Tea & Coffee Trade Journal articles from April 2007

Tea & Coffee Trade Journal archives from April 2007

A changing look.(information to retailers about tea and coffee)(Editorial)
April 1, 2007... As the specialty industry evolves, so must our publication. To better make our Journal easier to read and quicker for the various trade segments to reach articles pertinent to their sector, we have designated a special section for the...

Shade-grown coffee to help save the world's rain forests.(World News: Coffee and Tea Reports from the Front Line)
April 1, 2007... UNITED STATES -- The National Arbor Day Foundation, a nonprofit, environmental education organization that adheres the mission to inspire people to plant, nurture and celebrate trees, has recently launched their own brand of triple certified...

India to promote tea-tasting tourism.(World News: Coffee and Tea Reports from the Front Line)
April 1, 2007... INDIA -- A recent international conference announced that India plans to focus on tourism in regards to tea-tasting. That, along with holding international conferences seeks to boost in-bound tourism in the coming years, Tourism and Culture...

Reducing coffee's acrylamide may affect flavor and antioxidants.(World News: Coffee and Tea Reports from the Front Line)
April 1, 2007... EUROPE -- According to a recent report, the world coffee production is currently on the rise, but stocks still remain low. A study by the European Commission and Nestle Product Technology reports that efforts to reduce the acrylamide content of...

ASTEC, tea board moves to secure GI rights of Assam tea.(Assam Science Technology and Environment Council)
April 1, 2007... INDIA -- The Patent Information Center (PIC) of the Assam Science, Technology and Environment Council (ASTEC) and the Tea Board of India have undertaken separate ventures to secure the Geographical Indications (GI) rights for Assam tea with the...

Calendar.(tea and coffee trade shows)(Calendar)
April 1, 2007... April 28-29: Coffee & Tea Festival: NYC, Metropolitan Pavilian, Jacob Javits Center, New York City. Tel: +1 (631) 957-7035, Web: www.coffeeandteafestival.com May 3-4: STI Tea Certification Program: Long Beach (SCAA), Renaissance Hotel,...

Tea & Coffee World Cup Americas debuts in Miami!(Tea & Coffee World Cup Preview)
April 1, 2007... For some it may be the weather, for others it may be the ease of conducting business. Regardless of the reason, what's clear is that on January 9-11, 2008, a majority of the tea and coffee industry will be at the Miami Beach Convention Center...

The power of celebrity endorsements.(Industry Trends)
April 1, 2007... Marketing tea and coffee is significant to the growth and development of not only the success of the given product, but of the company itself. Many companies have found that utilizing celebrities as endorsements is an ideal method of promoting...

Becoming famous: the sizzle. The glamour. The lights of the silver screen. There's something about it that is mesmerizing, whether you are in New York or New Dehli, Los Angeles or Monte Carlo.(Celebrity Marketing)
April 1, 2007... In 1968 American artist Andy Warhol coined the expression, "15 minutes of fame," originally referring to the fleeting condition of celebrity, that attaches to an object of media attention. For many people, they would give anything to have those...

Ethiopia's branding battle: part II: the complicated issue to trademark applications for 'sidamo' and 'harrar' continues as some notable leaders in the industry wage their opinions on the matter.(Ethiopia Battle)
April 1, 2007... In the last issue of Tea and Coffee Trade Journal, we conducted interviews with Oxfam's Seth Petchers, Starbucks Coffee's Audrey Lincoff; Robert Nelson of the National Coffee Association; Steve Bauer of Paragon Coffee Traders and Miguel Meza of...

How working towards certification combines efficiency with responsibility: Utz Kapeh has recently updated their name and logo to Utz Certified 'Good Inside.' This refurbished name demonstrates the company's desire to reflect how their certification model for professional farm management, traceability and responsibility can impact in other commodity sectors as they company enters their fifth year.(Certification)
April 1, 2007... Programs to enhance sustainable coffee production typically focus on environmental and social issues that can lead to significant improvements in these respective areas. However, for most farmers, the biggest challenge is not adhering to...

On the road to a perfect roast: the German view part VI.(Roasting Technology)(Column)
April 1, 2007... It's been an amazing journey these last few months talking with the developers of roast profiling technology. Our ongoing series, On The Road To A Perfect Roast has been an eye opener for all of us with regard to this new technology. We hope...

Italy revisited: post pod explosion.(Italy's Pod Market)
April 1, 2007... Coffee and tea 'Drinks On Demand' (DOD), entailing a single-drink delivery format, is becoming the exchange of choice in global coffee and tea coinage. This includes a gathering storm of added value possibilities, from experimentation with more...

All wrapped around a party: arm twisting, blackmail, shameless badgering & friendly rivalry.(SCAA Event)
April 1, 2007... This year's annual SCAA conference and exhibition is sure to supply a comprehensive insight to the ever-burgeoning coffee industry. An event surrounded by altruistic intents is certainly a welcome to balance such an informative agenda, as the...

Private labeling: the advantages of a retail program: your private label coffee has more potential to shape the success of your business than you may realize. Read on to see what has worked for many retailers.(Private Label)
April 1, 2007... You've already figured out that a private retail program is nothing to just rush into. It takes careful planning and direction if you want it to be an effective tool in your specialty coffee business. After weighing out the pros and cons, you...

The secret and lucrative private label tea market: almost completely unknown to the public, but making increasing profit for various tea companies, is the option of private label marketing. This profitable and sought-after sector of the market is examined and revealed.(Private Label Tea)
April 1, 2007... Private label is one of the highest profit-margin sectors of the trade. The basic concept is relatively simple. A tea company provides the product to a second business, and the second business markets the tea as its own product. Complexities...

Time out ... for a coffee or tea break, and some art too! Does pottery go well with coffee and biscotti? Can you mix a still life painting with your tea and biscuits at 3 p.m.? Some coffee house and tea parlor owners think so. They believe this combination complements each other so well, that they've opened up their respective eateries with art as part of the business plan.(Tea Trends)
April 1, 2007... Consider South African natives, Elisa King and Colleen Hayzen, who migrated to Knoxville, Tennessee with their husbands and decided to offer hot tea in the cold sweet tea South. King says, "[In South Africa], tea-drinking is a daily shared...

An appreciation of Fujian teas: part II: Lydia Kung of Eastrise Teas returns with her series of the study of numerous teas in China's Fujian province. This comprehensive trip supplies a unique 'birds-eye' view of a unique journey this region and the many Oolongs of southern and northern Fujian.(China Teas)
April 1, 2007... We continue our tea tour with a visit to the Ti KuanYin gardens and later to the factory. As we made our way up to the vistas of the tea hills, we were distracted by gardenia trees lining the road and learned about a gardenia scented Oolong. We...

Oren's coffee: serving the Big Apple: in honor of those that make such an important part of our industry, Tea & Coffee Trade Journal is proud to dedicate this new section of "Specialty News to the retailers.(Specialty news)
April 1, 2007... To think it all began with an advertisement--a Diedrich Roaster advertisement to be exact. Prior to that, Oren Bloostein only dreamed of owning his own shop. "It was then that I realized that I could actually roast my own coffee," he said....

Taking iced coffee to the next level: iced coffee and beverages based on iced coffee are increasing in popularity. It is the beverage that consumers want to drink and are willing to pay for, or what the c.e.o. of Dunkin' Brands, Jon Luther, calls: "The Sweet Spot where the product meets the customer's wallet.".(Specialty news)
April 1, 2007... There are two countries credited for the creation of iced coffee: Austria and France. The Austrian development of this beverage began in the 17th century when the Turkish army retreated from Austria in an unsuccessful attempt to besiege Vienna....

The big-hearted barista: as some of the most passionate individuals in the trade, the barista is renowned for his her professionalism and artistry in espresso preparation. Sherri Johns recounts their dedication to the profession, techniques and trade secrets that illustrate how the big-hearted bartisti make up the core of our small coffee community.(Specialty news)
April 1, 2007... When tackling an article about baristi 'tricks of the trade,' one might expect to go sleuthing around back doors of cafes, roaster alleys, plant "moles" in the most popular cafes worldwide to ascert the most coveted secrets of drink making,...

Death of a drive-thru? The 2007 best selling hardcover book titled, The Starbucks Experience, by Joseph A. Michelli makes only one slight reference to drive-thrus, as it fleshes out the magic behind creating the kind of welcoming atmosphere customers quickly adopt as their "third place.".(The BRAND coaches[R])
April 1, 2007... Despite the incredible Northwest growth and success of stand alone, double sided specialty coffee drive-thrus since the late '90s, Starbucks still only had a proportional handful of coffee houses with drive-thrus in North America as it entered...

What's in a cup of coffee?(composition of coffee)
April 1, 2007... Like many other foods we cat and drink, the composition of coffee is very complex. It is dependant on the species and variety of the plant, the way they are grown and the methodology of how the cherries are picked and processed. However,...

The mate craze bottled up.(Product Showcase)
April 1, 2007... Getting tired of that green cup of tea? Well, sip into the latest craze, the mate craze. Bombilla & Gourd, a new Argentinean-inspired tea company, is one of the first to bottle mate tea as a ready-to-drink. Known mostly for its different...

Ro-Boost-o: introduces the Italian latte to the energy drink culture.(Product Showcase)
April 1, 2007... As a leader in the gourmet coffee industry, it is more than ideal for Caffe D'Amore to introduce Ro-Boost-o, which is a new caffeine fortified Italian energy latte. This beverage is free of sugar and contains a caffeine content of 150-mg./1-oz,...

S&D Coffee launches new sustainable, Rainforest-selected coffee.(Product Showcase)
April 1, 2007... Coffee roaster, S&D Coffee, Inc., launched its newest sustainable coffee. What makes this coffee so special, however, is that it was selected by the Rainforest Alliance, an international nonprofit environmental and sustainable development...

Naturally sweet!(Product Showcase)
April 1, 2007... Granny knows best, is what they always say, and Clayton Christopher (founder of Sweet Leaf Tea) made sure he listened to his. After a road trip from Florida to Texas, Clayton realized that the selection of bottled tea beverages on grocery...

An East Coast Coffee School opens.(Trade News)
April 1, 2007... A new school for coffee connoisseurs, new businesses and culinary professionals are opening in Charlotte, North Carolina. The East Coast Barista and Coffee School is designed to attract students that are interested in coffee tasting and...

Culinary world one of highlights at SCAA Conference.(Trade News)
April 1, 2007... For the Specialty Coffee Association of America (SCAA), it's a no-brainer that great restaurants need great coffee. But, from May 4-7, 2007 the SCAA will go I beyond the basics and present the culinary world with valuable specialty coffee...

Ultimate Barista Challenge USA held in New York.(Barista Coffee Co.)
April 1, 2007... The Ultimate Barista Challenge USA, a competitive coffee and espresso event designed to showcase talented barista, creative espresso beverages, delicious brewed coffee, entertain and educate brewed its way to the top at the International...

Lavazza buys Barista and Fresh & Honest.(Trade News)
April 1, 2007... Italy's largest coffee company, Lavazza Group, has signed an agreement with the Sterling Infotech Group to acquire 100% stake in Barista Coffee Company Ltd. (BCCL) and Fresh and Honest Cafe Ltd. (FHCL). Barista's strong brand equity,...

Illycaffe buys controlling stake in Brazilian exporter.(Trade News)
April 1, 2007... As reported in Communicaffe International, a daily electronic newsletter, Italian coffee roaster illycaffe has bought a majority stake in Porto de Santos Comercio Exportacao Ltda., an exporting company based in Sao Paulo that has been exporting...

Illycaffe buys Dammann Freres.(Trade News)
April 1, 2007... As reported in Communicaffe International, a daily electronic newsletter, Italian coffee roaster, Illy, has taken over French tea company Dammann Freres as it aims to diversify the range of its products. Gruppo Illy said in a statement it has...

Coca-Cola Amatil to acquire New Zealand Cafe Direct coffee business.(Trade News)
April 1, 2007... Coca-Cola Amatil (N.Z.) Ltd has struck a deal to acquire the assets of Card Direct. Completion of the acquisition is expected by the end of March. Established in 1992, Card Direct is New Zealand's largest workplace coffee vending business, with...

Tea trip to China.(Trade News)
April 1, 2007... The Tea Association of the USA along with the China Chamber of Commerce for Import/Export of Foodstuffs (CFNA) will conduct a tea tour of China commencing with departures from New York or Los Angeles on Monday, May 14, 2007 with a return on...

Starbucks to build roasting plant in South Carolina.(Trade News)
April 1, 2007... Starbucks Coffee Company will build a new roasting plant in St. Matthewsin Calhoun County. South Carolina, is the intended site of the company's newest U.S. roasting facility. Construction on the approximately 150,000 sq. ft. facility, which is...

Boehmer joins Flavor Dynamics.(People News)
April 1, 2007... South Plainfield, New Jersey-based Flavor Dynamics, Inc. appointed Wolfgang Boehmer to their staff as a business development manager. Serving as c.o.o, Boehmer operated Melchers and Company's Fairfield, Ohio division until its 2002 acquisition...

Caribou names president & coo.(People News)
April 1, 2007... Caribou Coffee Company, Inc., has named Rosalyn "Roz" Mallet the president and c.o.o. Mallet, with over 30 years of foodservice experience, will lead the day-to-day operations of the company. We are excited to add such a talent to Caribou...

Pollack joins Pacific Bag, Inc.(Brief article)
April 1, 2007... Pacific Bag, Inc, a supplier of high barrier flexible packaging material and equipment, has appointed Todd Pollack account manager. "Todd has exactly the kind of customer experience we were looking for," said vice president of sales &...

Coffee Masters names national sales manager.(People News)
April 1, 2007... Coffee Masters, Inc., a Midwest coffee I roaster, has hired Jim Flury in effort to support strategic national sales objectives. In his role as national sales manager, Flury will be responsible for leading and overseeing the overall day-to-day...

Guzauskas joins QTrade Teas.(People News)
April 1, 2007... Richard Guzauskas, a pioneer of the specialty tea industry, has joined QTrade Teas as managing director. With over 20 years of experience in private label, brand launch, and line consultation, Richard has served as an expert consultant to a...

Gap-free, low-profile sifter.(Kason Corp. introduces sifter)
April 1, 2007... Kason corporation, manufacturer of circular vibratory screeners, as well as centrifugal separators, and circular fluid bed dryers, coolers and moisturizers has introduced a new low-profile "Flo-Thru" sifter. This latest innovation features a...

Eriez metal detector/ checkweigher systems.(Equipment & Packaging News)
April 1, 2007... Eriez, global manufacturer of advanced technology for magnetic, vibratory and inspection applications has recently launched a metal detector and in-motion checkweigher systems for superb production quality control in the food and pharmaceutical...

WeighPack's Z Bucket Conveyor.(Equipment & Packaging News)
April 1, 2007... WeighPack, manufacturer and supplier of a complete range of top-quality weighing and packaging equipment to the food, beverage, chemical, pharmaceutical and hardware industries recently introduced the Z Bucket Conveyor; the latest addition to...