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A monthly trade magazine for corporate agribusiness executives and their communications agencies, the farm media, and the trade associations that sell products and services to the agricultural industry..
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AgriMarketing's gone Digital!(FOR OPENERS)
October 1, 2007... On October 3, we e-mailed to those subscribers who have provided us with their e-mail address their issue of the new AgriMarketing Digital.
The online issue includes the entire contents of the magazine including its news columns, feature...
Five years ago (2002).(THIS MONTH IN AGRIMARKETING)
October 1, 2007... * Successful Farming celebrates its 100th anniversary.
* Michael Mack is named Pres of Syngenta Crop Protection, NAFTA. He had been Pres of Imerys' paper division.
* CTB is acquired by Warren Buffet's Berkshire Hatahway for $180...
Ten years ago (1997).(THIS MONTH IN AGRIMARKETING)
October 1, 2007... * Alpharma acquires the Deccox brand from Rhone-Poulenc.
* The National Corn Growers Assoc. (NCGA) and National Corn Development Foundation combine and retain the NCGA name.
* Millennium Research is formed.
Twenty years ago (1987).(THIS MONTH IN AGRIMARKETING)
October 1, 2007... * Steve Custer is named Sr VP of CMF&Z, Cedar Rapids, IA.
* Central Soya is acquired by Ferruzzi Agricola for $170 million with revenues of $1.5 billion.
* In the first half of 1986, the top 10 agricultural advertisers increase their...
Greg Page, Cargill's CEO/Pres is elected Chmn of the company's board.(AT CLOSING NEWS)
October 1, 2007... Greg Page, Cargill's CEO/ Pres is elected Chmn of the company's board. He succeeds Warren Staley, 65, whose planned retirement as Chmn was announced previously.
[ILLUSTRATION OMITTED]
Deere & Co's.(AT CLOSING NEWS)(James M. Field appointed at Deere & Co.)(Brief article)
October 1, 2007... Joining Deere & Co's senior mgt team are James M. Field, who is named Pres, Worldwide Commercial & Consumer Equipment Division, and Markwart von Pentz, who is named Pres, Agricultural Division, Europe, Africa and South America and Global...
Novus International, Inc.(AT CLOSING NEWS)
October 1, 2007... Novus International, Inc., forms a company doing business as Arenus to produce products for the equine, canine and human health markets.
Jeremy Moore is named GM of the unit.
The company has broken ground on a new global headquarters...
American Seeds, Inc.(AT CLOSING NEWS)
October 1, 2007... Dr. Mike Stern is named Pres of American Seeds, Inc., a Monsanto business unit that now owns 25 different seed brands. He replaces Dennis Plummer who is retiring from the company.
Stern is CEO of Renessen, a joint venture between Monsanto...
Successful Farming will launch the first-ever agricultural program solely devoted to farm machinery for farmers and ranchers presented in high-definition (HD) TV.(AT CLOSING NEWS)
October 1, 2007... Successful Farming will launch the first-ever agricultural program solely devoted to farm machinery for farmers and ranchers presented in high-definition (HD) TV.
Premiering November 1, 2007, "The Successful Farming Machinery Show" will...
DICKEY-john and Trimble announce they have joined forces to offer farmers a complete precision farming solution that uses the most advanced agricultural electronic technology from both companies.(AT CLOSING NEWS)
October 1, 2007... DICKEY-john and Trimble announce they have joined forces to offer farmers a complete precision farming solution that uses the most advanced agricultural electronic technology from both companies.
Their new "hybrid" systems will allow:
...
Monsanto forms the Delta and Pine Land (D&PL) business unit that includes the full portfolio of seed, traits and chemistry and will serve producers and retail customer in the Cotton Belt.(AT CLOSING NEWS)
October 1, 2007... [ILLUSTRATIONS OMITTED]
Monsanto forms the Delta and Pine Land (D&PL) business unit that includes the full portfolio of seed, traits and chemistry and will serve producers and retail customer in the Cotton Belt.
The commercial...
Monsanto acquires Agroeste Sementes, a leading Brazilian corn seed company, for slightly more than $100 million.(AT CLOSING NEWS)
October 1, 2007... Monsanto acquires Agroeste Sementes, a leading Brazilian corn seed company, for slightly more than $100 million. Agroeste focuses on hybrid corn seed production and serves farmers throughout Brazil, the world's third largest corn production...
AgCareers.com releases "The 2007 Agribusiness HR Review" report that will help agribusiness employers better understand labor practices among their organizations.(AT CLOSING NEWS)
October 1, 2007... AgCareers.com releases "The 2007 Agribusiness HR Review" report that will help agribusiness employers better understand labor practices among their organizations.
It includes benchmark salary reviews; human resource management practices;...
Harold Boyanovsky, CEO of CNH Global expands his role by taking the lead at the company's New Holland Agricultural Equipment.(AT CLOSING NEWS)
October 1, 2007... Harold Boyanovsky, CEO of CNH Global expands his role by taking the lead at the company's New Holland Agricultural Equipment.
This action follows the appointment of Lorenzo Sistino as CEO of Fiat Automobiles. Sistino previously served as...
National FFA Organization.(AT CLOSING NEWS)
October 1, 2007... For the first time in 29 years, student membership of the National FFA Organization broke through the half million mark. This year, there are 500,823 members in 7,358 FFA chapters across the United States, Puerto Rico and the Virgin Islands.
The National Agri-Marketing Association (NAMA).(AT CLOSING NEWS)
October 1, 2007... The National Agri-Marketing Association (NAMA) names Jennifer L. Pickett as its Exec VP/CEO.
Pickett most recently served the organization as COO. Prior to joining NAMA in 1991, Pickett held positions in corporate recruiting and...
NCGA'S inaugural Agri-Industry Council.(FYI NEWS & NOTES)
October 1, 2007... [ILLUSTRATION OMITTED]
Members of the National Corn Growers Association's (NCGA) Agri-Industry Council (AIC) gather at the Council's inaugural meeting held this summer in Williamsburg, VA.
AIG members represent companies involved in...
AAEA Distinguished Service Award.(FYI NEWS & NOTES)(American Agricultural Editors' Assoc's)(Chief Economist Dr. Keith Collins at United States. Department of Agriculture awarded)(Brief article)
October 1, 2007... [ILLUSTRATION OMITTED]
USDA Chief Economist Dr. Keith Collins (center) is presented the American Agricultural Editors' Assoc's (AAEA) Distinguished Service Award by AAEA Pres Marcia Zarley Taylor, DTN, and Committee Chairman Larry...
MACA award winners.(FYI NEWS & NOTES)(Mid America CropLife Association)(communication and information industry award winners)(Brief article)
October 1, 2007... [ILLUSTRATION OMITTED]
The Mid America CropLife Association (MACA) honored several industry, media and academic leaders at its recent annual meeting in St. Louis, MO.
Shown (L to R) are MACA Pres, Alan Strohmaier, Meister Media...
AdFarm.(AGENCY NEWS)
October 1, 2007... AdFarm, Calgary, AB, appoints Nolan Berg as CEO. He was most recently with a strategic marketing consultancy and has worked for DuPont and Novartis.
[ILLUSTRATION OMITTED]
Roger Reierson, Chmn/Pres says, "Our agricultural focus...
McCormick Company.(AGENCY NEWS)
October 1, 2007... McCormick Company names Laura Mayfield as its new Pres where she will lead and manage the agency's offices in Kansas City, Amarillo, Des Moines and Fairport, N.Y.
[ILLUSTRATION OMITTED]
She most recently was with DATACORE Marketing,...
Osborn & Barr (O&B) forms a new Executive Management Team.(AGENCY NEWS)
October 1, 2007... Osborn & Barr (O&B) forms a new Executive Management Team. The team, which reports to Joe Osborn, Pres, and Steve Barr, CEO, is comprised of five of the agency's key leaders, including returning Strategist Michael Turley.
The team will...
Farm Equipment Manufacturers Association.(AGENCY NEWS)
October 1, 2007... The Farm Equipment Manufacturers Association names Woodruff
Sweitzer as its first-ever agency of record.
[ILLUSTRATION OMITTED]
Also at the agency, Steve Warme joins as VP/Acc't Svs for its Calgary office. He had been Acc't Dir...
Bader Rutter.(AGENCY NEWS)
October 1, 2007... Amanda Powell joins Bader Rutter as Sr Acct Exec in Public Relations, and will lead the PR efforts for several of Dow AgroSciences products.
Powell will be based in San Antonio, TX. Prior, she owned a freelance business and has been with...
Ariens Company, Brillion, WI, selects Swanson Russell Associates as its agency of record.(AGENCY NEWS)
October 1, 2007... Ariens Company, Brillion, WI, selects Swanson Russell Associates as its agency of record.
SRA will provide strategic marketing communications for Ariens-branded consumer mower and snow throwers, as well as the Ariens Company's commercial...
Dan Thompson, business and systems analyst in the Interactive Services Department at Nicholson Kovac, Inc. (NK), receives the agency's 2007 Success Through Partnership Award in recognition of being the ideal example of the spirit of the agency's mission and philosophy.(AGENCY NEWS)(Nicholson Kovac, Inc.)(Brief article)
October 1, 2007... Dan Thompson, business and systems analyst in the Interactive Services Department at Nicholson Kovac, Inc. (NK), receives the agency's 2007 Success Through Partnership Award in recognition of being the ideal example of the spirit of the...
Generations.(The Scoop on Recruiting)
October 1, 2007... Employers for awhile have talked about generations in the workplace. For the first time we have four generations working side by side. Employers that pay attention to this aspect of the business atmosphere and invest in training have noted...
Fort Dodge Animal Health.(MARKETING NEWS)
October 1, 2007... Fort Dodge Animal Health Pres Tom Corcoran is named the recipient of the 2007 Animal Pharm Lifetime Achievement Award.
[ILLUSTRATION OMITTED]
The award recognizes the remarkable achievements of individuals and organizations working in...
New York-based asset manager Van Eck Global launches Market Vectors-Agribusiness ETF (MOO).(MARKETING NEWS)
October 1, 2007... New York-based asset manager Van Eck Global launches Market Vectors-Agribusiness ETF (MOO), a new exchange-traded fund (ETF) listed on the American Stock Exchange (Amex).
MOO seeks to replicate as closely as possible, before fees and...
AGCO purchases Industria Agricola Fortaleza Limitada (SFIL), a Brazilian provider of farm implements.(MARKETING NEWS)
October 1, 2007... AGCO purchases Industria Agricola Fortaleza Limitada (SFIL), a Brazilian provider of farm implements. whose 2007 sales are approximately $35 million.
The company also announces the formation of AGCO Advanced Technology Solutions. Based in...
CHS Inc. and Land O'Lakes, Inc. (LOL) complete the repositioning of two of their Agriliance LLC joint venture businesses.(MARKETING NEWS)
October 1, 2007... CHS Inc. and Land O'Lakes, Inc. (LOL) complete the repositioning of two of their Agriliance LLC joint venture businesses.
The Agriliance crop protection products business has been transferred to Land O'Lakes and the Agriliance wholesale...
Becker Underwood.(MARKETING NEWS)
October 1, 2007... Becker Underwood names Stephanie Zumbach as North American Prod Mgr--seed enchancement group. She most recently was Customer Svs Rep for the company and has worked for Syngenta Seeds.
Charlie Hale joins as International Prod Mgr for the...
Farm Credit Services (FCS).(MARKETING NEWS)(Tom Schlenker appointed as executive vice president)(Brief article)
October 1, 2007... [ILLUSTRATIONS OMITTED]
Farm Credit Services (FCS) of Mid-America, Louisville, KY, promotes Tom Schlenker to Exec VP-Financial Svs. His responsibilities include providing leadership to strategic planning and organizing and directing of the...
Destron Fearing.(MARKETING NEWS)
October 1, 2007... Destron Fearing announces Clark Weaver joins the company to lead its sales team as Dir of Livestock Sls. He was VP/Mktg for Webster Veterinary Supply, Inc.
The nation's second and third largest crop input retailers, Helena and Agrium, form a buying group to acquire crop protection products for their estimated 700+ retail outlets throughout North America.(MARKETING NEWS)
October 1, 2007... The nation's second and third largest crop input retailers, Helena and Agrium, form a buying group to acquire crop protection products for their estimated 700+ retail outlets throughout North America.
In the Midwest, Agrium's retailing...
Farm Journal Media.(MARKETING NEWS)
October 1, 2007... Landowner newsletter, a Farm Journal Media publication reports: If you were wondering if the summer sell-off in corn prices dampened farmers' interest in buying quality farmland, here's your answer-$8,425 an acre paid for 80 acres in eastern...
AutoFarm and Raven Industries expand their collaborative agreement for product development opportunities following the successful launch of the new Raven steering system, QuickTrax.(MARKETING NEWS)(Brief article)
October 1, 2007... AutoFarm and Raven Industries expand their collaborative agreement for product development opportunities following the successful launch of the new Raven steering system, QuickTrax.
The collaborative team is finishing development and test...
Specialty Fertilizer Products (SFP).(MARKETING NEWS)
October 1, 2007... Specialty Fertilizer Products (SFP) promotes John Hardy to Exec VP and Jake Sanders to VP.
Formerly the VP/Admin, Hardy is cofounder and legal counsel for SFP.
Sanders was SFP's Int'l Sls Coordinator and Mktg Mgr.
Syngenta.(MARKETING NEWS)
October 1, 2007... Syngenta receives full regulatory approval in Japan for Agrisure RW, its corn rootworm insect control corn seed. Agrisure RW now has full approval in the U.S., Canada, and Japan, and import approval in Australia and New Zealand.
In 2008,...
Garst, Golden Harvest and NK are each restructuring their sales teams and moving its commercial headquarters, marketing, product management and operations into a centralized infrastructure, located in the Minneapolis, MN area.(MARKETING NEWS)
October 1, 2007... Garst, Golden Harvest and NK are each restructuring their sales teams and moving its commercial headquarters, marketing, product management and operations into a centralized infrastructure, located in the Minneapolis, MN area.
The Syngenta...
It's a brave, new (socially networked) world!(WORD OF MOUTH MARKETING)
October 1, 2007... Facebook, MySpace, LinkedIn, etc., etc., all remind us of the newly networked world we live in.
But this wave of connected-interaction isn't surprising at all to one of agriculture's more innovative marketing firms. This peer-to-peer wave...
Kubota tractor Corp and Great Plaint Mfg's Land Pride unit announce a strategic alliance to market Land Pride implements that are performance-matched to Kubota tractors.(MARKETING NEWS)
October 1, 2007... Kubota tractor Corp and Great Plaint Mfg's Land Pride unit announce a strategic alliance to market Land Pride implements that are performance-matched to Kubota tractors, including rotary cutters, grooming mowers, rotary tillers, and rear...
The DuPont Oval marks the 100th anniversary of its public debut.(MARKETING NEWS)
October 1, 2007... The DuPont Oval marks the 100th anniversary of its public debut.
Designed in 1906 by George A. Wolf of the company's Advertising Dept, the logo represented the company's effort to create a general trademark that could be used on all DuPont...
Monsanto and Dow AgroSciences (DAS).(MARKETING NEWS)
October 1, 2007... Monsanto and Dow AgroSciences (DAS) announce a cross-licensing agreement aimed at launching SmartStax, the industry's first-ever eight-gene stacked combination in corn.
The companies expect to have Smart Stax hybrids available for sale...
Dog river, saskatchewan inspires the nation!(SASKATCHEWAN NEWS)
October 1, 2007... Yes, there is a Dog River in Saskatchewan. The locals call it Rouleau.
It is symbolic of life on the Canadian prairies and there are hundreds of small communities just like it. On any given day in any given town, you can smell cinnamon...
New this year.(SASKATCHEWAN NEWS)
October 1, 2007... NEW THIS YEAR:
Marketing and Advertising and Communications and Public Relations divisions:
* New categories to enter your work.
* More opportunities to win Best of Show.
* A new entry form, work plan format and instructions,...
Inside the customer's mind.(SASKATCHEWAN NEWS)
October 1, 2007... Through Marketing to Farm Businesses (MFB), agri-marketing professionals take a closer look at why customers choose one product over another while taking the first step toward earning a recognized Certificate in Agri-marketing.
This...
Broadband Alliance for Agriculture.(ASSOCIATION NEWS)
October 1, 2007... The Broadband Alliance for Agriculture, www.broadbandalliance.org, a non-profit organization with the mission of promoting high-speed Internet access to rural America, announces the appointment of Robert Paarlberg as its Exec Dir.
...
Assoc of Equipment Mfgrs.(ASSOCIATION NEWS)
October 1, 2007... The Assoc of Equipment Mfgrs names Anne Forristall Luke to the newly created position of VP Gov't Affairs in its Washington, D.C. office.
Luke was Pres of the U.S. Tuna Foundation and has been with MGN Inc., Ketchum and government posts.
National Cattlemen's Foundation and Fort Dodge Animal Health announce a new scholarship program.(ASSOCIATION NEWS)
October 1, 2007... The National Cattlemen's Foundation and Fort Dodge Animal Health announce a new scholarship program awarding three $5,000 scholarships each to veterinary school students that have designated an emphasis in beef production and two for...
National Biodiesel Board.(ASSOCIATION NEWS)
October 1, 2007... The National Biodiesel Board hires Manning Feraci as VP of Federal Affairs. He most recently served as the Chief of Staff to Congressman Kenny Hulshof (R-MO), and has more than 14 years of experience working for members of the U.S. House Ways...
Irrigation Assoc.(ASSOCIATION NEWS)(appointment of Brent Mecham )(Brief article)
October 1, 2007... The Irrigation Assoc names Brent Mecham Industry Dev Dir, where he will lead its Education Foundation and guide the effort to streamline curriculum development.
He had been with the Colorado Water Conservancy District. Chris Anderson is...
Corn Growers Assoc's.(ASSOCIATION NEWS)
October 1, 2007... Jacqueline Taylor joins the National Corn Growers Assoc's Washington, D.C., office as Comms Specialist. As a member of the NCGA Marketing team, she is responsible for media relations and marketing communications.
[ILLUSTRATION OMITTED]
...
National Agricultural Leadership Conference (NALC).(ASSOCIATION NEWS)(Conference news)
October 1, 2007... Monsanto pledges more than $60,000 over three years to support the National Agricultural Leadership Conference (NALC), an annual event for collegiate agricultural students hosted by Alpha Zeta to be held March 27-29, 2008 in Columbus, OH.
National FFA.(ASSOCIATION NEWS)
October 1, 2007... National FFA Exec Secy C. Coleman Harris announces his retirement from the U. S. Dep't of Education in Washington, D.C. He had served is the position for 30 years and has logged more than 45 years of service to agricultural education and FFA....
Drake & Co celebrates its 15th anniversary in September by opening a West Coast office based in Phoenix, AZ.(ASSOCIATION NEWS)
October 1, 2007... Drake & Co celebrates its 15th anniversary in September by opening a West Coast office based in Phoenix, AZ, and by hosting 15 Air Force enlisted personnel from Scott Air Force Base during the St. Louis Cardinals game September 6.
Alan...
Farm Business Communications (FBC).(MEDIA NEWS)(appointments of Will Verboven and Sarah Seinen )(Brief article)
October 1, 2007... [ILLUSTRATION OMITTED]
Farm Business Communications (FBC), announces formerly monthly Alberta Express is renamed Alberta Farmer Express and will be sent biweekly.
Will Verboven joins FBC and will have an emphasis on beef coverage. He...
The Progressive Farmer.(MEDIA NEWS)
October 1, 2007... [ILLUSTRATIONS OMITTED]
Roni Sorgi joins The Progressive Farmer as its Detroit Adv Mgr, and will cover Michigan and Ohio. She most recently was with Rodale, Inc., representing Prevention and Organic Gardening, and before that, with Time...
Penton Media.(MEDIA NEWS)
October 1, 2007... Cheri Knoy joins Penton Media as Farm Press Dir of Adv--Southwest. She began her career with Gowan Company and has worked for Fruehling Communications. She most recently was with Vance Publishing.
[ILLUSTRATION OMITTED]
Knoy will...
Living the Country Life.(MEDIA NEWS)
October 1, 2007... [ILLUSTRATIONS OMITTED]
Tracey Kelley, joins the Living the Country Life radio program. She had been self-employed in the radio production.
Jodi Henke, joins as Radio Editor. She had been with WHO Radio.
Mike Ransdell joins as...
Successful Farming farm issues editor Cheryl Tevis is presented the Hall of Fame Award by Iowa's Center for Agricultural Safety and Health (I-CASH).(MEDIA NEWS)
October 1, 2007... Successful Farming farm issues editor Cheryl Tevis is presented the Hall of Fame Award by Iowa's Center for Agricultural Safety and Health (I-CASH). The award is presented annually by I-CASH, a joint venture of Iowa State University, the...
DTN.(MEDIA NEWS)
October 1, 2007... Greg Horstmeier joins DTN as Production Editor.
[ILLUSTRATION OMITTED]
He had been with the University of Missouri, where he served as Dir of the Extension and Agriculture Information News office. He has also been with Farm Journal and...
DTN and The Progressive Farmer announce they will host their first agriculture summit on December 5-7, 2007 at the Palmer House Hilton Hotel in Chicago.(MEDIA NEWS)
October 1, 2007... DTN and The Progressive Farmer announce they will host their first agriculture summit on December 5-7, 2007 at the Palmer House Hilton Hotel in Chicago.
Themed "Grow and Prosper: Producer Strategies for High-Risk, High-Reward Agriculture,"...
Penton Media's Agricultural, Transportation and Public Services Group.(MEDIA NEWS)
October 1, 2007... Bob Moraczewski, Sr VP of Penton Media's Agricultural, Transportation and Public Services Group retires.
[ILLUSTRATION OMITTED]
He began his career as an Assoc Editor of The Farmer immediately after graduating from the journalism...
Southern Farm Network.(MEDIA NEWS)
October 1, 2007... Rhonda Garrison joins the Southern Farm Network, Raleigh, NC, as a farm broadcaster. She most recently was with KGNC radio, Lubbock, TX.
President's report.(07 A Rural Renaissance)(National Association of Farm Broadcasting )
October 1, 2007... Well, it has been a whirlwind year being the 2007 National Association of Farm Broadcasting (NAFB) President!
Our theme for last year's Convention was "Farm and Rural Horizons" which I thought was very foretelling of many of the events of...
2007 NAFB convention agenda.(07 A Rural Renaissance)(National Association of Farm Broadcasting )(Brief article)(Calendar)(Conference notes)
October 1, 2007...
2007 NAFB CONVENTION AGENDA
(Subject to Change)
TUESDAY, NOV. 13
2:00 p.m.-5:00 p.m. NAFB Board of Directors Meeting
6:00 p.m.-9:00 p.m. NAFB Foundation Board Meeting
WEDNESDAY, NOV. 14
4:00 a.m.-6:00 p.m. Broadcast...
"A rural renaissance".(PASSING THE GAVEL)
October 1, 2007... "A Rural Renaissance" is this year's theme as we gather in Kansas City for our 63rd annual National Association of Farm Broadcasting (NAFB) Convention.
These are some exciting times in agriculture. There are so many things happening now...
Local AG TV is back.(07 A Rural Renaissance)(KMEG-TV (Sioux City, Iowa))
October 1, 2007... Over the years the supply of agricultural news and information to rural America has had its ups and downs. Changing economics, industry consolidation, and population shift from rural areas have influenced this across the country. The medium...
NAFB members reach their audiences.(07 A Rural Renaissance)
October 1, 2007... The roots of modern farm radio began with broadcasting commodity prices to farmers in rural America so they could make the decisions they needed to market their crops. As farm broadcasting evolved over the years, it began to cover all...
The appeal of tractor rides.(07 A Rural Renaissance)
October 1, 2007... They are fundraisers, moneymakers, mini-vacations, social gatherings, and simply a great time for everyone involved. They are tractor rides, and they are a growing trend in communities across the country.
These organized programs bring...
The state of farm broadcasting.(07 A Rural Renaissance)
October 1, 2007... J.L. Farmakis, Inc is a multi-media rep firm specializing in local ag media. We represent state farm newspapers and the State Farm Radio Networks.
This group consists of 18 networks in 28 states consisting of 680 radio stations and 29 farm...
AgDay TV celebrates 25th year.(07 A Rural Renaissance)(Company overview)
October 1, 2007... There are only a handful of TV shows that reach their 25th anniversary. Add AgDay to the list.
As can be expected, being formed in 1982 AgDay has had many firsts along the way.
"AgDay was the second syndicated TV show behind...
2007 trade talk participants.(07 A Rural Renaissance)
October 1, 2007... Following is a list of this year's exhibitors at the NAFB convention and their contact information.
25 X '25--AMERICA'S ENERGY FUTURE
Contact: Samantha Scalise, 1626 Bellona
Avenue, Lutherville, MD 21093; (410) 952-0123;
...
Networking & education at 2007 NAMA Boot Camp.(National Events)(National Agri-Marketing Association)(Brief article)
October 1, 2007... Agri-marketing professionals from every segment of the industry joined with colleagues in Kansas City, Mo. on August 21-23 for the 2007 NAMA Boot Camp. From seasoned veterans to young professionals just entering the industry, the conference...
Become a NAMA advocate.(Cultivation Connections)
October 1, 2007... Become a NAMA Advocate and help grow membership!
NAMA wants to increase our member numbers. The goal is to enlist NAMA members to help recruit new members and advocate for the organization.
What will I have to do?
You'll receive...
New NAMA members.(National NAMA News: News and information for members and friends of NAMA)(National Agri-Marketing Association)(Brief article)
October 1, 2007... The following are new members from August 10 to September 18.
AT LARGE
Charles Butler, AgriNet Marketing & Sales
BADGER
Joe Weber, Hampel Corp.
CAROLINAS/VIRGINIA
Margaret Ellington, Direct Distributors/Agri-Supply...
Northern Prairie NAMA hosts Golfaroo.(Chapter Events)(National Agri-Marketing Association )(Brief article)
October 1, 2007... On June 28, 2007, the Northern Prairie NAMA Chapter held its annual Golfaroo. This year it was held at The Meadows in Moorhead, MN. There were 19 people who took part. The weather was just perfect. After the round of golf, a delicious dinner...
What lies ahead.(National NAMA News: News and information for members and friends of NAMA)(National Agri-Marketing Association )(Brief article)
October 1, 2007... [ILLUSTRATION OMITTED]
This message finds me in a new position at NAMA. I am both grateful and excited to be named the new Executive Vice President, CEO for the organization. Grateful because there isn't a better group of people to work...
Creating innovative service strategies for profit.(Sales and Marketing Insights from Purdue University)
October 1, 2007... In today's highly-sophisticated, increasingly-consolidated agricultural inputs marketplace, more customers seem to be asking "what have you done for me lately?"--a discussion that can quickly head down the dead-end road of price comparisons....
Upcoming Agribusiness seminars.(Sales and Marketing Insights from Purdue University)(Calendar)
October 1, 2007... National Conference for Agribusiness
November 13-14, 2007
ARA Leadership Academy
February 5-7, 2008
ASTA Management Academy
February 25-29, 2008
Strategic Decision Making Under Uncertainty
March 18-20, 2008
Atrazine: legendary marketing of a legendary molecule.(Cover story)
October 1, 2007... [ILLUSTRATION OMITTED]
Shortly after it received its first U.S. registration in 1958, agriculture producers, crop input retailers and university researchers hailed the new herbicide atrazine as miraculous. For relatively low cost, it...
Martin Williams pitches in for an 'extreme'-ly good cause.(THINKING OUTSIDE THE BOX)
October 1, 2007... While it's hard to define "typical" work for an advertising agency today, a general explanation might include "producing compelling messages on behalf of clients." At Martin|Williams Advertising (M|W), staff members in all departments are well...
Understanding the largest growers.(FOCUS ON: MARKET RESEARCH)
October 1, 2007... Gone are the days of offering the same products, services and distribution networks to all growers. Manufacturers must understand the needs and desires of the largest commercial growers to prosper in today's farm economy. Growers not only want...