Agri Marketing articles from October 2001

Agri Marketing archives from October 2001

FOR OPENERS.(Brief Article)
October 1, 2001... The ethanol industry... On the surface, it appears ethanol's time has finally come. The promise has been in the offing for the past twenty or so years. The benefits outlined years ago have been many and real, although the hope that it would or...

THIS MONTH IN AGRI MARKETING ...(Brief Article)
October 1, 2001... Five Years Ago * Tara Olson and Sherrie Aycock announce the purchase of the Customer Center, Inc., Winston-Salem, N.C. The company will be called Olson Aycock, AllPoints Research, Inc. * Ron Wulfkuhle accepts position of global head of...

TOP PRODUCER.(Brief Article)
October 1, 2001... TOP PRODUCER, Farm Journal Corp's farm business magazine, launched a new design in their September issue. The new design is more colorful and more businesslike overall. The cover quickly and more dramatically informs readers of content, and...

AgriStar Global Networks, Ltd.(Brief Article)
October 1, 2001... AgriStar Global Networks, Ltd., a Chicago-based two-way broadband satellite communications firm, has acquired DirectAg.com, Inc., an agricultural e-commerce company based in St. Paul, Minn. AgriStar, which plans to begin U.S. operations in...

eMerge Interactive, Inc.
October 1, 2001... eMerge Interactive, Inc., Sebastian, Fla., has formed a strategic technology alliance with Allflex Holdings Inc. and Farmexpress S.A. from Europe, setting in motion a global effort to create the industry standard in individual animal tracking...

RESOURCE21.(Brief Article)
October 1, 2001... RESOURCE21, Denver, Colo., jointly owned by the Boeing Company, BAE SYSTEMS, Farmland Industries and the Institute for Technology Development, has developed new information products for the agriculture industry. The joint owners plan to proceed...

Cerexagri, Inc.(Brief Article)
October 1, 2001... Cerexagri, Inc., King of Prussia, Pa., has appointed Barney Gallagher as senior director of marketing and development, Americas. Gallagher is responsible for all marketing and market development activities for Cerexagri's line of pre- and...

Land O'Lakes, Inc.(Brief Article)
October 1, 2001... Land O'Lakes, Inc., Arden Hills, Minn., has named Karen M. Grabow vice president of human resources. Grabow replaces Jack Martin, who retired in June. Grabow has more than 25 years of experience in the human resources area including executive...

Griffin L.L.C.(Brief Article)
October 1, 2001... Griffin L.L.C., Valdosta, Ga., promotes Bill Hume to western region sales manager for North America. Hume will be responsible for managing sales activity and territory managers in California, Arizona, Nevada, Texas, Oklahoma, New Mexico,...

Garst Seed Company.(Brief Article)
October 1, 2001... Garst Seed Company, Slater, Iowa, has appointed Jeff Sernett to the position of corn product manager. For the last three years, Sernett has been part of the product team to effectively incorporate both Garst and AgriPro brand soybeans into a...

ETHANOL EXPANSION CONTINUES WITH OPENING OF DAKOTA ETHANOL.(Brief Article)
October 1, 2001... Dakota Ethanol LLC recently celebrated the grand opening of South Dakota's fourth ethanol production facility. The farmer-owned cooperative hosted a grand opening and ribbon cutting in Wentworth to mark the start of production at the 40 million...

SELECT SIRES FEDERATION DONATES $123,000 TO DAIRY FOUNDATION.(Brief Article)
October 1, 2001... The 10 member cooperatives of the Select Sires Federation have pledged contributions of $123,000 for the Holstein Foundation as part of its Future Leaders Campaign endowment initiative to help fund leadership development for dairy youth, young...

BILL KIRK CELEBRATES RETIREMENT.(Brief Article)
October 1, 2001... DuPont held a customer event on July 10, 2001, to honor Bill Kirk, former group vice president, for his 37-and-a-half years of service to the company. The event was held at the Hotel DuPont in Wilmington, Del., where Chad Holliday, CEO and...

FFA FOUNDATION REAPS BENEFIT FROM SURVEYS.(Landec Ag survey of corn growers, FFA receives donation for each survey returned)(Brief Article)(Statistical Data Included)
October 1, 2001... As part of a recent market research project, Landec Ag, Monticello, Ind., (better known as Fielder's Choice Direct brand) surveyed corn growers regarding the potential uses and benefits of an emerging seed coating technology. More than 9,000...

PUBLISHERS STRUT THEIR STUFF.
October 1, 2001... At the third annual Agricultural Publications Summit (APS) held this August in Grand Rapids, Mich., several ag publishers showed a little leg to raise money for student scholarships.

APS OFFICERS WEAR MANY HATS.
October 1, 2001... Willie Vogt, E-content director, Farm Progress and incoming president of the American Agriculture Editors Association (left), and Ron Sorenson, publisher, Intertec Publishing and president of APA: The Association of Leading Agriculture...

AG STOCK INDEX.(of agricultural companies)(Statistical Data Included)
October 1, 2001... [GRAPHS OMITTED] STOCK PRICE AT CLOSE OF MARKET Exchange: Month Ago This Month Ticker 7/31/01 8/31/01 CAPITAL EQUIPMENT, FARM MACHINERY AGCO...

NAMALEADER'S MESSAGE.
October 1, 2001... Best of NAMA. At times, these can be the scariest three words in our vocabulary. As the time for the Call for Entries approaches, I thought it might help to outline how your entry could find it's way on the big screen during our national Best...

AWARDS OF EXCELLENCE.(for National Agri-Marketing Association members)
October 1, 2001... The Professional Development Area Awards of Excellence honor NAMA members based on outstanding achievement in four areas. Awards of Excellence are presented in the areas of (1) Marketing Communications, (2) Product/Species Management, (3)...

Sumertime "Professional Development" Local Chapters Participate in Golf Outings.
October 1, 2001... Badger/Chicago NAMA Winners of the Badger/Chicago Chapter Golf Outing held July 19 at Hawks'View Golf Club in Lake Geneva, Wisconsin. From left to right: Rick Rugg (Bou-Matic), Scott Housley (Equipment World Magazine), Al Hannam...

AGRICULTURAL MARKET RESEARCH IN RUSSIA.
October 1, 2001... Imagine what it would be like to collect research data on 210 million acres. Data collection on this scale currently takes place in Russia. During the past 10 years, Russia's cultivated area has decreased by almost one-third. Nevertheless, crop...

BALANCING BIOTECH.(Dan Glickman talks about balancing the importance of biotech and agricultural industries)(Brief Article)
October 1, 2001... A little more than two years have passed since I addressed the National Press Club on the subject of biotechnology and agriculture. The speech raised more than a few eyebrows within the Clinton Administration. Some were afraid I would tilt too...

THE PSYCHOLOGY OF CHANGE.(Howard Stein, the author of several books, and his philosophy about business and living in today's world)
October 1, 2001... Take Time To Tackle The Personal Impacts, Experts Say Whether it's the boom-and-bust cycle of the e-commerce explosion, rampant mergers and restructuring within agribusinesses, or dramatic economic shifts in farming, change borders on...

CONTENT IS KING.(Data Transmission Network Corp., agricultural aspects)
October 1, 2001... DTN Continues to Roll Out New Products to Enhance Electronic Editorial Package To cut corners last year, Michael Butler--a grower from Osceola, Ark.--canceled his subscription to DTN's satellite information service. Yet he still needed the...

Pioneer Hi-Bred International, Inc., Des Moines, Iowa, and Dow Jones & Company, New York, N.Y., have formed a unique agreement that will help farm operators receive current information.(Pioneer Hi-Bred International Inc. agreement with Dow Jones and Company Inc.)(Brief Article)
October 1, 2001... Pioneer Hi-Bred International, Inc., Des Moines, Iowa, and Dow Jones & Company, New York, N.Y., have formed a unique agreement that will help farm operators receive current information. Growers who visit the Pioneer GrowingPoint[SM] Web site...

E-Markets recently redesigned its Web site with the focus of providing information about E-Markets, its solutions and its services.
October 1, 2001... E-Markets recently redesigned its Web site with the focus of providing information about E-Markets, its solutions and its services. Current customers can still log in to their E-Markets applications via the Web site. For news, weather and...

Helena Chemical Company, Memphis, Tenn., has formed an agreement with DTN AgHost.net to host Web sites for their North Central locations, including both wholesale and retail outlets.(Helena Chemical Co. agreement with Data Transmission Network Corp.)(Brief Article)
October 1, 2001... Helena Chemical Company, Memphis, Tenn., has formed an agreement with DTN AgHost.net to host Web sites for their North Central locations, including both wholesale and retail outlets. DTN AgHost.net, Omaha, Neb., will initially provide Web site...

M-COMMERCE: MARKETING IN MOTION.(Brief Article)
October 1, 2001... M-Commerce is fast becoming the new catch phrase in agriculture marketing as technology has found a way to follow farmers everywhere they go. These days it seems that everyone you see has a cellular phone attached to his or her ear, and the...

PHARMACIA DAIRY MEDIA EVENT FEELS LIKE A NICE VISIT TO GRANDMA'S HOUSE.(Global Dairy Editors Exchange event becomes public relations success for Pharmacia Corp.)
October 1, 2001... "As we were leaving the meeting and heading for the airport, they handed us a goodie bag with apples and things like that for our trip home. I'm thinking to myself, `Wow. This is just like leaving grandma's house after a nice visit.' We were...

FOREIGN FLAIR.(state agricultural programs, marketing strategies, and campaigns promote international trade)(Industry Overview)(Statistical Data Included)
October 1, 2001... States Capitalize on Strengths While Marketing Ag Products Overseas "If I drink California wine, I'll look like George Clooney." "If I eat California artichokes, I'll look like Pamela Anderson." Crazy as those statements might sound, they...

WORLD AGRICULTURE FUTURE UNCLEAR.(Brief Article)(Industry Overview)(Statistical Data Included)
October 1, 2001... World agriculture is divided into several distinct regions. In some regions, such as Africa, there is rapid population growth with only modest gains in productivity. The result is a widening gap between food production and food needs. Other...

CASE IH: A GLOBAL MARKETER.(introduces new cotton picker)(Brief Article)(Statistical Data Included)
October 1, 2001... Case IH rolled out the red carpet in Memphis, Tenn. at the launch of its new six-row cotton picker with more amenities than ever before. The Racine, Wis.-based equipment manufacturer has gone the extra mile to put money back into the pockets of...

BIO FOSTERS BIOTECH LINK WITH INDUSTRY, ENVIRONMENT.(industrial and environmental biotechnology)(Brief Article)
October 1, 2001... While science critics might have consumers believe the words biotechnology, sustainability, environment and industry together make strange bedfellows, the Biotechnology Industry Organization (BIO) shares with manufacturers and consumers...

Zimmerman, Laurent & Richardson, Inc. (ZLR).
October 1, 2001... Bill Brewer has joined Zimmerman, Laurent & Richardson, Inc. (ZLR), Des Moines, Iowa, as senior vice president and director of public relations. Prior to joining the agency, Brewer served as senior vice president/account supervisor for CMF&Z in...

Adculture Group.(Nolan Berg appointment)(Brief Article)
October 1, 2001... Adculture Group, Ontario, Canada, has appointed Nolan Berg to client director. Berg brings topnotch marketing expertise to the Adculture team with several years of leadership experience with two global crop protection companies and an MBA...

Charleston / Orwig, Inc.(Frank Yaeger appointment)(Brief Article)
October 1, 2001... Frank Yaeger has been named associate creative director at Charleston | Orwig, Inc., Hartland, Wis. Yaeger, a senior art director at the agency since 1997, will help guide Charleston | Orwig's creative product and assume creative management for...

Swanson Russell Associates.(receives Caterpillar Lexion Combine Div. contract)(Brief Article)
October 1, 2001... Swanson Russell Associates, Lincoln, Neb., has been named agency of record for Lexion[R] Combine Division of Caterpillar. Working from the Omaha, Neb., office, SRA will assist in developing and implementing communications programs that include...

AgStar Financial Services, ACA recently awarded its marketing communications account to Colle+McVoy, Minneapolis.(Brief Article)
October 1, 2001... AgStar Financial Services, ACA recently awarded its marketing communications account to Colle+McVoy, Minneapolis. The agency will handle public relations, interactive projects and advertising for the Mankato, Minn.-based financial service...

Rhea & Kaiser Marketing Communications.(dedicates new office in Durham, North Carolina)(Brief Article)
October 1, 2001... Rhea & Kaiser Marketing Communications recently dedicated its newest office in Durham, N.C., where it plans to extend its expertise in agriculture, healthcare, food and technology to the Southeast. Vice President Brian Rund will serve as...

Agricultural Retailers Association (ARA).(Seaver Sowers appointment)(Brief Article)
October 1, 2001... Seaver Sowers has been named director of legislative policy for the Agricultural Retailers Association (ARA), Washington, D.C. Before joining ARA, Sowers was deputy chief of staff for Rep. Jo Ann Emerson (R-Mo), where he was responsible for...

North American Equipment Dealers Association.(Mark Eckles appointment)(Brief Article)
October 1, 2001... The North American Equipment Dealers Association, Fenton, Mo., has appointed Mark Eckles to vice president of marketing for NAEDA Financial, Ltd. He will coordinate NFL marketing programs and work with NAEDA to promote the lender's agricultural...

National Cattleman's Beef Association.(Forest Roberts appointment)(Brief Article)
October 1, 2001... Forest Roberts, U.S. beef marketing manager for Pharmacia Animal Health has been elected chairman of the National Cattleman's Beef Association Allied Industry Council. As the Allied Industry Council chairman, Roberts also will serve on the NCBA...

Agriculture Future of America (AFA).(new members)
October 1, 2001... The Agriculture Future of America (AFA) board of directors elected three new members and re-elected three current directors. The newly elected directors are: Carl Casale, vice president and managing director of North American Ag, Monsanto...

Red River Valley Potato Growers Association.(Kristin Larson appointment)(Brief Article)
October 1, 2001... The Red River Valley Potato Growers Association, East Grand Forks, Minn, welcomes new communication director, Kristin Larson of Apple Valley, Minn. Larson graduated from North Dakota State University in May with degrees in mass communication...

ETHANOL'S BRIGHT FUTURE.(production statistics)(Brief Article)(Statistical Data Included)
October 1, 2001... The 2002 Ford Explorer FFV due out late this year looks like the company's standard four-wheel drive. You can order it with options like a leather-wrapped steering wheel and a 6-disc CD player. But under the hood there's an important...

FROM CORNFIELDS TO CAPITOL HILL.(farm groups lobby for use of ethanol as fuel)(Brief Article)
October 1, 2001... Farm Groups Create A Unified Front In The Fight For Ethanol After two-and-a-half years, a coalition of agricultural and environmental interests has succeeded in preserving ethanol as a key component of the Clean Air Act. The issue --...

1stAg Corporation.(hires executive)(Brief Article)
October 1, 2001... 1stAg Corporation, Atlanta, Ga., has hired Eric Christ as the senior vice president for Product Delivery. He will be responsible for marketing, product management, and product development. Eric comes to 1stAg from Peregrine Systems (formerly...

Doane Agricultural Services Co.(Brief Article)
October 1, 2001... Joe Prochaska has been hired as a consultant to Doane Agricultural Services Co., St. Louis. Joe will be working to build a new client base in the agribusiness and agrifood industries for Doane's existing products, specifically AgServ. These...

Firestone Agricultural Tire Company.(hires manager)(Brief Article)
October 1, 2001... Michael Bogunia has recently been promoted to the position of marketing manager for Firestone Agricultural Tire Company (Firestone) in Des Moines, Iowa. The newly created position will allow Bogunia to support Firestone in increasing sales and...

J.C. Robinson Seed Co.(new appointment)(Brief Article)
October 1, 2001... Jon Blasting is promoted from marketing information manager to the new position of marketing services director of the J.C. Robinson Seed Co., Waterloo, Neb. In this position, Blasting is responsible for managing and coordinating the activities...

Aventis CropScience.(agreement related to StarLinkbiotech corn)(Brief Article)
October 1, 2001... Aventis CropScience, Lyon, France, reached a supplemental agreement with 17 state attorneys general acting on behalf of growers who may suffer losses due to infiltration of StarLink biotech corn into their crop. The previous agreement,...

EDEN Bioscience Corporation, Bothell, Wash., and The Scotts Company, Maumee, Ohio.(form technology agreement)(Brief Article)
October 1, 2001... EDEN Bioscience Corporation, Bothell, Wash., and The Scotts Company, Maumee, Ohio, announced an exclusive global business relationship by which Scotts will evaluate EDEN's harpin protein technology for use in consumer products for lawn and...

Agricore and UGG, both of Winnipeg, Manitoba, Canada, have agreed to a merger plan to create Agricore United, western Canada's leading agri-business.(Brief Article)
October 1, 2001... Agricore and UGG, both of Winnipeg, Manitoba, Canada, have agreed to a merger plan to create Agricore United, western Canada's leading agri-business. Combining the companies will generate significant benefits for farmer members and shareholders...

AgraQuest, Inc.(filed for an initial public offering )(Brief Article)
October 1, 2001... AgraQuest, Inc., Davis, Calif., has filed for an initial public offering of its common stock with the Securities and Exchange Commission. All shares in the offering will be sold by AgraQuest, Inc. AgraQuest is a biotechnology company that...

Land O'Lakes, Inc.(discontinues merger talks)(Brief Article)
October 1, 2001... Land O'Lakes, Inc., Arden Hills, Minn., Maryland and Virginia Milk Producers Cooperative Association, Lone Star Milk Producers, Inc., and Arkansas Dairy Cooperative Association have discontinued merger discussions that began in early August....

eMerge Interactive, Inc.(names Ken Jordan executive vice president of cattle operations)(Brief Article)
October 1, 2001... eMerge Interactive, Inc., Sebastian, Fla., names Ken Jordan executive vice president, Cattle Operations. Jordan will be responsible for the company's cattle marketing operations, including auction and order-buying facilities, as well as...

DuPont Co.(loses fungicide case against Costa Rican nurseries)(Brief Article)
October 1, 2001... DuPont Co., Wilmington, Del., plans to stop selling the controversial fungicide Benlate by year-end after a Florida jury ordered it to pay $78.3 million in a lawsuit filed by two Costa Rican-based plant nurseries. A jury ruled that the...

SETTLING INTO ORBIT: PART II.
October 1, 2001... Finding That Fine Line Where Function And Frivolity Meet A necessary tension glues inspiration in orbit around more practical forces. The wildness of originality and the safety of strict reasoning each attract and repel, creating a...

CELEBRATING 75 YEARS OF MARKETING COMMUNICATIONS EXCELLENCE.(McCormick Company)(Brief Article)(Company Profile)
October 1, 2001... McCormick Company commemorated its 75th anniversary on August 2nd with simultaneous celebrations in each of its four offices. The celebration was held in Amarillo and Fort Worth, Texas, Kansas City, Mo. and Des Moines, Iowa, to honor clients,...

APS PROMOTES PUBLICATIONS, POLISHES PROFESSIONAL SKILLS.
October 1, 2001... At the third annual Agricultural Publications Summit (APS), writing coach Paula LaRocque offered guidelines designed to "prevent good writing from going bad." Overall the APS aimed for the same -- bad-writing prevention. The three-plus-day...

PROTIONE PROTEIN SUPPLEMENT: Trouw Nutrition.(swine feed)(Brief Article)
October 1, 2001... Positioned as an innovative alternative to traditional feed supplements, ProtiOne is a protein supplement, that when added to starter diets of weanling pigs, improves gain and feed conversion. ProtiOne was introduced into the swine industry in...

FIBERMAX COTTON SEED: Aventis CropScience.(cotton seed produces high yields)(Brief Article)
October 1, 2001... Transgenic seed has claimed a huge stake in the cotton seed market in years past, but there is still demand for conventional seed. Distributed by AgChem, FiberMax is a new player in the conventional market, which boasts two characteristics that...

STX SERIES STEIGER TRACTORS.(from Case IH provide versatility)(Brief Article)
October 1, 2001... Case IH Agriculture producers no longer have to choose between power and versatility when selecting a four-wheel-drive tractor -- now they have both in one machine. The STX Series Steiger tractors by Case IH, Racine, Wis., are unlike...

Farm Progress Magazine Group.(hires sales manager Susie Decker)(Brief Article)
October 1, 2001... Susie Decker joins the Farm Progress Magazine Group sales team as regional sales manager to handle its Iowa territory. Decker most recently was a sales representative for Brownfield Network and previously worked in the media department at...

Farm Journal.(hires new sales executive Tom Lutzke)(Brief Article)
October 1, 2001... Publishing sales executive, Tom Lutzke, has joined the staff of Farm Journal, Philadelphia. Tom will be serving automotive clients in the Detroit area, as well as the company's west coast advertisers across all Farm Journal print titles: Farm...

Successful Farming magazine.(promotes Scott Mortimer to national sales manager)(Brief Article)
October 1, 2001... Successful Farming magazine, Des Moines, Iowa, promotes Western Region Manager Scott Mortimer to the new position of national sales manager, responsible for directing the sales team for Successful Farming, Corn Farmer, Agriculture.com, special...

Jim McGough, formerly sales manager for @griculture Online, has been named the new western region manager.(Brief Article)
October 1, 2001... Jim McGough, formerly sales manager for @griculture Online, has been named the new western region manager. McGough is a 16-year veteran of the Meredith Corporation, the last six with Successful Farming.

Midwest Branch.(hires eastern region Manager Glen Schwaller)(Brief Article)
October 1, 2001... Midwest Branch Manager Glenn Schwaller assumes the new position of eastern region manager, overseeing sales staffs in New York, Chicago and Detroit.

Farm Journal Corporation.(chooses members of farmer's advisory board)(Brief Article)
October 1, 2001... Eleven U.S. farmers have been selected to serve on a 12-member editorial advisory board of TOP PRODUCER magazine, published by Farm Journal Corporation. The editorial board members are: Melvin (Junior) Baille Jr., New Windsor, Md.; Vance Ehmke,...

Progressive Farmer.(C.G. "Charlie" Scruggs passes away)(Brief Article)(Obituary)
October 1, 2001... C.G. "Charlie" Scruggs of Hubbard, Texas, passed away on July 24, 2001 as a result of complications following surgery. Charlie worked for Progressive Farmer magazine from 1947 when he graduated from college, until 1988 when he retired from his...

PCS LAUNCHES FERTILE MINDS TO EDUCATE PUBLIC.(Potash Corporation of Saskatchewan Inc. launches marketing campaign)(Brief Article)
October 1, 2001... Editor's Note: Dave Delaney is president of marketing and sales at Potash Corporation of Saskatchewan Inc. (PCS), the world's largest fertilizer enterprise producing the three primary nutrients -- phosphate, potash and nitrogen -- and is a...

NAMA MEMBER BONUS.
October 1, 2001... EXECUTIVE COMMITTEE PRESIDENT Marjory L. Walker Asst. Director of Comm. Svcs. Natl. Cotton Council of America 1918 N. Pkwy. Memphis, TN 38112 (901) 274-9030 FAX: (901) 725-0510 mwalker@cotton.org PRESIDENT-ELECT...