falls, Mich. The food boxscores weren't nearly as...

Personnel Moves: New Money Maker for Time.
August 4, 2008... Access Intelligence (parent company of min's b2b) promoted Kate Torzewski to assistant editor of Chemical Engineering after more than a year as editorial assistant. Today, John Donnelly steps into his new role as publisher of Time Inc.'s...

Banking Books Boxscores Free Fall.
August 4, 2008... Banking boxscores are so negative for May 2008, compared with last year, that even Summit Business Media's Credit Union Times--fairly positive of late-- has declined (-17.97% year-on year for May 2008). The category overall is down 19.61% in...

UBM Launching Buying Portal.(United Business Media)
August 11, 2008... Downturn Spurs Innovation at TechInsights and Beyond United Business Media's TechInsights announced today the Sept. 2 launch of its media-buying portal--the first of its kind in the industry, according to CEO Paul Miller. TechInsights...

Entertainment Unites Media Spaces.
August 11, 2008... The consumer media world and the b2b media space have joined hands in a partnership between The Hollywood Reporter and Yahoo Movies. "The strategic fit for THR to partner with a top portal like Yahoo is obvious--our business coverage of the...

Nielsen Travel Group Sees Future in Virtual World.
August 11, 2008... Since launching Virtual Meeting World for Nielsen Business Media's Successful Meetings and Meeting News on Jan. 31, the virtual trade show environment for meeting buyers has attracted more than 5,000 members, according to Nella Veldran, VP...

Events Sites Honored.(trade show web sites)(Brief article)
August 11, 2008... The Society of Independent Show Organizers, The Jordan, Edmiston Group and Tradeshow Week announced the winners for best in class trade show Web sites. According to a survey conducted by SISO, former attendees have cut trips out of their...

Icebreakers: EPD Technology in the b2b Space?
August 11, 2008... Penton Media CTO Cindi Reding answers this week's icebreaker question: Do you see b2b magazines ever going in the direction of the digital Esquire cover? Cindi: I definitely think that the electronic paper display (EPD) technology has...

Coming In for a Landing: Art of Mobile Click-Through.
August 11, 2008... By Steve Smith, Digital Media Editor for min, min's b2b and Minonline.com As I have argued ad nauseam in these pages, business information is generally way behind its user base when it comes to mobile. Not only are enterprise road warriors...

Transportation Down Despite Falling Gas Prices.
August 11, 2008... The transportation category boxscores continue to languish in an adverse market despite reports that US gas prices are gradually dropping. While the overall category declined nearly 12% in ad page sales YTD, 13.49% year-on-year in May 2008...

Down Market Hits Luxury Fashion.
August 11, 2008... According to Fairchild Fashion Group's Women's Wear Daily, 55% of consumers are cutting back on luxury fashion purchases to save money in the weak economy. Luxury brands typically aren't affected by market cycles, indicating that current...

Time Builds Them Stronger, Faster.
August 11, 2008... Media giant Time Inc.'s titles span many genres, some of the most popular of which can be considered hybrids of consumer and business titles. Two of these--Fortune Small Business and Money--are experiencing the bumpy market that is affecting...

Cygnus Licenses Archive, Looks Over Suitors.
August 11, 2008... Cygnus Business Media announced last week that it will contribute more than 2,500 articles to DirectoryM's content publishing engine (Articles.DirectoryM.com). Cygnus' content will be aggregated for search via keywords from 200 local media...

Cash-Rich Wasserstein Closes In.
August 18, 2008... Credit Market Likely Not a Barrier to Sealing Cygnus Deal Everybody in b2b publishing wants to know if media private equity firm Wasserstein & Co.'s overtures toward ABRY Partners for the acquisition of its property, Cygnus Business...

IBM, Linden Lab, KFM Enter a Virtual World.
August 18, 2008... Many of King Fish Media's (Employee Investment at Work at King Fish Media) clients who are traditional publishers--both b2b and consumer--are going to the custom media company to create their own content-based private media channels and are...

Who's Wooing RBI?
August 18, 2008... The titans of b2b publishing are shifting like tectonic plates these days, with no clear indication where they will end up or under whose leadership. The latest potential shift: Media reports indicate that UBS Investment Bank has called for...

Party Time at Food Arts.(Brief article)
August 18, 2008... In June, min's b2b reported on Food Arts magazine co-founder Ariane Batterberry's tactics for keeping ad sales strong despite flagging sales in the overall foodservice category (Food Titles Well-Fed Despite Global Food Crisis). Batterberry...

Top Guns in Top 20 Are Fashionable.
August 18, 2008... The top 20 b2b titles by percent gain is a miscellany of business books, with SourceMedia's Credit Union Journal (number 18 on the list) sandwiched between Advanstar's Applied Clinical Trials--a medical book--and Questex's Home Media...

Personnel Moves: Werde Is the Word at Nielsen.(Nielsen Business Media Inc. promotes Bill Werde to editorial director)(Entrepreneur Media appoints Mike Werling as managing editor)(BPA Worldwide Executive Committee appoints Rick Segal of HSR Business to Business Inc.)(Brief article)
August 18, 2008... Nielsen Business Media promoted Bill Werde to editorial director of Billboard. Werde was formerly executive editor of the brand. He succeeds Tamara Conniff-whose father was composer Ray Conniff, famous for writing "Somewhere My Love" for the...

Follow the Money: Mining Revenue From Job Boards.
August 18, 2008... In the endless quest to monetize all assets--especially in this down market--some b2b publishers have been launching job boards on their Web sites. Once launched, the job boards present publishers with a job of their own-- attracting job...

Survey Says: Events Still Trying to Figure Out Web, Too.(Survey)
August 18, 2008... By Steve Smith, Digital Media Editor for min, min's b2b and Minonline.com A fascinating piece of research on trade shows using the Web comes to us this week from the Society of Independent Show Organizers (SISO), The Jordan, Edmiston...

That '70s Economy: Auto Book Gets Integrated.
August 18, 2008... The adage that history repeats itself is alive and kicking this year. This point in time has been compared to the early '70s for more than one reason- -heavy times that are reflected in declining automotive boxscores. Overall, the category...

Government-Like b2b Streamlining at Penton's AC&C.
August 18, 2008... There are undeniable parallels between U.S. government and big business-- the chain of command, the protocol, the alliances. Where government truly meets business is not necessarily in PIGs, however, but in government b2b titles, which saw a...

Electronics Ad Pages And Revenues (January-May 2008/2007).
August 18, 2008... Title (Publisher): 1. COTS Journal (RTC) Ad Pages YTD 2008: 191.97 Ad Pages YTD 2007: 193.62 % Chg.YTD: -0.85 Ad Pages MAY 08: 34.5 Ad Pages MAY 07: 35.92 % Chg.MAY: -3.95 % Chg.REV YTD: -0.84 % Chg.REV MAY: -3.95 Title...

Engineering Ad Pages And Revenues (January-May 2008/2007).
August 18, 2008... Title (Publisher): 1. Design News (Reed) Ad Pages YTD 2008: 587.17 Ad Pages YTD 2007: 630.89 % Chg.YTD: -6.93 Ad Pages MAY 08: 79.19 Ad Pages MAY 07: 109.26 % Chg.MAY: -27.52 % Chg.REV YTD: -2.27 % Chg.REV MAY: -23.89 Title...

Questex Broadens Digital Reach.(Questex Media Group Inc. acquires SpaTrade)
August 25, 2008... Online Spa Products Round Out Beauty Group Questex Media Group's acquisition of SpaTrade, which owns an industry portal of the same name, as well as networking community SpaExec, broadens the digital reach of Questex's existing beauty...

Acting Book's Big Break--Into Video.
August 25, 2008... Nielsen Business Media's Back Stage--a trade pub for actors--has aligned with two-year-old educational video site VideoJug for a cross-promotional partnership. The "how to" videos guide actors through craft exercises and cover topics...

Reed Elsevier's Down-and-Up U.S. Stock Price.
August 25, 2008... Dr. Andreas Knaut, head of corporate communications for Gruner + Jahr, confirmed with min's b2b that the German publisher--previously in the U.S. consumer book space--is involved in the second bidding round for Reed Business Information. The...

Advertisers Stick With Circuit Cellar's Focused Niche.
August 25, 2008... Computing category boxscores bring tidings of declining ad page sales-- not surprising for a category focused on digital media. Overall, computing books are down more than 16% in May 2008 ad pages, compared with last year, and 20% in revenue...

PennWell Title Alone in Black.
August 25, 2008... The telecommunications category boxscores were posted on Minonline.com (Telecom Boxscores) last week, with PennWell's Cabling Installation & Maintenance standing out as the only title on the table with a gain in year-on- year May 2008 revenue...

Redmond Developer Integrated From Get-Go.
August 25, 2008... United Business Media's Game Developer gained nearly 222% in May 2008 ad pages, compared with last year (see related story, page 6) and 1105 Media's Redmond Developer News is up nearly 46% during that period, making these books among the...

Personnel Moves: b2b Publishers Promote From Within.
August 25, 2008... Questex Media Group named Gideon Dean EVP of its travel media group. He was SVP of global hospitality sales and marketing at TIG Global. It is a new position. Questex promoted John McMahon to VP of sales and marketing and group publisher of...

Applications as Business Media: Spiceworks.
August 25, 2008... By Steve Smith, Digital Media Editor for min, min's b2b and Minonline.com Back in the day, ad supported software was a dirty word online--usually associated with surreptitious adware installations and shoddy shareware no one would pay to...

Game Developer Big Fish in Small Pond.
August 25, 2008... United Business Media's Game Developer--part of the Think Services division of UBM--dominated the developer category boxscores in June 2008 (see related story, page 4), which undoubtedly helped propel the title to the number two spot on our...

Custom Pub Gives Conferences Long Legs, Added Value.(Conference notes)
August 25, 2008... By Mike Winkleman, President, Leverage Media A conference is a moment locked in time, the details quickly forgotten. As the following case study illustrates, a custom publication capturing the "nectar" of the proceedings can benefit...