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Trade publication devoted to rural telecommunications industry.
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Rising Above the Din.
May 1, 2001... It's not the same anymore. There was a time when a rural telco could count on its long-standing reputation, solid presence in the community and reliability as a telecom provider to ensure long-term loyalty from customers.
But things are...
Giving Back to the Community.(Mon-Cre Telephone Cooperative makes donation to local schools)(Brief Article)
May 1, 2001... Mon-Gre Telephone Cooperative (Ramer, Ala.) embraced the cooperative spirit of community giving when it presented $50,000 grants to each of four local schools in its service area from profits earned through its subsidiary Mon-Cre Wireless....
Ringing Up Sales.(survey finds consumers prefer buying by phone to buying over the Internet)(Brief Article)(Statistical Data Included)(Polling Data)
May 1, 2001... Although buying over the Internet has became all the rage, a recent study showed that telephones remain the vehicle of choice for Americans when making purchases.
The American Teleservices Association (ATA) found that 45% of Americans have...
A Push for Power.(battery use of mobile communication equipment, cellular phones)(Brief Article)
May 1, 2001... As the "always-on" mantra transfers to mobile devices, and consumers clamor for more advanced mobile Internet appliances, a new generation of power supplies will be needed to realize the full capabilities of these devices, according to a study...
Computer Writing.(Digital Ink announces plans for wireless pen)(Brief Article)
May 1, 2001... Like the typewriter, scribbling notes on a pad may be moving aside for the high-tech electronic age. Digital Ink announced its plans to bring to harried businesspeople the wireless pen, also known as the n-scribe. This new tool will allow...
Speaking the Same Language.(AboutVoice provides translation service for Chinese users of the Internet)(Brief Article)
May 1, 2001... The English-language-based Internet will no longer stump non-English speaking users. AboutVoice, a provider of voice recognition technology, announced a new Chinese multilingual Web solution, the first in what the company says will be 36...
Help Wanted: Rural-Sensitive Commissioners.(Federal Communications Commission's record on rural telecommunication industry)(Brief Article)
May 1, 2001... Ensuring universal access to services of a comparable price and scope remains the central hallmark of our national communications policy today. Yet, if relying solely on a review of Federal Communications Commission (FCC) orders, actions and...
How do you get the word out about your products and services?(marketing for rural telecommunications companies)(Brief Article)
May 1, 2001... "Try to be innovative and eye catching," advised Lymanz Horne, executive vice president and general manager of Star Telephone Membership Corp. (Clinton, N.C.). This advice is one that Star's marketing team lives by Star has taken its marketing...
STAUNCH ADVOCATES FOR RURAL AMERICA.(Senator Blanche Lincoln, Congressman Tim Johnson understand needs of rural telecommunication companies)
May 1, 2001... Ally, backer, supporter, sponsor, patron - such are the words that describe policymakers who understand and positively respond to the unique circumstance of rural telephony. Throughout our history, NTCA and its members have enjoyed the fruits...
Standing Apart from the Competition: Branding Today's Telco.(Wilkes Telephone Membership Corp)
May 1, 2001... When Kelly Gregg was named marketing manager at Wilkes Telephone Membership Corp. about a year ago, he knew some things probably had to change at the 50-year-old co-op, nestled in the foothills of North Carolina.
Wilkes Telephone (Millers...
Crisis Management: A Survival Guide.
May 1, 2001... The old Boy Scout motto "Be Prepared" should be the mantra for any company facing a crisis. Merriam Webster's Collegiate Dictionary defines crisis as "an unstable or crucial time or state of affairs in which a decisive change is impending,...
TURNING PRO: The Art of Selling to Business Customers.
May 1, 2001... Whether a company is an incumbent local exchange carrier (ILEC), a competitive local exchange carrier (CLEC), or both, marketing and selling to business customers is a cornerstone of its successful business plan. If done well, a company can...
NEW-WORLD CHANGES ALTER RURAL LABOR MARKET.
May 1, 2001... Rapid changes across a wide range of segments, from economic to technical to demographic, are creating enormous challenges for telco managers. Human resources is being viewed as increasingly important to organizational success, and many telcos...
Making a Difference: Telcos Deliver Rural Message to State Lawmakers.
May 1, 2001... Through strategic alliances and aggressive public relations campaigns, small rural telcos showed that grassroots lobbying at the state level is vital.
This spring, during NTCA's 2001 Legislative Conference, hundreds of association members...
New Chairs Hold Key to Legislative Agenda for 107th Congress.
May 1, 2001... The clock has started. Total time remaining: one year, eight months. The first session of the 107th Congress is in full swing, and, for the first time in some 50 years, both ends of Pennsylvania Avenue are in the hands of the Republican Party....
Ohio Courts Put New Twist on Employee Motorist Coverage.
May 1, 2001... It is not often that the word "interesting" is used to describe anything that has to do with insurance. But two recent Supreme Court decisions in Ohio regarding coverage under uninsured/underinsured motorist (UM/UIM) insurance should be of...
Golden West: Tribal Triumphs.
May 1, 2001... The telco recognizes the distinct needs of these areas and works fervently to meet demands.
The rural areas for which NTCA members provide telecommunications services are often described as unique, distinctive, uncharacteristic areas when...
Building Your Company's Image: A Wise Investment for Success.(Brief Article)
May 1, 2001... The company that comes to mind is the company that gets the business.
Image is everything. It is what conveys who you are to your customers. Branding goes hand-in-hand with image. When people see your brand name, that brand must convey a...