Agri Marketing articles from September 2005

Agri Marketing archives from September 2005

A couple items of interest ...(FOR OPENERS)
September 1, 2005... Marketing Services Guide. If you haven't received them already, many of you and your businesses will be receiving entry listing forms and information, via e-mail, about participation in our upcoming 2006 Marketing Services Guide. Initially, if...

This month in Agri marketing.
September 1, 2005... Five Years Ago * The National Corn Growers Association, St. Louis, announces that Rick Tolman will become executive vice president and CEO of the Association on Sept. 1. * Archer Daniels Midland, Decatur, Ill., has agreed to become a...

AdFarm, Bayer CropScience walk for a cure.(FYI NEWS & NOTES)(Brief Article)
September 1, 2005... AdFarm and Bayer CropScience pulled in close to $5,000 in pledges as they walked together to raise money for the Juvenile Diabetes Research Foundation (JDRF) Walk for the Cure on June 19 in Guelph, Ontario. Staff, friends and families of...

WHO Radio Great Iowa Tractor Ride rolls again.(FYI NEWS & NOTES)(Brief Article)
September 1, 2005... The 9th Annual WHO Radio Great Iowa Tractor Ride rolled through Waterloo, Marshalltown, Hampton and points in between June 26-29. The event drew 450 tractors, 600 drivers and 400 support team members to cover the 185-mile route. The WHO Radio...

NCTA receives PRSA's Silver Anvil Award.(FYI NEWS & NOTES)(The Public Relations Society of America )(Brief Article)
September 1, 2005... The Public Relations Society of America (PRSA) has awarded this year's prestigious Silver Anvil Award of Excellence, which recognizes outstanding strategic public relations planning and implementation, to the National Christmas Tree...

Chr. Hansen's giveaway builds awareness.(FYI NEWS & NOTES)
September 1, 2005... In a sweepstakes promotion to build awareness of Probios TC among progressive dairy producers and their nutritionists, Chr. Hansen awarded the grand prize AKA142" widescreen flat panel plasma TV to Brenda Meyer, a Land O'Lakes (LOL) dairy...

Adculture Group Inc.(AT CLOSING PEOPLE)(Perry Graham)(Brief Article)
September 1, 2005... Adculture Group Inc. announces the appointment of Perry Graham as president. Graham will be responsible for all North American operations of Adculture, bringing the Canadian and American business based in Calgary, Toronto and Minneapolis under...

Garst Seed Company.(AT CLOSING PEOPLE)(Scott Hart; Mike Schaefer)(Brief Article)
September 1, 2005... Garst Seed Company recently announced two appointments. Scott Hart is promoted and becomes the company's corn product manager. He will retain his responsibilities as sunflower product manager. Mike Schaefer is promoted to soybean product...

U.S. Farm Report.(AT CLOSING PEOPLE)(John Phipps)(Brief Article)
September 1, 2005... John Phipps will head the new U.S. Farm Report on-air team for Farm Journal Media. Also announced is the naming of John Phipps as the program's new host and managing editor, along with Al Pell as agribusiness director, Dyanna DeCola as national...

NAFB.(AT CLOSING PEOPLE)(Bill O'Neill)(Brief Article)
September 1, 2005... NAFB announces that Bill O'Neill joined the association as the new executive director effective Aug. 1, 2005. O'Neill was with Vance Publishing in Lenexa, Kan., for more than 28 years as an editor and publisher, and from 1998 to 2004 he...

Land O'Lakes Inc.(AT CLOSING PEOPLE)(Chris Policinski)(Brief Article)
September 1, 2005... The board of directors of Land O'Lakes Inc. names Chris Policinski as the company's president and chief executive officer effective Oct. 1, 2005. Policinski will replace Jack Gherty, who is retiring after 35 years with Land O'Lakes, the last 16...

Sipcam Agro USA Inc.(AT CLOSING PEOPLE)(Mike H,. Eager; John Gertz; Mark Shepherd; Riley Reynolds)(Brief Article)
September 1, 2005... Sipcam Agro USA Inc. has announced several management changes within its agricultural division. Mike H. Eager becomes national sales and marketing manager--agricultural products. In his new position, Eager will manage the company's U.S....

McCormick Company.(AT CLOSING PEOPLE)(Rod Randel; Mike Campbell; Margi Ainsworth)(Brief Article)
September 1, 2005... McCormick Company announces the hiring of three agricultural communications veterans in its Kansas City office. Rod Randel joins as an account supervisor on the Pioneer Hi-Bred International account, Mike Campbell comes on board as senior...

Osborn & Barr Communications.(AT CLOSING PEOPLE)(Sarah Robinett; Keith Warden; Jaime Jonesmith; Karen Pfautsch; Chris Toebben)(Brief Article)
September 1, 2005... Osborn & Barr Communications continues to expand its public relations offerings as the discipline gains importance. Sarah Robinett and Keith Warden have recently been hired by Osborn & Barr to bring specialized public relations expertise to...

McCormick Tractors International Ltd.(AT CLOSING PEOPLE)(Tim Robinson)(Brief Article)
September 1, 2005... McCormick Tractors International Ltd. announces the appointment of Tim Robinson as president of McCormick International USA Inc. in Pella, Iowa.

CHS will be a participating processor of Monsanto's Vistive[TM] low-linolenic soybeans in 2006 and will market Vistive oil for use by the food industry.(AT CLOSING NEWS)(Brief Article)
September 1, 2005... CHS will be a participating processor of Monsanto's Vistive[TM] low-linolenic soybeans in 2006 and will market Vistive oil for use by the food industry. For the 2006 growing season, CHS will be contracting with growers in southern Minnesota and...

Abengoa Bioenergy Corporation.(AT CLOSING NEWS)(Brief Article)
September 1, 2005... Abengoa Bioenergy Corporation, Chesterfield, Mo., has completed a 15-million-gallon-per-year expansion to its ethanol plant in Portales, N.M. The plant now processes more than 11 million bushels of grain sorghum into 30 million gallons of...

Food service giant Compass Group North America announced with partners Environmental Defense and Smithfield Foods Inc. a first-of-its-kind purchasing policy prohibiting the purchase of pork in which antibiotics that belong to classes of compounds approved for use in human medicine have been used for growth promotion purposes.(AT CLOSING NEWS)(Brief Article)
September 1, 2005... Food service giant Compass Group North America announced with partners Environmental Defense and Smithfield Foods Inc. a first-of-its-kind purchasing policy prohibiting the purchase of pork in which antibiotics that belong to classes of...

Deere & Company.(AT CLOSING NEWS)(Brief Article)
September 1, 2005... Deere & Company will acquire the remaining 50 percent share of its tractor joint venture in Pune, India--an operation that manufactures transmissions and diesel engines and also builds the familiar green and yellow John Deere tractors for...

Arysta LifeScience North America.(AT CLOSING NEWS)(Brief Article)
September 1, 2005... Arysta LifeScience North America announces the decision to move its headquarters to the Research Triangle Park area in North Carolina. The existing North American headquarters, located in San Francisco, will be open until Feb. 28, 2006,...

Advan LLC announces the creation of a new plant health company focused on serving the turf and ornamentals, specialty agriculture and home and garden markets in the United States and Mexico.(AT CLOSING NEWS)(Brief Article)
September 1, 2005... Advan LLC announces the creation of a new plant health company focused on serving the turf and ornamentals, specialty agriculture and home and garden markets in the United States and Mexico. The new company, Advan LLC, is being formed by Mitsui...

Deere & Company has made equity investments in several wind energy projects in the rural United States and has created a business unit to provide project development, debt financing and other services to those interested in harvesting the wind.(AT CLOSING NEWS)(Brief Article)
September 1, 2005... Deere & Company has made equity investments in several wind energy projects in the rural United States and has created a business unit to provide project development, debt financing and other services to those interested in harvesting the wind....

www.ethanolfacts.com.(AT CLOSING NEWS)
September 1, 2005... A new Web site is formed to provide consumers with comprehensive information on the use of ethanol. The new site, www.ethanolfacts.com, offers consumers a single source of reliable information on this rapidly growing alternative to fossil...

Stock price at close of market.(AG STOCK INDEX)
September 1, 2005... STOCK PRICE AT CLOSE OF MARKET Exchange: Month Ago This Month Ticker 6/30/05 7/29/05 CAPITAL EQUIPMENT, FARM MACHINERY AGCO Corp. ...

Leaders plan for coming year.(Regional Focus)
September 1, 2005... This year over 30 leaders took part in the summer Regional Workshops. The Regional Leadership Workshops are held for certain NAMA regions. These leaders spend a good deal of time planning for the coming year. The workshops have also become a...

Cultivate your connections: become a NAMA advocate.(National NAMA News)(Brief Article)
September 1, 2005... Become a NAMA Advocate and help grow membership! NAMA is launching a new program to increase our member numbers. The goal is to enlist NAMA members to help recruit new members and advocate for the organization. What will I have to do?...

New NAMA members.(National NAMA News)(Brief Article)
September 1, 2005... The following are NAMA members that joined in June and July, 2005. BADGER Kristina Martin, Easter Seals, Inc. Elissa Rehberger, Agtech Products, Inc. Joe Shefchik, PR Marketing Precise Results Kevin Weslaski, Image...

Michigan State grad stays involved.(Leader Focus)(Brief Article)
September 1, 2005... Steve Tomac is an advertising copy writer for John Deere. At work he stays busy developing North American, European, and international advertising strategies, campaigns, and individual creative pieces--everything from product literature to...

Look who recruited a new member ...(National NAMA News)(Brief Article)
September 1, 2005... * Stan Koenigsfeld, Brownfield, recruited Shelly Udell. * Don Holley, Holley & Associates, recruited Phillip Stephens. * Gardner Hatch, Gibbs & Soell Public Relations, recruited Catherine Wang. * Tony Behr, Farm Journal Media,...

Staying on top of change.(NAMA Leader Message)(Brief Article)
September 1, 2005... We'll be discussing "change" at the Agribusiness Forum. It's not a new topic, but it's certainly happening at a quickening pace. Consider corn and soybean production. Look at how these industries have changed with the introduction and...

2005 Agribusiness Forum: November 8-9, 2005: Hyatt Regency Crown Center Kansas City.(Calendar)
September 1, 2005... Forum Program Tuesday, November 8 Pre-Forum Session 1:30 p.m. - 2:30 p.m. What Do Readers Want? ABM Agri-Council Reader Survey (Tentative) This pre-forum session will present the latest findings of the survey, conducted...

No parlor games here: dairy industry milks serious business from collegiate challenge.(MARKETING TO LIVESTOCK/DAIRY PRODUCERS)
September 1, 2005... It's not fun and games in this "milking parlor." College students get a taste of the real world, and dairy companies get to mingle with potential new hires and display their wares when the North American Intercollegiate Dairy Challenge (NAIDC)...

Marketing into chaos: manufacturers and purveyors of animal identification technology and services are using collaboration and good old-fashioned competition to get the ball rolling.(MARKETING TO LIVESTOCK/DAIRY PRODUCERS)(Cover Story)
September 1, 2005... Herding cats. Herding wild-eyed cats through a cactus patch at midnight. That's what development and adoption of a national animal identification program in this nation has been like. Marketing the products and services for such a program,...

Continuing education dairy style.(MARKETING TO LIVESTOCK/DAIRY PRODUCERS)
September 1, 2005... Starting July 10, 48 committed professionals from companies and ad agencies put day-to-day activities on hold for three days to participate in the "2005 Dairy Food Systems Tour." The Colorado tour was sponsored by Dairy Herd Management (DHM)...

Bridging the gap between marketing and sales.(SALES/MARKETING INSIGHTS)
September 1, 2005... The "last three feet" in the marketing chain--the distance between the salesperson and the customer--is the most challenging link for many agribusinesses. While greater resources are going into analyzing market trends, identifying important...

Why word of mouth works.(WORD OF MOUTH MARKETING)
September 1, 2005... This is the second in a five-part series. In this column, we explore why word of mouth is so effective in today's marketplace. WHY WORD OF MOUTH NOW? Word of mouth marketing has gained acceptance and prevalence among marketers as an...

ACDI/VOCA.(ASSOCIATION NEWS)
September 1, 2005... The ACDI/VOCA Board of Directors elects Vern McGinnis of Bloomington, Ill., as its new chairman. McGinnis, vice president of strategic planning and corporate services for GROWMARK Inc., has served on the ACDI/VOCA board since 1997, though he...

The boards of directors of the American Feed Industry Association (AFIA) and the U.S. Poultry and Egg Association (USPEA) have agreed in principle to co-locate their respective trade exhibitions, beginning in January 2007.(ASSOCIATION NEWS)
September 1, 2005... The boards of directors of the American Feed Industry Association (AFIA) and the U.S. Poultry and Egg Association (USPEA) have agreed in principle to co-locate their respective trade exhibitions, beginning in January 2007. Under the...

The Progressive Agriculture Foundation, which is responsible for the Progressive Farmer Farm Safety Day Camp[R] program, elected its 2005-2006 board members.(ASSOCIATION NEWS)(Brief Article)
September 1, 2005... The Progressive Agriculture Foundation, which is responsible for the Progressive Farmer Farm Safety Day Camp[R] program, elected its 2005-2006 board members. Effective October 2005, the board members are Jim Ed Beach with Bayer Crop-Science;...

WATT Publishing Co.(MEDIA NEWS)(Steve Slakis; Roy Leidahl; Clay Schreiber)(Brief Article)
September 1, 2005... WATT Publishing Co. (WPC) creates two new executive positions in the business-to-business information company. Steve Slakis joins WPC in the new position of vice president/ director of sales and product development. Prior to joining WPC, Slakis...

Marketing to the channel: suppliers recognize who "owns" key relationships.(CHANNEL marketing)
September 1, 2005... Local dealers and their personnel are the most important off-farm influencers of growers' input purchase decisions, reports Purdue University s Center for Food and Agricultural Business. In a 2003 study, Purdue found that all classes of...

Influencing the influencer: how companies are building relationships with these professionals.(CHANNEL marketing)
September 1, 2005... Professional farm managers, crop consultants and veterinarians serve very different clients, but they have one thing in common: the need to impartially promote, prescribe and sometimes purchase the products of for-profit companies throughout...

Agristar Global Networks has been added to the Smart Potatoes, Grower Dividends and Sugarbeet Grower Reward Programs, where growers earn points for participating crop protection purchases from Bayer CropScience, Crompton Crop Protection, Gustafson and Sipcam Agro USA Inc.(MARKETING NEWS)
September 1, 2005... Agristar Global Networks has been added to the Smart Potatoes, Grower Dividends and Sugarbeet Grower Reward Programs, where growers earn points for participating crop protection purchases from Bayer CropScience, Crompton Crop Protection,...

Landec Corporation announces that its agricultural seed subsidiary, Landec Ag Inc., has acquired Heartland Hybrids Inc., the second-largest direct marketer of seed corn.(MARKETING NEWS)(Brief Article)
September 1, 2005... Landec Corporation announces that its agricultural seed subsidiary, Landec Ag Inc., has acquired Heartland Hybrids Inc., the second-largest direct marketer of seed corn. Under the agreement, Landec Ag will acquire the assets of Heartland...

Neogen Corporation has signed an agreement with Brussels, Belgium-based UCB (Euronext Brussels) to acquire UCB's dairy antibiotic testing business.(MARKETING NEWS)(Brief Article)
September 1, 2005... Neogen Corporation has signed an agreement with Brussels, Belgium-based UCB (Euronext Brussels) to acquire UCB's dairy antibiotic testing business. UCB's dairy antibiotic testing products present a strong complementary fit with other testing...

Waconia Manufacturing, Waconia, Minn., announces that Jenner Sales Corporation, Harristown, Ill., became the exclusive distributor in Illinois and Indiana for Waconia's full line of equipment on July 1, 2005.(MARKETING NEWS)(Brief Article)
September 1, 2005... Waconia Manufacturing, Waconia, Minn., announces that Jenner Sales Corporation, Harristown, Ill., became the exclusive distributor in Illinois and Indiana for Waconia's full line of equipment on July 1, 2005. Jenner's team includes experienced...

Genencor International Inc.(MARKETING NEWS)(Brief Article)
September 1, 2005... Genencor International Inc. announces the availability of novel enzyme technology for the ethanol industry that could lead to improved energy balance and reduced production costs while obtaining higher output. The first product from its line of...

DuPont has entered into a research collaboration with Japan Tobacco Inc. (JT) for development of yield-related traits in plants.(MARKETING NEWS)(Brief Article)
September 1, 2005... DuPont has entered into a research collaboration with Japan Tobacco Inc. (JT) for development of yield-related traits in plants. Scientists at Pioneer Hi-Bred International Inc., a DuPont subsidiary, will work directly with JT. "We are excited...

Syngenta Crop Protection and AccuWeather.com[R] will be awarded a Special Achievement Award in GIS from ESRI, a leader in geographic information system (GIS) technology, for their joint development of the Syntinel[TM] RustTracker GIS Web site.(MARKETING NEWS)
September 1, 2005... Syngenta Crop Protection and AccuWeather.com[R] will be awarded a Special Achievement Award in GIS from ESRI, a leader in geographic information system (GIS) technology, for their joint development of the Syntinel[TM] RustTracker GIS Web site....

MANA (Makhteshim Agan of North America Inc.).(MARKETING PEOPLE)
September 1, 2005... MANA (Makhteshim Agan of North America Inc.) hires Mark Bishop as product manager for herbicides. Bishop comes to MANA with a broad range of experience in the agricultural and horticultural industries. He has held various sales and marketing...

Mars Inc.(MARKETING PEOPLE)(Catherine Woteki)(Brief Article)
September 1, 2005... Catherine Woteki, dean of Iowa State University's College of Agriculture, has resigned and taken a position with a national food company. Woteki, who served as dean since January 2002, will become global director of scientific affairs at Mars...

Stauffer Seeds.(MARKETING PEOPLE)(Mike Smidt)(Brief Article)
September 1, 2005... Mike Smidt joins Stauffer Seeds as director of sales and marketing. Previously Smidt was the national sales manager for Garst Seed Company with responsibilities for the western United States and Mexico. Smidt joined Garst and Thomas more than...

Dow AgroSciences.(MARKETING PEOPLE)(Erin Clancy)(Brief Article)
September 1, 2005... Erin Clancy is named product communications manager for agricultural and seed products in the Southern and Western regions for Dow Agro-Sciences. Clancy will be responsible for managing communications programs for all crop protection products...

The Integer Group.(AGENCY NEWS)(Nancy M. Hood)(Brief Article)
September 1, 2005... The Integer Group has named Nancy M. Hood vice president, director of public relations. Hood was previously vice president of GCI Group in Atlanta, the public relations division of Grey Advertising. Prior to her work at GCI Group, Hood served...

Bader Rutter & Associates.(AGENCY NEWS)(Larry O'Brien)(Brief Article)
September 1, 2005... Larry O'Brien is named vice president, director of the Public Relations Group at Bader Rutter & Associates. O'Brien joined Bader Rutter in 1990 and has held many positions during his tenure, most recently vice president and group supervisor....

Morgan&Myers.(AGENCY NEWS)(Tim Oliver; Linda Wenck; Max Wenck; Janine Whipps)(Brief Article)
September 1, 2005... Tim Oliver, Linda Wenck, Max Wenck and Janine Whipps have assumed full ownership of Morgan&Myers. As president and director of the Biotechnology Practice, Oliver will also direct the firm's Digital Services team, human resources and information...

Nicholson Kovac Inc.(AGENCY NEWS)(Sara Buck; Thom Ludtke)(Brief Article)
September 1, 2005... Nicholson Kovac Inc. appoints Sara Buck and Thom Ludtke to the position of vice president. Buck joined Nicholson Kovac in 2004 and Ludtke in 2003, both as account supervisors. Both previously were account supervisors with Valentine Radford...

AgriGold Hybrids recently announced an enhanced commitment to grower education and communications.(AGENCY NEWS)(Brief Article)
September 1, 2005... AgriGold Hybrids recently announced an enhanced commitment to grower education and communications. As part of this dedication to grower information and education, AgriGold has partnered with AdFarm to develop communications and marketing tools....

Woodruff Sweitzer.(AGENCY NEWS)(Jeff Lowe)(Brief Article)
September 1, 2005... Jeff Lowe joins Woodruff Sweitzer as group director with primary responsibilities on the Arysta Life-Science North America Corporation specialty product lines. Lowe brings 17 years of progressive agency and corporate communications experience...

The industry pulse.(Brief Article)
September 1, 2005... To keep the pulse of the industry and learn more about our readers, Agri Marketing has developed an interactive online poll. To participate in the poll, go to www.agrimarketing.com and look for the survey box in the right column. Each month a...

Crazy about farming: each year AdFarm staffers put their money and hope where it really counts: in the soil and the seed.(THINKING OUTSIDE THE BOX)
September 1, 2005... What do you do if your bread-and-butter business is providing service to the agricultural industry? Well, if you work at AdFarm, you go farming. Literally. AdFarm is an agricultural marketing and communications firm with offices in Kansas...

Upcoming meetings for Agri marketers.(Calendar)
September 1, 2005... SEPTEMBER SEPT. 18-21: Farm Foundation National Public Policy Education Conference, Hyatt Regency Crystal City, Arlington, Va. Contact Steve Halbrook at steve@farmfoundation.org or visit www.farmfoundation.org/ events.htm. SEPT....

AGROTAIN International educates market on economics of nitrogen investment.(VIEW FROM THE TOP)(Interview)
September 1, 2005... AM: Please give us a brief background on AGROTAIN International and your involvement with the company. MS: AGROTAIN International was formed in July 2000 when Lange-Stegmann Company acquired the AGROTAIN technology from IMC Global....