ABA Bank Marketing articles from November 2001

ABA Bank Marketing archives from November 2001

Announcements.(multiple banking industry appointment briefs)(Brief Article)
November 1, 2001... Bankers Michael R. Rosenberg has been named senior vice president and director of Midwest commercial marketing at LaSalle Bank in Chicago. Previously he was first vice president of Midwest commercial marketing. Don Putnam was appointed...

Whitney Holding Company.(acquires Redstone Financial Inc., Northwest Bank N.A.)(Brief Article)(Statistical Data Included)
November 1, 2001... Whitney Holding Company of New Orleans will acquire Redstone Financial Inc. of Houston and its subsidiary, Northwest Bank N.A. Following systems conversions, Northwest Bank will be merged into Whitney National Bank. After completion of the...

Colonial Bank.(to acquire 13 branches from Union Planters' Bank)(Brief Article)
November 1, 2001... Colonial Bank, based in Bonita Springs, Fla., has acquired two offices of Union Planters' Bank as part of a branch purchase and assumption agreement, under which Colonial will acquire 13 Union Planters' offices in Florida and Alabama.

The Provident Bank.(acquires Residential Home Funding Inc.)(Brief Article)
November 1, 2001... The Provident Bank has acquired Residential Home Funding Inc. and, with it, the ability to make government-backed mortgage loans. Joseph M. Torres will continue as president of Residential, which wilt continue to operate from its Hackensack,...

NuEdge Systems.(joins Business Objects CRM Partner Initiative)(Brief Article)
November 1, 2001... NuEdge Systems of Milwaukee has joined the Business Objects CRM Partner Initiative, permitting NuEdge to broaden its ability to offer comprehensive CRM applications to its clients.

BillServ Inc.(has licensing agreement with AU Worldwide)(Brief Article)
November 1, 2001... Billserv Inc. of San Antonio, Tex. a supplier of outsourced electronic bill presentment and payment programs has allied with AU Worldwide. Billserv will refer customers for its ASP Gateway Service into ACI's M-Bill software.

Unisys and SPSS Inc.(licensing agreement)(Brief Article)
November 1, 2001... Unisys and SPSS Inc. have agreed to an alliance that permits Unisys to SPSS' DisccoverIt for Transaction Manager to customers on the Unisys e-@action Financial Solution database.

IBM's Midmarket Banking, Finance and Securities Group.(to sell Sedona Corp. CRM software)(Brief Article)
November 1, 2001... IBM's Midmarket Banking, Finance and Securities Group will begin selling Intarsia, the CRM program produced by Sedona Carp. of King of Prussia, Pa. Intarsia, which has been available for NT and Unix platforms, is currently undergoing beta...

The HomePlus Insurance Agency.(changes name to Securian Financial Network)(Brief Article)
November 1, 2001... The HomePlus Insurance Agency of St. Paul, Minn., has changed its name to Securian Financial Network as part of a companywide repositioning effort. The agency is the distribution arm of Minnesota Life Insurance Co.

Make the Most of a Limited Training Budget.(strategies for employee training in the banking industry)(Brief Article)
November 1, 2001... Roxanne Emmerich remembers a panel discussion at a bankers' convention in which one panelist said he doesn't train his people for fear they might then leave. Emmerich, who heads a training organization called The Emmerich Group Inc.,...

Use Dynamic Content to Attract Web Visitors.(bank web sites)(Brief Article)
November 1, 2001... They define dynamic content as content that changes regularly. Dynamic content is the opposite of static content, which never changes. "Why does dynamic content matter so much?" asks Sadler, whose company is an Atlanta-based Internet provider...

Buy Stocks Online Through the Bank.(Citizens National Bank of Evans City, Pa., offers online securities trading service)(Brief Article)
November 1, 2001... Citizens National Bank of Evans City, Pa., (citizensnatl.com)has begun offering its customers the opportunity to trade stocks through its website. The bank, which serves 10 states from its base in the Butler County area, offers the service...

New Approach to Supermarket Banking.(Brief Article)
November 1, 2001... Lots of banks open branches in supermarkets. Not many supermarkets, however, open their own banks. An exception is Ukrop's, a Richmond-based grocery chain that has been the majority owner of First Market Bank since 1997. The bank opened in...

The Financial Health Of College Freshmen.(Brief Article)(Statistical Data Included)
November 1, 2001... What is the current financial health and financial savvy of this year's college freshmen? One answer is found in First USA's financial index, a survey of about 400 high school seniors who graduated in the spring. Among the findings: most...

SMALL-BUSINESS ONLINE BANKING.(Brief Article)
November 1, 2001... The small-business segment is potentially a big online market for banks, but most banks are behind the curve in adapting to it, says a new survey report from Speer & Associates Inc. Speer's inaugural Small Business Banking Survey of 100...

The Market in Women Small-Business Owners.(Brief Article)(Statistical Data Included)
November 1, 2001... Problem: The managers of our bank are looking for a new growth market to serve. We've heard that woman-owned small businesses is an up-and-coming growth sector. What do we need to do to get more involved in this market? In April 2001,...

Power Shifts to the Consumer.(Brief Article)(Statistical Data Included)
November 1, 2001... To restore a balance of power with the customer, it makes sense to sit back and Learn from customers. Over the past decade, as huge sums were sunk into customer information technology, the underlying assumption was power--power to attract...

Speak Right Up!(bank industry introducing speech recognition technology for customers)
November 1, 2001... Banks are talking about advanced speech recognition (ASRI), the up-and-coming telephone technology that allows customers to access information through voice--without the need to press buttons. It's a more personal, cutting-edge way to enhance a...

Beep! You Have (Direct) Mail.(Brief Article)
November 1, 2001... Figuring out how to effectively integrate direct mail and online marketing is no easy job. Here are lessons learned from one campaign. How much do we have to pay to keep from going through all these things twice?" I doubt Bob Dylan,...

Loyalty HAS ITS REWARDS.(Brief Article)
November 1, 2001... Incentives in the form of merchandise, travel awards and cash are an effective way to keep your customers coming back. Strong customer loyalty is important to a bank's health. Research has shown what we know instinctively--that building...

Add more Ad Winners.(Brief Article)
November 1, 2001... Here are the financial services ads that received top honors in the ABA-MN Advertising Awards 2001 competition. The ABA Marketing Network has announced the winners in the 29th annual Advertising Awards competition. Forty-four awards were...

Become a Champion of Change.(Brief Article)
November 1, 2001... One of the great outcomes of being a champion of change is the tremendous feeling of self-empowerment that accompanies it. Does being on the job ever feel like you are on a raft that is pitching over the rapids? And when this happens, do...

The Need for Dual-Focus Marketing Plans.(Brief Article)
November 1, 2001... Technology has great promise to liberate bankers from the humdrum of routine transaction processing so that they can truly provide customers with high-value service. A couple of interesting facts have emerged over the past few years as...

CUSTOMER COMMUNICATIONS GROUP INC.(Brief Article)
November 1, 2001... 12600 West Cedar Drive Denver, CO 80228 Contact: Sandi McCann Phone: (800) 525-0313, (303) 986-3000 Fax: (303) 989-4805 E-mail: sandi@customer.com Web: www.customer.com Profile CCG offers expertise in CRM...

WORCOM INC.(Brief Article)
November 1, 2001... 56 Main Street Ellington, CT 06029 Contact: George Wachtel Phone: (800) 822-0622 (860) 875-7373 Fax: (860) 872-2713 E-mail: Sales@WordCom-inc.com Profile WordCom is a full-service direct mail agency specializing...

Travel Incentives with a Twist.(from Crown Marketing Group)(Brief Article)
November 1, 2001... If you're Looking for a new type of reward for your top producers, Crown Marketing Group may have just the thing. TraVentures is a new incentive program that puts an emphasis on adventure travel, although it also includes resort and cruise...

Monitor Delivers Marketing Messages.(Venus Market Monitor by Daktronics)(Brief Article)
November 1, 2001... The Venus Market Monitor provides Internet-delivered stock market data, which operators can mix with customized messages. The monitor can be used to attract the attention of and to deliver marketing messages to people passing by the front of a...

Customer Retention Analysis.(new service by Furash and Co.)(Brief Article)
November 1, 2001... A new service from Washington, D.C.-based Furash & Co. permits retail bankers to compare their customer retention with industry averages. CoRE (Comprehensive Retention Evaluation services) is intended to compare a bank's core deposit retention...

Broadcast Telemarketing.(Brief Article)
November 1, 2001... SoundBite Communications in Burlington, Mass., offers a telemarketing system that sends interactive recorded marketing messages instantly to multiple phone numbers. Messages may be recorded from any telephone. Since the system was introduced in...

CCH Inc.(Brief Article)
November 1, 2001... Guide to Internet insurance transactions can be obtained from CCH Inc., a provider of business law information and software. "E-Business and Insurance: A Legal Guide to Transacting Insurance and Other Business on the Internet," is a loose-leaf...

Law Journal Press.(Brief Article)
November 1, 2001... Consumer Financial Services from Law Journal Press covers issues of concern to those who offer financial services or advice to the public. A chapter on financial institutions and privacy discusses both state and federal regulations as well as...

Interelate Inc.(Brief Article)
November 1, 2001... CRM for mortgage refinancing is available from Interelate Inc., which says its webbased product dramatically increases customer retention. The company says that while 25 to 30 percent of customers are likely to refinance this year, the average...

Benefit Services of Santa Fe.(offers marketing letters)(Brief Article)
November 1, 2001... Sales Drivers by Benefit Services of Santa Fe, N. M., is a suite of 75 marketing letters, available in MS Word format, to sell 401(k) and other retirement-plan business. The letters are available on disk, in hard copy form, or as e-mail...

Greatland Corp.(offers Gramm-Leach-Bliley Act disclosure forms in convenient mailing)(Brief Article)
November 1, 2001... GLB Disclosure Forms from Greatland Corp. make it simple and inexpensive for financial institutions to notify customers about the provisions of the Gramm-Leach-Bliley Act. The forms are preprinted, but Greatland can produce customized forms if...

New Marketing Network Council Members.(Brief Article)
November 1, 2001... Here are profiles of the three new Marketing Network Council members who began serving in October. Sandi Carlyon Senior Vice President, Marketing Boardway National Bank San Antonio, Texas Years in banking/marketing:...

Redesigned ABA-MN Website Features Member Networking Capability.(Brief Article)
November 1, 2001... ABA-MN members have a new way to interact and learn marketing practices from each other. The technique involves use of the upgraded ABA-MN website, which was unveiled at the ABA Marketing Conference in October. The website features new...

ABA Offers New Services, Discounts for Bank Members.(online)(Brief Article)
November 1, 2001... Members of the ABA can shop for bargains, discounts and exclusive offers from the comfort of their computers at a new area of the association's website, aba.com. Launched in September, "ABA Special Offers for Members Only" brings to...

What is Funds Transfer Pricing?(Brief Article)
November 1, 2001... Using FTP for your bank's pricing could also transform your marketing department from a cost center into a profit center. John J. Coffey, CPA, and Gene Palm are the principals of Profit Resources, a consulting company that specializes in...

Forrester Research.(survey of financial institution's usage of websites)(Brief Article)(Statistical Data Included)
November 1, 2001... Percentage of financial institutions with web-sites that list enriching existing customers as a goal of their financial site, according to a survey by Forrester Research: 53 Percentage of financial institutions that said acquiring new...

Limra International Ltd.(survey on life insurance sales)(Brief Article)(Statistical Data Included)
November 1, 2001... Value of individual life insurance sales in the United states in 2000, according to Limra International Ltd.: $8.8 billion Percentage of those sales that were made by banks: 2 Source: Limra International. Contact: Haward at (860)...

Informa Research Services Inc.(survey of small businesses)(Brief Article)(Statistical Data Included)
November 1, 2001... Number of 'micro-market' businesses (those with revenues of $50,000-$999,000) in the United States: 8 million Percentage of these businesses that switched their primary business accounts to smaller institutions between 1998-2000, according...

Digital Research Inc.(survey on computer security breaches)(Brief Article)(Statistical Data Included)
November 1, 2001... Percentage of companies that say their biggest computer security threat rests with their own users/employees accessing unauthorized information, according to a survey conducted by Digital Research Inc. 57 Percentage of companies who said...