Communication World articles from October 1999

Communication World archives from October 1999

Join Your Peers in Vancouver, B.C., Canada.(Brief Article)
October 1, 1999... Home of IABC's International Conference 2000 On Canada's West Coast, nestled between rugged mountains and the sparkling Pacific Ocean, is a city that defies categorisation: Vancouver, British Columbia. Vancouver offers a blend of...

IABC European Conference Scheduled for February.(Brief Article)
October 1, 1999... "Eurocom 2000" will be held in London, February 21-23, in collaboration with the International Quality and Productivity Center. Two days of sessions, a Gold Quill Awards banquet and one day of post conference workshops and site visits will be...

IABC Research Foundation Soliciting Proposals for Two New Studies.(Brief Article)
October 1, 1999... The IABC Research Foundation is offering one award of U.S. $10,000 for research on defining a model of the communication function for smaller organizations. Another $10,000 award will go to the best research on how communication drives merger...

Compensation Study (formerly called 'Profile') Announced.(Brief Article)
October 1, 1999... An extensive compensation study for the year 2000 of the communication and public relations profession will be conducted and produced jointly by IABC and PRSA. The joint report will be more representative of the overall profession than any...

Expanded 'Ask the Experts' on CWOnline.(Brief Article)
October 1, 1999... Go to IABC's web site (iabc.com) and click on "Ask the Experts." You'll find four knowledgeable communicators there to answer your questions on a variety of topics. Available now are experts Michael Rudnick on intranets and technology; Don Ranly...

It's Time to REvitalize the Work Place (and the Work Force).
October 1, 1999... It is slowly beginning to dawn on some business leaders that concentration on shareholder value at the expense of employees is badly hurting work-force commitment. The latest and most compelling critics of this long-standing shortsightedness are...

EQ vs. IQ.(emotional intelligence, intelligence quotient)
October 1, 1999... Emotional Intelligence and the Heart Take Their Rightful Place Beside IQ and the Brain Compelling evidence recently has surfaced, leading scientists to believe that Einstein's superior intellectual ability may have been related to the region...

Thinking About THINKING: Harnessing the Brain's POWER.(Brief Article)
October 1, 1999... For those who have wondered how ideas survive the mysterious trip from the eyes or ears of audiences into the depths of their brains, answers are beginning to surface from the brave new science of cognition, or the study of how people (and...

KILL the Messenger!(corporate communication)
October 1, 1999... Reincarnation for Business Communicators The bloodletting may never completely stop, as communication and public relations departments continue to be lopped off the organizational charts of "lean and mean" corporations around the globe. Yet...

Transfer Your Communication Skills to CYBER SPACE.
October 1, 1999... In the early 1990s I had the opportunity to observe closely a CEO at a major energy utility establish a strategic communication initiative as one of about a dozen over-riding goals driving his corporation's business strategy at that time. Each of...

Chase Your Leads, Not Your Tail.(marketing)
October 1, 1999... Using Sales Data to Measure Marketing Return on Investment Most executives think the acid test of any marketing program is in the bottom line. Period. For them, the point of spending money on marketing is closing sales - not brand building,...

Measure What Matters.(corporate image)
October 1, 1999... New tools can help you measure your organization's reputation He that filches my good name robs me of that which not enriches him, and makes me poor indeed. Shakespeare, from "Othello." Reputation matters. That was true when you were a...

The point, not the pose, is key to photojournalism.(Brief Article)
October 1, 1999... Do posed pictures work in photojournalism? Only if they have something to say. It all depends on the point such pictures make to their viewers. For example, Debbie Smartt, a photographer for the U.S. Postal Service in Nashville, Tenn., fails to...

Riveted.(Brief Article)
October 1, 1999... It's a living cliche. The audience hangs on every well-chosen word. First there was the woman who recognized that her other-than-business relationship with the boss was wrong. Then the candidate who admitted he lied on his job application...

Meet Encarta[R], the Lexical IPO of the 1990s, plus WNW's 4th College Ed.(Brief Article)
October 1, 1999... Wordsmiths of the incoming century (millennia are best played one C-note at a time) will remember the MCMXCs as the Decade of the Dueling Dictionaries. In 1991 the first edition of Random House Webster's College debuted, as did the updated...