Agri Marketing articles from November 2003

Agri Marketing archives from November 2003

Relationship marketing.(Observations And Other Items Of Interest ...)(Brief Article)
November 1, 2003... I've said this before, but it certainly is worth repeating. The farm broadcast industry, with the farm broadcaster leading the way, has been practicing this "new" marketing technique for a long, long time. Only recently have the marketing...

It's no free lunch, however.(Observations And Other Items Of Interest ...)(Brief Article)
November 1, 2003... Marketers have always relied on free publicity to further enhance their company's communications programs. I've been guilty of this myself. But we would spend advertising dollars first--because we knew it had value in and of itself and it...

This month in Agri Marketing ...(For Openers)(Brief Article)
November 1, 2003... Five Years Ago * Monsanto Co., St. Louis, and American Home Products Corp. (AHP), Madison, N.J., mutually terminated their merger. News of the merger termination led to a combined market capitalization loss of nearly $14.6 billion on the...

Stock price at close market.(AG Stock Index)
November 1, 2003... [GRAPHICS OMITTED] STOCK PRICE AT CLOSE OF MARKET Month This Year Exchange: Ago Month Ago Ticker ...

Tom Andrews makes a Run for Clean Air.(FYI News & Notes)(Brief Article)
November 1, 2003... In an effort to heighten awareness of E85 fuel, Tom Andrews, all amateur runner from Richfield, Minn., completed the E85 Run for Clean Air--a two-week, 500-mile marathon from Fargo, N.D., to the steps of the Minnesota State Capitol in St. Paul....

Reinke announces Royce Memmott as contest winner.(FYI News & Notes)(Brief Article)
November 1, 2003... Reinke, a leading manufacturer of mechanized irrigation systems, announced Royce Memmott of Scipio, Utah, as winner of the company's direct mail and Web site contest. Growers had the opportunity to win a $250 gift certificate to Cabela's by...

Farmers get second chance at grand prize from great lakes hybrids.(FYI News & Notes)(Brief Article)
November 1, 2003... Great Lakes Hybrids (GLH), Ovid, Mich., awarded farmer Kevin Peruski of Ubly, Mich., with a two-year lease on a 2003 Chevrolet Avalanche as the grand prize in the company's "It's in the Bag" promotion. "The program was an instant-win game in...

Students sharpen their skills at dairy judging contest.(FYI News & Notes)(Brief Article)
November 1, 2003... Eighteen university dairy judging teams from across the United States traveled to Viroqua, Wis., to participate in the 10th Annual Accelerated Genetics' Intercollegiate Dairy Cattle Judging Contest. "The purpose of our contest is to assist...

Makhteshim Agan of North America Inc.(At Closing People)(Brief Article)
November 1, 2003... Makhteshim Agan of North America Inc., (MANA) appoints Gary Scharf as the company's Central U.S. business manager. Scharf will be responsible for introducing new crop protection products to Midwestern producers of corn, soybeans, small grains,...

IMC Global Inc.(At Closing People)(Brief Article)
November 1, 2003... IMC Global Inc., Lake Forest, Ill., announces that John J. Ferguson, president and chief operating officer, resigned effective Sept. 23, 2003, to pursue other interests. Ferguson joined IMC in March 2002 after working at Solutia and Monsanto....

Correction.(At Closing People)(Correction Notice)
November 1, 2003... The creation of Syngenta Seed's "Born To Farm" advertising campaign was inaccurately attributed to AdFarm in the "Fall Campaigns Promote More Than Products" article published in the October 2003 issue, Wernimont & Paullus (currently The...

Achieva Inc.(At Closing People)(Brief Article)
November 1, 2003... Achieva Inc., Zionsville, Ind., announces that Sara Wyant has joined the firm as director of legislative and public affairs. In this new position, Wyant will coordinate communication and outreach efforts related to legislative and regulatory...

Syngenta Corporation.(At Closing People)(Brief Article)
November 1, 2003... Michael Mack, president of Syngenta Crop Protection Inc., assumed the role of chairman of Syngenta Corporation, Wilmington, Del., effective Oct. 1. Mack succeeds Bob Woods, who will retire from the company at the end of November. Mack was named...

Bill Wernimont, well-known agrimarketer and founder/partner of Wernimont & Paullus, Cedar Rapids, Iowa, died Sept. 23, 2003.(At Closing People)(Brief Article)(Obituary)
November 1, 2003... Bill Wernimont, well-known agrimarketer and founder/partner of Wernimont & Paullus, Cedar Rapids, Iowa, died Sept. 23, 2003. Funeral services were held at the First Presbyterian Church in Cedar Rapids followed by a Celebration of Life at the...

Farm Progress Companies Inc.(At Closing People)(Brief Article)
November 1, 2003... Farm Progress Companies Inc., Carol Stream, Ill., announces the appointment of Jeff Lapin as president. In his new role, Lapin leads the company's nationwide network of state/regional farm and ranch publications, five world-class farm shows,...

Igene Biotechnology Inc., Columbia, Md., has settled a lawsuit with Archer Daniels Midland Co., Decatur, Ill., alleging the theft of a trade secret that alters the color of salmon raised in captivity.(At Closing News)(Brief Article)
November 1, 2003... Igene Biotechnology Inc., Columbia, Md., has settled a lawsuit with Archer Daniels Midland Co., Decatur, Ill., alleging the theft of a trade secret that alters the color of salmon raised in captivity. In the lawsuit, originally filed in 1997,...

Seminis.(At Closing News)(Brief Article)
November 1, 2003... Seminis, the world's largest developer, producer and marketer of fruit and vegetable seeds, has completed its previously disclosed merger with Seminis Merger Corp, As a result of the merger, investment funds managed by Fox Paine & Company LLC,...

Ridley Inc. has agreed to sell the business and key assets of its swine genetics operation, Cotswold Swine Genetics (CSG) to PIC International Group, a division of Sygen International plc.(At Closing News)(Brief Article)
November 1, 2003... Ridley Inc. has agreed to sell the business and key assets of its swine genetics operation, Cotswold Swine Genetics (CSG) to PIC International Group, a division of Sygen International plc. The agreement with PIC includes licensing rights to all...

Lely USA Inc. and Vermeer Manufacturing form a new strategic alliance to market Lely equipment in the United States.(At Closing News)(Brief Article)
November 1, 2003... Lely USA Inc. and Vermeer Manufacturing form a new strategic alliance to market Lely equipment in the United States. According to a joint statement, the alliance is based and supported through Vermeer's headquarters in Pella, Iowa. Lely's...

ACH Food Companies Inc., a Memphis, Tenn.-based subsidiary of Associated British Foods plc, has purchased the private label retail bottled oil business of Bunge Foods Corporation's Edible Oil Division.(At Closing News)(Brief Article)
November 1, 2003... ACH Food Companies Inc., a Memphis, Tenn.-based subsidiary of Associated British Foods plc, has purchased the private label retail bottled oil business of Bunge Foods Corporation's Edible Oil Division. The purchase includes the manufacturing...

Learfield Communications Inc., owner of the Brownfield Network, has signed a letter of intent to purchase the AgriAmerica Network from WIBC-AM (1070).(At Closing News)(Brief Article)
November 1, 2003... Learfield Communications Inc., owner of the Brownfield Network, has signed a letter of intent to purchase the AgriAmerica Network from WIBC-AM (1070). This purchase will combine Indiana's two farm radio networks. Learfield's involvement will...

DuPont, Wilmington, Del., and the U.S. Department of Energy's National Renewable Energy Laboratory (NREL) announced a joint research agreement leading toward the development of the world's first integrated "bio-refinery" that uses corn or other renewable resources--rather than traditional petrochemicals--to produce a host of valuable fuels and value-added chemicals.(At Closing News)(Brief Article)
November 1, 2003... DuPont, Wilmington, Del., and the U.S. Department of Energy's National Renewable Energy Laboratory (NREL) announced a joint research agreement leading toward the development of the world's first integrated "bio-refinery" that uses corn or other...

Merial, Duluth, Ga., will be marketing a new cattle DNA testing service under the IGENITY[TM] brand name.(At Closing News)(Brief Article)
November 1, 2003... Merial, Duluth, Ga., will be marketing a new cattle DNA testing service under the IGENITY[TM] brand name. "Introduction of the IGENITY testing service marks our entry into the exciting new field of functional genomics," says Steve Rochester,...

Monsanto, St. Louis, is teaming up with industry leaders such as General Motors and the National Ethanol Vehicle Coalition (NEVC) to deliver improved corn for the dry mill ethanol industry, drive increased fuel ethanol demand and expand fuel ethanol infrastructure to support that demand.(At Closing News)(National Ethanol Vehicle Coalition )(Brief Article)
November 1, 2003... Monsanto, St. Louis, is teaming up with industry leaders such as General Motors and the National Ethanol Vehicle Coalition (NEVC) to deliver improved corn for the dry mill ethanol industry, drive increased fuel ethanol demand and expand fuel...

Members visit working farm at Minnesota Zoo.(North Central Gears Up)(Brief Article)
November 1, 2003... Lions and tigers and bears? Oh my! Cloned cows and GMO crops and endangered livestock breeds? and really? Really. That's exactly what North Central NAMA members found at the Minnesota Zoo during their kick-off meeting September 11. The...

Committee chair values NAMA as part of her life.(Leader Profile)(Brief Article)
November 1, 2003... When you ask Vicki Henrickson, associate media director for McCormick Company, how she got started in NAMA she says that it's now so much a part of her life, it's hard to remember. "Originally, belonging to NAMA was considered part of my...

NAMA announces liason with AG Speakes Network.(Member News)(Brief Article)
November 1, 2003... NAMA has announced a liaison with the Agricultural Speakers Network, Inc. This agreement, signed in September, names ASN as file "Official Speaker Supplier" for NAMA. A representative will actively participate on the planning committees...

What's there to say about NAMA? Ken Anderson, NC+ Hybrids, 2003-2004 NAMA Vice President.(NAMA Leader's message)(Brief Article)
November 1, 2003... Jenny Pickett at the NAMA office asked me to write this column over three weeks ago. Since then, I have been racking my brain. What can I say about NAMA that hasn't been said a hundred times before? What can I say that might convince an...

Beyond reach and frequency.
November 1, 2003... Editor's Note: In the last of a three-part series on changing agricultural media strategies, the author investigates how traditional reach and frequency plans have changed as marketers rely on multi-pronged approaches to reach tomorrow's...

A Voice for Agriculture.(Farm Broadcast)(NAFB: A Voice for Agriculture)
November 1, 2003... The theme that Jeff Nalley chose for this year's convention, "NAFB: A Voice for Agriculture" is well suited for today's agribusiness environment. Unfortunately, in this fast-paced world, the mainstream media overlooks agriculture. But,...

Passing the gavel: Jeff Nalley, 2004 National Association of Farm Broadcasters president and farm director for Cromwell Ag Network, shares his vision for the upcoming year.(Farm Broadcast)
November 1, 2003... AM: What is the top issue facing you as president of NAFB in 2004? I ran for office in NAFB not based on what I had done but what we could do as an association of broadcasters. I had just finished a two-year stint on our Strategic Planning...

Creative differences.(Farm Broadcast)
November 1, 2003... Farm radio is facing many challenging issues today. One issue that usually doesn't weigh heavily on the shoulders of the farm broadcaster or sales manager is radio creative. There are claims that farm broadcast is suffering from a lack of great...

Harvesting the Power of Farm Broadcasting.(Farm Broadcast)(National Association of Farm Broadcasting )
November 1, 2003... One obstacle in farm broadcasting today is knowledge of the medium and how to properly use it in marketing campaigns. To take some of the guesswork out of buying farm radio, the National Association of Farm Broadcasting (NAFB) has produced an...

New realities continue.(Farm Broadcast)(National Association of Farm Broadcasters Convention )
November 1, 2003... Farm radio sales directors, station managers and agrimarketers attending the 2003 National Association of Farm Broadcasters Convention won't want to miss "New Realities Part II." A continuation of the May seminar, this meeting will feature the...

Samuelson inducted into Radio Hall of Fame.(Farm Broadcast)(Radio Hall of Fame )
November 1, 2003... Orion Samuelson of WGN/Chicago joined with the ranks of singing cowboy Gene Autry, network talk show host Jim Bohannon, Los Angeles talk radio icon Michael Jackson, and legendary broadcast executive Mel Karmazin who make up the Radio Hall of...

Trade talk guide.(Farm Broadcast)
November 1, 2003... Broadcasters attending the NAFB annual convention will receive a complete review of the new products and services being introduced to the ag market during the coming sales season. They will also be able to speak in-depth with producer...

RRFN knows rumor of impending death of farm radio is 'greatly exaggerated'.(Thinking Outside The Box)
November 1, 2003... The mission of the Red River Farm Network (RRFN), an ag radio network serving 14 markets in Minnesota, North Dakota and South Dakota, is to "super-serve farmers and those who want to do business with them." In today's competitive and what some...

Osborn & Barr Communications.(Agency People)(Brief Article)
November 1, 2003... Osborn & Burr Communications, St. Louis, announces several new additions and promotions. Ted Huller joins Osborn & Burr Communications as vice president, integrated media director. Huller was previously with the Brighton agency as senior vice...

Entira.(Agency People)(Brief Article)
November 1, 2003... Mike Karst is named a partner of Entira, a food and agribusiness management consulting firm. Most recently, Karst focused on global strategic planning for BASF's agricultural products division. Previously, he directed the business innovation...

Charleston / Orwig Inc.(Agency People)(Brief Article)
November 1, 2003... Charleston | Orwig Inc., Hartland, Wis., hires Bill Stadick as a senior copywriter. Stadick joins Charleston I Orwig after spending the past 10 years at Milwaukee-area agencies.

Blacksheep Strategy Inc.(Agency People)(Brief Article)
November 1, 2003... Blacksheep Strategy Inc., a western Canadian strategic marketing consultancy, hires Sharon Barker as its director of research. Barker has more than 15 years of experience conducting strategic market research in a number of sectors. In the...

NKH&W.(Agency People)(Brief Article)
November 1, 2003... NKH&W, Kansas City, Mo., promotes three of its current employees and adds nine to its staff. Carl Hertel is promoted to creative supervisor from senior copywriter. in the Tulsa office of NKH&W, Russ Klintworth is promoted to account supervisor...

Hormel Foods, Austin, Minn., retains The Meyocks Group, West Des Moines, Iowa, to handle retail communications programs for its DiLusso Dell Company.(Agency News)(Brief Article)
November 1, 2003... Hormel Foods, Austin, Minn., retains The Meyocks Group, West Des Moines, Iowa, to handle retail communications programs for its DiLusso Dell Company. The Meyocks Group will handle all in-store promotions, displays and signage, as well as...

Ron Scherer & Company, Columbia, Ill., is selected by Pro Brands LLC as its marketing and public relations agency.(Agency News)(Brief Article)
November 1, 2003... Ron Scherer & Company, Columbia, Ill., is selected by Pro Brands LLC as its marketing and public relations agency. The agency will assist Pro Brands with public relations, advertising, corporate identity and Web site development. Pro Brands,...

Osborn & Barr Communications (O&B), St. Louis, announces three additions to its client roster.(Agency News)(Brief Article)
November 1, 2003... Osborn & Barr Communications (O&B), St. Louis, announces three additions to its client roster. Data Transmission Network (DTN), Omaha, Neb., hires O&B for brand strategy and public relations services. Project lead is Joy Johnson in the agency's...

Avant Marketing Group.(Agency News)(Brief Article)
November 1, 2003... Avant Marketing Group, the strategic marketing planning and brand-management consulting division of Osborn & Burr Communications, St. Louis, expands its services to the Kansas City office, located at 304 West Eighth Street. Avant has hired...

Merial, Duluth, Ga., names Bader Rutter & Associates, Brookfield, Wis., as its agency of record for equine products in the United States.(Agency News)(Brief Article)
November 1, 2003... Merial, Duluth, Ga., names Bader Rutter & Associates, Brookfield, Wis., as its agency of record for equine products in the United States. Bader Rutter will provide complete integrated brand communication services for the U.S. division of the...

Farm Progress Companies.(Media News)(Brief Article)
November 1, 2003... Farm Progress Companies, Carol Stream, Ill., appoints four new editors to staff e-content and regional publication positions. Jerilyn Johnson accepts the position of editor of Missouri Ruralist. Johnson was editor and managing editor of Beef...

Primedia Business Magazines and Media.(Media News)(Brief Article)
November 1, 2003... Primedia Business Magazines and Media, Minneapolis, Minn., changes the name of AgriClick Insider to Crop News Weekly. Crop News Weekly continues to be issued weekly and reports on the latest news, issues, trends, regulations, legislation and...

Doane Agricultural Services.(Media News)(Brief Article)
November 1, 2003... Doane Agricultural Services, St. Louis, announces the appointments of Dan Manternach as vice president for ag services and Mike Perrine as account executive. Manternach was formerly vice president for marketing and sales at Sparks Companies...

Mid America CropLife Association (MACA).(Association News)(Brief Article)
November 1, 2003... The Mid America CropLife Association (MACA), St. Louis, elects officers for 2004 and fills four board of director vacancies. New officers include president John Raines, Monsanto; vice president Duane Mol, Crop Production Services; secretary...

Southern Illinois University Carbondale was recently awarded a $487,000 grant from the Propane Education & Research Council (PERC) and the Illinois PERC to conduct groundbreaking research on file development of a clean-burning, propane-powered irrigation engine.(Association News)(Brief Article)
November 1, 2003... Southern Illinois University Carbondale was recently awarded a $487,000 grant from the Propane Education & Research Council (PERC) and the Illinois PERC to conduct groundbreaking research on file development of a clean-burning, propane-powered...

American Pet Products Manufacturers Association.(Association News)(Brief Article)
November 1, 2003... The American Pet Products Manufacturers Association, Greenwich, Conn., (APPMA) is now accepting to its membership manufacturers who exclusively produce equine products. As part of the addition, the 46th Annual APPMA Pet Products Trade Show will...

National Cattlemen's Beef Association (NCBA).(Association News)(Brief Article)
November 1, 2003... The National Cattlemen's Beef Association (NCBA) hires Tamara McCann Thies, Esq., as director of environmental issues. Thies brings more than 10 years of legal, legislative, regulatory, environmental and agriculture law experience to the...

Livestock Publications Council (LPC).(Association News)(Brief Article)
November 1, 2003... Wayne Bollum, Northfield, Minn., was elected to serve the Livestock Publications Council (LPC) as president for 2003-2004. Bollum is the national sales manager for Beef Today/Dairy Today and was elected at the LPC annual meeting. Serving as...

Nourishing ideas: Cargill's new brand strategy builds on company goal to create distinctive solutions for customers.
November 1, 2003... For four years running, Cargill employees and customers around the world have seen a new company taking shape. And these changes are not just cosmetic. They're part of a business strategy that is focused on making Cargill a true solutions...

C.M. Holtzinger Fruit Company, Yakima, Wash., and CF Fresh, Sedro-Woolley, Wash., form a joint effort to package and market certified organic fruit to key customers.(Marketing News)(Brief Article)
November 1, 2003... C.M. Holtzinger Fruit Company, Yakima, Wash., and CF Fresh, Sedro-Woolley, Wash., form a joint effort to package and market certified organic fruit to key customers. By combining the volume and variety of product, the move allows both companies...

Merial.(Marketing People)(Brief Article)
November 1, 2003... Merial, Duluth, Ga., names James Van Proosdy as senior director of marketing, North American Ruminant Animal Global Enterprise. In this role, he will provide ongoing leadership to the entire marketing team to ensure the continued success of...

Nutra-Park Inc.(Marketing People)(Brief Article)
November 1, 2003... Dr. Mark C. Trimmer is named vice president of research and development by Nutra-Park Inc., Middleton, Wis. The appointment represents a new position within the company. Trimmer joins Nutra-Park from BASF Corporation where he served in numerous...

Emergent Genetics.(Marketing News)(Brief Article)
November 1, 2003... Emergent Genetics, Boulder, Colo., announces a new organizational structure to move forward with its mission to become an integrated, global seed company better positioned to grow and compete. Emergent Genetics has acquired several seed...

Braes Feed Ingredients (BFI).(Marketing People)(Brief Article)
November 1, 2003... Braes Feed Ingredients (BFI), Wheeling, Ill., announces that Carl Dern has joined BFI as director of sales and marketing. Dern's role will be to drive sales growth in the United States and Canada as well as play a key role in BFI's marketing...

Waconia Manufacturing.(Marketing People)(Brief Article)
November 1, 2003... Waconia Manufacturing, Waconia, Wis., appoints Rob Henderson to the position of sales manager for North America. Henderson has 21 years of service with in-plant systems and blending equipment. He will be responsible for direct sales of the...

AGCO Corp., Duluth, Ga., agrees to acquire the tractor business of Valtra Corporation, a Finnish company owned by Kone Corporation, for EUR600 million.(Marketing News)(Brief Article)
November 1, 2003... AGCO Corp., Duluth, Ga., agrees to acquire the tractor business of Valtra Corporation, a Finnish company owned by Kone Corporation, for EUR600 million. Valtra is a global tractor and off-road engine manufacturer, with revenues of approximately...

Rabobank International, the corporate and investment banking arm of The Netherlands-based Rabobank Group, enters into an agreement to acquire Lend Lease Agri-Business, a subsidiary of Lend Lease Real Estate Investments and part of the Australia-based Lend Lease Group.(Marketing News)(Brief Article)
November 1, 2003... Rabobank International, the corporate and investment banking arm of The Netherlands-based Rabobank Group, enters into an agreement to acquire Lend Lease Agri-Business, a subsidiary of Lend Lease Real Estate Investments and part of the...

CNH Global N.V., Lake Forest, Ill., and Caterpillar Logistics Services Inc. (Cat Logistics), Morton, Ill., sign a new long-term logistics services agreement.(Marketing News)(Brief Article)
November 1, 2003... CNH Global N.V., Lake Forest, Ill., and Caterpillar Logistics Services Inc. (Cat Logistics), Morton, Ill., sign a new long-term logistics services agreement. Under the agreement, Cat Logistics will be the sole third-party logistics provider for...

International seed breeding company Enza Zaden of Holland purchases the breeding programs and facilities of Yates Vegetable Seeds in Australia and New Zealand, establishing a new company: Enza Zaden Australia Ltd.(Marketing News)(Brief Article)
November 1, 2003... International seed breeding company Enza Zaden of Holland purchases the breeding programs and facilities of Yates Vegetable Seeds in Australia and New Zealand, establishing a new company: Enza Zaden Australia Ltd. Through this acquisition, Enza...

Syngenta Seeds, Golden Valley, Minn., will launch eAGVISOR, a free monthly e-mail bulletin from technical information experts at NK Brand, in September.(Marketing News)(Brief Article)
November 1, 2003... Syngenta Seeds, Golden Valley, Minn., will launch eAGVISOR, a free monthly e-mail bulletin from technical information experts at NK Brand, in September. The bulletin will provide convenient and relevant agronomic, product, technology and...

Genencor International Inc., Palo Alto, Calif., has been named by Cargill Dow LLC, Minnetonka, Minn., as its development partner to create advanced enzyme systems for a biomass project supported by the U.S. Department of Energy.(Marketing News)(Brief Article)
November 1, 2003... Genencor International Inc., Palo Alto, Calif., has been named by Cargill Dow LLC, Minnetonka, Minn., as its development partner to create advanced enzyme systems for a biomass project supported by the U.S. Department of Energy. The project is...

Building brands from the barn up: Heritage Acres finds success in local approach.(market research update)
November 1, 2003... Who doesn't get all warm and fuzzy when you see a label like "Heritage Acres" on a package of pork? The name just screams for you to remember Grandma's Sunday ham. But that's just part of the message Heritage Acres organizers want...

Market research plays prized role in competitive market.(market research update)
November 1, 2003... Editor's Note: Agri Marketing recently spoke with five market research managers about the role market research plays in their companies and how they get the most from it. Offering insight are: Chuck Benson, market intelligence manager, BASF...

Ag online leads in the polls: want to have a say in what you read in your farm magazines? Want to help agribusinesses better serve farmers and ranchers?(market research update)(Successful Farming and Agriculture Online)
November 1, 2003... These are just a couple of the many questions posed by Successful Farming and Agriculture Online's search panel. Beginning early this year, the panel, known as Ag Adviser, has polled farmers on such topics as crop planting intentions, farm...

In December 2003, Doane Marketing Research will deliver the fourth-quarter findings of its shared cost study, "U.S. Cattle Antimicrobial and Endectocide Products Price Monitor.".(Advertisement)
November 1, 2003... In December 2003, Doane Marketing Research will deliver the fourth-quarter findings of its shared cost study, "U.S. Cattle Antimicrobial and Endectocide Products Price Monitor." It is presented with a sample size of 60 veterinary clinics and 60...

Upcoming meetings for Agri marketers.(Calendar)
November 1, 2003... DECEMBER DEC. 2-3: Texas Plant Protection Conference, College Station, Texas. Contact Bob Sasser at 936/539-2349 or tppa@txucom.net. DEC. 3: Fertile Minds III Expo, Nashville, Tenn. Contact 202/457-0825 or visit www.aradc.org. ...

Trimble brings key technology to Ag market.(View From The Top)
November 1, 2003... Editor's Note: Alan Townsend is the vice president and general manager of Trimble's Field Solutions Division, which is responsible for the Mapping and GIS business and Agriculture business. Townsend is a resident of Christchurch, New Zealand,...