Credit Union Journal articles from September 2004

Credit Union Journal archives from September 2004

Putting Some Polish On The Big Apple: Credit Unions Out In Force At GOP Convention.(Grad Old Party)
September 6, 2004... If you are a Republican member of Congress or were a delegate to the Republican National Convention it's almost certain you ran into somebody uttering the words "credit union" last week. From midtown to lower Manhattan and all points in...

WaMu Is Granted Patent On Some Familiar Aspects Of Branch Design.(Washington Mutual)
September 6, 2004... Many credit unions have in recent years adopted a more retail "look and feel" in their branches, removing the traditional teller line, providing a play area for children, and even installing coffee bars and Internet cafes. Now, giant...

Analysis Shows Credit Union Spreads At New Low Of Just 14 BPs.(basis points)
September 6, 2004... The 14 basis-point spread between net interest margin and operating expenses at credit unions during the second quarter of 2004 is the narrowest spread seen in 10 years. According to Callahan & Associates, which performed the analysis, the...

On Deadline.(meshed briefs)
September 6, 2004... Missouri Judge Rejects CU Motion In FOM Case ST. LOUIS-Missouri Cole County Circuit Court Judge Richard Callahan last week turned down a motion by credit unions to dismiss an appeal by Missouri bankers on the field-of-membership (FOM)...

Study Shows Consumer Disconnect On Credit Cards.(Brief Article)
September 6, 2004... A majority (66%) of consumers say that discounts are the reason they participate in the loyalty programs they join. But, when it comes time to collect their rewards, most consumers choose to redeem their points for gift certificates, according...

Kerry Wants Abuse Reined In.(credit tactics)(Brief Article)
September 6, 2004... If elected president, Democratic nominee John Kerry said he plans to pursue broad legislation that would address abusive credit tactics by mortgage lenders, payday lenders and credit card issuers. Among the practices Kerry wants to see reined...

Anderson Named To Council.(Consumer Advisory Council)(Brief Article)
September 6, 2004... Faith Anderson, chief counsel of American Airlines FCU, Fort Worth, Texas, has been nominated to fill a seat on the Fed's Consumer Advisory Council by CUNA. The CAC advises the board on its responsibilities under the Consumer Credit Protection...

Contributions Boost CUNA Execs' Pay.(Credit Union National Association )(Brief Article)
September 6, 2004... Large one-time contributions to defined benefits plan helped raise compensation for CUNA's top officers in the double digits last year. Documents obtained by The Credit Union Journal show that while CUNA President Dan Mica had a slight...

Kitsch Named To Head Up Special Project By Filene Research Institute.(appointments)(Brief Article)
September 6, 2004... Lois Kitsch has been named Director of Special Projects for the Filene Research Institute. Prior to joining Filene, Kitsch managed credit union development projects internationally for the World Council of Credit Unions, most recently in...

Worth Noting.(meshed briefs)(Kansas City Business Journal ranks Midwest United Credit union among best places to work in Kansas city)
September 6, 2004... Haynes Wins Scholarship ATLANTA The African-American Credit Union Coalition (AACUC) awarded its first Discovery Conference scholarship to Rita Haynes, CEO of Faith Community United Credit Union, Cleveland. The scholarship, to be presented...

Why Isn't Every Credit Union Branch A Shared Branch?
September 6, 2004... Setting aside the smallest operations, there really isn't much anymore that a big bank can do that a credit union can't. Yes, banks can afford to throw more money at technology (which has evolved into something of a commodity now), can afford...

Surviving Brand Killers: Avoiding Negative PR & How To Recover From It.(public relations)
September 6, 2004... Two of the best forms of advertising have always been positive word-of-mouth from members and positive commentary made by the press. Incidentally they are also two of the most economical ways of promoting practically any business including your...

Merging Into Traffic: Why Every CU Should Have A Policy On Mergers.(credit unions)
September 6, 2004... In the successful merger of two credit unions there are a huge number of operational, political, cultural and philosophical issues that must be resolved. Any one of them can derail even the best intentions. Despite the hazards and...

Members Group Expands Presence.(meshed briefs)
September 6, 2004... Nineteen families in Sioux City, Iowa, are closer to owning a home following a new partnership between The Members Group and five area credit unions. The Members Group said that the new partnership has led to a doubling of mortgage...

Bonus Points, Airline Coupons Ignite Dormant Card Accounts.(Team One Credit Union)
September 6, 2004... Team One Credit Union here lured 278 members to begin using their dormant credit cards by offering merchandise bonus points and airfare coupons. As part of a test for its card processor, Certegy of Tampa, Fla., and Card Services for Credit...

All Members Moved To Platinum Cards.(Empire FCU)
September 6, 2004... Seeking to boost outstanding balances in its card portfolio by one-third before year-end, Empire FCU has rolled out a new card promotion offering a 1.99% APR on balance transfers for new cardholders and instituted a new rewards program. It...

Study: Potential For Fraud In Non-Card Portfolios Is Being Overlooked.
September 6, 2004... Financial institutions have improved considerably in their ability to detect "real" credit risk, but new research from TowerGroup finds that risk managers often overlook the potential for fraud in areas other than card portfolios. ...

CLC Seeking To Raise $1M Dollars For Scholars.(CUNA Lending Council)(Brief Article)
September 6, 2004... The CUNA Lending Council has launched a scholarship fund with a goal of collecting at least $1 million to underwrite the scholarships. The educational fund will be housed by the National Credit Union Foundation and contains a variety of...

CUNA Mutual Winner of Award.(Credit Union National Association)(Brief Article)
September 6, 2004... CIO Magazine has named CUNA Mutual Group as a recipient of its 2004 CIO 100 award. The annual award recognizes organizations worldwide that exemplify the highest level of operational and strategic excellence in information technology. This...

Fiserv EFT, Northeast CU To Partner.(meshed briefs)(electronic fund transfer)(New Hampshire's Northeast Credit Union)(Brookwood Capital brokers sale of Springfield Teachers CU's credit card portfolio to InfiCorp)(Brief Article)
September 6, 2004... Fiserv, Inc. said its Fiserv EFT/CNS unit and New Hampshire's Northeast Credit Union have extended their electronic funds transfer (EFT) processing agreement for an additional five years. The two organizations began their original EFT...

It's A Mystery: One Analyst Questions Why Credit Unions Are Failing To Leverage Trust Consumers Have In Them.
September 6, 2004... One regular mystery shopper of credit unions said she has encountered a big mystery herself: why are credit unions missing a golden opportunity. As baby boomers edge toward retirement, their attitudes about money are taking a sharp turn,...

No Kidding-4% APY Being Offered On CDs.(annual percentage yield, certificates of deposit)(BMI FCU)(Brief Article)
September 6, 2004... BMI FCU gave its members "something to smile about'' during an April promotion advertising a 60-month CD paying 4% interest on accounts with a $500 minimum. The 4x6 postcards with a picture on the front of a smiling child wearing sunglasses and...

First Carolina To MY CU Services.(Centennial Lending, LLC acquires United Members Mortgage )
September 6, 2004... First Carolina Corporate Credit Union has selected MY CU Services, LLC, as its electronic bill payment service provider. MY CU(r) Services, LLC, is a wholly-owned subsidiary of Mid-Atlantic Corporate FCU, Middletown, Penn. In other news, the...

TV Show Helping To Raise CU's Profile In Market.(credit union)
September 6, 2004... TruWest CU is quickly becoming known as the first place to go for all things financial as a result of a weekly segment on a local daily television show that has led to the creation of both an e-mail and telephone "hotline" for members of the...

Conservative Gamble: Betting APY On Market, Not Principal.(annual percentage yield )
September 6, 2004... ChevronTexaco Credit Union has seen good response from members investing in certificates tied to the stock market's performance. The credit union's Equity Index Share Certificate gives members a chance to garner a return if the S&P 500...

Popularity Of Rebate Offer For Refinanced Auto Loans Leads To Extension.(Brief Article)
September 6, 2004... Premier America Credit Union expected to add a moderate number of auto loans to its books with a summer 2003 rebate promotion. The program has been so popular, however, the CU has continued to offer it to new members. The program-which...

Check-Cashers Plan Insured Deposit Acct.(Brief Article)
September 6, 2004... A trade group representing check-cashing outlets indicated it will offer an interest-bearing deposit account that is to be backed by FDIC insurance. The account will be linked to exiting prepaid debit cards that are frequently used by customers...

Study: Expansion Means Younger Memberships.(Brief Article)
September 6, 2004... The expansion of credit union fields of membership is translating into a younger membership on average, according to one new analysis. In a survey of 480 CU officials by Newground, respondents indicated their expanded charters have meant...

Gone For Nearly Three Years, Twin Towers Still Cast Long Shadow In New York.
September 6, 2004... It's been almost three years since they were erased from the New York City skyline but the Twin Towers of the World Trade Center still cast a giant shadow over this city, and with it the Republican National Convention. Speakers at the...

Credit Unions Out In Force During GOP Convention In NYC.(Grand Old Party)
September 6, 2004... If you are a Republican member of Congress or were a delegate to the Republican National Convention it's almost certain you ran into somebody uttering the words "credit union" last week. From midtown to lower Manhattan and all points in...

Corrections To Factbook.(Correction Notice)
September 6, 2004... Readers: Please make the following changes to listings that appeared in The Credit Union Journal's 2004 Factbook and Buyer's Guide, published Aug. 23. * The president of Constitution State Corporate Credit Union is Robert Nealon, and...

FHLB Proposal Could Boost Liquidity.(Federal Home Loan Bank)(Brief Article)
September 6, 2004... The Federal Home Loan Bank of Seattle has petitioned its federal regulator to begin buying and selling mortgage-backed securities from its members, a proposal which, if adopted by others of the 12 regional FHLBs, could add significant liquidity...

2 CU Friends Face Off In Florida.(credit union)(Brief Article)
September 6, 2004... Credit unions appeared to have backed both winners in last Tuesday's Senate primaries, with former state commissioner of education Betty Castor, appearing to win the Democratic primary, and Mel Martinez, former Bush Administration Housing...

Indian Tribe Eyes CU Option.(credit unions)(Brief Article)
September 6, 2004... Officials with the Seneca tribe of American Indians said the tribe is exploring chartering its own credit union or bank to help it invest the proceeds from its business, including gambling casinos. The proposed financial institution would...

Foreclosure Could Oust Candidate.(Brief Article)
September 6, 2004... A week after unprecedented credit union intervention failed to boost one candidate to victory in the Republican primary, the race for the state's 10th congressional district took another unusual twist last week when Democratic Party leaders...

Embezzlement Draws Jail Term.(Brief Article)
September 6, 2004... A former employee at Rome Federal Credit Union was sentenced to 46 months in prison and ordered to pay more than $1 million in restitution for an embezzlement scheme that drained almost $1.1 million from the credit union over a period of eight...

Vendors Are TripleDes Certified.(ATM Exchange)(Brief Article)
September 6, 2004... The ATM Exchange, a provider of ATM refurbishing, parts, training and technical support, said that nine ATM processing networks have now approved its 3DESPlus solution, a Triple DES security solution for virtually all Diebold and NCR ATM...

Community Page.(meshed briefs)
September 6, 2004... IFF CU Awards 4 Scholarships UNION BEACH, N.J.-IFF Credit Union awarded Justin Cocuzza, Kerri Silva, Eric Mueller, and Jennifer Thompson $1,000 scholarships. Workers' CU Names Contest Winner FITCHBURG, Mass.-Mary-Flora Hale...

EECU Buys Naming Rights To Kids Area At Ballpark.(Brief Article)
September 6, 2004... When the Ft. Worth Cats open their 2005 minor league season at LaGrave Field here, the children's playground will be known as the EECU Kids' Zone. The credit union has bought naming rights to the playground for at least the next three years....

Visa Rolls Out 'Hispanic Smart Moves' Program.(Brief Article)
September 6, 2004... Visa USA has introduced the "Hispanic Smart Moves" program, a comprehensive set of research findings and guidelines, to help its member financial institutions develop payment card marketing campaigns for the nation's growing segment of Hispanic...

Credit Unions Announcing Name Changes, Mergers.(meshed briefs)(Spokane Postal CU changes name Progressions Credit Union)(Evergreen Postal Employees Credit Union expands field of membership)(Brief Article)
September 6, 2004... National Guard Credit Union here is changing its name to Guardian Credit Union. The credit union said it will continue to serve members of the National Guard but is also now open to residents of Montgomery, Autauga and Elmore Counties. ...

Lessons From U.S. For China.(Brief Article)
September 6, 2004... If America's financial services industry had the opportunity to start from scratch in building a system of consumer household credit, how would the program be conceived and implemented? Such a scenario is impossible in the U.S., but not in...

NAFCU Presses NCUA On Biz Loan Rules.(National Association of Federal Credit Unions, National Credit Union Administration)(Brief Article)
September 6, 2004... NAFCU is asking that NCUA provide an exception to its "experience requirement" for lenders that have been approved by the Small Business Administration to make SBA-backed loans, since the SBA is providing a guarantee on the loans. Moreover,...

Treasury Secretary To Keynote Ohio CU Event.(Brief Article)
September 6, 2004... Treasury Secretary John Snow will keynote NCUA's Chairman's Forum for Credit Unions in Lima, Ohio on Sept. 10. Speakers from NCUA and the Ohio credit union community will begin the day with NCUA Chairman JoAnn Johnson and Rep. Michael Oxley...

Congressman Helps With Child ID Kits.(Brief Article)
September 6, 2004... Congressman Thomas M. Reynolds (R-Buffalo) visited Lancaster FCU last week where he detailed the National Child Identification Program and helped some of the youth in attendance take their fingerprints. The Child ID Program allows parents to...

Michigan League Hosts 1st Youth Summit.(Brief Article)
September 6, 2004... The Michigan Credit Union League hosted the first annual Youth Summit at the Michigan Credit Union Center here. State Rep. John Stewart (R-Plymouth) opened the one-day event with a brief welcome address. Serving the youth market was the...

Allegacy FCU Latest To Hit $1 Billion.(Federal Credit Union)(Brief Article)
September 6, 2004... Allegacy FCU has become the latest to hit $1 billion in assets. Founded in 1967 as Reynolds Carolina FCU, the credit union expanded its membership to other companies in 1990, around the same time the North Carolina Bankers Association first put...

PSCU-FS Staging Second CURewards Sweeps.(credit union )(Brief Article)
September 6, 2004... PSCU Financial Services is rolling out a second CURewards Sweepstakes with a goal of bringing credit unions credit and debit cards to top of wallet during the holiday spending season. The sweepstakes offers participating credit unions' credit...

CUNA Mutual Rolls Out 'Lenders Protection'.(Brief Article)
September 6, 2004... CUNA Mutual Group said it has begun a controlled rollout of "Lenders Protection," a new lending solution that the company said helps credit unions approve vehicle loans to "credit-challenged members while safeguarding against loss." ...

$76K Donated To Victims Of Hurricane Charley.(Brief Article)
September 6, 2004... The Florida Credit Union Foundation has received $76,211 in pledges to its fund to assist victims of Hurricane Charley. It has used the funding to underwrite 44 grants of $500 each, and has another 31 grant applications still in the pipeline....

Golf Tournament Raises $215,000 For CMN.(Childrens Miracle Network)(Brief Article)
September 6, 2004... A golf tournament hosted here by Chartway FCU to benefit the Make-A-Wish Foundation raised a whopping $215,000, making it the largest contributor to the local chapter. The tournament, held at the Tournament Players Club in Virginia Beach,...

Liberty Donates $25,000 To CU Museum.(Liberty Enterprises Inc.)(Credit Union Museum)(Brief Article)
September 6, 2004... Liberty Enterprises has donated $25,000 to America's Credit Union Museum. Stan Hollen, president of Mounds View, Minn.-based Liberty, said the donation commemorates Liberty's longstanding support of the CU movement. Hollen also cited...

The Big (Guarded, Secure, Fortress-Like) Apple.
September 6, 2004... Even before arriving in New York last week there were signs of what might have been the most heightened security effort for any event ever staged in America. Trains approaching the Big Apple as far south as Wilmington, Delaware, were...

CU Exec Contributions Lean To Bush-Cheney.(Credit Union)(Brief Article)
September 6, 2004... If campaign contributions are considered the major indicator of political support, then credit union executives appear to be overwhelmingly in favor of the Republican Party and President Bush's reelection campaign. Federal Election...

Credit Union Allies Rake In The CU Largesse.(Credit Union)(Brief Article)
September 6, 2004... Credit union executives and trade groups have come forward to support their most loyal lawmakers, as well as those in positions of power. Federal Election Commission data reviewed by The Credit Union Journal shows that Rep. Ed Royce, the...

People.(appointments)
September 6, 2004... Mosaic Media Partners, Montauk, N.Y., and Oakland, Calif., named Mary Zagrobelny marketing director. Rock Valley Credit Union, Loves Park, Ill., promoted Anita Countryman to vice president-human resources, and Kelly Kleckler to vice...

Community Page.
September 6, 2004... PAFCU Supports Pal-O-Mine HAUPPAUGE, N.Y.-People's Alliance Federal Credit Union employees participated in scraping windows and walls, painting signs, and cleaning debris at Pal-O-Mine Equestrian, Inc., which is an organization that...

GAO Report Finds No 'Compelling' Reason For Secondary Capital.(Government Accountability Office)
September 13, 2004... In a blow to credit unions' efforts to gain access to alternative, or secondary, capital, a prominent government agency issued a report last week concluding there is no "compelling" need for secondary capital among credit unions. The...

Regulators In The BLENDER: CUs Increasingly Overseen By Blended Agencies.(credit unions)
September 13, 2004... Credit unions and banks aren't the only entities in the financial world eyeing mergers-so are their regulators. With a number of states seeking the same "economies of scale," "streamlining of operations," and "greater resources" often...

Fairwinds CU Teller Is Killed By Robber After She Couldn't Open CU's Vault.(credit union)
September 13, 2004... A relatively new teller at Fairwinds CU was shot to death by a would-be robber trying to force her to open the cash vault just after opening last week. The gunman was arrested minutes later when he tried to flee after his getaway car ran...

Florida Appeals For New Donations After 2nd Hurricane Strikes.(Florida Credit Union League-donations)
September 13, 2004... What kind of month has it been in Florida? Back-to-back hurricanes that have devastated this state have led the Florida Credit Union League to change the name of its disaster relief fund from the Hurricane Charley Relief Fund to just-plain...

On Deadline.
September 13, 2004... Thousands Of Members Could Get Settlement BAKERSFIELD, Calif.- Thousands of members of Kern Schools FCU may be entitled to refunds on fees for late car loan payments under the settlement of a class action suit announced last week. ...

PA Pilots Child Support Via Plastic Cards.(pennsylvania)(Brief Article)
September 13, 2004... The state has unveiled a pilot program that will allow divorced parents to receive their child-support payments via ATM-style debit cards, instead of paper checks. The pilot will be operated in Dauphin County for about 6,300 child-support...

New Group Distributes $500K To Help Unbanked.(Center for Financial Services Innovation)(Brief Article)
September 13, 2004... The newly formed Center for Financial Services Innovation announced last week it has awarded $500,000 to four community development entities for innovative ways to serve the underbanked. The winners are: CD Tech and Community Empower, Los...

Long-Term Mortgage Rates Slide To 6-Mo. Low.(decline in mortgage rates-consumer confidence)(Brief Article)
September 13, 2004... A weakening of consumer confidence drove long-term mortgage rates down to their lowest level in six months, according to Freddie Mac. The average for the benchmark 30-year, fixed-rate loan slipped to 5.77% this week, down from 5.82% last...

Financial 'Abuse' Of Military Targeted By Bill.(regulation of financial products sold on military bases)(Brief Article)
September 13, 2004... With huge numbers of military personnel and reservists deployed overseas, U.S. Rep. Max Burns (R-GA) has introduced the Military Personnel Financial Services Protection Act, which he says is designed to prevent the sale of "abusive" insurance...

AEA FCU Commits $20M For Homeownership In Border Area.(United States/Mexico border-region borrowers-needs)(Brief Article)
September 13, 2004... AEA Federal Credit said that over the next two years it will commit $20 million to increasing homeownership in Arizona's border-region with Mexico. The project is being undertaken as part of the Arizona Border Initiative with Fannie Mae; AEA...

Candidates Agree On CUs.(credit unions-tax exemption )(Brief Article)
September 13, 2004... A number of credit union groups are sponsoring a new round of advertisements in Washington publications aimed at bringing attention to "credit unions' role in serving consumers." It is the third round of advertisements to appear in Capitol Hill...

Worth Noting.
September 13, 2004... Welfare-To-Work Leader To Speak ROCHESTER, N.Y.-Jean Howard, who runs a model welfare-to-work organization in inner-city Rochester, will be the luncheon speaker for NCUA's free Partnering and Leadership Successes (PALS) workshop on Oct....

No Need For The Alamo; Albuquerque Will Do Just Fine.(state-chartered credit unions-meetings)(Editorial)
September 13, 2004... To hear some tell it, when state-chartered credit unions and their regulators meet this week, they're doing so in the wrong part of the Southwest. These same folks will suggest that while NASCUS is holding its annual meeting in Albuquerque, it...

Utah Case Shining Example of Value of Dual Chartering.(management of dual-chartering system)
September 13, 2004... As upsetting as it surely is to many state-chartered credit union advocates, the massive banker-driven flight of credit unions in Utah from the state charter to federal is tangible proof of the value of a viable dual-chartering system. For...

Understanding Why Members Borrow-And Why They Don't.(lending activity-management)
September 13, 2004... With loan-to-share ratios at decade lows, one of Member Research's recent national surveys revealed that increasing lending activity ranks among directors' top three strategic priorities. Loan research can reveal why consumers choose a...

Product & Service.(business partnerships)
September 13, 2004... VolCorp Exchanges Images NASHVILLE, Tenn.-Volunteer Corporate Credit Union (VolCorp) said it is now successfully exchanging electronic images utilizing Endpoint Exchange. The first VolCorp member to transmit images through this network is...

Not Convenient? New Ads Aim To Dispel Perception.(comparative analysis of credit unions and banks)
September 13, 2004... The CO-OP Network is preparing to roll out a new campaign that will aim to dispel the myth that credit unions aren't as convenient as banks. This year's campaign will be the fifth annual cooperative advertising program, known as COAD....

Co-Op Network To Provide $2.3M To Assist With Triple DES.(Data Encryption Standard)(Brief Article)
September 13, 2004... CO-OP Network said that it will distribute up to $2.3 million in Triple DES ATM compliance incentives to member credit unions. The one-time distribution is to help member credit unions meet the financial industry mandate that all ATMs use...

MACU's Efforts Reduce Turnover (And Win An Award).(Mountain America Credit Union)
September 13, 2004... Mountain America Credit Union's staff turnover rate in 2003 was 21.8%. And that's down from the previous year's mark of 23.8%, and well below the CU average in 2002 of 28%. But the CU is really proud of two other numbers: its turnover rate...

Product & Service.
September 13, 2004... CU 24 Ensures No Surcharges TALLAHASSEE, Fla.-Credit Union 24 has launched a program to ensure members of its CU clients continue to enjoy surcharge-free access to cash at Publix Supermarkets' ATMs, following the grocery store chain's...

CU Trade Groups Press SEC To Expand Broker/Dealer Plan.(credit union)(Securities & Exchange Commission)
September 13, 2004... While offering a few suggested changes they'd like to see, two credit union trade groups have given a general endorsement to a proposal by the Securities & Exchange Commission related to broker-dealers. The proposal would implement...

E-Statements Promo Raises $52K For Hospital.( electronic monthly account statements)(Brief Article)
September 13, 2004... The $4.6-billion Boeing Employees Credit Union (BECU) has donated more than $52,000 to the largest children's hospital in the Northwest as the result of an "eStatement" campaign. eStatements are free, electronic monthly account statements that...

Langley FCU Named Air Force Credit Union of the Year.(Brief Article)
September 13, 2004... Langley Federal Credit Union has been named the 2003 Air Force Credit Union of the Year. The award, presented by the Department of the Air Force, honors one credit union annually for its commitment to providing Air Force men and women with...

Members Chip Away To Win Cold, Hard Cash.(Brief Article)
September 13, 2004... In a chilling way to start the Labor Day weekend, 10 members of Water and Power Community CU melted their way to some easy money during the credit union's second annual "Cold Hard Cash" contest. The 10 contestants melted their way through...

Product & Service.
September 13, 2004... MidStates Expands Into W. Virginia WARRENVILLE, Ill.-Mid-States Corporate is expanding its check processing business into West Virginia. Mid-States is joining with West Virginia Corporate CU in a partnership to offer share draft processing...

Loans Up, But Profitability Slides.(Brief Article)
September 13, 2004... The National Credit Union Administration (NCUA) has released an analysis of financial trends among federally insured credit unions for the first half of 2004. Among the highlights: * Assets increased $25.4 billion, or 4.17%. * Net...

Not The Publicity CUs Have Been Seeking.(credit unions)(Brief Article)
September 13, 2004... Credit unions have been seeking a higher profile, but a new TV spot may not be the type of publicity CUs have been looking for. In a new commercial for Mike's Hard Cranberry, two guys who lead normal lives each decide to do something...