Agri Marketing articles from July 2004

Agri Marketing archives from July 2004

Re-inventing tradition ...(For Openers)(Brief Article)
July 1, 2004... This is a business philosophy that I've come to appreciate and now incorporate into our business strategies here at Doane. I've used this phrase, these words, because it succinctly describes this philosophy. It recognizes the fact that success...

Cargill Hybrid Seeds.(Five Years Ago)(Brief Article)
July 1, 2004... * William Rouse is named president of Cargill Hybrid Seeds, Minneapolis. Rouse was previously vice president, sales and marketing, for Cargill's North American seed business.

Osborn & Barr Communications.(Five Years Ago)(Brief Article)
July 1, 2004... * Osborn & Barr Communications, St. Louis, names vice president Michael Turley as general manager of the agency's new office in Kansas City, Mo.

Farm Journal Corp., Philadelphia, acquires the AgCast Network, Des Moines, Iowa.(Five Years Ago)(Brief Article)
July 1, 2004... * Farm Journal Corp., Philadelphia, acquires the AgCast Network, Des Moines, Iowa, which it will merge with its Globalink service.

Case Corp., Racine, Wis., is trading on the New York Stock Exchange following a successful public offering by Tenneco Inc.(Ten Years Ago)(Brief Article)
July 1, 2004... * Case Corp., Racine, Wis., is trading on the New York Stock Exchange following a successful public offering by Tenneco Inc. Tenneco sold just over a quarter of the 70 million shares of Case common stock, retaining a majority ownership in the...

Bader Rutter & Associates.(Ten Years Ago)(Brief Article)
July 1, 2004... * Bader Rutter & Associates, Brookfield, Wis., promotes Bruce Herz to vice president/group supervisor.

Fletcher/Mayo/Associates Inc., St. Joseph, Mo., acquires Barickman Advertising.(Twenty Years Ago)(Brief Article)
July 1, 2004... * Fletcher/Mayo/Associates Inc., St. Joseph, Mo., acquires Barickman Advertising, Kansas City, Mo.

Martin / Williams Advertising Inc.(Twenty Years Ago)(Brief Article)
July 1, 2004... * Tim Burke joins Martin | Williams Advertising Inc., Minneapolis, as an account executive. He previously served with Miller Meester Advertising.

Creswell, Munsell, Fultz & Zirbel Inc. (CMF&Z).(Twenty Years Ago)(Brief Article)
July 1, 2004... * Charles W. Hales joins Creswell, Munsell, Fultz & Zirbel Inc. (CMF&Z) as a senior account executive in the PR division.

Farm Progress Publications.(Twenty Years Ago)(Farm Progress Publications)(Agricultural Publishing Group)(Brief Article)
July 1, 2004... * Farm Progress Publications, Oak Brook Ill., announces its merger with Miller Publishing, Minneapolis. The newly formed organization, the ABC Agricultural Publishing Group, will be headquartered in Lombard, Ill.

Doug Loudenslager is selected to become chief operating officer for the National FFA Organization and the National FFA Foundation, Indianapolis.(At Closing People)(Brief Article)
July 1, 2004... Doug Loudenslager is selected to become chief operating officer for the National FFA Organization and the National FFA Foundation, Indianapolis. While a student at The Ohio State University, he was elected National FFA Eastern Region Vice...

Emerald BioAgriculture Corporation.(At Closing People)(Brief Article)
July 1, 2004... Emerald BioAgriculture Corporation, Lansing, Mich., appoints Frank W. Owen as vice president sales and marketing. Emerald Bio manufactures and markets biochemical and biological products for agriculture, including AuxiGro[R], a plant growth...

Ag Technologies.(At Closing People)(Brief Article)
July 1, 2004... Mike Borel joins the Ag Technologies, a division of Adayana, Board of Advisors as a lead strategist, helping the distance learning company tap new business opportunities. Borel, the former president and COO of Valent Corporation, was most...

The Biotechnology Industry Organization.(At Closing People)(Brief Article)
July 1, 2004... The Biotechnology Industry Organization (BIO) announces that Sean Darragh has been selected for the newly created position of executive director for BIO's Food and Agriculture section. He will direct the diplomatic, legislative, regulatory and...

eMerge Interactive Inc.(At Closing People)(Brief Article)
July 1, 2004... eMerge Interactive Inc., Sebastian, Fla., announces that Charlotte L. Perkins has joined the company as executive vice president, Sales & Marketing, for the Food Safety Technologies Business Unit. Her responsibilities will include the...

Pilgrim's Pride Corporation.(At Closing People)(Brief Article)
July 1, 2004... Pilgrim's Pride Corporation, Pittsburgh, Texas, appoints Robert A. "Bob" Wright as executive vice president of sales and marketing. Wright has served as executive vice president of the company's Turkey Division since he joined Pilgrim's Pride...

Mosaic is selected as the name for the new, publicly traded fertilizer company to be created through the combination of Cargill Crop Nutrition.(At Closing News)(Brief Article)
July 1, 2004... Mosaic is selected as the name for the new, publicly traded fertilizer company to be created through the combination of Cargill Crop Nutrition, a business unit of Cargill Incorporated, and IMC Global Inc. in a transaction expected to close in...

Lee Enterprises Inc.(At Closing News)(Brief Article)
July 1, 2004... Lee Enterprises Inc. announces plans to acquire Iowa Farmer Today from Gazette Communications Inc. Iowa Farmer Today will become part of Lee Agri-Media, a network of six agricultural newspapers and affiliates serving more than 350,000 farms in...

Syngenta.(At Closing News)(Brief Article)
July 1, 2004... Syngenta announces plans to buy a majority stake in Golden Harvest. The company will pay $180 million for a 90 percent stake in the U.S. firm, which sells corn, soybeans and other seeds to farmers. Together with the Advanta seeds business,...

Enova[TM] brand oil will be available nationwide by early 2005.(At Closing News)(Brief Article)
July 1, 2004... Enova[TM] brand oil will be available nationwide by early 2005. Sold under the "Econa[R] Healthy Cooking Oil" brand name in Japan, Enova oil was initially developed by Kao Corporation and is the best selling oil product in the Japanese market....

Land O'Lakes, Arden Hills, Minn., completes a transaction to purchase all of Farmland's ownership interest in Land O'Lakes Farmland Feed LLC.(At Closing News)(Brief Article)
July 1, 2004... Land O'Lakes, Arden Hills, Minn., completes a transaction to purchase all of Farmland's ownership interest in Land O'Lakes Farmland Feed LLC. The agreement provided that Land O'Lakes would pay approximately $12.15 million to acquire Farmland's...

The National Corn Growers Association (NCGA), Chesterfield, Mo., and Pioneer Hi-Bred International Inc., Des Moines, Iowa, sign a letter of intent for Pioneer to donate a tool designed to quickly quantify the ethanol yield potential of corn grain in the dry-grind process.(At Closing News)(Brief Article)
July 1, 2004... The National Corn Growers Association (NCGA), Chesterfield, Mo., and Pioneer Hi-Bred International Inc., Des Moines, Iowa, sign a letter of intent for Pioneer to donate a tool designed to quickly quantify the ethanol yield potential of corn...

KMG Chemicals Inc., a global provider of specialty chemicals in carefully focused markets, has acquired the Ravap insecticidal product line of Boehringer Ingelheim Vetmedica Inc.(At Closing News)(Brief Article)
July 1, 2004... KMG Chemicals Inc., a global provider of specialty chemicals in carefully focused markets, has acquired the Ravap insecticidal product line of Boehringer Ingelheim Vetmedica Inc. Ravap is an insecticide spray used by domestic poultry and...

BASF Agricultural Products division, Research Triangle Park, N.C., enters into an agreement with Triumph Seed, Ralls, Texas, providing technical support, marketing support for CLEARFIELD sunflowers and the provision of marketing assets such as CLEARFIELD trademarks.(At Closing News)(Triumph Seed)(Brief Article)
July 1, 2004... BASF Agricultural Products division, Research Triangle Park, N.C., enters into an agreement with Triumph Seed, Ralls, Texas, providing technical support, marketing support for CLEARFIELD sunflowers and the provision of marketing assets such as...

NCGA hosts International Biotech Media Tour.(FYI News & Notes)(National Corn Growers Association)(Brief Article)
July 1, 2004... A group of international journalists had the opportunity to learn about biotechnology's impact on agriculture through visits to the National Corn Growers Association and several St. Louis-based biotech companies. The meetings were part of the...

A piece of the heartland makes its appearance in Washington, D.C.(FYI News & Notes)(Brief Article)
July 1, 2004... Visitors to the National Mall in Washington, D.C., this summer can quench their thirst with a refreshing and unique innovation--lemonade served in drinking cups made from 100 percent American corn. Created from a revolutionary material called...

High Plains Journal honored for attention to agriculture.(FYI News & Notes)(Brief Article)
July 1, 2004... High Plains Journal, Dodge City, Kan., was named the winner of the 2004 Audrey Mackiewicz Award by the North American Agricultural Journalists, an international group of professional agricultural editors and writers. The award honors the...

Stock price at close of market.(AG Stock Index)(Illustration)
July 1, 2004... [GRAPHICS OMITTED] STOCK PRICE AT CLOSE OF MARKET Month Ago Exchange:Ticker 4/30/04 CAPITAL EQUIPMENT, FARM MACHINERY AGCO Corp. ...

Workshop provides leadership training.(National NAMA news: news and information for members and friends of NAMA)(National Agri-Marketing Association)(Brief Article)
July 1, 2004... "It was helpful to learn what other chapters are doing and how they work. It was interesting to note that, at least within Region 4, each chapter is completely unique in what its members want from NAMA membership and how the Chapter operates."...

NAMA appoints new leaders.(New NAMA Year Begins)(National Agri-Marketing Association)(Brief Article)
July 1, 2004... NAMA's new year began on May 1 and new leaders have been selected for the 2004-2005 program year. Below is a list of National Committee Chairs and Vice Chairs and Regional Directors. Regional directors serve as representatives of the region...

Mapping a strategy.(Leader Profile)(biggest challenge facing agri-marketers today)(Brief Article)
July 1, 2004... Sarah Vacek says the biggest challenge facing agri-marketers today is rapid change. "The challenge is not only to map out a strategy for the future, but also a bridge that takes us from the state of our business today to that future state," she...

New NAMA members.(National NAMA news: news and information for members and friends of NAMA)(National Agri-Marketing Association)(Brief Article)
July 1, 2004... Welcome new NAMA members that joined in May; 2004. BADGER Dave Brudvig, Hampel Corp. Richard Hasselman, Focus oil Energy Sue Wetzel, Hampel Corp. CAMA ALBERTA Ian McNeill, United Farmers of Alberta Robert Saik,...

Catching the NAMA bug.(NAMA Leader's Message)(National Agri-Marketing Association)(Brief Article)
July 1, 2004... When asked to be part of the Executive Committee, my first thought was; do I really want to commit that much personal time and energy to NAMA? Against my better judgement, I said yes and I am proud to report that I couldn't have made a better...

Osborn & Barr Communications.(Agency News)(Brief Article)
July 1, 2004... Osborn & Barr Communications, St. Louis, hires Brooks Christol and Nicole Traycoff as public relations account executives. Christol assists with project planning and management for Osborn & Barr's Gov-Link unit, specializing in government...

The Minnesota Turkey Research and Promotion Council, Buffalo, Minn., selects Group Leaf LLC, Hudson, Wis., as its agency of record after a competitive review.(Agency News)(Brief Article)
July 1, 2004... The Minnesota Turkey Research and Promotion Council, Buffalo, Minn., selects Group Leaf LLC, Hudson, Wis., as its agency of record after a competitive review. Group Leaf will be developing and implementing advertising, public relations and...

Morgan&Myers.(Agency News)(Brief Article)
July 1, 2004... Julie Orchard is promoted to counselor at Morgan&Myers. Working out of the firm's Jefferson, Wis., office, Orchard joined Morgan&Myers in 2000 after successful stints as editor of Feed & Grain magazine, a publication of Cygnus Business Media in...

The National Dairy Herd Improvement Association (NDHIA) and Holstein USA Inc. announce a cooperative agreement to begin initial implementation of premises and animal identification utilizing Holstein's National Farm Animal Identification and Records (National FAIR) as the terminal database for the program.(Association News)(Brief Article)
July 1, 2004... The National Dairy Herd Improvement Association (NDHIA) and Holstein USA Inc. announce a cooperative agreement to begin initial implementation of premises and animal identification utilizing Holstein's National Farm Animal Identification and...

Growers for Wheat Biotechnology.(Association News)(Brief Article)
July 1, 2004... Growers for Wheat Biotechnology (GWB) has developed a strategy for providing information and education about the benefits of biotechnology for consumers and the wheat industry. "Our core messages are that 1) foods derived from crops enhanced...

The Minnesota Farm Network (MFN) enters into an agreement with Three Eagles Communications Inc. to add a number of its Minnesota stations to the MFN station line-up.(Media News)(Brief Article)
July 1, 2004... The Minnesota Farm Network (MFN) enters into an agreement with Three Eagles Communications Inc. to add a number of its Minnesota stations to the MFN station line-up. Those stations include: KAUS FM-Austin; KATE AM-Albert Lea; KLQL FM-Luverne;...

Heartland Communications Group Inc..(Media News)(Brief Article)
July 1, 2004... Heartland Communications Group Inc., Fort Dodge, Iowa, announces that its rural lifestyle magazine, Acreage, increased circulation from 40,000 to 75,000. The market for Acreage will continue to be landowners living on 1 to 200 acres of land who...

Rubes[R].
July 1, 2004... "I'm not at all sure that I appreciate his particular brand of humor".

Skating toward the puck: Farm Progress Companies announces new strategy to move toward the future of agriculture.(AG Publications)
July 1, 2004... What do art, hockey and agriculture have in common? One collective thread between the vastly different areas is Jeff Lapin, president of Farm Progress Companies, Carol Stream, Ill. Many, including Lapin, have probably asked the question, "How...

Working together for a successful APS.(AG Publications)(ABM Agri Council)
July 1, 2004... Editor's Note: The ABM Agri Council, American Agricultural Editors' Association and Livestock Publications Council have worked together to make the 2004 Agricultural Publications Summit a success. The following is an update from each of the...

Desktop pioneers: members of the Livestock Publication Council were among the first to embrace production and printing technologies that cut turnaround time, sliced costs and secured creative control.(AG Publications)
July 1, 2004... Bust a vein over incompatible desktop publishing files or other vagaries of the cyber-age if you want. Just remember production and printing was tougher before computers became commonplace. "I can do things that I could only dream about...

Expressing a new identity: Meister Media Worldwide: growing minds, feeding dreams.(AG Publications)(Meister Publishing Co.)
July 1, 2004... Agriculture has gone global. Growers are larger and smarter, and the companies serving them have consolidated. Many marketers find their toughest challenge is serving changing markets. Many media companies are acquainted with that tough...

Iowa Farmer Today celebrates 20 years of publishing.(AG Publications)(Iowa Farmer Today Publications)(Lee Enterprises Inc.)
July 1, 2004... Editor's Note: At press time, Lee Enterprises Inc. had announced plans to acquire Iowa Farmer Today from Gazette Communications. IFT was set to become part of Lee Agri-Media in early July, with new IFT headquarters located in separate...

Agricultural Publications Summit InfoExpo Guide.(AG Publications)
July 1, 2004... Agricultural writers and editors attending the Agricultural Publications Summit July 25-28 in Tampa, Fla., will find out what's new with leading agriculture companies and organizations. Following is a list of exhibitors attending the InfoExpo,...

Serving multiple market segments effectively: while the number of large farm operations is increasing, agribusiness firms still depend upon business from all segments to remain profitable.(Sales/Marketing Insights)
July 1, 2004... The concepts surrounding market segmentation sound easy and straightforward when studied in theory in the classroom. However, when one moves from theory to practice, what was once a straightforward concept becomes a complex management...

Valent U.S.A. Corporation.(Marketing People)(Brief Article)
July 1, 2004... Valent U.S.A. Corporation, Walnut Creek, Calif., announces that Kevin Hammill has joined the company as senior director of marketing. Hammill will be responsible for launching the new products Valent has in the pipeline, as well as optimizing...

BASF Corporation.(Marketing People)(Brief Article)
July 1, 2004... BASF Corporation, Research Triangle Park, N.C., appoints M. Todd Henderson as communications manager for the Turf & Ornamental group. In his new position, Henderson will manage all communications including advertising and public relations....

Dow AgroSciences.(Marketing People)(Brief Article)
July 1, 2004... Ron Cornish is named district sales manager for the Southern sales region of Dow AgroSciences, Indianapolis. In this position, Cornish will be responsible for management of sales for all Dow AgroSciences crop protection products and...

CROPLAN GENETICS.(Marketing People)(Brief Article)
July 1, 2004... CROPLAN GENETICS, the seed division of Land O'Lakes Inc., appoints Bruce Monson as northern corn product manager. Monson, a former manager of Corn States Hybrid Service's Brokerage and Production Group (a Monsanto subsidiary), will be...

DuPont signs definitive agreements to acquire Verdia Inc., a wholly owned subsidiary of Maxygen Inc., headquartered in Redwood City, Calif.(Marketing News)(Brief Article)
July 1, 2004... DuPont signs definitive agreements to acquire Verdia Inc., a wholly owned subsidiary of Maxygen Inc., headquartered in Redwood City, Calif. By purchasing Verdia, DuPont will have worldwide, royalty-free, exclusive rights to use Maxygen's...

W.K. Kellogg Foundation.(Marketing News)(Brief Article)
July 1, 2004... The W.K. Kellogg Foundation, Battle Creek, Mich., will award $8 million in grants to foster entrepreneurship across rural America. Four grants of up to $2 million each will be awarded to rural regional entrepreneurship development systems. Each...

Cargill Inc., St. Paul, Minn., forms an alliance to market corn-based ethanol from a farmer-owned plant, Central Illinois Energy.(Marketing News)(Brief Article)
July 1, 2004... Cargill Inc., St. Paul, Minn., forms an alliance to market corn-based ethanol from a farmer-owned plant, Central Illinois Energy. The plant, now under construction in northwestern Illinois near the town of Canton, will process 13 million...

Bunge North America, the North American operating arm of Bunge Ltd., is realigning its oilseed processing division and its food subsidiary to create a food oils sales organization that more closely reflects the food industry market structure and brings sales of all refined oil into a single organization.(Marketing News)(Brief Article)
July 1, 2004... Bunge North America, the North American operating arm of Bunge Ltd., is realigning its oilseed processing division and its food subsidiary to create a food oils sales organization that more closely reflects the food industry market structure...

Tate & Lyle PLC and DuPont announce a new U.S. joint venture to make an industrial ingredient from renewable sources, such as corn, which will replace petrochemicals, for use in the manufacture of clothing, plastics and textile fibers.(Marketing News)(Brief Article)
July 1, 2004... Tate & Lyle PLC and DuPont announce a new U.S. joint venture to make an industrial ingredient from renewable sources, such as corn, which will replace petrochemicals, for use in the manufacture of clothing, plastics and textile fibers. The new...

ABS Global Inc. and Premium Gold Angus Beef (PGA) agree to work together to enhance the quality and consistency of cattle used for the PGA family of branded beef products.(Marketing News)(Brief Article)
July 1, 2004... ABS Global Inc. and Premium Gold Angus Beef (PGA) agree to work together to enhance the quality and consistency of cattle used for the PGA family of branded beef products. Under the agreement, ABS will identify and supply proven Angus genetics...

Monsanto Choice Genetics.(Marketing People)(Brief Article)
July 1, 2004... Monsanto Choice Genetics, St. Louis, announces that Ron Schinnour has assumed the position of general manager. Schinnour is also the operating officer for Monsanto's North American and Latin America North business unit. He brings more than 20...

ABS Global.(Marketing People)(Brief Article)
July 1, 2004... ABS Global, DeForest, Wis., appoints Stephen Fried as general manager of ABS Australia. Fried's position will be based in the ABS office in Albury, New South Wales, Australia. Fried has extensive international sales, marketing and business...

AGCO Finance.(Marketing People)(Brief Article)
July 1, 2004... AGCO Finance, Duluth, Ga., announces that Sam Steinman is appointed to the newly created position of vice president of sales. Steinman brings many years of relevant experience to the AGCO Finance team. He has 30 years of experience with Case...

Mosaic.(Marketing People)(Brief Article)
July 1, 2004... James T. Thompson will become executive vice president and head of Mosaic, the new, publicly traded company to be created through the combination of Cargill Crop Nutrition, a business unit of Cargill Incorporated, and IMC Global Inc., in a...

From local to global.(Farm Show Guide)
July 1, 2004... As society is becoming increasingly urbanized, exhibition grounds that were primarily used as a showcase for local agricultural products are now expanding their offerings to reach a more global audience. Take Regina Exhibition Park, for...

Know your show: farm show managers look for new ways to capture data and measure show success.(Farm Show Guide)
July 1, 2004... A farm show manager's job is never done. Between planning, marketing, exhibit sales and the actual event, the task is a year-round one, although the show may only last a couple of days. And just because an event is over, it does not mean it can...

Show calendar.(Farm Show Guide)(Calendar)
July 1, 2004... 2004 JULY 16-18 Four State Farm Show AUGUST 3-5 Farmfest 3-5 Farm World Expo Show 10-12 Empire Farm Days 16-17 InfoAg Ohio Valley 17-19 Ag Progress Days 17-19 ...

It's farm show time!(Farm Show Guide)
July 1, 2004... Agri Marketing's annual Farm Show Guide is a handy reference to upcoming farm shows throughout the United States, Canada and select international locations. This Guide can be viewed throughout the year under the Special Features button on...

State fair roundup.(Farm Show Guide)(Illustration)
July 1, 2004... STATE FAIR ROUNDUP Fair Name Location Arkansas State Fair Little Rock Arkansas-Oklahoma State Fair Fort Smith Central Washington State Fair Yakima Eastern Idaho State Fair Blackfoot...

Making room on the air for market coverage.(Thinking Outside The Box)
July 1, 2004... In today's technology-driven lifestyle and urge to move faster than a speeding bullet whether we're Superman or not, there seems less and less need for more news analysis on the radio anymore. People have become too accustomed to 30-second...

BASF realigns with channel.(View From The Top)(Interview)
July 1, 2004... Editor's Note: Andy Lee, director of business operations for BASE Research Triangle Park. N.C., oversees all sales and marketing functions in the U.S. crop protection market. Lee has been with BASF and predecessor organizations for more than 20...